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Consumer Goods Case Studies and Customer Success Stories with Perform[cb]

 

Subscription box client - Consumer Goods - Medium

Perform[cb] Agency helped a subscription box client grow revenue by 52%. The client wanted more new users and higher sales... while lowering discount costs. Perform[cb] adjusted the partner mix to target affluent, educated parents. They used channel-specific messaging and promotions. The client saw a 40% drop in cost per sale and 26% average monthly sales growth.

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A popular beauty brand - Consumer Goods - Medium

Perform[cb] Agency helped a popular beauty brand boost sales by 53% quarter-over-quarter. The agency used affiliate partnerships and targeted both... awareness and conversion channels. Order volume rose 52% and clicks increased 64% in the same period. Revenue grew 56% over six months. The strategy focused on deal, loyalty, and content partners for full-funnel growth.

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Polaris - Consumer Goods - Large

Atlanta, USA

Polaris used Perform[cb]'s affiliate program management to boost Amazon sales. They worked with Levanta to recruit top Amazon affiliates and... influencers. The team set up competitive commissions and tracked results with advanced reporting. Polaris saw a 713% increase in sales, 538% more conversions, and 420% more clicks month-over-month. Their Amazon product ranking improved by 75%.

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Pet Essentials Brand - Consumer Goods - Medium

Perform[cb]Agency helped a pet essentials brand grow its affiliate program. The brand wanted to triple its return on ad spend.... Within one month, they reached a 9x ROAS. In three months, order volume rose by 354%. Program revenue increased by 290%. The agency onboarded new partners and re-engaged inactive ones to drive these results.

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Naturepedic - Consumer Goods - Small

Chagrin Falls, USA

Naturepedic used Perform[cb] to grow its affiliate program. The team audited the program, removed low-quality publishers, and reactivated key partners.... They offered higher CPAs and free samples to boost exposure and reviews. Naturepedic saw an 84% increase in affiliate revenue and an 81% rise in orders in one year. The strategy focused on data insights and strong partner relationships.

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A well-known mobile lifestyle brand - Consumer Goods - Medium

Perform[cb] Agency managed the affiliate program for a mobile lifestyle brand. The brand was rebranding and needed to enforce new... brand standards. Perform[cb] audited the affiliate program and migrated it to a new tracking platform. They optimized affiliate payouts and recruited new publishers. The brand saw a 444% increase in revenue and a 46% rise in site traffic. Conversion rates improved by 34%.

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Lovepop - Consumer Goods - Medium

Boston, USA

Lovepop used Perform[cb] to run a full-funnel affiliate campaign for Mother’s Day. The campaign focused on recruiting new content publishers... and optimizing partnerships with cashback and loyalty partners. Lovepop saw a 777% increase in affiliate revenue year-over-year. Sales volume from affiliates grew by 622%. Active affiliates increased by 33% month-over-month. The campaign helped Lovepop reach more customers and boost brand recognition.

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LOJEL - Consumer Goods - Small

Hong Kong, Hong Kong

LOJEL used Perform[cb] and Rakuten Advertising to grow their affiliate marketing. They wanted to boost revenue, sales, and brand awareness.... The team recruited top publishers and used strong reporting to track results. LOJEL saw a 96% increase in revenue and a 74% rise in sales in one quarter. Their average order value also went up by 13%.

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KURU Footwear - Consumer Goods - Small

Salt Lake City, USA

KURU Footwear used Perform[cb] to boost new customer acquisition. The team focused on organic marketing and worked with micro-influencers and... review partners. They also partnered with major conversion platforms like Skimlinks and Forbes. KURU Footwear saw a 715% increase in transactions and a 794% increase in revenue year-over-year. The campaign exceeded all customer acquisition goals.

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IPSY - Consumer Goods - Large

San Mateo, USA

IPSY used Perform[cb] to overhaul its affiliate program. The goal was to increase website traffic and grow new customer subscriptions... by 10% year over year. Perform[cb] audited IPSY’s affiliate program, removed low-performing publishers, and onboarded top-tier partners. Collaborations with SweatCoin and other high-quality affiliates drove a 125% increase in clicks and a 127% rise in new customer subscriptions in one year. Active affiliate partners also grew by 18%.

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A well-known pet essentials brand - Consumer Goods - Medium

Perform[cb] Agency helped a pet essentials brand grow its affiliate program. The brand moved management from in-house to Perform[cb]. In... the first month, revenue rose by 286%. Order volume increased by 354% year-over-year. The number of active partners quadrupled. The agency used a tiered payout system and re-engaged dormant partners.

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Children’s brand - Consumer Goods - Medium

Perform[cb] helped a children’s brand test exclusive and semi-exclusive promotions. The brand saw a 151% increase in placements on targeted... content sites. Exclusive coupon promotions led to a 46% month-over-month sales increase. The A/B testing strategy identified the best promotions for the key selling season. The campaign boosted exposure and incremental sales.

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Start-up lifestyle brand - Consumer Goods - Small

Perform[cb] Agency helped a start-up lifestyle brand grow fast. The brand moved its affiliate program management to Perform[cb]. In eight... months, orders rose by 892% and revenue by 836%. Productive partners increased by 383%. Return on ad spend went up 115%. Adding content partners led to 206% more content features.

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Polaris - Consumer Goods - Large

Atlanta, USA

Polaris used Perform[cb]'s affiliate program management to boost Amazon sales. The team recruited top Amazon affiliates, review sites, and influencers.... They set up competitive commissions and used Levanta’s reporting dashboard to track results. Polaris saw a 713% increase in sales, 538% more conversions, and 420% more clicks month-over-month. Their Amazon product ranking improved by 75%.

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Food & Beverages Case Studies and Customer Success Stories with Perform[cb]

 

A fast-growing vitamin and health brand - Food & Beverages - Medium

Perform[cb] helped a vitamin and health brand grow revenue by 86. 9% in five months. The brand added 96 new...affiliate partners and saw conversions rise by 107.4%. Perform[cb] optimized commission structures, saving 13% in costs. The team reactivated dormant partners and secured 31 new placements. These actions expanded the affiliate program and improved ROI.

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Meal subscription service - Food & Beverages - Medium

Perform[cb] helped a meal subscription service boost sales by 119% in just two weeks. The company wanted to increase order... volume during its high Q1 seasonality. Perform[cb] used upper-funnel media placements and onboarded new search review site partners. This led to a 72% increase in revenue and a 61% rise in clicks year over year. Lower-funnel partners drove a 22% increase in average order value.

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Hungryroot - Food & Beverages - Medium

New York, USA

Perform[cb] Agency helped Hungryroot boost orders by 413% year-over-year. The agency ran a full audit and grouped publishers by payout... level. They focused on lower-funnel partners like deal and loyalty sites. Hungryroot saw a 221% month-over-month increase in orders and a 189% rise in revenue. Customer acquisition costs stayed below target during peak season.

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Hungryroot - Food & Beverages - Medium

New York, USA

Hungryroot used Perform[cb] to boost new customer acquisition during the back-to-school season. Perform[cb] helped Hungryroot onboard new content publishers and... partnerships. They focused on audience segmentation and targeted college students and busy moms. Hungryroot saw a 46% increase in revenue year-over-year. New customer acquisition rose by 41% year-over-year. Revenue increased 43% month-over-month after three months.

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A leading nutritional supplement brand - Food & Beverages - Medium

Perform[cb] helped a leading nutritional supplement brand grow affiliate revenue by 285%. The brand switched affiliate program management to Perform[cb]... in 2021. Monthly affiliate revenue rose to over $270K, and ROAS improved from 4x to 7x. The number of revenue-generating publishers increased by 138%. New customer acquisition through affiliates grew by 52%.

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HelloFresh - Food & Beverages - Large

Berlin, Germany

HelloFresh used Perform[cb]'s Outcome Engine to boost user acquisition. They wanted to grow subscriptions on iOS and Android while keeping... costs low. The Outcome Engine used AI to find the best channels and partners. HelloFresh saw a 4X increase in new users in one quarter. They improved ROI by switching pricing models and cut ad spend with exclusive partners. The campaign beat performance benchmarks and delivered the highest conversion rate among their growth partners.

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A popular, high-end food delivery service - Food & Beverages - Medium

Perform[cb] helped a high-end food delivery service achieve a 25:1 return on ad spend. The company wanted to boost publisher... productivity and control brand messaging. Perform[cb] created a custom affiliate strategy targeting affluent households. Productive partners increased by 106% and monthly growth averaged 102% after three months. The brand gained more consistent messaging across channels.

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A well-known food delivery app - Food & Beverages - Large

Perform[cb] helped a well-known food delivery app grow orders by over 7,000 in three months. The app needed to scale... user acquisition while cutting budgets. Perform[cb] used its Outcome Engine to find high-performing channels and optimize spend. Advanced AI and fraud prevention tools ensured only quality users were acquired. The campaign kept costs low and met all budget goals.

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A leading beverage delivery service - Food & Beverages - Medium

Perform[cb] Agency helped a leading beverage delivery service boost orders by 334% year-over-year. The team built strong relationships with editorial... partners and shifted strategy to focus on high-quality awareness media. Clicks increased by 7,460% and orders rose 41% month-over-month. The agency kept customer acquisition costs low and improved ROAS by 53%. The service delivers beer, wine, and spirits from local retailers to customers’ doors.

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A leading beverage delivery service - Food & Beverages - Medium

Perform[cb] helped a leading beverage delivery service grow new customer acquisition by 120% in two months. The agency team onboarded... new affiliate partners, including Figg, and used TM+ bidding to boost conversions. Content partnerships and strategic planning led to a 73% increase in new incremental customers. Total channel revenue rose by 105% during peak seasonality. The marketer exceeded its customer acquisition goals with targeted affiliate marketing strategies.

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A leading alcohol delivery service - Food & Beverages - Medium

Perform[cb]'s Outcome Engine helped a leading alcohol delivery service cut its eCPA by 90%. The company wanted to find new... performance channels and boost high-quality user acquisition. Perform[cb] used AI to analyze consumer behavior and test in-app, display, and video placements. Real-time reporting and data-driven insights enabled ongoing campaign optimization. The service surpassed acquisition goals and scaled growth without disrupting existing strategies.

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A fast-growing vitamin and health brand - Food & Beverages - Small

Perform[cb] helped a vitamin and health brand grow revenue by 86. 9% in five months. The affiliate program added 96...new partners and increased conversions by 107.4%. The team refreshed marketing assets and optimized commission structures, saving 13% in costs. They reactivated dormant affiliates and secured 31 new placements. The brand saw a 17.8% boost in traffic from these efforts.

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A leading nutritional supplement brand - Food & Beverages - Medium

Perform[cb] helped a leading nutritional supplement brand grow affiliate revenue by 285%. The brand switched affiliate program management to Perform[cb]... in 2021. Monthly affiliate revenue rose from $60K–$80K to over $270K. ROAS improved from 4x to 7x. The number of revenue-generating publishers increased by 138%. New customer acquisition through affiliates grew by 52%.

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Financial Services Case Studies and Customer Success Stories with Perform[cb]

 

Leading micro-investing app - Financial Services - Medium

Perform[cb] Agency helped a leading micro-investing app boost funded accounts by 96% in one month. The app wanted more customer... registrations and funded accounts for Q1. The agency used CPA partners and paid media placements. They created a grading system to measure account value and set up tiered payouts for top partners. The app saw 2,300 new account registrations in one month and 41% growth in funded accounts over two months.

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A leading financial media and data company - Financial Services - Medium

Perform[cb] helped a leading financial media and data company relaunch its affiliate program. The company surpassed $40,000 in monthly affiliate... revenue within two months. ROAS improved from 302.3% to 342.5% over six months. Conversions increased by 149%. The number of productive affiliate partners grew by 25%. 42% of revenue since October came from new partners.

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A well-known financial app - Financial Services - Medium

Perform[cb] helped a financial app grow its user base by adding new performance marketing channels. The app saw an 11%... increase in installs and a 19% rise in users linking funded accounts. PerformSense AI analyzed real-time data to find the best partners and channels. The new channels worked with the app’s existing campaigns for better results. The strategy led to steady growth and higher quality user acquisition.

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A leading money-management and investing app - Financial Services - Medium

Perform[cb]'s Outcome Engine helped a leading money-management app gain 40,000 more users each month on iOS. The app used new... programmatic channels to boost user acquisition. Linked bank accounts grew by 50% after installation. The campaign kept costs at a $7 eCPA. These results supported the app’s later acquisition by a large financial institution.

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A well-known financial app - Financial Services - Medium

Perform[cb]'s Outcome Engine helped a financial app cut its CPA by 209%. The team used AI-driven insights to find new,... high-performing channels. They integrated these channels with ongoing campaigns. The app saw a dynamic CPI of $7. The approach delivered high-quality leads and exceeded growth goals.

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A well-known financial app - Financial Services - Medium

Perform[cb] helped a well-known financial app boost its affiliate program. The team optimized affiliate partner commissions and ran a 30-day... test with higher payouts. The app saw a 75% increase in sign-up rate while keeping CPA goals steady. Half of affiliate partners increased their volume. The strategy led to long-term commission improvements and more exposure.

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Acorns - Financial Services - Medium

Irvine, USA

Acorns used Perform[cb]'s Outcome Engine to boost app installs. They started with a $5,000 pilot to test new user acquisition... channels. The campaign focused on iOS users and high-quality registrations. In four months, installs grew from 1,113 to 57,846, a 52X increase. Acorns also saw a 12% rise in partner diversity, adding 47 new partners. The registration rate stayed at 20% or higher throughout the campaign.

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A leading finance app (via a performance marketing agency) - Financial Services

Perform [cb] Outcome Engine helped a leading finance app achieve a 640% year-over-year increase in app installs. The finance app... faced tough competition and tracking challenges. Perform [cb] used cost per engagement campaigns and real-time optimization. They targeted first-money movement events and scaled user acquisition across iOS and Android. The partnership delivered high-quality users and exceeded install-to-event KPI goals.

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Premier cash-advance solution (fintech brand) - Financial Services

Perform [cb]'s Outcome Engine helped a leading fintech cash-advance app acquire over 439,000 new users who applied for advances. The funded pilot,... with $10K in Perform [cb]-funded traffic and $40K client contribution, reduced risk and validated high-quality user acquisition. Creative testing and view-through attribution improved conversion rates and compliance. Layered funnel events doubled the number of advances compared to a single-event setup. The partnership established a scalable, predictable user acquisition model for the fintech brand.

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Premier cash-advance solution (fintech brand) - Financial Services

Perform [cb]'s Outcome Engine helped a premier cash-advance fintech brand scale user acquisition. The funded pilot drove 439K+ users to... apply for advances, 326K+ to connect a bank account, and 158K+ to complete a pay advance. The shared investment model reduced risk and accelerated results. Creative testing and view-through attribution improved conversion rates and compliance. The campaign validated high-quality, net-new user growth at scale.

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A leading personal finance service - Financial Services

Perform [cb]'s Outcome Engine helped a leading personal finance service grow revenue by 1,804% in one year. The company wanted... more enrollments for credit score reporting and identity theft protection. Perform [cb] used new performance-based channels and custom landing pages. They drove over 88,000 conversions and $2.5 million in revenue. The service saw a 1,214% increase in conversions year-over-year.

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Entertainment Case Studies and Customer Success Stories with Perform[cb]

 

A leading streaming app - Entertainment - Large

Perform[cb] helped a leading streaming app achieve over 44,000 installs, surpassing its original goal by 4x. The app used Perform[cb]'s... Outcome Engine and PerformSense AI to find new high-performing channels. This approach cut cost-per-acquisition by 50% month-over-month. Install volume rose 46% quarter-over-quarter. The campaign drove strong user growth before a major movie premiere.

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Spotify - Entertainment - Very Large

Stockholm, Sweden

Spotify used Perform[cb]'s Outcome Engine to boost user acquisition during the Super Bowl. The campaign focused on diversifying traffic sources... and scaling new user installs. Spotify achieved a 532% increase in app installs, with over 50,000 new users during the Super Bowl weekend. The strategy included new performance-based channels and did not disrupt existing campaigns. Daily install growth continued in the months after the event.

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A popular online sports betting marketer - Entertainment - Medium

USA

Perform[cb]'s Outcome Engine helped a leading sports betting marketer reactivate over 1,600 dormant users. The campaign drove more than 22,000... new bets and expanded reach to 20% more US states. 57% of new users converted to first-time deposits, and 89% of those became active players. Weekly creative testing and AI-driven channel optimization powered these results. The marketer efficiently grew user acquisition and engagement without disrupting existing strategies.

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A sports betting app - Entertainment - Small

Perform[cb]'s Outcome Engine helped a sports betting app reach 2,500+ installs and 1,200+ registrations in just one week. The campaign used... push notifications with a major wireless carrier during the NFL opening weekend. The app hit 100% of its target CPA. The new channel worked with existing marketing, driving growth without disruption. The success led to two more campaigns later in the NFL season.

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FanDuel - Entertainment - Large

New York, USA

Perform[cb] helped FanDuel grow app installs by 61% year-over-year during the NFL season. The Outcome Engine used AI to analyze... campaign data and find the best new traffic sources. FanDuel gained 61,000 installs in one month. Cost per first-time deposit dropped by 50%. The new channels worked smoothly with existing campaigns.

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A top entertainment app - Entertainment - Medium

Perform[cb] helped a leading entertainment app boost user acquisition using push notifications. In one week, the campaign drove over 2,500... new Android app installs. The app saw a 3% click-to-install rate and a 7% install-to-free trial conversion. Push notifications reached high-intent users and integrated with existing campaigns. The app now plans to expand Android user acquisition with this new channel.

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A well-known social casino gaming app - Entertainment - Medium

Perform[cb]'s Outcome Engine helped a social casino gaming app boost user acquisition. The team launched targeted keyword campaigns for "Casino... Games" and "Casino Games for Free." The app's ranking jumped 72%, moving from #88 to #25 in its category. It reached #1 for both targeted keywords. Organic traffic increased by 45%. These results drove sustainable growth for the app.

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A popular mobile gaming app developer - Entertainment

Perform [cb] Outcome Engine helped a leading gaming app developer reach 85% of target keywords at #1 in the Google Play Store. The campaign drove... a 30% increase in organic installs in just one week. Custom landing pages and AI-powered keyword optimization boosted user engagement and app store rankings. The strategy delivered sustained top rankings even after the campaign ended. The app developer is now considering international expansion.

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FanDuel - Entertainment

Perform [cb]'s Outcome Engine helped FanDuel, a sports betting app, boost user acquisition during the NFL season. FanDuel wanted to... increase high-quality users and hit a 10% install to first time deposit rate. The Outcome Engine used targeted ad placements and AppsFlyer’s Protect360 for brand safety. In one week, FanDuel saw a 64% increase in click-to-install rate, a 25% install-to-registration rate, and reached 120% of their first time deposit goal. These results made Perform [cb] FanDuel’s top volume driver.

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A popular mobile gaming app developer - Entertainment

Perform [cb] Outcome Engine helped a leading gaming app developer boost visibility and installs. The challenge was to increase organic... installs and reach top keyword rankings in the Google Play Store. The solution used custom landing pages and AI-driven keyword campaigns to drive user engagement and optimize traffic. Results included an 85% #1 keyword ranking rate and a 30% increase in organic installs in just one week. The app maintained top rankings even after the campaign ended.

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A premium streaming app - Entertainment

Perform[cb]'s Outcome Engine helped a premium streaming app grow paid subscribers by 215% month-over-month. The app used iOS and Android... CPI campaigns and tested new performance-based channels. The team used Adjust for real-time monitoring and anti-fraud protection. Over 60 new partners were tested, leading to a 40% increase in installs in one quarter. The campaign scaled user acquisition while keeping quality high.

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Insurance Case Studies and Customer Success Stories with Perform[cb]

 

A car insurance app - Insurance - Small

USA

Perform[cb] helped a car insurance app grow new user acquisition by 75% month-over-month. The app used Perform[cb]'s Outcome Engine and... PerformSenseAI to find and scale top-performing traffic sources. Over three months, the app received more than 5,000 new quote requests. The app became the #1 car insurance app in the Apple App Store. The partnership enabled ongoing, scalable user acquisition without disrupting existing campaigns.

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A leading insurance marketplace - Insurance - Large

Perform[cb] Outcome Engine helped a leading insurance marketplace boost lead generation. The company switched from a flat-payout model to AI-powered... tiered targeting. This allowed them to value leads based on quality and align with their ideal customer profile. As a result, they saw a 93,500% increase in leads, growing from 235 to over 220,000 in one quarter. The approach also lowered eCPA and increased ROI.

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A leading auto insurance marketer - Insurance

Perform[cb] Outcome Engine helped a leading auto insurance marketer boost call campaigns. The team launched new Google Ads display channels... to target high-intent prospects. The marketer saw a 43% increase in conversion rate and 75,159 total calls in one quarter. Average call duration reached 13 minutes. Cost per acquisition stayed below $600, driving strong insurance lead generation results.

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A leading auto insurance marketer - Insurance

Perform[cb]'s Outcome Engine helped a leading auto insurance marketer boost conversion rates by 54% year-over-year. The marketer wanted more high-quality... leads and used pay-per-call quotes for local agents. The team used AI to find top channels and launched Google Ads to drive mobile pay-per-call conversions. Over 50,000 new policy calls were projected before Q1. All calls met strict compliance standards, ensuring quality and security.

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A leading Medicare marketer - Insurance

Perform[cb]'s Outcome Engine helped a leading Medicare marketer boost call volume and policy acquisition. In 90 days, the campaign generated... 6,800+ calls with a 50% conversion rate. The team used new search, social, and display channels to reach high-intent customers. Average call duration reached 15 minutes and 7 seconds. Revenue per call was up to $56, scaling customer acquisition without disrupting existing strategies.

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A popular health and life insurance marketer - Insurance

Perform[cb] Outcome Engine helped a health and life insurance marketer grow revenue by 56% year-over-year. The marketer used targeted pay-per-call... channels to drive over 14,000 paid calls. Campaigns focused on specific demographics and maintained a CPA of $400 or less. Conversion rate increased by 51%. Inbound calls became the top revenue driver for the marketer.

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A leading life and finance insurance provider - Insurance

Perform[cb]'s Outcome Engine helped a leading life and finance insurance provider grow call revenue by 342% in one month. The provider wanted... more qualified leads and better policy enrollments. The Outcome Engine team used new channels like inbound leads and social, plus AI targeting and geotargeting. In 8 months, the provider generated over 10,000 more billable calls. Conversion rates rose by 56%. The campaign showed strong results from outcome-based call generation.

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A leading insurance marketplace - Insurance

Perform [cb] Outcome Engine helped a leading insurance marketplace grow revenue by 38% in one quarter. The company wanted to... find new ways to get customers and move beyond old channels. The Outcome Engine used AI to find the best new traffic sources and launched an SMS campaign with a cost-per-lead model. Over 44,000 new leads were generated and conversion rates went up by 13%. The campaign helped the company get more high-quality leads and spend marketing money more efficiently.

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Marketing and Advertising Case Studies and Customer Success Stories with Perform[cb]

 

Perform[cb] affiliate partner - Marketing And Advertising - Small

Perform[cb] helped an affiliate partner earn over $15,000 in two months by promoting a popular banking app. The partner used... real-time bidding technology to buy in-app traffic and drive high-quality leads. They set budgets and click caps to control spend and monitor lead quality. In three months, the partner delivered 1,546 premium account signups and achieved a 9.70% conversion rate. The campaign met all key performance goals for both the affiliate and the banking app.

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Agency client (unnamed) - Marketing And Advertising - Medium

Perform[cb] ran a 1-day paid media test for an agency client on Cashback Day. The campaign led to a 486%... increase in clicks and a 145% rise in sales. After the test, the client added paid media to their strategy. Daily sales grew by 36% and daily clicks by 18% post-campaign. The results proved paid media can boost ROI for agency-managed brands.

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A Perform[cb] Agency client - Marketing And Advertising - Small

Perform[cb] Agency helped a client boost results by using media packages instead of single placements. Media packages led to 150%... better performance on average. The agency recommends at least four touchpoints in the user flow. When the client switched from eight placements to one, sales dropped by 60%. Multiple placements reach customers more often and drive higher results.

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Perform[cb] Agency clients - Marketing And Advertising - Medium

Sarasota, USA

Perform[cb] Agency clients joined Ebates Cashback Days, special 1-day events with a flat-fee and higher CPA. The agency guided clients... on how to take part and maximize results. Clients saw a 377% increase in revenue and a 211% rise in clicks. Average order value also went up. At least five clients join these events each month.

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Clickwork7 - Marketing And Advertising - Medium

Perform [cb] Outcome Engine helped Clickwork7 boost conversion rates by 34%. Clickwork7 needed to scale qualified leads in the UK... after closing US sites. The Outcome Engine optimized CPL campaigns and tested new channels, delivering high-quality UK traffic. Clickwork7 ranked Outcome Engine in their top 10 partners for volume and quality. The partnership enabled steady growth and reliable lead generation for subscription brands.

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A performance marketing agency (for a leading finance app) - Marketing And Advertising

Perform [cb]'s Outcome Engine helped a performance marketing agency scale installs for their finance app client. The agency needed more... leads and better user engagement in a tough fintech market. Perform [cb] launched a cost per engagement campaign using mobile display and video channels. The campaign drove a 640% year-over-year increase in app installs. The finance app also saw an 83% increase in Android performance from Q4 to Q1. Real-time optimization and large budgets ensured high-quality user growth.

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Mobile app clients - Marketing And Advertising

Perform[cb] Outcome Engine helped mobile app clients adapt to Apple's iOS 14. 5 privacy changes. The team integrated SKAdNetwork tracking...to support user acquisition without using personal data. They added SKAdNetwork-attributed installs to clients' media mix. This led to a 43% increase in incremental growth and 20-25% of the media mix coming from SKAdNetwork installs. Clients avoided disruption and gained long-term stability in their user acquisition efforts.

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A leading international dating marketer - Marketing And Advertising

Perform[cb] helped a leading international dating marketer boost online dating registrations and drive backend engagement. The team used device segmentation,... demographic targeting, and custom landing pages for iOS and desktop. They also ran email campaigns and optimized creative assets to reach men ages 35+. The marketer saw a $250k increase in revenue and a 125% rise in competitive payouts within the first few months. Their email campaign held the top offer spot in the dating vertical for five months.

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Retail Case Studies and Customer Success Stories with Perform[cb]

 

A leading online wine retailer - Retail - Medium

Perform[cb] helped a leading online wine retailer boost their affiliate channel. The retailer saw a 31% increase in contribution margin... and a 43% rise in new customer order ratio quarter-over-quarter. By pausing promotional codes and focusing on high-performing partners, they generated over $1.6M in affiliate sales in one quarter. TM+ bidding drove 59% of affiliate sales and doubled the new customer rate. The strategy improved profitability and customer acquisition.

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A fine jewelry marketer - Retail - Medium

Perform[cb] Agency helped a fine jewelry marketer grow revenue by 376% year over year. The agency managed the affiliate program... and focused on Q4 seasonality. They recruited and onboarded 40 new partners, including 12 content partners. Orders increased by 158% during this period. The strategy centered on content partnerships and targeted promotions.

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A leading e-commerce marketer - Retail - Large

Perform[cb]'s Outcome Engine helped a leading e-commerce marketer drive over 70,000 app installs in one month. The campaign used a... cost-per-install model and focused on new, high-impact channels. 96% of installs came from iOS users. The average conversion rate from click to install was 6.22%. The marketer surpassed 50,000 installs in the following month, showing strong ongoing growth.

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A leading online wine retailer - Retail - Medium

Perform[cb] helped a leading online wine retailer boost profits and attract new customers. The team used CRM data and campaign... analytics to target high-performing partners. They paused promotional codes and gave exclusive new customer codes to top affiliates. The retailer saw a 31% increase in contribution margin and a 43% rise in new customer order ratio. Affiliate sales topped $1.6M in one quarter, with TM+ bidding driving 59% of sales and an 80% higher conversion rate.

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Shopping app (unnamed) - Retail

Perform[cb]'s Outcome Engine helped a shopping app boost organic growth with a keyword conquesting campaign. The app's category rank jumped... from #497 to #27 in just 10 days. Daily downloads grew 140%, from 5,000 to over 12,000. Daily active users increased 61%, reaching 358,000. Engagement rate more than doubled, showing high-quality user acquisition.

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Shopping app (unnamed) - Retail

Perform[cb]'s Outcome Engine helped a shopping app boost organic growth with a keyword conquesting campaign. The app's Shopping Category Rank... jumped from #497 to #27 in 10 days. Daily downloads grew 140%, from 5,000 to over 12,000. Daily active users increased 61%, reaching 358,000. Engagement rate more than doubled, showing high-quality user acquisition.

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#1 household e-commerce app - Retail

Perform[cb] Outcome Engine helped the #1 household e-commerce app grow during the holiday season. The app wanted more installs and... traffic for Q4. The Outcome Engine team used new channels and creative assets to drive installs on iOS and Android. The app got over 201,000 installs in Q4. iOS had a 3.94% click to install rate. The app saw more than 9,300 in-app purchases in one month.

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Health, Wellness and Fitness Case Studies and Customer Success Stories with Perform[cb]

 

Vitauthority - Health, Wellness And Fitness - Small

USA

Vitauthority used Perform[cb] to boost affiliate channel results. They wanted more new customers and higher ROI. Perform[cb] expanded their reach... with loyalty and content partners. Vitauthority tested card-linking and paid media placements. In one year, they saw a 244% revenue increase and 256% more new customer revenue from affiliates.

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A well-known personal fitness app - Health, Wellness And Fitness - Medium

Perform[cb]'s Outcome Engine helped a personal fitness app gain over 2,000 free trials in 45 days. The app used AI-driven... performance channels to target high-intent users. This led to a 19% increase in free trials and kept the average cost per acquisition at $7. The campaign focused on optimizing channels and scaling high-performing sources. The app grew new user signups without disrupting existing strategies.

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Lyric - Health, Wellness And Fitness - Small

USA

Lyric used Perform[cb] to launch its affiliate program before the holiday season. The agency team focused on content placements with... top publishers and distributed samples and vanity codes. In the first three months, Lyric secured 18 placements in major publications. The brand achieved a 258% increase in revenue and a 159% increase in ROAS month-over-month. Perform[cb] helped Lyric reach new audiences and drive rapid growth.

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At-home health tests brand - Health, Wellness And Fitness - Medium

Perform[cb] helped an at-home health tests brand cut acquisition costs and boost new customer orders by 78. 26%. The affiliate...program's return on ad spend jumped from 3.53x to 10.70x. Commission rates were restructured and partner mix was diversified. The program moved from negative to positive ROI per order. The brand exceeded its 10x ROAS goal through affiliate optimization.

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A leading innovator in precision health solutions (at-home health tests brand) - Health, Wellness And Fitness - Medium

Perform[cb] helped an at-home health tests brand cut acquisition costs and boost return on ad spend. The brand's ROAS jumped... from 3.53x to 10.70x after affiliate program optimization. New customer orders rose by 78.26%. The program shifted from negative to positive ROI per order. The partner mix became more diverse, reducing reliance on top affiliates.

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Apparel & Fashion Case Studies and Customer Success Stories with Perform[cb]

 

A well-known athletic brand - Apparel & Fashion - Large

Perform[cb] helped a well-known athletic brand boost their return on ad spend by 96%. The brand wanted to make their... coupon site traffic more productive. Perform[cb] audited the program and focused on optimizing pricing and A/B testing exclusive coupons. This led to a 79% increase in conversion rate and a 30% rise in average order value. Exclusive coupons and pricing changes drove strong growth in key metrics.

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Fashion Brand - Apparel & Fashion - Large

Perform[cb]Agency helped a well-known fashion brand grow affiliate revenue by 118% year over year. The brand's orders increased by 131%... and clicks rose by 92%. Perform[cb]Agency worked with the brand’s PR team to boost awareness and build a content calendar. The number of productive publishers grew from 71 to 111. Active publishers increased from 181 to 281.

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A popular fashion accessories brand - Apparel & Fashion - Medium

Perform[cb] Agency helped a fashion accessories brand grow revenue by 404% in four years. The brand switched agencies to find... more innovation and scale in its affiliate program. Perform[cb] used a full-funnel approach, recruiting partners like influencers and content sites. In the first year, revenue rose by 119%. The brand secured over 250 content placements with top publishers. The affiliate program now drives strong, ongoing growth.

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A popular women's sunglasses brand - Apparel & Fashion - Medium

Perform[cb] helped a popular women's sunglasses brand shift from heavy promotions to a content-driven strategy. The agency planned campaigns around... limited promotions and secured paid media placements with top partners. Influencers promoted the brand ahead of key sales events. The brand saw a 210% month-over-month revenue increase and 180% more sales. Year-over-year revenue rose by 171%.

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A well-known athletic brand - Apparel & Fashion - Large

Perform[cb] Agency switched a major athletic brand's paid search campaign from a cost per click (CPC) to a cost per action (CPA) model. This change cut... the brand's CPA by 4%. The return on ad spend (ROAS) jumped by 51%. The agency worked with an affiliate partner to boost channel performance. The new model lowered risk and improved results across Google, Bing, and Yahoo.

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Internet Case Studies and Customer Success Stories with Perform[cb]

 

A leading e-commerce marketplace - Internet - Large

Perform[cb] used its Outcome Engine with PerformSense AI to help a leading e-commerce marketplace grow. The AI analyzed over 63... billion data points to find the best traffic sources. The team tested and optimized campaigns across new channels. As a result, the marketplace gained 25,000 new iOS users and 20,000 new Android users each month. The approach increased user acquisition and ROI.

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A well-known digital coupon app - Internet - Medium

Perform[cb] helped a digital coupon app grow users by 4,150% using new traffic channels. The app added over 100 partners... and integrated these with existing marketing channels. This approach led to a 150% increase in user growth quarter-over-quarter. The strategy kept all marketing efforts aligned. The app built a strong foundation for long-term performance marketing.

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Popular social media app - Internet - Very Large

Perform[cb] Outcome Engine helped a popular social media app boost installs using new cost-per-install channels. The app used PerformSHIELD anti-fraud... technology to block non-compliant traffic and ensure only high-quality users. Automated compliance and ongoing monitoring improved campaign efficiency and scale. The app increased qualified installs and aligned new channels with existing acquisition strategies.

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Popular social media app - Internet

Perform[cb] Outcome Engine helped a popular social media app boost installs using new cost-per-install channels. The app used PerformSHIELD technology... to block non-compliant traffic and ensure only high-quality users. Automation and compliance tools protected the campaign and improved ROI. The app found new high-performing channels and increased qualified installs. Ongoing support from Perform[cb] helped scale and optimize results.

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Consumer Services Case Studies and Customer Success Stories with Perform[cb]

 

A well-known photo printing app - Consumer Services - Medium

Perform[cb]'s Outcome Engine helped a photo printing app get over 130,000 first-time purchases. The app wanted to grow new users... and boost first-time purchases while staying within CPA targets. Perform[cb] used AI to find the best channels and switched to a cost-per-engagement model. They also optimized existing partners and kept strict compliance. The result was a big increase in first-time buyers.

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Fetch - Consumer Services

Perform [cb]'s Outcome Engine helped Fetch, a leading rewards app, grow new user acquisition by 4X in one quarter. Fetch wanted to... scale users while keeping cost per acquisition low. Perform [cb] used AI-powered media placements, custom CPI and CPE models, and creative strategies to attract engaged users. The solution kept costs low and quality high. Fetch now relies on Perform [cb] as a key partner for efficient, scalable growth.

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A leading home improvement marketer - Consumer Services

Perform[cb] Outcome Engine helped a leading home improvement marketer grow leads by 1,917% in four years. The marketer wanted better... lead quality and more efficient acquisition. They used the Outcome Engine’s AI and hyper-targeted lead tier system to match payouts to lead quality. New traffic channels were tested and optimized with PerformSense AI. The result was a 41% increase in conversions, higher ROI, and better customer lifetime value.

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Consumer Electronics Case Studies and Customer Success Stories with Perform[cb]

 

QuietKat - Consumer Electronics - Small

Eagle, USA

Perform[cb] helped QuietKat, an electric bike maker, grow sales by 171% in one year. The agency used affiliate marketing to... boost brand awareness and drive new customer acquisition. QuietKat saw a 967% increase in productive partners and an 88% rise in revenue. The strategy included working with review sites and loyalty partners. QuietKat kept a strong return on ad spend while expanding its reach online.

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QuietKat - Consumer Electronics - Small

Eagle, USA

Perform[cb] helped QuietKat boost revenue by 430% year-over-year during peak season. The team planned affiliate promotions around Q4 holidays, focusing... on exclusive daily discounts and top content publishers. QuietKat saw a 243% increase in sales and a 54% rise in orders during the "12 Days of Christmas" campaign. The brand also raised its ad budget for mid-funnel partnerships, aiming for further growth. These strategies drove strong ROI and record-breaking monthly revenue.

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Computer & Network Security Case Studies and Customer Success Stories with Perform[cb]

A leading global device-to-cloud cybersecurity company - Computer & Network Security

Perform [cb] Outcome Engine helped a global cybersecurity company grow its user base. The company wanted to increase subscriptions and... keep a 95% auto-renewal rate. Outcome Engine used AI to find new high-performing traffic channels. They added push, display, native, and social placements. In five months, subscriptions grew by 1,350%. The company kept its 95% auto-renewal rate. The client expanded their budget after seeing strong results.

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A leading digital security marketer - Computer & Network Security

Perform[cb] helped a leading digital security marketer grow new user signups and subscriptions. The marketer wanted to expand beyond push... traffic and increase sales. Perform[cb] suggested testing email campaigns and revising creative assets. They onboarded affiliate partners to drive high-quality email traffic. The marketer saw a 386% increase in conversions quarter over quarter. They also achieved a 13.22% average conversion rate in Q4 and 17,000 conversions in one month.

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Education Case Studies and Customer Success Stories with Perform[cb]

 

Brilliant - Education - Medium

San Francisco, USA

Brilliant, a STEM e-learning app, wanted to grow subscriptions during back to school season. Perform[cb] helped by onboarding 15 new... partners and optimizing affiliate campaigns. This led to a 2,746% increase in direct subscriptions and a 425% rise in affiliate revenue. Annual subscriptions from free trials jumped 227%. Average order value grew by 82%. Careful planning and new partnerships drove these results.

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Babbel - Education - Medium

Berlin, Germany

Babbel used Perform[cb]'s first click attribution strategy to boost sales. They migrated their affiliate program to Impact for better tracking.... This change led to a 130% increase in incremental orders year-over-year. Babbel also saw a 24% drop in cost-per-acquisition. Revenue rose by 14% after the switch. Babbel plans to keep using this strategy for future growth.

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Media Production Case Studies and Customer Success Stories with Perform[cb]

 

A leading financial media and data company - Media Production - Medium

Perform[cb] helped a financial media and data company relaunch its affiliate program. The company surpassed $40,000 in monthly affiliate revenue... within two months. ROAS improved from 302.3% to 342.5% over six months. Conversions increased by 149%. The number of productive affiliate partners grew by 25%. 42% of revenue since October came from new partners.

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Transportation/Trucking/Railroad Case Studies and Customer Success Stories with Perform[cb]

 

Premium transport app - Transportation/Trucking/Railroad - Medium

Perform[cb] helped a premium transport app boost its conversion rate by 30%. The app wanted to lower its cost-per-ride booking... to $20 and hit a 30% install-to-booking rate in one week. Perform[cb] optimized traffic sources and introduced new channels. The campaign achieved a 25% increase in monthly revenue. The app met its cost and conversion goals, showing strong, scalable growth.

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Real Estate Case Studies and Customer Success Stories with Perform[cb]

 

Redfin - Real Estate - Large

Seattle, USA

Redfin used Perform[cb]'s Outcome Engine to boost new user acquisition. They ran A/B tests on creative messaging and calls to... action across display, social, and native channels. The team used AI models to target qualified users and paused underperforming creatives. Redfin saw a big increase in qualified clicks and click-to-install rates. The winning creative was rolled out to all channels, driving further growth.

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Other Industry Case Studies and Success Stories with Perform[cb]

 

A leading travel app - Travel - Medium

Perform[cb]'s Outcome Engine helped a leading travel app gain over 50,000 new installs. The app saw a 50% increase in... install-to-purchase conversion rate in the first month. Advanced AI found the best channels for user acquisition and post-install events. The campaigns targeted iOS and Android users in the UK, Germany, France, Spain, and Italy. The travel app scaled its reach and improved ROI using performance-based channels.

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Perform[cb] client - Small

Perform[cb] helped a client boost sales by 204% quarter over quarter. The agency scheduled media buys at least 45 days... in advance. This allowed them to secure premium ad placements at the best rates. The client also saved 20% on media costs. Early planning led to higher-performing campaigns and strong growth.

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