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Information Technology and Services Case Studies and Customer Success Stories with ON24 Platform
ServiceNow - Information Technology And Services - Very Large
ServiceNow used ON24 to scale its partner webinar program by 78%. The team increased events from 120 to 214 per... year. ON24 automation saved about one week of work each month. Webinar attendance rose by 50%. The platform enabled easy conversion of live events to on-demand and provided valuable analytics. Integration with Hubspot improved data access and reporting.
Microsoft Azure - Information Technology And Services - Very Large
Microsoft Azure used the ON24 platform to improve its global lead generation and sales insights. The team scaled its webinar... program by 246%, running over 130 webinars per month. ON24’s integration with Marketo unified account data and enabled actionable sales insights. As a result, 7.2% of webinar attendees became paying customers. Azure’s annual global webinar run rate increased by 1,500 events.
Informatica - Information Technology And Services - Large
ON24 helped Informatica deliver thousands of personalized digital experiences. The team built self-service content hubs and used auto-registration to boost... access. Informatica saw a 45% increase in attendee engagement and a 429% jump in CTA engagement. Millions in pipeline were generated. The integration with Marketo improved follow-up and sales action.
SAP Concur - Information Technology And Services - Large
SAP Concur used the ON24 platform to deliver admin training webinars. The webinars reached over 3,500 users from 3,000 accounts.... Each event generated an average of $600,000 in pipeline. The team repurposed webinar content for sales and customer service. ON24's on-demand features let busy admins access training anytime. SAP Concur gained insights from attendee questions and downloads.
Verint - Information Technology And Services - Large
ON24 helped Verint boost the reach of its high-value content by 45%. Verint used ON24 to turn reports into engaging... webinars, attracting more viewers and increasing downloads. The Adapt and Respond webinar series generated over 20 webinars in six weeks. 39% of webinar registrations were new contacts within existing accounts. Verint saw an 11% increase in report downloads from the engaged webinar audience.
Workfront - Information Technology And Services - Medium
Workfront used ON24 to triple growth in strategic account responses through webinars. The company saw a 68% increase in total... responses and a 52% rise in qualified sales opportunities. ON24 enabled Workfront to reduce cost per lead by 46%. Features like real-time engagement, analytics, and Marketo integration helped streamline demand generation. Workfront scaled its webinar program to 250 events per year, driving measurable pipeline impact.
Qlik - Information Technology And Services - Large
Qlik used the ON24 platform to improve customer engagement and double subscriptions for its Qlik Insider Series. The company faced... low engagement with its product release updates. ON24 helped Qlik create an always-on education hub and personalized landing pages. Customers could access webinars, videos, and guides in one place. Qlik reached a global audience and gained insights into customer behavior. As a result, Qlik doubled the number of customers engaging with its experiences.
Flexential - Information Technology And Services - Large
ON24 helped Flexential triple their reach with AI-powered, integrated campaigns. Flexential used ON24's ACE, content hubs, webinars, and Salesforce integration... to save 75% of the time spent creating written content. They now create campaigns 4X faster and retain 90% of their webinar audience. 30% of attendees engage through on-demand content, boosting demand generation and pipeline.
Lexipol - Information Technology And Services - Medium
ON24 helped Lexipol cut manual webinar work by 60% and save up to 5 hours per event. The Salesforce integration... automated handraiser follow-up, boosting MQL rates to 15–17%. Lexipol now runs more webinars with less effort and delivers a better attendee experience. AI-powered content reuse and analytics support demand generation and thought leadership. ON24 is now one of Lexipol’s top marketing channels.
Ellucian - Information Technology And Services - Large
ON24 helped Ellucian achieve a 68% registration-to-attendance conversion rate and a 226% year-over-year increase in content views. Ellucian used ON24’s... AI-powered ACE, engagement hubs, and automation to scale global engagement with limited resources. The marketing team enabled regional teams with templates and localized content. ON24 became Ellucian’s top channel for pipeline influence and engagement. The team saved time and delivered more personalized experiences without adding headcount.
VettaFi - Information Technology And Services - Small
ON24 helped VettaFi double its webinar output and streamline continuing education for financial advisors. The platform enabled a 2X increase... in webinar program growth and a 60% conversion rate for live registrations. 78% of attendees rated the experience 10 out of 10. ON24's features automated CE credit delivery, centralized intake, and robust analytics, making it easy for VettaFi to manage high-volume, data-driven webinars. VettaFi now delivers more value to clients and partners with scalable, repeatable digital events.
Microsoft - Information Technology And Services - Very Large
ON24 helped Microsoft Azure boost webinar conversions to 7. 2% of attendees becoming paying customers. Microsoft scaled its webinar program...by 246%, running over 130 webinars monthly. The ON24 platform integrated with Marketo, giving sales teams instant, actionable data. Microsoft increased its global webinar run rate by 1,500 annually. The solution improved demand generation and sales insights for cloud computing.
SAP Canada - Information Technology And Services - Very Large
ON24 Webcast Elite helped SAP Canada boost product adoption and customer engagement. 35% of webinar attendees signed up for the... Data Warehouse Cloud Beta Program. 20% of trial users sped up their buying journey after watching webinars. SAP Canada ran 91 SAP HANA Cloud Services webinars with over 23,000 attendees. The platform made it easy to update content and reach a large audience. Webinars replaced slow content creation and improved customer education.
Snowflake - Information Technology And Services - Very Large
ON24 helped Snowflake scale its global webinar program, saving over 500 hours per year through automation. The marketing team saw... a 30.9% year-over-year increase in leads. ON24 enabled Snowflake to run 40 webinars per month, supporting demand generation and product marketing. Personalization and AI-powered features improved engagement and lead quality. Webinars now drive 27% of all new marketing-generated leads for Snowflake.
Oracle ECEMEA - Information Technology And Services - Very Large
ON24 helped Oracle ECEMEA generate $354 million in pipeline in 2017. The team used ON24 Engagement Hub for always-on webinars... and content hubs. They reached over 100 countries and created 286 webcasts. The program produced more than 5,600 leads and nearly 7,000 opportunities. ON24's integration with Oracle Eloqua improved marketing operations and audience targeting.
ServiceNow - Information Technology And Services - Very Large
ON24 helped ServiceNow scale its partner webinar program by 78%. The team saved about one week of work each month... using ON24 automation. Webinar attendance increased by 50%. ON24 enabled easy conversion of live events to on-demand, reaching more partners in multiple countries and languages. The integration with Hubspot and advanced analytics improved reporting and stakeholder engagement.
Grokker - Information Technology And Services - Small
ON24 helped Grokker boost lead generation with AI-powered webinars. The marketing team increased webinar frequency from once a month to... two or three times monthly. Real-time reporting and integrations with HubSpot made follow-up faster and easier. About 40% of registrants now convert to MQLs, and 20% of those become SQLs. Webinars see a 50-60% registration-to-attendee conversion rate. The team saves time and focuses more on selling, not manual tasks.
Lexipol - Information Technology And Services - Medium
Lexipol used ON24 to automate webinar operations and boost engagement. The team increased handraisers by 123% year-over-year. ON24’s Salesforce integration... cut manual work, saving 3 to 5 hours per webinar. Lexipol achieved a 15–17% MQL rate and reduced time to first touch by 60%. AI-powered features helped scale thought leadership and improve conversion rates.
Oracle ECEMEA - Information Technology And Services - Very Large
Oracle ECEMEA used ON24 to run webinars across 100+ countries. The team generated over 5,600 leads and nearly 7,000 opportunities.... ON24 helped Oracle create $354 million in pipeline in 2017. The always-on engagement strategy included localized content and a Netflix-style content hub. Oracle used ON24's integration with Eloqua to analyze engagement and inform campaigns. The approach enabled Oracle to reach diverse audiences and personalize user experiences.
Magento - Information Technology And Services - Medium
Magento used the ON24 platform to improve its webinar program. They faced challenges with global audience targeting, lack of strategy,... and limited on-demand functionality. ON24 helped Magento create branded, interactive webinars and always-on experiences. As a result, Magento saw an 847% uplift in pipeline and generated leads three times faster. 30% of attendees watched on-demand, and customer retention improved.
Genesys - Information Technology And Services - Large
Genesys used the ON24 platform to unify its digital marketing and webinar programs. The company integrated ON24 with Marketo, Scribe,... and Salesforce to track leads and deliver a consistent brand experience worldwide. Genesys achieved a 3x increase in pipeline revenue over three years and generated 4,300 leads globally. Weekly webinars now drive 35% of digital pipeline revenue. Interactive features like live polls and Q&A improved engagement.
Datasite - Information Technology And Services - Medium
ON24 helped Datasite increase leads by 15%. The platform enabled Datasite to run webinars and hybrid events for both employees... and customers. With ON24, 80% of employees attended internal events. Product inquiries rose by 40%. Datasite used ON24 to connect global teams, deliver training, and boost brand awareness. Engagement features like surveys and live Q&A improved audience interaction.
CompTIA - Information Technology And Services - Medium
CompTIA used the ON24 Platform to improve its continuing education program. The previous webinar tool limited attendee numbers and lacked... engagement features. ON24 allowed CompTIA to host over 3,000 live attendees per webinar with no cap. The platform made it easy to deliver continuing education units both live and on-demand. Integration with Marketo helped track engagement and automate certificate delivery. CompTIA now drives over 9,000 registrations and issues more than 3,000 CEUs per quarterly webinar.
Ingram Micro - Information Technology And Services - Very Large
ON24 helped Ingram Micro launch always-on buyer experiences. Ingram Micro used the ON24 Intelligent Engagement Platform to boost customer engagement.... The company generated 100 quality leads. This improved their sales and marketing results. The platform enabled better buyer experiences for their customers.
Splunk - Information Technology And Services - Large
ON24 helped Splunk grow its demand generation program. Splunk used the ON24 Intelligent Engagement Platform for webinars. The program influenced... $48.9 million in sales pipeline. This shows strong results for B2B marketing and sales engagement. Splunk improved its strategic marketing with ON24's platform.
Texthelp - Information Technology And Services - Medium
ON24 helped Texthelp generate $500,000 in pipeline from a single webinar. Texthelp used ON24's Intelligent Engagement Platform for data-driven marketing.... The platform enabled better lead generation and engagement. This approach resulted in millions in pipeline for Texthelp. ON24's analytics and content engine supported their success.
TOPdesk - Information Technology And Services - Medium
ON24 Platform helped TOPdesk boost sales inquiries by 300%. TOPdesk used ON24 webinars to drive audience engagement. The platform delivered... a 100% audience-driven experience. This led to a big increase in qualified leads. ON24 enabled better marketing results for TOPdesk.
Cloudera - Information Technology And Services - Large
ON24 helped Cloudera boost webinar registration by 280% and average attendees by 322%. Cloudera used ON24 to reach more executives... and diverse audiences. The platform made webinars easy to join and improved attendee experience. Cloudera automated email reminders and used interactive tools to keep people engaged. These changes led to a 131% increase in revenue year-over-year.
Ellucian - Information Technology And Services - Large
Ellucian used ON24 to boost global engagement and pipeline growth. The team achieved a 68% registration-to-attendance conversion rate, beating the... 57% benchmark. They saw a 226% year-over-year increase in content views by launching an engagement hub. ON24’s AI-powered content creation and automation helped Ellucian scale with limited resources. Templates and localized tools enabled regional teams to run webinars and share content worldwide.
Snowflake - Information Technology And Services - Large
ON24 helped Snowflake launch and scale a global webinar program. The marketing team used ON24 to automate setup, saving over... 500 hours per year. They now run 40 webinars monthly, reaching more regions and audiences. Webinars became their top demand generation channel, driving a 30.9% year-over-year increase in leads. ON24’s AI tools and personalization features enabled fast, branded experiences and measurable pipeline growth.
A leading SaaS company - Information Technology And Services - Small
ON24 helped a leading SaaS company launch its first virtual symposium. The company achieved 160% of its registration target and... a 95% registration-to-attendee conversion rate. ON24’s multi-track and AI features enabled the team to attract senior decision-makers and drive high-value leads. HubSpot integration streamlined lead routing and nurturing. The company now plans quarterly events, making virtual events central to its marketing strategy.
Flexential - Information Technology And Services - Large
Flexential used the ON24 Intelligent Engagement Platform to restart and scale their webinar program. They achieved 3X greater reach and... created written content 4X faster using AI-powered tools. The platform helped them save 75% of the time spent on content creation. Flexential now retains 90% of their webinar audience and gains 30% of attendees through on-demand content. Automated data flows from ON24 to Salesforce improved lead follow-up and campaign effectiveness.
Professional Training & Coaching Case Studies and Customer Success Stories with ON24 Platform
RSM US LLP - Professional Services - Very Large
ON24 helped RSM US LLP scale its digital certification program. The team issued 40,000 certifications in one year, a 25%... increase. ON24 automated the certification workflow, saving over 200 hours of manual work annually. RSM used ON24’s branded templates, engagement tools, and Microsoft Dynamics integration. The platform enabled compliance, audience engagement, and global reach for continuing education courses.
TaxSlayer Pro - Professional Services - Medium
ON24 helped TaxSlayer Pro save over $435,000 by moving customer education events online. The switch cut event time from three... days to just four to five hours. Registration tripled and the team saw a 16x time savings. ON24's analytics and AI-powered ACE gave TaxSlayer Pro better insights and let them scale training for tax professionals. The marketing team now runs events independently, freeing sales and support to focus on customers.
Envista Forensics - Professional Services - Medium
ON24 and its AI-powered ACE helped Envista Forensics cut content creation time by 50%. The company saw a 2x increase... in webinar attendance and made webinars a top 3 lead generation channel. ON24's Salesforce integration enabled better accreditation and follow-up. AI tools let Envista turn webinars into blogs, videos, and more, boosting content output by 40%. Personalization and segmentation features improved attendee experience and marketing results.
ArentFox Schiff - Professional Services - Large
ON24 helped ArentFox Schiff boost event registration and engagement for their annual best practices forum. The ON24 services team delivered... reliable, white-glove support, restoring trust after a poor experience with a previous vendor. ArentFox Schiff used ON24 for hybrid event management, registration, and analytics. The team gained confidence and saw higher sign-ups thanks to an easy registration process. ON24's proactive service and actionable insights improved event outcomes and attendee experience.
Plante Moran - Professional Services - Large
ON24 helped Plante Moran boost audience engagement from 10% to 50% using over 20 engagement tools. The firm saw a... 30% increase in conference attendance year-over-year and improved its registration-to-attendee rate by 15%. ON24's AI-powered ACE and integrations with Marketo and Microsoft Dynamics enabled Plante Moran to create personalized webinars and content hubs. The platform allowed for hybrid events, bringing in 3,000 more global attendees. Plante Moran now quickly repurposes webinar content for multichannel campaigns.
TaxSlayer Pro - Professional Services - Medium
TaxSlayer Pro used ON24 to move their annual customer seminar online, saving over $435,000 in costs. The switch cut event... time from three days to just four to five hours. Registration tripled and the team reached more customers across the U.S. ON24’s analytics gave them new insights into customer engagement. Internal teams gained flexibility during the busy tax season.
Ernst and Young (EY) - Professional Services - Very Large
ON24 helped Ernst and Young (EY) drive 4,000 webinar registrations. EY used the ON24 Intelligent Engagement Platform to improve digital... learning. The platform supported large-scale virtual events. EY shifted its approach to digital learning with ON24. The result was higher engagement and more registrations for their webinars.
Plante Moran - Professional Services - Large
ON24 helped Plante Moran expand its client reach by 7X using a multi-channel digital event strategy. The firm used ON24's... Intelligent Engagement Platform to transform its marketing and sales. Plante Moran leveraged webinars and virtual events to connect with more clients. The digital strategy increased engagement and improved results. This case shows the impact of ON24 for professional services firms.
Moss Adams - Professional Services - Large
ON24 helped Moss Adams speed up lead follow-up by 5X. The team used ON24 to automate and standardize their CPE... webinar process. Webinar set-up time dropped by 66%. Marketo and Microsoft Dynamics integrations pushed engagement data to sales. Moss Adams saved a week of work each year. The new process improved lead qualification and closed more deals.
Envista Forensics - Professional Services - Large
Envista Forensics used ON24 to power its continuing education program and drive demand generation. The team saw a 2x increase... in webinar attendance and made webinars a top three lead channel. ON24's AI-powered ACE cut content creation time by 50% and increased output by 40%. Integration with Salesforce enabled personalized follow-up and streamlined accreditation. Envista now delivers tailored webinar experiences and scales content across channels.
Grant Thornton - Professional Services
ON24 helped Grant Thornton streamline its webcast process. The company produced 200% more webcasts. They sent 20,000 fewer emails but... saw higher attendance rates. Weekly digest emails had a 20% click-through rate. Grant Thornton used ON24 to scale thought leadership and boost digital engagement.
Moss Adams - Professional Services
ON24 helped Moss Adams speed up lead follow-up by 5X using Marketo integration. The team also cut webinar set-up time... by 66%. They saved one week of work each year. Moss Adams used ON24 to automate and standardize their CPE webinar process. This digital-first approach improved demand generation and professional certification workflows.
Plante Moran - Professional Services
ON24 helped Plante Moran increase audience engagement by 40%. The firm used ON24's engagement tools, webinars, and AI-powered ACE. Plante... Moran saw a 30% increase in conference attendance year over year. Their registration to attendee rate rose to 60%, which is 15% higher than before. The solution also boosted professional certification outcomes.
RSM US LLP - Professional Services
ON24 helped RSM US LLP scale its digital certification program. RSM used ON24 for webinars, virtual conferences, and content hubs.... The solution led to a 25% increase in certifications and 40,000 certifications issued in one year. RSM saved over 200 hours of manual work annually. The platform also integrated with Microsoft Dynamics and supported personalized landing pages.
Financial Services Case Studies and Customer Success Stories with ON24 Platform
Edelman Financial Engines - Financial Services - Large
Edelman Financial Engines used ON24 to boost advisor appointments by 20%. They switched to ON24 to make webinars more interactive... and engaging. The platform let them use polls, Q&A, and appointment scheduling inside webinars. They saw a 75% increase in webinar registrations and a 65% rise in attendee-to-appointment conversions. New client growth jumped by 48%, helping more people get financial advice.
Nasdaq - Financial Services - Large
ON24 helped Nasdaq save over $100,000 by switching from third-party webinar vendors. The marketing team used ON24's AI-powered ACE, content... hubs, and Salesforce and Marketo integrations to boost engagement and automate webinars. Their Nasdaq Innovation Summit achieved a 53% attendee-to-conversion rate and generated 750+ leads. ON24 automation saved hours per webinar and improved lead quality with survey features. Content hubs and AI tools are now central to Nasdaq's ongoing marketing strategy.
Aviso Wealth - Financial Services - Medium
ON24’s AI-powered ACE helped Aviso Wealth speed up content creation. The marketing team now turns webinars into six content pieces... in under a week. Integration with Salesforce gives sales better engagement insights. Compliance reviews are faster with templated content. Advisors now see higher quality in fund managers, and content generation takes hours instead of weeks.
UniSuper - Financial Services - Large
ON24 helped UniSuper increase event attendance by 200%. The financial services company saw a 61% rise in digital event registrations.... ON24's platform enabled better engagement and more effective event marketing. UniSuper used ON24 to reach more people and improve results. The solution supported their digital transformation goals.
Vanguard Australia - Financial Services - Large
ON24 helped Vanguard Australia increase their conversion rate to sales meetings by 15%. Vanguard used the ON24 Intelligent Engagement Platform... to improve their sales and marketing. The platform enabled better engagement and more qualified leads. This led to more meetings and higher sales opportunities. Vanguard Australia saw clear results in their financial services business.
Aviso Wealth - Financial Services - Medium
ON24’s AI-powered ACE helped Aviso Wealth’s marketing team turn each webinar into a library of compliant content in days. Before, creating campaign... materials took weeks due to compliance reviews and manual work. With ACE, they produced six content pieces from one webinar in under a week, including videos and nurture pages. Integration with Salesforce gave sales teams deeper engagement insights for better follow-up. Advisor perception of Aviso’s fund managers improved, and content creation is now faster and more efficient.
Nasdaq - Financial Services - Large
Nasdaq used ON24 to bring webinars and virtual events in-house, saving over $100,000 by eliminating third-party vendor costs. The marketing team... leveraged ON24's AI-powered tools, content hubs, and integrations with Salesforce and Marketo to boost engagement and personalize outreach. Their first virtual event generated more than 750 leads and achieved a 53% attendee-to-conversion rate. ON24 automation also saved hours of work per webinar. AI-powered insights and flexible scheduling improved their marketing strategy.
Insurance Case Studies and Customer Success Stories with ON24 Platform
Enterprise health insurance organization - Insurance - Very Large
ON24 helped an enterprise health insurance organization grow member enrollment by 50%. The team used ON24 to create personalized digital... experiences, including webinars, landing pages, and virtual events. They built 125 targeted pages in just over a week and drew over 500 registrants per webinar. ON24's integration with Salesforce streamlined data capture and follow-up. The solution saved a month per year in manual processes and enabled fast scaling of enrollment programs.
UnitedHealthcare - Insurance - Very Large
ON24 helped UnitedHealthcare move from costly in-person events to digital enrollment meetings and wellness seminars. The team saw a 2x... increase in registration and a 50% rise in attendance. They scaled their program by 4x, reaching more members globally. ON24's customizable webinars and content hubs made event setup fast and easy. Automated data integration improved follow-up and member engagement.
SCOR - Insurance - Large
ON24 helped SCOR increase webinar ROI by 6x. SCOR grew from 4 to 14 webinars a year using the ON24... Platform. Attendee count rose 6 times. They tripled ROI with an on-demand strategy. The platform supported insurance industry marketing and engagement goals.
Guardian Life Insurance - Insurance - Large
Guardian Life Insurance used ON24 to replace in-person roadshows with digital events. The first ON24 webinar drew over 17,000 attendees.... The platform automated member enrollment, partner enablement, and professional certification. Guardian saved over $100,000 per year and saw a 92% increase in revenue year over year. Salesforce integration helped automate workflows and compliance processes. ON24 enabled Guardian to scale engagement and deliver tailored digital experiences.
Guardian Life Insurance - Insurance
ON24 helped Guardian Life Insurance boost member engagement and scale digital events. The company used ON24 for webinars, Salesforce integration,... and digital experiences. When the pandemic stopped in-person events, Guardian filled the gap with ON24. They saw a 92% increase in revenue year over year and saved over $100,000 per year. ON24 supported demand generation, partner enablement, and professional certification.
Pharmaceuticals Case Studies and Customer Success Stories with ON24 Platform
UCB - Pharmaceuticals - Large
UCB used ON24 to run a global webinar campaign for healthcare providers. The campaign focused on educating HCPs about new... clinical advances in rheumatoid arthritis. ON24's engagement tools and CRM integration helped UCB track real-time data and personalize content. High registration and strong attendance were achieved across two webinars. Most attending HCPs found the information useful for their daily practice.
Roche - Pharmaceuticals - Very Large
ON24 webinars helped Roche reach 76% of healthcare professional attendees. Roche used the ON24 Intelligent Engagement Platform to improve patient... outcomes. The platform enabled better engagement with healthcare professionals. Roche saw strong results in their global outreach. The solution supported their mission in the pharmaceuticals industry.
UCB - Pharmaceuticals - Very Large
ON24 helped UCB scale digital events by 4x. UCB used the ON24 Intelligent Engagement Platform for omnichannel engagement. The platform... improved engagement with healthcare professionals and patients. UCB is a global biopharmaceutical company. The solution enabled more digital events and better reach. UCB increased engagement and scaled their digital strategy.
MilliporeSigma - Pharmaceuticals - Large
ON24 helped MilliporeSigma standardize and scale its webinar program. The company generated about 3,500 leads, with 38% of attendees converting... to leads. ON24 enabled consistent branding, automated lead handoff, and deep engagement analytics. Adding captions and translations boosted global engagement and ROI. 79% of attendees rated webinars highly, and 17% requested follow-up.
CSL Behring - Pharmaceuticals - Very Large
CSL Behring used ON24 to engage and educate over 1,000 healthcare providers. They generated more than 100 new HCP customers.... ON24's integration with Veeva CRM let them capture and use first-party data. The platform replaced manual event processes and enabled global, on-demand webinars. Weekly training sessions and downloadable resources improved HCP learning. CSL Behring scaled digital engagement and cut costs with ON24.
Computer Software Case Studies and Customer Success Stories with ON24 Platform
SAP Canada - Computer Software - Very Large
ON24 helped SAP Canada boost product engagement with webinars. 35% of target attendees signed up for a beta product after... webinars. 20% of trial users moved faster in their buying journey by watching product webinars. SAP Canada ran 91 SAP HANA Cloud Services webinars with over 23,000 attendees. The ON24 platform made it easy to update content and reach more customers. SAP Canada used webinars for onboarding, product launches, and customer education.
Workiva - Computer Software - Large
ON24 helped Workiva scale their demand generation engine. Workiva used ON24 webinars to boost sales results. They achieved over 30%... increase in sales. The ON24 Intelligent Engagement Platform supported their marketing and sales teams. Workiva improved engagement and drove measurable business growth.
Autodesk - Computer Software - Very Large
Autodesk used the ON24 Intelligent Engagement Platform to boost webinar engagement and sales pipeline. The team achieved a 12x ROI... on pipeline in just six months. Lead follow-up and meeting conversion improved by 80%. Sales cycles became 10% shorter. ON24 enabled interactive webinars, deep audience insights, and seamless integration with marketing automation tools.
Bluebeam - Computer Software - Medium
Bluebeam used the ON24 Intelligent Engagement Platform to improve its webinar strategy. They needed a solution to engage prospects at... all stages and scale their programs. ON24 enabled Bluebeam to run monthly webinars, integrate with Salesforce and Marketo, and use engagement tools like chat. As a result, 38% of webinar opportunities converted to won revenue, and event attendance increased by 17% year over year. The team also saved time with templates and streamlined processes.
Health, Wellness and Fitness Case Studies and Customer Success Stories with ON24 Platform
Henry Schein - Health, Wellness And Fitness - Very Large
ON24 helped Henry Schein double its webinar cadence and boost pipeline. The Practice Solutions division needed instant event reporting and... better lead tracking. ON24 delivered real-time attendee data and engagement analytics. The team now follows up on leads faster and identifies quality prospects. Henry Schein generated 840,000 engagement minutes annually and achieved 20% above industry benchmarks for live conversion.
Thermo Fisher - Health, Wellness And Fitness - Very Large
ON24 helped Thermo Fisher scale its digital events strategy. The team used ON24's AI-powered ACE, content hubs, and integrations with... Salesforce and Eloqua. They saved time with instant AI-generated content and robust analytics. Thermo Fisher saw a 2.5x increase in webinar-influenced revenue. The always-on approach boosted demand generation and product awareness.
Fitbit - Health, Wellness And Fitness - Large
ON24 helped Fitbit health solutions increase revenue by 38%. Fitbit used ON24 webinars to drive engagement and sales. 34% of... revenue won last year came from multi-touch attribution. The ON24 Intelligent Engagement Platform supported their marketing and sales goals. Fitbit saw strong results using ON24 for digital events and webinars.
SpectraCell Laboratories - Health, Wellness And Fitness
ON24 webinars helped SpectraCell Laboratories save $800 per new hire on training costs. The company used the ON24 Intelligent Engagement... Platform to deliver training. This reduced expenses and improved efficiency. The platform supported their health and wellness business needs. SpectraCell streamlined onboarding with digital engagement tools.
Manufacturing Case Studies and Customer Success Stories with ON24 Platform
Sandvik - Manufacturing - Very Large
Sandvik used the ON24 Intelligent Engagement Platform to boost lead conversion by 40%. The Rotary Drilling division needed a simple,... scalable way to run webinars and engage prospects. ON24 made it easy to automate webinars and integrate with Salesforce. Webinar registrations tripled and attendee numbers grew fivefold. Sandvik now builds stronger relationships and finds top leads faster.
ABB New Zealand - Manufacturing - Very Large
ON24 helped ABB New Zealand boost their sales pipeline by $2. 3 million. The team used ON24 webinars to engage...audiences and generate 610 MQLs and 299 new opportunities. Integration with Pardot automated data capture and sped up sales cycles. ROI doubled year-over-year. Over $819K in sales were closed from these efforts.
Protolabs - Manufacturing - Large
ON24 webinars helped Protolabs boost qualified prospects by 62%. Protolabs used the ON24 Intelligent Engagement Platform to change its marketing... strategy. The company focused on demand generation and product marketing. This led to more engagement and better sales leads. ON24 webinars made it easier for Protolabs to reach new customers and grow its business.
Hospitality Case Studies and Customer Success Stories with ON24 Platform
AAA, The Auto Club Group - Hospitality - Very Large
ON24 helped AAA, The Auto Club Group boost digital event sales by 41%. The team used ON24 to reach members... outside branch locations and train partners and employees. They created interactive webinars and digital experiences for travel sales and certification. Integrations with Salesforce automated workflows and tracked agent progress. Attendance for digital events rose by 14% year over year. Webinar-attributed sales increased by 104% in 2021 and 48% in 2022.
Travel Media Group - Hospitality - Small
ON24 helped Travel Media Group boost leads by 10-20% with interactive webinars. The team used ON24's engagement tools and Salesforce... integration to capture real-time audience data. This improved sales follow-up and campaign targeting. They shifted from one-way webinars to two-way conversations. ON24 analytics now guide their event strategy and measure success beyond just ROI.
Accounting Case Studies and Customer Success Stories with ON24 Platform
Grant Thornton - Accounting - Large
Grant Thornton used the ON24 platform to centralize and scale its webcast program. The company increased webcast production by 200%... and tripled its audience size. By streamlining operations, Grant Thornton reduced email volume by 20,000 while boosting attendance. Personalized weekly digests achieved a 20% click-through rate. The ON24 platform helped Grant Thornton beat all internal KPIs by at least 10%.
Plante Moran - Accounting - Large
Plante Moran used the ON24 Intelligent Engagement Platform to transform its webinars and virtual events. The firm increased audience engagement... from 10% to 50% using ON24’s engagement tools. Conference attendance rose by 30% year-over-year, and the registration-to-attendee rate improved by 15%. ON24’s AI-powered ACE helped Plante Moran create more post-event touchpoints and repurpose webinar content for multichannel campaigns. The platform’s integrations and customization features enabled a more dynamic, branded experience for attendees.
Non-Profit Organization Management Case Studies and Customer Success Stories with ON24 Platform
Michael J. Fox Foundation - Non Profit Organization Management - Small
ON24 helped the Michael J. Fox Foundation reach 4,900 more people through its Third Thursdays webinar series. The foundation saw... a 55% increase in average webinar audience size by using on-demand delivery. 98% of surveyed attendees would recommend the series to others. ON24 enabled the foundation to share resources, engage patients and researchers, and promote clinical trial participation. The platform made it easy for people to join webinars on any device, supporting education and community growth.
American Nurses Association (ANA) - Non Profit Organization Management - Medium
ON24 helped the American Nurses Association run webinars for thousands of nurses. ANA switched to ON24 after technical issues with... their old platform. The new system let them host over 11,000 registrants and stream live video to 6,000 viewers. Webinar creation time dropped by up to 65 percent. ANA used ON24 to quickly deliver crisis webinars and boost social media engagement. Their webinars became the top source for new member recruitment.
Information Services Case Studies and Customer Success Stories with ON24 Platform
Informa - Information Services - Very Large
ON24 Intelligent Engagement Platform helped Informa create a new revenue channel. Informa used ON24 to boost sponsor benefits. The platform... enabled Informa to generate 71,000 webinar registrations. This improved their marketing and sales engagement. Informa saw strong results using ON24 for digital events.
VettaFi - Information Services - Small
ON24 helped VettaFi double their annual webinar output. The platform enabled a 60% conversion rate for live registrations. 78% of... attendees rated the experience 10 out of 10. VettaFi used ON24 to automate continuing education credits and deliver actionable first-party data. The solution streamlined event management and improved client engagement for asset managers.
Hospital & Health Care Case Studies and Customer Success Stories with ON24 Platform
WellMed - Hospital & Health Care - Large
ON24 helped WellMed boost event attendance by 60%. WellMed used the ON24 Intelligent Engagement Platform to scale member enrollment and... improve patient engagement. The platform enabled WellMed to reach more people and deliver better experiences. This led to higher participation and stronger connections with patients. ON24's features supported WellMed's healthcare marketing goals.
NRC Health - Hospital & Health Care - Medium
NRC Health used ON24 to make webinars its top source of leads, increasing leads by 18% year-over-year. The team cut... content creation time by 95% with ON24's AI-powered ACE. Integration with Salesforce and Pardot reduced marketing operations setup by 70%. NRC Health saw a 121% increase in webinar attendance and a 40% rise in events run. ON24 helped NRC Health automate demand generation and improve engagement with their audience.
Education Case Studies and Customer Success Stories with ON24 Platform
University of Cambridge Judge Business School - Education - Large
ON24 helped University of Cambridge Judge Business School boost MBA recruitment. They doubled online events and used breakout rooms for... deeper engagement. 30% of student leads now come from digital, in-person, and hybrid events. Multi-registration pages led to a 51% increase in registrants. The team achieved a 50% registrant-to-attendee conversion rate. ON24 also streamlined event check-in and enabled targeted follow-up.
Walden University - Education - Large
ON24 helped Walden University save two weeks of manual work each year. The university used ON24 to automate event reporting... and instantly convert webinars to on-demand content. API and Salesforce integrations pushed engagement data into student profiles, streamlining certification tracking. The team doubled their event output without adding staff. ON24's engagement tools improved student and faculty interaction and provided detailed analytics.
Events Services Case Studies and Customer Success Stories with ON24 Platform
Diversified - Events Services - Medium
ON24 helped Diversified boost webinar engagement and streamline operations. The team saw a 19% increase in attendance from Q1 2024... to Q1 2025. They achieved a 60% registration-to-attendee conversion rate in 2024. Engagement scores reached a perfect 5.0 for two years. ON24’s real-time data and integrations improved decision-making and workflow efficiency.
Legal Services Case Studies and Customer Success Stories with ON24 Platform
ArentFox Schiff - Legal Services - Large
ON24 helped ArentFox Schiff boost event registration and engagement for their annual HGPII Best Practices Forum. The firm switched to... ON24 after a poor experience with a previous vendor. ON24’s services team provided reliable, white-glove support and handled last-minute changes with ease. The platform made registration easier and gave actionable analytics to improve future events. ArentFox Schiff now trusts ON24 for both virtual and hybrid events, leading to higher confidence and a polished attendee experience.
Design Case Studies and Customer Success Stories with ON24 Platform
O'Reilly - Media - Medium
O'Reilly used ON24 to grow its online training program from 500 to 2,000 sessions per year over 14 years. The platform enabled... O'Reilly to deliver interactive, instructor-led training to thousands of learners worldwide. ON24's analytics and engagement tools helped O'Reilly align content with learner needs and improve session quality. Custom templates and workflow integrations saved production time. O'Reilly values ON24 for its security, flexibility, and partnership.
Publishing Case Studies and Customer Success Stories with ON24 Platform
The New York Times Learning Network - Publishing - Large
ON24 helped The New York Times Learning Network boost webinar production by 500%. The team used ON24 to run 12... webinars in six months, reaching a global audience of educators. 97% of attendees reported high satisfaction with the webinars. 95% said they would recommend the sessions to others. ON24 features like group chat and follow-up emails improved engagement and resource sharing.
Marketing and Advertising Case Studies and Customer Success Stories with ON24 Platform
Travel Media Group - Marketing And Advertising - Small
ON24 helped Travel Media Group boost leads by 10-20% with interactive webinars. The marketing team switched from GoToWebinar to ON24... for better engagement and real-time data. Salesforce integration enabled faster sales follow-up and smarter campaigns. Engagement tools like polls and badges increased attendance and social media followers. ON24 analytics unified marketing and sales data, improving event strategy and results.
Internet Case Studies and Customer Success Stories with ON24 Platform
Squarespace - Internet - Large
ON24 helped Squarespace Circle community double its sales conversions. The challenge was to empower and educate partners using engagement data.... ON24's Intelligent Engagement Platform provided tools for partner enablement and analytics. As a result, Squarespace saw a significant increase in conversion rates. The platform supported better partner education and engagement.
Other Industry Case Studies and Success Stories with ON24 Platform
Thermo Fisher Scientific - Life Sciences - Very Large
Thermo Fisher Scientific used ON24 to replace over 70 canceled in-person events with digital experiences. In just six weeks, they... launched the Reveal 2020 virtual event series, running 36 live webinars and conferences. The ON24 platform enabled 9,507 registrations, 3,800 attendees, and 4,669 booth visits. Thermo Fisher exceeded its SQL target by 200% and MQL target by 150%. The company now uses ON24 as a key channel for global engagement and hybrid events.
Grokker - Technology - Small
ON24 helped Grokker boost lead generation and efficiency. Grokker switched from Zoom to ON24 for better scalability and AI-powered features.... The marketing team increased webinars from one to two or three per month. About 40% of registrants now convert to MQLs, and 20% of those become SQLs. Registration-to-attendee rates reached 50-60%. Real-time reporting and integrations with HubSpot improved follow-up and sales alignment.
Thermo Fisher - Life Sciences - Very Large
Thermo Fisher used the ON24 Intelligent Engagement platform to scale its digital events strategy. The team integrated ON24 with Salesforce,... Eloqua, and PowerBI for unified analytics. AI-powered tools like ACE and Smart Text saved hours on content creation and boosted engagement. ON24 content hubs enabled always-on access to webinars and resources. As a result, Thermo Fisher saw a 264% increase in digital events influenced revenue over two years.
AAA, The Auto Club Group - Associations
ON24 helped AAA, The Auto Club Group, boost sales with digital training and enablement. The team used ON24 to engage... members and train partners to sell travel. They saw a 41% increase in digital event sales year over year. Webinar-attributed sales rose 104% in 2021 and 48% in 2022. Attendance for webinars and digital events grew by 14% year over year.
Autodesk - Technology
ON24 helped Autodesk boost sales pipeline ROI by 12x in six months. The team used ON24 webinars and virtual events... to get more leads and speed up sales. Lead follow-up and meeting conversion became 80% faster. Sales cycles got 10% shorter. ON24's platform made it easier for Autodesk to engage digital audiences and grow their business.
Cloudera - Technology
ON24 helped Cloudera increase revenue by 131% year-over-year. Cloudera used the ON24 Intelligent Engagement Platform to improve their webinars. Webinar... registrations grew by 280%. Average attendees increased by 322%. Cloudera also reached 2-5% more executives. The platform turned webinars into a key revenue driver for Cloudera.
CompTIA - Technology
ON24 helps CompTIA boost continuing education for IT professionals. CompTIA uses ON24 to run quarterly webinars. Each webinar gets over... 9,000 IT professional registrations. CompTIA delivers more than 3,000 continuing education units per webinar. The ON24 platform supports product marketing and professional certification. This helps CompTIA keep IT certifications current and relevant.
Microsoft Azure - Technology
ON24 helped Microsoft Azure give its sales team better insights. The platform enabled more effective webinars and improved engagement. Microsoft... Azure saw a 7.2% conversion rate from webinar attendees to paying customers. They scaled webinars by 246% per month. Their global webinar run rate increased by 1,500 annually.
Customer Success Stories of ON24 Platform
ON24 Powers O'Reilly's 4X Growth to 2,000+ Annual Training Events ...
O'Reilly expanded its global training program using ON24's Intelligent Engagement Platform, increasing from 500 to over 2,000 annual sessions. The platform's engagement... tools and analytics support O'Reilly's large-scale, interactive training events, enhancing learner satisfaction and providing actionable insights.
Envista Forensics Propels Demand Generation with ON24 Through Continuing Education and AI-powered Content Creation - Business Wire
Envista Forensics has adopted the ON24 platform to enhance its demand generation strategy, leveraging ON24s AI-powered content creation and continuing education capabilities. The forensic engineering... firm uses ON24 to deliver accredited webinars and on-demand digital experiences, driving lead generation and customer engagement in the professional services sector. This deployment highlights ON24s role in supporting scalable, interactive learning and marketing initiatives for enterprise clients.