Latest Product Updates and Feature Enhancements in Social Media Marketing
Digg, an Early Social and News Site, Officially Relaunches
Digg has relaunched as an open beta, available on iOS and Android. The platform, similar to Reddit, allows users to read, create, and comment on posts, with content upvoting termed "digging." CEO Jus...tin Mezzell emphasizes ongoing development and user feedback. Founders Kevin Rose and Alexis Ohanian aim to combat fake personas using AI technology.
Digg Public Beta Is Live - Digg
Digg has launched its Public Beta, expanding access to its platform for broader user engagement. This phase introduces community creation, allowing users to form niche spaces with a limit of two comm...unities per account. The platform also features a refreshed design to support scalability and user interaction. Feedback from users will continue to shape the platform's evolution.
Digg launches its new Reddit rival to the public - TechCrunch
Digg has launched its new Reddit rival to the public, offering an open beta for users to join various communities and engage with content. The platform, led by founders Kevin Rose and Alexis Ohanian,... aims to leverage AI to improve user experience and combat social media toxicity. Digg introduces features like zero-knowledge proofs for user verification and plans to continuously update the platform based on user feedback.
Meltwater Achieves SOC 2 Type II Certification, Reinforcing Commitment ...
Meltwater has achieved SOC 2 Type II certification, highlighting its commitment to data security and trust. This certification confirms that Meltwater's systems effectively protect customer data, mee...ting enterprise-grade security requirements. It complements Meltwater's existing ISO certifications and underscores its proactive approach to data privacy and security.
Lightricks open-sources AI video model LTX-2, challenges Sora and Veo - the-decoder.com
Lightricks has open-sourced its AI video model, LTX-2, which generates up to 20 seconds of synchronized audio-video content from text prompts. The model, featuring a 19-billion-parameter dual-stream ...transformer architecture, is 18 times faster than competitors like Alibaba's Wan2.2-14B. Lightricks aims to empower creators by allowing AI to run on personal hardware, promoting ethical decision-making in content creation.
Meltwater Achieves SOC 2 Type
Meltwater has achieved SOC 2 Type II certification, reinforcing its commitment to data security. This certification validates the effectiveness of Meltwater's security controls, ensuring customer dat...a protection and compliance with enterprise-grade security standards. This achievement complements Meltwater's existing ISO certifications and highlights its proactive approach to data privacy and security.
Lightricks, Nvidia Unveil LTX-2: On-Device 4K AI Video Generation
Lightricks and Nvidia unveiled the LTX-2, an on-device AI video generation model, at CES 2026. This second-generation model integrates Nvidia's RTX accelerations to enable 4K video creation directly ...on personal devices, bypassing cloud reliance. The LTX-2's diffusion transformer architecture allows for high-speed, high-quality video production, democratizing advanced editing tools. This collaboration highlights the potential for AI-driven content creation, offering significant efficiency and privacy benefits.
Introducing the Rallio AI Assistant: Smarter, Faster, More Strategic Brand Management
Rallio has launched the Rallio AI Assistant, enhancing its AI suite for multi-location brand management. This tool integrates data from Analytics, Content, Community, and Reputation, offering insight...s and actionable recommendations through natural language interactions. Key features include competitive comparisons and reputation summaries, enabling brands to make strategic decisions efficiently.
Conviva Reimagines Digital Experience Monitoring and Analytics for the Agentic Era - Business Wire
Conviva introduces a new approach to digital experience monitoring and analytics, tailored for the Agentic Era. This initiative aims to enhance user engagement and optimize performance metrics across... digital platforms.
Brandwatch Strengthens AI Leadership with Deeper Insights and Expanded ...
Brandwatch has unveiled new AI-powered features within its Iris AI platform, enhancing data exploration and workflow efficiency for marketers. The updates include a quick AI chat assistant, AI dashbo...ards, and expanded data coverage across platforms like Threads, YouTube, and TikTok. These innovations aim to provide deeper insights and broader coverage, helping brands make smarter decisions and accelerate growth.
Jatheon Adds YouTube Capture and Archiving to Cloud Platform - EIN News
Jatheon has integrated OneDrive archiving into its cloud platform, enhancing data governance for enterprises. This update allows organizations to securely store and manage communication data, ensurin...g compliance and retention across various channels. The integration supports full version history and can work independently or with Microsoft sources like Outlook and Teams.
Jatheon Adds SharePoint Capture and Archiving to Cloud Platform
Jatheon has introduced SharePoint capture and archiving to its cloud platform, enhancing its Microsoft integration suite. This new feature allows organizations to automatically capture and retain Sha...rePoint content, aiding compliance, security, and ediscovery efforts. The SharePoint connector integrates with Microsoft Outlook and Teams, offering advanced search and legal hold capabilities without requiring additional hardware or software.
Jatheon Adds YouTube Capture and Archiving to Cloud Platform
Jatheon has introduced a YouTube capture and archiving feature to its Jatheon Cloud platform. This enhancement allows organizations to archive YouTube content, including video titles, descriptions, U...RLs, comments, and replies, to meet compliance and litigation requirements. The new feature expands Jatheon's AI-enabled archiving ecosystem, providing comprehensive visibility and risk management across communication channels.
Introducing Later EdgeAI, the Industry's Most Advanced Predictive Intelligence Solution
Later has launched Later EdgeAI, an advanced AI-native engine designed to enhance influencer marketing by leveraging extensive proprietary datasets. This new solution predicts performance, optimizes ...creator selection, and improves ROI for brands. It integrates with Later's platform and services, offering tailored recommendations and continuous learning from campaign data. The launch solidifies Later's position as a leader in AI-driven influencer marketing.
PromoRepublic Launches the First-in-Category Mobile AI Assistant for ...
PromoRepublic has launched a mobile AI Assistant designed to enhance local marketing for franchisees and marketers. This tool, integrated into PromoRepublic's platform, offers a conversational interf...ace to streamline marketing tasks, ensuring brand consistency and compliance. It leverages brand data and performance insights to automate marketing efforts, significantly reducing manual work and improving activation rates for franchisees.
Introducing Later EdgeAI: Influence Powered by Intelligence
Later introduced EdgeAI, a proprietary AI-native predictive intelligence solution for influencer marketing. Built on a decade of data from 16 million creators and $2 billion in influencer-driven purc...hases, EdgeAI offers brands predictable outcomes, higher engagement rates, and efficient campaign execution. It tailors recommendations to brand-specific contexts, enhancing influencer marketing's reliability and scalability.
Facebook Revamps Reels Algorithm with AI to Deliver Fresher, More Relevant Content
Facebook has revamped its Reels algorithm to enhance user engagement by prioritizing fresh, AI-powered content. The update focuses on showing more timely videos, integrating AI search suggestions, an...d introducing "friend bubbles" for social interaction. This move aims to improve user experience and address challenges with AI-generated content, reinforcing Facebook's growth strategy centered on video content.
Instagram, Facebook To Peek Into Your Meta AI Chats For Ads, Change To Come Into Effect From December
Meta will integrate user interactions with its AI tools into personalized ad and content recommendations on Facebook and Instagram starting December 16, 2025. This change will influence posts, Reels,... and ads based on AI dialogues, while excluding sensitive topics from targeting. Users will have control over ad preferences, and implementation will expand globally by 2026.
Threads launches Communities to help users connect over shared interests
Threads, a Meta platform, is launching Communities, a feature allowing users to engage in public discussions on various topics like basketball and books. Unlike X, Meta curates these communities, off...ering perks like custom emojis. Over 100 communities are being introduced, with plans for expansion. This feature enhances user interaction by formalizing existing topic-based groups and adding profile tags for easy discovery.
Meta Outlines Expanding AI Ad Tools , Including AI Chatbots for Websites
Meta has unveiled new AI-driven ad tools, including Business AI, which allows businesses to create customizable AI chatbots for their websites without coding. These bots can assist in product inquiri...es and sales, integrating with Facebook and Instagram ads. Meta is also introducing AI-based ad enhancements like virtual try-ons, personalized pages, and creator collaboration tools, aiming to boost ad performance and user engagement.
Meta will use the content of your chats with Meta AI to serve you ads
Meta will use the content of your chats with Meta AI to serve you ads
Linqia Launches Creator-Led Retail Media Offering
Linqia has launched a creator-led retail media offering that integrates influencer content into retail environments, aiming to provide a more authentic alternative to traditional brand ads. This serv...ice targets major retailers like Amazon and Walmart and includes a three-part strategy: content development, retail ad ecosystem integration, and closed-loop measurement. The launch follows a significant increase in campaign volume and partner spending for Linqia.
Linqia Launches Retail Media Offering to Bring Social-First Creator Storytelling into the Shopper Journey Linqia
Linqia has launched a new influencer retail media offering that integrates creator storytelling into retail environments, targeting platforms like Amazon, Walmart, and Target. This initiative aims to... enhance consumer engagement and drive sales by leveraging authentic creator content optimized for retail media placements. The offering includes partnerships with retail media networks and provides brands with closed-loop measurement for ROI insights.
Sprinklr Adds Copilot, AI Agents, and Customer Feedback Management
Sprinklr Adds Copilot, AI Agents, and Customer Feedback Management
Meta introduces 'Vibes', a Reels-inspired video feed for AI-generated clips
Meta has launched "Vibes," a new feature in its Meta AI app, enabling users to create and share AI-generated videos similar to TikTok or Instagram Reels. Users can generate videos using text prompts,... remix existing content, and share across platforms like Instagram and Facebook. Vibes aims to enhance AI video content discovery and creation.
Jatheon Adds OneDrive Archiving to Cloud Platform
Jatheon has introduced OneDrive archiving to its Jatheon Cloud platform, enhancing its data archiving capabilities. This update allows organizations to preserve and retrieve various file types with f...ull version history, integrating OneDrive with other Microsoft services like Outlook and Teams. This advancement strengthens Jatheon Cloud's role in enterprise data governance and compliance management.
Later Debuts Exciting New Features for Social Media Marketers During Quarterly Showcase "The Drop" - Eastern Progress
Later Debuts Exciting New Features for Social Media Marketers During Quarterly Showcase "The Drop" - Eastern Progress
WhatsApp Rolls Out Encrypted Translations, Taking Aim at Google Translate
WhatsApp has launched encrypted on-device translations, challenging Google Translate and DeepL. This feature allows users to translate messages within chats, maintaining privacy through end-to-end en...cryption. Initially supporting six languages on Android and over 19 on iOS, WhatsApp aims to become a leading translation tool by integrating privacy and real-time communication without relying on cloud servers.
Later Launches AI-Powered Brand Suitability Insights to Help Marketers Confidently Activate the Best-Fit Creators - PR Newswire
Later has launched AI-Powered Brand Suitability Insights, a tool designed to help marketers assess creator partnerships by evaluating risks and performance potential. This solution offers a comprehen...sive report with metrics like brand suitability scores and risk matrices, aiming to align creators with brand values while driving measurable results. This launch is part of Later's broader AI strategy to enhance influencer marketing.
Meltwater achieves ISO 27001 Certification, elevating data security for the companys 27,000 customers globally - AsiaOne
Meltwater achieves ISO 27001 Certification, elevating data security for the companys 27,000 customers globally - AsiaOne
Facebook ad costs jump 21% in 2025, but still beat Google
Facebook ad costs jump 21% in 2025, but still beat Google
Oktopost Earns ISO/IEC 27001 Certification, Solidifying Commitment to Serving B2B Enterprise Organizations | Newswire
Oktopost has achieved ISO/IEC 27001 certification, demonstrating its commitment to information security management for B2B enterprises. Certified by the Standards Institution of Israel and IQNET, thi...s certification underscores Oktopost's dedication to maintaining high security standards. The certification process was seamless due to the company's existing robust security protocols.
Oktopost Adds Integration with YouTube | Newswire
Oktopost has integrated YouTube into its B2B social media management platform, allowing users to schedule, publish, and measure video content directly. This integration enables marketers to manage Yo...uTube engagement metrics such as views, likes, and comments within Oktopost, enhancing video marketing strategies without additional workload.
Oktopost's New AI Enables Marketers to Automatically Generate Social Content | Newswire
Oktopost has introduced the AI Message Generator, a new feature designed to help B2B marketers automate social media content creation. This tool allows users to generate multiple unique posts from a ...single link, reducing content creation time by up to 40%. The feature is part of Oktopost's broader suite of productivity tools aimed at optimizing social media management and enhancing customer communication and lead generation.
Oktopost Releases Latest Eloqua Integration to Enrich Lead Profiles With Social Engagement Data | Newswire
Oktopost has launched a new integration with Eloqua, enhancing B2B marketers' ability to enrich lead profiles with real-time social engagement data. This integration addresses the challenge of siloed... social data by providing insights into social media interactions, enabling marketers to optimize lead profiles, improve targeting, and accurately attribute revenue to social activities.
Oktopost Rolls Out a Redesigned Platform for B2B Social Media Management | Newswire
Oktopost has launched a redesigned platform for B2B social media management, featuring a new user interface and an in-house design system. The updates include a sidebar navigation to enhance user exp...erience and streamline workflow. This redesign aims to facilitate faster development of new features by utilizing reusable design components.
Oktopost Launches Employee Advocacy in Salesforce to Simplify the Sharing Experience of Sales Professionals | Newswire
Oktopost has launched an Employee Advocacy platform integrated with Salesforce, allowing sales professionals to easily discover, share, and track content directly within Salesforce. This integration ...includes features like content segmentation, post-level analytics, and leaderboards, enhancing the efficiency of content sharing for sales teams.
Oktopost Rolls Out a XING Integration for Employee Advocacy | Newswire
Oktopost has launched an integration with XING, a major business social network in the DACH region, to enhance employee advocacy for B2B organizations. This integration allows companies to manage con...tent shared by employees on XING, providing insights into customer engagement and improving brand reach in German-speaking markets.
Oktopost Rolls Out Social BI, the First Business Intelligence Tool Powered by Social Data | Newswire
Oktopost has launched Social BI, a business intelligence tool powered by social data, designed for B2B organizations. This tool enables users to create custom reports using social media analytics, of...fering features like dashboard builders and export options. Social BI aims to transform how businesses report and utilize social data, enhancing marketing insights and performance.
Social Media Publishing Tool from NapoleonCat
NapoleonCat has enhanced its Social Media Publishing Tool with AI-powered features, enabling users to manage multiple social media profiles efficiently. The tool allows scheduling and posting across ...platforms like Facebook, Instagram, TikTok, LinkedIn, and Google My Business. New features include an AI Assistant for content strategy, a content calendar for organization, and performance analytics to optimize social media strategies.
Social Media Reporting Tool NapoleonCat
NapoleonCat has updated its Social Media Reporting Tool to enhance social CRM profile management. The tool now allows users to automate and schedule social media reports, track key metrics, and gener...ate competitor performance snapshots. This update aims to streamline social media analytics, improve customer service, and provide actionable insights for better decision-making.
New on Jatheon Cloud: Connectors Tab, WhatsApp Improvements & Easier Migrations
Jatheon has updated its Jatheon Cloud platform with new features, including a Connectors tab for centralized integration management, enhanced WhatsApp archiving with whitelist/blacklist options, and ...expanded data migration sources. These improvements aim to streamline compliance workflows and provide IT teams with greater control over data management.
Diggs new app is basic, but a great start - The Verge
Digg has launched new mobile apps for iOS and Android, marking a step in its revival. The app, though basic, offers features similar to Reddit, allowing users to submit, comment, and vote on links. D...espite being invite-only and lacking some features, it shows promise for future growth and user engagement.
SocialPilot Achieves SOC 2 Type 2 Certification for Its Data Security Commitments
SocialPilot has achieved SOC 2 Type 2 certification, validating its commitment to high standards of data security and compliance. This certification, following a comprehensive audit, confirms that So...cialPilot's security controls meet rigorous standards, enhancing trust with its customers. The company plans to further enhance security features, including two-factor authentication and SSO, as part of its platform expansion.
October Product Update: AI in Reports, New Export Options - Determ
Determ has introduced new features in its October Product Update, enhancing its media monitoring capabilities. The update includes AI-powered insights with Synthia for in-depth report analysis, refin...ed data views, and simplified data sharing. Users can now export data from specific sources, improving efficiency. These enhancements aim to provide users with more control and insights in media monitoring.
What's New: Analytics Beta, Coverage Report, and Newsletter Updates - Determ
Determ has launched several product updates, including the Analytics Beta with new dashboards and data filters, an enhanced Coverage Report for automated media coverage compilation, and improved News...letter features for greater customization. These updates aim to streamline media monitoring and analytics tasks, offering users more control and efficiency.
Bilingual AI Receptionist: Seamless EnglishSpanish Service
EVS7 introduces AnswerBug, a bilingual AI receptionist that seamlessly switches between English and Spanish. It enhances customer interactions by understanding natural speech, booking appointments, a...nd sending confirmations in the caller's preferred language. Designed for small and mid-sized businesses, it integrates with calendars and CRMs, offering 24/7 coverage and reducing missed calls, especially from Spanish-speaking customers.
Jatheon Launches Data Connector & Transfer Dashboards
Jatheon has launched new Data Connector and Data Transfer Dashboards within its cloud product. These dashboards provide a centralized view for managing archiving integrations and simplify data migrat...ion from legacy systems. The new features aim to enhance compliance and streamline data management for organizations.
Campaigns Integration With Google Analytics | Dash Social
Dash Social has launched "Campaigns," a social commerce reporting tool integrated with Google Analytics. This tool enables marketers to measure cross-channel campaign performance, providing insights ...into content effectiveness and ROI. It streamlines reporting, reducing time from a week to a day, and helps brands optimize future campaigns by analyzing data from multiple channels.
Facebook , Instagram creators get AI audio translations and lip - syncing for global audience
Meta has introduced an AI-powered audio translation and lip-syncing tool for Facebook and Instagram creators, enabling them to reach a global audience. This feature, showcased by CEO Mark Zuckerberg,... translates English to Spanish and vice versa, with plans for more languages. It's available for Facebook creators with over 1,000 followers and all public Instagram accounts, allowing creators to track content performance in multiple languages.
Oktopost Launches The Oktopost Academy to Help Marketers Champion B2B ...
Oktopost has launched The Oktopost Academy, a video-based training program for B2B marketers. The Academy aims to enhance skills in social media management and employee advocacy, offering certificati...on upon course completion. It targets B2B professionals, addressing the gap in tailored training for this sector. The program includes modules on Employee Advocacy, Advanced Analytics, Social Listening, and Publishing.
Trend Micro Reinvents Proactive Security with Digital Twin Technology
Trend Micro has introduced a new cybersecurity model utilizing digital twin technology, powered by NVIDIA AI, to enhance proactive security measures. This innovation allows enterprises to simulate cy...ber threats, validate defenses, and adapt in real-time, improving resilience and reducing disruptions. The technology shifts security practices from reactive to predictive, enabling organizations to manage risks across diverse infrastructures effectively.
Meta adds teen safety features to Instagram, Facebook - Fox News
Meta has introduced new safety features on Facebook and Instagram to protect teens from online predators. These updates include safety tips, blocking options, and account join date visibility to help... teens identify suspicious activity. Meta is also testing AI tools to detect age misrepresentation and has removed over 600,000 predatory accounts. These measures aim to create a safer online environment for young users.
Meltwater Debuts Industry-First GenAI Lens, Unlocking Enhanced Brand Insights
Meltwater has launched GenAI Lens, a tool that offers companies insights into how their brand and competitors are discussed across major AI platforms like ChatGPT and Gemini. This solution helps busi...nesses monitor brand perception, detect misinformation, and refine communication strategies by analyzing AI-generated content. It provides a comprehensive view of brand representation and competitive intelligence in AI environments.
Facebook Lets You Add Music to Your Wall Updates Now - Influencer Marketing Hub
Facebook introduces a feature allowing users to add full-length songs and artist-themed backgrounds to text posts, enhancing the News Feed with audio. This update, integrated with RouteNote, lets art...ists upload music for free and earn revenue when fans use their tracks. The feature aims to deepen personal expression and foster music discovery, offering new engagement avenues for creators and brands.
CoSchedule Unveils New & Improved Social Inbox: Now Connected To All Social Networks
CoSchedule has relaunched its Social Inbox feature, enhancing its social media management capabilities. The updated tool now integrates with all major social networks, providing a centralized platfor...m for managing comments, mentions, and direct messages. Key features include unified message management, advanced organization tools, AI-assisted replies, and saved responses, aimed at boosting productivity and engagement for marketers.
Lightricks launches LTXV, its new AI model that generates 60-second videos
Lightricks has launched LTXV, a new AI model for generating 60-second videos, which reportedly delivers output faster than competitors. The open-source model, available on GitHub and Hugging Face, su...pports continuous video production with an autoregressive approach, similar to large language models. It is designed for use on single Nvidia H100 or high-end consumer GPUs, offering free access for individuals and small teams earning less than $10 million annually.
Lightricks LTXV Breaks 60Second Length Barrier for AI Video Generation - PR Newswire
Lightricks has unveiled a significant update to its LTXV platform, enabling AI video generation beyond 60 seconds, a first in the industry. This advancement, powered by an autoregressive streaming ar...chitecture, allows for real-time, long-form video creation, enhancing applications in advertising, gaming, and education. The LTXV model is available on platforms like Hugging Face and GitHub, integrated into Lightricks' LTX Studio.
Strategic Partnerships and Integrations in Social Media Marketing
Dash Social and Snap Announce New Partnership | Dash Social
Dash Social and Snap have formed a new partnership, making Dash an official Snapchat Partner. This collaboration enables brands to publish directly to Snapchat and access real-time analytics through ...Dash Social's platform. The integration aims to streamline content creation and measurement, enhancing brand engagement and growth on Snapchat.
Riverside Luxury Cruises Partners with Approach Guides, Rallio to Support Travel Advisors - TravelPulse
Riverside Luxury Cruises has partnered with Approach Guides and Rallio to enhance support for travel advisors. This collaboration aims to leverage Rallio's social media management expertise to benefi...t the travel industry.
Qoruz secures influencer marketing partnership for Johnson's Baby
Qoruz has partnered with Johnson's Baby to manage influencer marketing campaigns in India, focusing on Tier II and Tier III markets. The collaboration aims to streamline creator identification, workf...low execution, and post-campaign measurement, enhancing campaign accountability and ROI. Qoruz's platform will support Johnson's Baby in managing over 2,000 creators, optimizing influencer mixes, and improving tracking and analytics.
Oktopost Becomes a HubSpot Connect Certified Partner - PR.com
Oktopost has become a HubSpot Connect Certified Partner, enhancing HubSpot's inbound marketing with Oktopost's social engagement data. This integration allows HubSpot users to gain insights into soci...al media activities, improving lead scoring and campaign effectiveness. The partnership aims to help B2B marketers demonstrate social media ROI and break data silos.
Oktopost to Provide HubSpot's Top Agency Partners With B2B Social Media Management and Employee Advocacy Solutions | Newswire
Oktopost has joined HubSpot's Apps for Agency Services Program, allowing HubSpot's Platinum and Diamond Agency Partners to access Oktopost's B2B social media management and employee advocacy platform.... This partnership enables agencies to enhance their service offerings with social media management, employee advocacy, and integration with HubSpot for targeted lead scoring and marketing programs.
Oktopost Joins the Adobe Exchange Partner Program to Deliver B2B Social Marketing Solutions to Marketo Engage Customers | Newswire
Oktopost has joined the Adobe Exchange Partner Program as an Accelerate partner, enhancing its integration with Marketo Engage. This partnership allows B2B marketers to sync social media engagement d...ata with marketing automation tools, optimizing lead nurturing and campaign effectiveness. Oktopost, a leading B2B social media management platform, aims to provide advanced marketing solutions through this collaboration with Adobe.
Oktopost to Provide Advanced Social Listening Capabilities to Its Customers in Partnership With Keyhole | Newswire
Oktopost has partnered with Keyhole to enhance its social media management suite with advanced social listening capabilities. This collaboration allows Oktopost's B2B customers to monitor brand equit...y, customer sentiment, and industry trends using Keyhole's analytics. The partnership aims to provide a comprehensive social marketing solution for B2B organizations.
Meltwater announces new content partnership with Dow Jones Factiva, unlocking premium content for PR, communications and marketing professionals
Meltwater has formed a new content partnership with Dow Jones Factiva, granting PR, marketing, and communication professionals access to premium content from top publications like The Wall Street Jou...rnal and MarketWatch. This collaboration enhances Meltwater's offerings, allowing users to track and analyze critical news alongside Meltwater's existing data and technology.
Meltwater and Dow Jones Join Forces to Deliver Premium Business News to PR Professionals The Indian Awaaz
Meltwater has formed a strategic partnership with Dow Jones to provide PR professionals access to premium content from publications like The Wall Street Journal and Barrons. This collaboration enhanc...es Meltwaters media intelligence offerings, allowing users to monitor news with greater depth. The integration supports Meltwater's mission to offer comprehensive intelligence tools for communications and branding strategies.
Meltwater announces new partnership with Dow Jones
Meltwater announces new partnership with Dow Jones
Brandwatch partners to add search insights
Brandwatch has partnered with Trajaan to integrate search intelligence data into its digital consumer intelligence platform. This collaboration allows Brandwatch customers to access data from search ...engines, e-commerce, social platforms, and generative AI, enhancing insights and forecasting capabilities. The partnership aims to help organizations understand consumer behavior and spot market trends faster.
Collette-branded social media content now available through Rallio - LATTE Luxury News
Rallio has partnered with tour operator Collette to enhance the social media presence of Collette's trade partners. The collaboration allows travel advisors to access and customize Collette-branded s...ocial media content through Rallio's platform, promoting direct client engagement. This partnership aims to streamline marketing efforts for travel advisors and drive more business to them.
Collette's additional marketing support for travel agents with Rallio ...
Collette has partnered with Rallio to offer enhanced marketing support for travel agents. This collaboration allows agents to access Collette-branded social media content through Rallio's platform, w...hich can be customized and automatically posted to social networks. This initiative aims to improve agents' social media presence and drive business growth.
Brandwatch and Trajaan Partner to Bring World-Class Search Intelligence to Consumer Insights
Brandwatch has formed a strategic partnership with Trajaan to enhance its digital consumer intelligence platform. This collaboration integrates Trajaan's search intelligence, allowing Brandwatch cust...omers to access comprehensive search data across various platforms. The partnership aims to provide brands with deeper insights into consumer behavior and market trends, enabling data-driven decision-making and improved forecasting.
Trend Micro and Google Cloud Deepen Collaboration to Advance AI - Driven Cybersecurity and Sovereign Cloud Solutions
Trend Micro and Google Cloud have expanded their strategic partnership to enhance AI-driven cybersecurity and sovereign cloud solutions. This collaboration integrates Trend Micro's cybersecurity expe...rtise with Google Cloud's infrastructure, offering enterprises enhanced security for public, hybrid, and private cloud environments. Key innovations include Trend Vision One's certification for Google Cloud Assured Workloads and availability on the Google Cloud Marketplace, supporting data sovereignty and compliance needs.
Mergers, Acquisitions, and Business Moves in Social Media Marketing
SocialPilot Acquired by Group.one to Expand SaaS Solutions Offering
SocialPilot, a social media management platform, has been acquired by Group.one to enhance its SaaS solutions portfolio.
SaaS Startup SocialPilot Acquired by Sweden's group.one in USD 50 Mn Deal
SocialPilot, a social media management SaaS platform, has been acquired by Sweden's group.one in a deal valued at over USD 50 million. Despite the acquisition, SocialPilot's leadership, led by founde...rs Jimit Bagadiya and Tejas Mehta, will remain unchanged. This acquisition aims to enhance group.one's digital tools for small and midsize businesses, aligning with their vision of empowering small businesses through marketing automation.
Funding News and Financial Performance in Social Media Marketing
Sprinklr (NYSE:CXM) Reports Strong Q3 CY2025 - Yahoo Finance
Sprinklr reported strong Q3 CY2025 results, with revenue of $219.1 million, a 9.2% year-on-year increase, exceeding analyst expectations by 4.5%. The company also raised its full-year EPS guidance, r...eflecting improved customer engagement. Despite a high customer acquisition cost, Sprinklr's revenue guidance for the next quarter is optimistic, suggesting continued growth momentum.
IZEA Extends Profitability Momentum in Q3 2025 with $8.1 Million in Revenue - Yahoo Finance
IZEA Worldwide reported a net income of $0.1 million for Q3 2025, marking a significant improvement from a $8.8 million loss in the previous year. The company achieved $8.1 million in revenue, driven... by a strategic focus on recurring enterprise accounts and enhanced AI-powered platform features. Despite a decline in total revenue, managed services revenue increased by 5%, and the company maintained positive cash flow.
Leadership and Executive Team Updates in Social Media Marketing
IZEA Appoints Lindsey Gamble as Vice President, Creator Strategy and Innovation
IZEA Worldwide, Inc. has appointed Lindsey Gamble as Vice President, Creator Strategy and Innovation. This strategic hire aims to enhance IZEA's influence in the Creator Economy, emphasizing the shif...t from traditional marketing to culture-driven strategies. Gamble's experience in creator innovation is expected to drive business growth for IZEA's enterprise clients.
Sprinklr, Inc Appoints Michele M. Meyers as Chief Accounting Officer and Principal ...
Sprinklr appointed Michele M. Meyers as Chief Accounting Officer and Principal Accounting Officer, effective January 5, 2026. Meyers, previously at Coursera, brings extensive experience in accounting... and finance. She will receive a base salary of $380,000, a signing bonus, and stock units. Her role includes overseeing Sprinklr's accounting functions.
Tres Thompson joins Meltwater as Chief Financial Officer - The Manila Times
Tres Thompson has been appointed as the Chief Financial Officer at Meltwater, a company specializing in media, social, and consumer intelligence.
Sprinklr Appoints New Chief Product Officer - TipRanks.com
Sprinklr has appointed Karthik Suri as Chief Product and Corporate Strategy Officer to enhance its product vision and strategic growth. Suri brings over 25 years of experience in technology and produ...ct leadership, aligning with Sprinklr's efforts to accelerate its product roadmap and define the unified customer experience market.
Oktopost Expands Leadership with Appointment of Moti Koren as Vice President of R&D
Oktopost welcomes Moti Koren as VP of R&D to accelerate AI-powered innovation in B2B social media marketing and employee advocacy.
Sprinklr Announces Scott Millard as Chief Revenue Officer
Sprinklr has appointed Scott Millard as Chief Revenue Officer, effective September 22, 2025. Millard, a seasoned sales leader with over 30 years in the tech industry, previously held senior roles at ...Dell Technologies. His appointment is part of Sprinklr's strategy to enhance its go-to-market approach and expand its reach into larger enterprises.
Oktopost Appoints Colin Day as Managing Director, Europe, Middle East and Africa | Newswire
Oktopost has appointed Colin Day as Managing Director for Europe, Middle East, and Africa. With over 30 years of experience in financial services, FinTech, and MarTech, Day will lead Oktopost's EMEA ...commercial activities. His previous roles include founding Magnetic North Associates and serving as Marketing CTO at FIS, where he first implemented Oktopost's platform.
Oktopost Appoints Dave Kedzior as General Manager, North America | Newswire
Oktopost has appointed Dave Kedzior as the General Manager for North America. With nearly 15 years of experience in the tech industry, Kedzior will lead Oktopost's U.S. sales and customer success tea...ms. His expertise is expected to drive the company's growth and enhance its mission of supporting B2B marketers through social media management and employee advocacy.
Oktopost Appoints Natalie Binns as Vice President of Marketing | Newswire
Oktopost has appointed Natalie Binns as Vice President of Marketing. With over 20 years of experience in B2B technology, Binns will lead Oktopost's global marketing efforts, leveraging her expertise ...in demand generation and ABM strategies. CEO Daniel Kushner highlights her role in accelerating Oktopost's growth as a leading B2B social media platform.
Oktopost Strengthens Executive Team to Support Customer Growth | Newswire
Oktopost has expanded its executive team by appointing Tomer Laks as Chief Revenue Officer and Yahav Dagan as Vice President of Customer Success. These strategic hires aim to support the company's gl...obal growth and enhance customer success. Additionally, Colin Day and Chris Bennett have been promoted to key leadership roles to drive business development and global sales.
Brandwatch names global president | News | Research Live
Brandwatch has appointed Channing Ferrer as its global president, promoting him from his previous role as chief business officer. Ferrer will lead Brandwatch's business strategy and growth initiative...s. Additionally, Matt Tippets has been named chief product and technology officer, and several other senior leadership roles have been filled to drive growth and innovation.
Sprinklr Welcomes Bit Rambusch as Head of Global Services and Support
Sprinklr has appointed Bit Rambusch as Head of Global Services and Support. With extensive experience from Philips Healthcare and Dell, Rambusch will focus on enhancing Sprinklr's customer service an...d support operations. This move aligns with Sprinklr's strategy to strengthen its AI-powered platform and customer-centric approach.
Sprinklr Welcomes Bit Rambusch as Head of Global Services and Support.
Sprinklr has appointed Bit Rambusch as Head of Global Services and Support. Rambusch, with a strong background in customer service from Philips Healthcare and Dell, will focus on enhancing Sprinklr's... customer-centric approach and expanding its AI-powered platform. This strategic move aims to bolster Sprinklr's core social and marketing products and improve customer service excellence.
Awards, Recognitions, and Industry Achievements in Social Media Marketing
FinancialContent - Meltwater Earns Three Comparably Awards for ...
Meltwater received three Comparably Awards for Best CEOs, Best Company Culture, and Best Company Compensation, based on anonymous employee feedback. This recognition highlights Meltwater's dedication... to fostering a collaborative and inclusive workplace culture, led by CEO John Box. The company emphasizes employee growth and support across its global presence.
Sprinklr Wins ADWEEK Tech Stack Award for Best Social Media Marketing Platform - Business Wire
Sprinklr received the ADWEEK Tech Stack Award for Best Social Media Marketing Platform, recognizing its excellence in social media marketing solutions.
Meltwater Named a Leader in IDC MarketScape : Worldwide Influencer Marketing Platforms for Large Enterprises 2025 - 2026 Vendor Assessment
Meltwater has been recognized as a Leader in the IDC MarketScape for Influencer Marketing Platforms for Large Enterprises 2025-2026. The evaluation highlighted Meltwater's strengths in creator reach,... suite integration, and relationship management. The company plans to enhance its influencer marketing solutions with AI tools for better personalization and strategy.
Rallio | Powered by Ignite Visibility Wins Netty Award for Best Use of AI in Marketing - PRWeb
Rallio, in collaboration with Ignite Visibility, won the Netty Award for Best Use of AI in Marketing. This accolade highlights Rallio's AI-powered social media platform, which automates content creat...ion and localization, enhancing brand engagement globally. The platform's features include an AI Playbook for personalized content, an automatic translation engine, and an Employee Advocacy feature, driving substantial growth and engagement in the marketing industry.
Conviva Recognized as a Visionary in the 2025 Gartner Magic Quadrant for Digital Experience Monitoring
Conviva Recognized as a Visionary in the 2025 Gartner Magic Quadrant for Digital Experience Monitoring
Meltwater Recognized with Three Comparably Awards for Employee Happiness and Wellbeing
Meltwater received three Comparably Awards for employee happiness, perks, and work-life balance, highlighting its commitment to a positive workplace culture. These awards are based on anonymous emplo...yee feedback across various metrics, reflecting Meltwater's dedication to employee well-being and satisfaction.
Conviva Recognized Across Multiple G2 Fall 2025 Reports: A Leader in Digital Analytics
Conviva has been recognized as a Leader in the G2 Fall 2025 Digital Analytics Report, highlighting its strength in delivering real-time performance analytics. The company also earned High Performer b...adges in Digital Experience Monitoring for mid-market companies and in regional reports for India and Asia. Conviva's platform enables rapid onboarding and supports AI agent performance, helping enterprises optimize digital experiences and drive business outcomes.
Oktopost Wins 2025 MarTech Breakthrough Award for Best Overall Social Media ... - KRON4
Oktopost has won the 2025 MarTech Breakthrough Award for Best Overall Social Media Management Platform. This accolade highlights Oktopost's leadership in aiding B2B marketers to enhance growth and vi...sibility in the AI-driven discovery era. The platform offers tools for publishing, employee advocacy, social listening, and analytics, tailored for B2B needs. This award follows Oktopost's recent acquisition of Milk Video and the launch of The Oktopost Academy.
CoSchedule Products Recognized Across All Three Gartner Digital Market Brands
CoSchedule's products have been recognized by Gartner Digital Markets brands, including Capterra, Software Advice, and GetApp, in multiple categories such as Best Social Media Analytics Tools and Bes...t Content Management Software. This recognition highlights CoSchedule's impact in the marketing software industry, empowering over 50,000 marketers to streamline their marketing efforts.
Corporate News and Organizational Updates in Social Media Marketing
Italy Probes Meta for Imposing AI Chatbot on WhatsApp
Italy's antitrust authority is investigating Meta for potentially violating EU competition laws by integrating its AI chatbot into WhatsApp without user consent. The probe examines whether Meta's act...ions could unfairly channel its user base into the AI market, potentially harming competitors. Inspections were conducted at Meta's Italian subsidiary, with cooperation from the European Commission.