SAP Customer Data Management Overview
SAP Customer Data Management transforms unknown visitors into loyal customers, delivering personalized experiences and boosting revenue. It offers solutions for CIAM, consent management, and customer data platforms.
Use Cases
Customers recommend Engagement Management, Loyalty Management, Social Media Management, as the business use cases that they have been most satisfied with while using SAP Customer Data Management.
Business Priorities
Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using SAP Customer Data Management.
SAP Customer Data Management Use-Cases and Business Priorities: Customer Satisfaction Data
SAP Customer Data Management works with different mediums / channels such as Website. and Social Media.
SAP Customer Data Management's features include Personalization, Recording, Gamification, etc. and SAP Customer Data Management support capabilities include Chat Support, AI Powered, 24/7 Support, etc. also SAP Customer Data Management analytics capabilities include Analytics, and Custom Reports.
Reviews
"Our new customer loyalty management solution from SAP lets us tailor offers to our most valuable customers. We have the insight and flexibility to quickly innovateever-better shopping experiences." - Wolfgang Hiemisch
SAP Customer Data Management, Hyland Governance, Openprise RevOps Performance Platform, mParticle, Tealium, etc., all belong to a category of solutions that help Customer Data Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for SAP Customer Data Management
Top Industries
- Retail
- Media Production
- Information Services
Popular in
- Mid Market
- Large Enterprise
- Enterprise
SAP Customer Data Management is popular in Retail, Media Production, and Information Services and is widely used by Mid Market, Large Enterprise, and Enterprise.
SAP Customer Data Management Customer wins, Customer success stories, Case studies
What makes SAP Customer Data Management ideal for Engagement Management?
What benefits does SAP Customer Data Management offer for Loyalty Management?
What solutions does SAP Customer Data Management provide for Product Marketing?
What makes SAP Customer Data Management ideal for Products & Pricelist Management?
11 buyers and buying teams have used Cuspera to assess how well SAP Customer Data Management solved their Customer Data Platform needs. Cuspera uses 806 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
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Our new customer loyalty management solution from SAP lets us tailor offers to our most valuable customers. We have the insight and flexibility to quickly innovateever-better shopping experiences. Testimonial By Wolfgang Hiemisch |
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Working with SAP has enabled us to combine our vision for DAIMANI with the latest customer experience technology. Testimonial By Max Muller |
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SAP solutions are much more tailored than other offerings for specific types of industries and markets. Regardless of company size, they provide a suite of tools and applications that make a profound difference, backed by a well-established ecosystem. Testimonial By Balaji Ganesan |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Wolfgang Hiemisch Director of IT Innovation and Development Globus |
Our new customer loyalty management solution from SAP lets us tailor offers to our most valuable customers. We have the insight and flexibility to quickly innovateever-better shopping experiences. Testimonial By Wolfgang Hiemisch |
|
Max Muller CEO DAIMANI |
Working with SAP has enabled us to combine our vision for DAIMANI with the latest customer experience technology. Testimonial By Max Muller |
|
Balaji Ganesan VP of Information Services Wacom |
SAP solutions are much more tailored than other offerings for specific types of industries and markets. Regardless of company size, they provide a suite of tools and applications that make a profound difference, backed by a well-established ecosystem. Testimonial By Balaji Ganesan |
Get to Know Your Customer - Discover SAP Customer Data Management Solutions (Demo)
Frequently Asked Questions(FAQ)
for SAP Customer Data Management
What is SAP Customer Data Management?
SAP Customer Data Management uses data-driven insights to understand customers, engage with them confidently, and deliver brand promises. It is customer centric, and helps to boost revenue, lower costs, and grows business.
It helps turn unknown visitors into known, loyal customers and deliver trusted, hyper-personalized experiences. It offers enterprise-ready solutions focused on SAP Customer Data Platform, SAP Customer Identity and Access Management (CIAM) for B2C, SAP Enterprise Consent and Preference Management, and SAP Customer Identity and Access Management (CIAM) for B2B.
SAP Customer Data Platform enables the audience to grow and build trusted, personalized customer relationships based on transparency and personal data control. SAP Customer Identity and Access Management for B2C turns unknown visitors into known, loyal buyers, and reduces friction at the point of registration and delivers trusted, personalized engagements throughout the customer journey. SAP Enterprise Consent and Preference Management build customer relationships based on transparency and control using customer consent and preference management tools. SAP Customer Identity and Access Management for B2B build trusted customer and partner relationships across all channels, while speeding time to value.
What is SAP Customer Data Management used for?
What are the top features of SAP Customer Data Management?
Who uses SAP Customer Data Management?
What are SAP Customer Data Management alternatives?
Where is SAP Customer Data Management located?
Peers used SAP Customer Data Management for engagement management and loyalty management
SAP Customer Data Management Competitors
SAP Customer Data Management Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (6) |
| Analytics | Read Reviews (54) |
| Custom Reports | Read Reviews (44) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (6) |
| Analytics | Read Reviews (54) |
| Custom Reports | Read Reviews (44) |
SAP Customer Data Management Integrations
SAP Customer Data Management integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for SAP Customer Data Management
Software Failure Risk Guidance
?for SAP Customer Data Management
Overall Risk Meter
Top Failure Risks for SAP Customer Data Management
SAP SE News
Artificio Products Inc. Joins SAP PartnerEdge Open Ecosystem to Accelerate Enterprise ...
Artificio Products Inc. has joined the SAP PartnerEdge Open Ecosystem, enabling seamless integration between its AI-powered document processing platform and SAP systems. This partnership allows SAP customers to automate document workflows, enhancing efficiency and accuracy. Artificio's platform offers features like automated invoice processing and compliance document handling, significantly reducing manual intervention.
SAP Selects TCS in 5-Year Deal to Transform its IT Landscape | MarketScreener
SAP has chosen Tata Consultancy Services (TCS) for a five-year agreement to overhaul its IT infrastructure. This strategic collaboration aims to enhance SAP's technological capabilities and operational efficiency.
AUMOVIO and SAP Form Strategic Partnership for a More Agile IT Setup - Electronics Media
AUMOVIO and SAP have formed a strategic partnership to migrate AUMOVIO's entire SAP landscape to the cloud using SAP Cloud ERP Private. This collaboration aims to enhance agility, streamline IT costs, and enable faster deployment of AI-driven solutions. The cloud-based platform will integrate core business applications, improve supply chain transparency, and support AUMOVIO's growth with scalable, future-proof IT infrastructure.
SAP unveils EU AI Cloud for full data sovereignty - Process Excellence Network
SAP has launched the EU AI Cloud, designed to ensure full data sovereignty for European users. This initiative aims to address data privacy and compliance needs, enhancing SAP's cloud offerings in the region.
SAP SE Profile
HQ Location
3999 West Chester Pike, Newtown Square, PA 19073, USA
Employees
10001+
Social
Financials
IPO
What makes SAP Customer Data Management ideal for Social Media Management?