Real-World Case Studies and Customer Success Stories with Perform[cb]

Perform[cb] Outcome Engine helped the #1 household e-commerce app grow during the holiday season. The app wanted more installs and traffic for Q4. The Outcome Engine team used new channels and creati...ve assets to drive installs on iOS and Android. The app got over 201,000 installs in Q4. iOS had a 3.94% click to install rate. The app saw more than 9,300 in-app purchases in one month.
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Perform[cb]'s Outcome Engine helped a national mortgage company grow by 481% in six months. The company wanted to get more customers for purchase and refinance mortgages. Perform[cb] used AI-powered ...targeting and new channels to reach more qualified leads. They tracked key metrics like cost per lock and cost per fund. The company also saw a 78% increase in conversions quarter-over-quarter. Perform[cb] became one of their top five traffic partners.
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Perform [cb]'s Outcome Engine helped a leading personal finance service grow revenue by 1,804% in one year. The company wanted more enrollments for credit score reporting and identity theft protectio...n. Perform [cb] used new performance-based channels and custom landing pages. They drove over 88,000 conversions and $2.5 million in revenue. The service saw a 1,214% increase in conversions year-over-year.
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Perform[cb]'s Outcome Engine helped a financial marketer grow enrollments for credit monitoring and identity theft products. The marketer wanted to increase new consumer enrollments in a competitive ...market. The Outcome Engine used A/B testing, AI-driven channel selection, and strict compliance to optimize campaigns. The marketer saw a 74% increase in enrollments in the first quarter. Year-over-year, enrollments rose by 274% and revenue grew by 355%.
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Perform [cb] Outcome Engine helped a leading gaming app developer boost visibility and installs. The challenge was to increase organic installs and reach top keyword rankings in the Google Play Store.... The solution used custom landing pages and AI-driven keyword campaigns to drive user engagement and optimize traffic. Results included an 85% #1 keyword ranking rate and a 30% increase in organic installs in just one week. The app maintained top rankings even after the campaign ended.
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Perform [cb]'s Outcome Engine helped FanDuel, a sports betting app, boost user acquisition during the NFL season. FanDuel wanted to increase high-quality users and hit a 10% install to first time dep...osit rate. The Outcome Engine used targeted ad placements and AppsFlyer’s Protect360 for brand safety. In one week, FanDuel saw a 64% increase in click-to-install rate, a 25% install-to-registration rate, and reached 120% of their first time deposit goal. These results made Perform [cb] FanDuel’s top volume driver.
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Perform[cb]'s Outcome Engine helped a premium streaming app grow paid subscribers by 215% month-over-month. The app used iOS and Android CPI campaigns and tested new performance-based channels. The t...eam used Adjust for real-time monitoring and anti-fraud protection. Over 60 new partners were tested, leading to a 40% increase in installs in one quarter. The campaign scaled user acquisition while keeping quality high.
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Perform [cb] Outcome Engine helped a global cybersecurity company grow its user base. The company wanted to increase subscriptions and keep a 95% auto-renewal rate. Outcome Engine used AI to find new... high-performing traffic channels. They added push, display, native, and social placements. In five months, subscriptions grew by 1,350%. The company kept its 95% auto-renewal rate. The client expanded their budget after seeing strong results.
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Perform[cb] helped a leading digital security marketer grow new user signups and subscriptions. The marketer wanted to expand beyond push traffic and increase sales. Perform[cb] suggested testing ema...il campaigns and revising creative assets. They onboarded affiliate partners to drive high-quality email traffic. The marketer saw a 386% increase in conversions quarter over quarter. They also achieved a 13.22% average conversion rate in Q4 and 17,000 conversions in one month.
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Perform [cb] Outcome Engine helped a leading insurance marketplace grow revenue by 38% in one quarter. The company wanted to find new ways to get customers and move beyond old channels. The Outcome E...ngine used AI to find the best new traffic sources and launched an SMS campaign with a cost-per-lead model. Over 44,000 new leads were generated and conversion rates went up by 13%. The campaign helped the company get more high-quality leads and spend marketing money more efficiently.
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Perform[cb]'s Outcome Engine helped a leading life and finance insurance provider grow call revenue by 342% in one month. The provider wanted more qualified leads and better policy enrollments. The O...utcome Engine team used new channels like inbound leads and social, plus AI targeting and geotargeting. In 8 months, the provider generated over 10,000 more billable calls. Conversion rates rose by 56%. The campaign showed strong results from outcome-based call generation.
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Perform[cb]'s Outcome Engine helped an auto insurance marketer scale lead generation. The marketer wanted to grow leads across devices without disrupting current strategies. The Outcome Engine used A...I to refine targeting and added new performance-based channels. In five months, leads grew from 200 per month to 105,000, a 52,400% increase. The marketer exceeded target metrics and saw strong month-over-month growth.
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Perform[cb]'s Outcome Engine helped Apartment List boost user acquisition during peak season. The platform used PerformSense AI to analyze data and find new, high-performing channels. Apartment List ...saw a 14% increase in new users month-over-month. Completed registrations rose by 52%. The campaign was so successful that Apartment List extended it beyond the initial period.
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Perform[cb] Outcome Engine helped a leading home improvement marketer grow leads by 1,917% in four years. The marketer wanted better lead quality and more efficient acquisition. They used the Outcome... Engine’s AI and hyper-targeted lead tier system to match payouts to lead quality. New traffic channels were tested and optimized with PerformSense AI. The result was a 41% increase in conversions, higher ROI, and better customer lifetime value.
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Perform [cb]'s Outcome Engine helped Fetch, a leading rewards app, grow new user acquisition by 4X in one quarter. Fetch wanted to scale users while keeping cost per acquisition low. Perform [cb] use...d AI-powered media placements, custom CPI and CPE models, and creative strategies to attract engaged users. The solution kept costs low and quality high. Fetch now relies on Perform [cb] as a key partner for efficient, scalable growth.
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Perform [cb] Outcome Engine helped a popular banking app grow its iOS user base. The app wanted to increase iOS installs and drive more registrations and subscriptions. Perform [cb] integrated Adjust... for better measurement and used new display partners in the finance sector. The app saw a 233% increase in new iOS users in one month. Daily iOS installs grew from 150 to over 500. In two months, the campaign delivered more than 15,000 app registrations and over 2,000 subscriptions.
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Perform[cb] Outcome Engine helped mobile app clients adapt to Apple's iOS 14.5 privacy changes. The team integrated SKAdNetwork tracking to support user acquisition without using personal data. They ...added SKAdNetwork-attributed installs to clients' media mix. This led to a 43% increase in incremental growth and 20-25% of the media mix coming from SKAdNetwork installs. Clients avoided disruption and gained long-term stability in their user acquisition efforts.
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Perform [cb] Outcome Engine helped Clickwork7 scale qualified leads in the UK. Clickwork7 needed new partners to deliver high-quality leads after shifting focus from the US. The Outcome Engine optimi...zed CPL campaigns and tested new channels, pausing underperformers and reactivating successful sources. Clickwork7 saw a 34% increase in conversion rate year-over-year. The Outcome Engine became a top traffic source, driving strong growth and quality leads.
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Perform[cb] helped a leading international dating marketer boost online dating registrations and drive backend engagement. The team used device segmentation, demographic targeting, and custom landing... pages for iOS and desktop. They also ran email campaigns and optimized creative assets to reach men ages 35+. The marketer saw a $250k increase in revenue and a 125% rise in competitive payouts within the first few months. Their email campaign held the top offer spot in the dating vertical for five months.
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Perform [cb]'s Outcome Engine helped a performance marketing agency scale installs for their finance app client. The agency needed more leads and better user engagement in a tough fintech market. Per...form [cb] launched a cost per engagement campaign using mobile display and video channels. The campaign drove a 640% year-over-year increase in app installs. The finance app also saw an 83% increase in Android performance from Q4 to Q1. Real-time optimization and large budgets ensured high-quality user growth.
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Perform[cb] Outcome Engine helped a popular social media app boost installs using new cost-per-install channels. The app used PerformSHIELD technology to block non-compliant traffic and ensure only h...igh-quality users. Automation and compliance tools protected the campaign and improved ROI. The app found new high-performing channels and increased qualified installs. Ongoing support from Perform[cb] helped scale and optimize results.
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