Social Media Marketing is a popular marketing technique that involves carrying out marketing activities like campaigns, promotions, brand building and promoting brand awareness through social media networks. The popular social networking sites like Facebook, Twitter, LinkedIn, Instagram, Pinterest, WhatsApp, Snapchat, YouTube, Tumblr have a unique way of their own to bring together their users and that in turn drives how businesses can connect with their buyers on these networks.
Learn what are Social Media Marketing strategies and how to choose the right Social Media Marketing software.
What is the right solution for you depends on your business context and needs. Let us help you firm up your needs and find you the right-fit solutions. Get your personalized assessment report now!
Read more about how companies in different industries are using Social Media Marketing software to drive results.
Read more about the latest news and updates in Social Media Marketing.
Updated By Cuspera
Last updated: Aug 21, 2023
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416 Social Media Marketing Software
MeetEdgar
Meet Edgar | The Social Media Scheduling Tool That Manages Itself
MeetEdgar is a social media management tool that automates content re-sharing and optimize social traffic. It helps brands, perform the tasks of a content manager without needing to hire one. It improves digital and social presence.
Vendor: Edgar, Inc.
Founded: 2014
Company Size: 11-50
HQ Location: Austin, TX (US)
Financials: PRIVATE
Talkwalker Analytics
Talkwalker: The #1 Social Media Analytics & Monitoring Platform
Talkwalker Analytics is a social media analytics and monitoring platform for marketing teams to promote brand, increase customer engagement and increase revenue.
Vendor: Talkwalker
Founded: 2009
Company Size: 101-250
HQ Location: 485 Lexington Avenue, Floor 26th New York, NY 10017
Financials: M&A
Keyhole
Hashtag Tracking for Twitter, Instagram and Facebook
Keyhole is a real-time hashtag tracker tool for marketers, using Twitter, Instagram and FB. Its visual dashboard is simple and shareable with clients. Keyhole brings clarity to social media metrics by delivering actionable, easy to understand data to brands, journalists and marketers.
Vendor: Keyhole, Inc.
Founded: 2013
Company Size: 1-10
HQ Location: 325 Front St W 4th FloorToronto, ON M5V 2Y1, Canada
Financials: SEED
Planable
Social Media Content Calendar Tool
Planable is the free social media collaboration and management tool trusted by marketers to plan, collaborate, approve, and schedule their social media posts. It helps to acquire customers and improve digital and social presence.
Vendor: Planable Inc.
Company Size: 1-10
HQ Location: 2 Kingdom Street, London, London W2 6BD, GB
Financials: SEED
Iconosquare
Iconosquare - Instagram & Facebook Analytics and Management ...
Iconosquare is a social media analytics, management and scheduling platform for sales, marketing teams, small business owners and agencies to grow their business
Vendor: Tripnity.
Founded: 2011
Company Size: 11-50
HQ Location: 12 rue Armand Barbès 87000 Limoges FRANCE
Financials: PRIVATE
SOCi
Revolutionize Multi-Location Marketing with AI
SOCi is a social media and reputation management platform built to address the complex needs of highly visible multi-location businesses. With its proprietary Content Discovery and Recommendation Engine and Instant Insight scoring algorithms, SOCi is helping businesses and digital marketing firms achieve success in social media.
Vendor: SOCi, Inc.
Company Size: 51-100
HQ Location: San Diego, CA
Financials: SERIES B
GaggleAMP
Employee Advocacy Platform
GaggleAMP is an employee advocacy platform. Using this, companies can enable their employees and partners to share business content with their contacts.
Vendor: GaggleAMP Inc.
Founded: 2010
Company Size: 11-50
HQ Location: 9450 SW Gemini Dr PMB 95302 Beaverton, OR, US
Financials: PRIVATE
SentiOne
Social media monitoring features - SentiOne
SentiOne is a conversational AI platform that helps to boost the customer service from social listening tool to AI conversational voice bots and chatbots. It helps to improve digital and social presence and build brand awareness.
Vendor: SentiOne Sp. z o.o
Company Size: 51-100
HQ Location: Gdansk, Pomorskie
Financials: PRIVATE
Salesforce Marketing Cloud
The #1 Digital Marketing Software for Consumer Engagement at Scale
Salesforce Marketing Cloud is a digital marketing automation and analytics software designed for marketers to help them better understand the consumers, engage with them, and implement the insights to personalise consumer’s experience. With the help of the platform, the teams can utilize email marketing campaigns to increase the ROI.
Vendor: Salesforce, Inc.
Founded: 1999
Company Size: 10001+
HQ Location: 415 Mission Street, 3rd Floor, San Francisco, CA 94105, United States
Financials: IPO
Sked Social
The Instagram Scheduler
Sked Social is an all-in-one instagram tool that lets the users visually plan, analyze, and schedule stories and posts on Instagram to get more engagements and better results. It is designed for freelancers, visual marketers, businesses, and agencies in the media and entertainment, retail, fashion, and eCommerce industries. It helps brands automatically schedule, publish and manage content on different social media channels including Instagram, Twitter, Facebook and Google.
Vendor: Sked Social.
Company Size: 11-50
HQ Location: Melbourne, Victoria
Financials: NA
Later Social Media Marketing Tool
Later: #1 Instagram Scheduler & Social Media Platform
Later Platform is a web-based marketing platform. It is designed to help businesses plan and schedule posts across social media platforms including Instagram, Facebook, Twitter, and Pinterest.
Vendor: Later
Company Size: 251-500
HQ Location: Vancouver, BC CA
Financials: PRIVATE
Awario
The Social Media & Web Monitoring Tool Your Brand Needs
Awario is a cloud-based social media monitoring solution and web monitoring tool that lets professionals track mentions of their brand, monitor competitors, find sales opportunities, and discover niche influencers. It is designed for enterprises of all sizes. It helps to manage brand and product presence online.
Vendor: Awario
Founded: 2007
Company Size: 51-100
Financials: PRIVATE
Audiense Discover
Audiense Insights | Marketing decisions, adapt your targeting, improve relevancy and drive high
Audiense Insights is a data intelligence platform that allows to identify and understand the audience. It helps to improve digital and social presence and ROI.
Vendor: Audiense Limited
Founded: 2011
Company Size: 101-250
HQ Location: 81 Rivington Street, London EC2A 3AY, United Kingdom
Financials: PRIVATE
Carro
Find Influencers That Love Your Brand
Carro is an influencer marketing software that helps brands discover, connect, and collaborate with authentic creators for free. It helps to improve brand engagement and build brand awareness.
Vendor: GoVyrl, Inc.
Company Size: 11-50
HQ Location: 200 Spectrum Drive, Suite 1260 Irvine, CA 92618
Financials: SERIES A
Influencity
The most complete Influencer Marketing platform
Influencity is an influencer marketing automation tool that helps brands and agencies to manage end-to-end campaigns on a global scale. It helps to improve ROI and improve efficiency.
Vendor: Influencity
Company Size: 11-50
HQ Location: Calle del príncipe, 12, Madrid, Madrid 28012, ES
Financials: PRIVATE
Trend influencer marketing
Influencer Marketing Platform and World Class Creator ...
Trend is an influencer marketing platform that helps brands scale influencer marketing and user-generated content through the invite-only network. It helps to save time, stop negotiating, and build an ROI.
Vendor: Trend Analytics, Inc.
Company Size: NA
HQ Location: 701 Brazos St, Austin, Texas US
Financials: NA
Zignal Influence Intelligence
maps media conversations to help brands identify automated social media accounts and influence events
Zignal Influence Intelligence maps media coverage and social media conversations in real-time to identify influential human and automated social media accounts and influence events.
Vendor: Zignal Labs
Founded: 2011
Company Size: 51-100
HQ Location: 600 California Street,San Francisco, CA 94108
Financials: SERIES D
Hashtag Paid
#paid | Creator Media Platform
Hashtag Paid is a creator marketing platform that helps to drive growth at every stage of the customers' journey. It helps to improve ROI, brand engagement, and enter new markets.
Vendor: Hashtag Paid Inc
Company Size: 11-50
HQ Location: Toronto, Ontario
Financials: SERIES B
Outsmart
all-in-one reporting platform that combines social media, SEO and competitive metrics to help you move beyond analytics into action
Outsmart is an all-in-one reporting platform that combines social media, SEO, and competitive metrics to move beyond analytics into action. It provides insightful and actionable data to eliminate guesswork and start to concentrate on improving content strategy. It is helpful for startups, businesses, agencies, and marketers.
Vendor: Outsmartly, Inc.
Company Size: 1-10
HQ Location: Bangkok, TH
Financials: PRIVATE
Fohr platform
Self-Serve Platform | Fohr
Fohr an influencer marketing platform helps to unlock tools, new technology, and cutting edge industry data that helps to guide the influencer marketing strategy. It helps to build brand awareness and improve visibility.
Vendor: Fohr Card Inc
Company Size: 11-50
HQ Location: 72 Allen St floor 3, New York, NY 10002
Financials: PRIVATE
Heepsy
influencer search engine..
Heepsy is an influencer marketing platform that helps to find influencers in seconds. It helps to increase sales and revenue and improve brand engagement.
Vendor: Heepsy
Company Size: 11-50
HQ Location: Barrainkua 16, 7 izq, Bilbao, Vizcaya 48009, ES
Financials: PRIVATE
Thryv
platform that automates tasks and puts your customers at the center of your business
Thryv is an all-in-one business management solution designed to help small businesses with essential business functions. Business owners can expand their online presence, improve any customer relationship, and streamline payment processing.
Vendor: Thryv, Inc.
Company Size: 1,001-5,000
HQ Location: 2200 W. Airfield Drive, Dallas, TX 75261, US
Financials: IPO
SociaBuzz
SociaBuzz - Marketplace Jasa Kreatif & Influencer Marketing
SociaBuzz is a creator and talent marketplace to find influencers, talents, and various creative services. It helps to enhance customer relationships.
Vendor: SociaBuzz Pte. Ltd
Company Size: 1-10
HQ Location: Jl. HR. Rasuna Said, Karet Kuningan, Setiabudi, 5th Floor 540A, Jakarta Selatan, DKI Jakarta 12940, ID
Financials: SEED
Touchstorm Data Labs
The Research and Insights Your Brand Needs to Succeed
Vendor: Touchstorm DATAlabs, Inc