Salesforce Lightning Overview

This is a summary of the comprehensive capabilities and benefits of Salesforce Lightning based on over 824 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Salesforce Lightning, Veloxy, ClearSlide Platform, Vymo, TextExpander, etc., all belong to a category of solutions that help Sales Enablement. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Salesforce Lightning is right for your needs? Our Cuspera AI engine can evaluate how Salesforce Lightning fits your specific business needs, industry, and context. Get your personalized assessment report today.

Salesforce Lightning supports business activities such as:

  • Workflow Management
  • Engagement Management
  • Advertisement
  • Sending & Publishing Communications
  • Campaign Management

Salesforce Lightning can help you with many business goals, such as Acquire Customers, Improve ROI, Increase Sales & Revenue, Enhance Customer Relationships, Enter New Markets Internationally Or Locally, etc. It can help manage these activities if you use E-Mail Mobile User Generated Content etc. for these needs. As a solution, Salesforce Lightning's capabilities include Recording, Dashboard, Personalization, etc.

Salesforce Lightning was founded in 1999. Computer Software Vertical is its biggest customer base.

Reviews

"...Email & SMS notifications support the workflow...." Reducing Hospital Readmissions With Salesforce Health Cloud

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well Salesforce Lightning solved their Sales Enablement needs. Cuspera uses 824 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Sales Enablement needs.

Business Priorities

Acquire Customers and Improve ROI are the most popular business priorities peers achieved using Salesforce Lightning.

Other priorities:

  • Increase Sales & Revenue
  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Scale Best Practices
  • Grow Market Share
  • Improve Stakeholder Relations
  • Improve Efficiency
  • Launch New Products
  • Improve Digital And Social Presence
  • Improve Internal Communications
  • Improve Brand Engagement
  • Establish Thought Leadership
See all business priorities See less business priorities

Use Cases

Peers recommend Workflow Management , Engagement Management , Advertisement , as the business use cases that they have been most satisfied while using Salesforce Lightning.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Workflow Management

4.49/5 ★

Read Reviews (17)

"...Email & SMS notifications support the workflow...." Reducing Hospital Readmissions With Salesforce Health Cloud
Engagement Management with User Generated Content

4.22/5 ★

Read Reviews (12)

"...Salesforce Lightning provides a much more robust view of your Pardot data, so I suggest adding Engagement History to these pages...." A How-To: View your Pardot Data in Salesforce by Adding Engagement History to Campaign Records
engaging and following up

4.25/5 ★

Read Reviews (8)

"...There will also be two engaging demos of Quip in action, showing the power of Quip in the Salesforce Lightning platform and demonstrating how sales and service teams can use Quip to transform their work processes...."
Advertisement with Website, Offline and On Premises

4.38/5 ★

Read Reviews (11)

"...We think about advertising and acquisition and awareness...." Salesforce adds integrated order management system to its arsenal TechCrunch
PEER EXPERIENCES
Workflow Management

4.49/5 ★

Read Reviews (17)

"...Email & SMS notifications support the workflow...." Reducing Hospital Readmissions With Salesforce Health Cloud
Engagement Management with User Generated Content

4.22/5 ★

Read Reviews (12)

"...Salesforce Lightning provides a much more robust view of your Pardot data, so I suggest adding Engagement History to these pages...." A How-To: View your Pardot Data in Salesforce by Adding Engagement History to Campaign Records
engaging and following up

4.22/5 ★

Read Reviews (8)

Advertisement with Website, Offline and On Premises

4.38/5 ★

Read Reviews (11)

"...We think about advertising and acquisition and awareness...." Salesforce adds integrated order management system to its arsenal TechCrunch

32+ more Business Use Cases

Our AI advisor, Wyz, harnessed 824 insights from peers and experts to help you assess how these Salesforce Lightning use cases fit your Sales Enablement needs.

Frequently Asked Questions(FAQ)

for Salesforce Lightning

What is Salesforce Lightning?

Lightning is a reimagined Salesforce platform for boosting productivity and sales optimization that can be used by the Sales, Marketing and other customer facing teams. It can be deployed in small and medium sized businesses, non-profits and start-ups in industries such as Manufacturing, Healthcare, Financial Services, Hospitality and more.

What is Salesforce Lightning used for?

Salesforce Lightning is a Sales Enablement Software mainly used by its customers to Acquire Customers and Improve ROI by Workflow Management, Engagement Management and Advertisement .

What are the top features of Salesforce Lightning?

Recording, Dashboard and Personalization are some of the top features of Salesforce Lightning.

Who uses Salesforce Lightning?

Salesforce Lightning is used by Computer Software, Information Technology And Services and Human Resources among other industries.

What are Salesforce Lightning alternatives?

Veloxy, ClearSlide Platform, Vymo and TextExpander are popular alternatives for Salesforce Lightning.

Where is Salesforce Lightning located?

Salesforce Lightning is headquartered at 415 Mission Street, 3rd Floor, San Francisco, CA 94105, United States.

Popular Business Setting

for Salesforce Lightning

Top Industries

  • Computer Software
  • Information Technology and Services
  • Human Resources

Popular in

  • Small Business
  • Large Enterprise
  • Mid Market

Peers used Salesforce Lightning to Acquire customers and Improve ROI

Peer and Expert Opinion on Features

for Salesforce Lightning

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Recording

1.64/5 ★

Read Reviews (29)
Dashboard

3.44/5 ★

Read Reviews (20)
Personalization

4.11/5 ★

Read Reviews (10)
Templates

3.50/5 ★

Read Reviews (9)
Alerts: popups & Notifications

2.01/5 ★

Read Reviews (7)
FEATURES RATINGS AND REVIEWS
Recording

1.64/5 ★

Read Reviews (29)
Dashboard

3.44/5 ★

Read Reviews (20)
Personalization

4.11/5 ★

Read Reviews (10)
Templates

3.50/5 ★

Read Reviews (9)
Alerts: popups & Notifications

2.01/5 ★

Read Reviews (7)

IT and Other Capabilities

for Salesforce Lightning

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

2.90/5 ★

Read Reviews (105)
Data Export

2.55/5 ★

Read Reviews (57)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

2.90/5 ★

Read Reviews (105)
Data Export

2.55/5 ★

Read Reviews (57)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.27/5 ★

Read Reviews (6)
Phone Support

4.13/5 ★

Read Reviews (6)
24/7 Support

4.07/5 ★

Read Reviews (48)
Email Support

3.40/5 ★

Read Reviews (7)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.27/5 ★

Read Reviews (6)
Phone Support

4.13/5 ★

Read Reviews (6)
24/7 Support

4.07/5 ★

Read Reviews (48)
Email Support

3.40/5 ★

Read Reviews (7)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.35/5 ★

Read Reviews (10)
Analytics

4.41/5 ★

Read Reviews (36)
Custom Reports

3.78/5 ★

Read Reviews (159)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.35/5 ★

Read Reviews (10)
Analytics

4.41/5 ★

Read Reviews (36)
Custom Reports

3.78/5 ★

Read Reviews (159)

Software Failure Risk Guidance

?

for Salesforce Lightning

Overall Risk Meter

Low Medium High

Top Failure Risks for Salesforce Lightning

Vendor Profile Details

Company Name

Salesforce

Year Founded

1999

HQ Location

415 Mission Street, 3rd Floor, San Francisco, CA 94105, United States

Employees

10001+

Social

Financials

IPO