Overview: Contentsquare and Backbase AI-native Banking OS as Digital Experience Platform Category solutions.

Contentsquare: Contentsquare, the global leader in digital experience intelligence, helps optimize and improve users' digital experience. Customer experience is enhanced through their Digital Experience Platform (DXP).

Backbase AI-native Banking OS: Backbase empowers banks with a central engagement system that ensures seamless experiences across all touchpoints. The platform orchestrates interactions at every stage of the banking journey.

Contentsquare and Backbase AI-native Banking OS: Best activities based on customer satisfaction

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Latest Contentsquare news

Contentsquare links behavioral data to Klaviyo campaigns directly

Contentsquare has announced a native integration with Klaviyo, enabling real-time syncing of behavioral segments from Contentsquare's Product Analytics into Klaviyo's CRM. This integration allows brands to trigger campaigns like checkout recovery and product recommendations based on live website behavior, eliminating manual data exports and enhancing customer engagement through timely, data-driven marketing actions.

17/07/2026 - source

Latest Backbase AI-native Banking OS news

Backbase Sets a New Standard for AI Native Banking

Backbase acquired Kasisto to enhance its AI-native Banking OS with advanced agentic AI capabilities. This acquisition integrates Kasisto's platform and expertise into Backbase's operations, aiming to provide comprehensive AI solutions for banking, improving customer intent resolution and deepening Backbase's presence in the US market.

06/07/2026 - source