LiveIntent: Change the Way Your Brand Thinks About Email
Hospitality Case Studies and Success Stories with LiveIntent
CASE STUDY La Quinta Inn & Suites
LiveIntent helped La Quinta Inn & Suites boost brand awareness. La Quinta wanted to reach male business travelers with high incomes. LiveIntent placed ads in targeted newsletters across news, busines...s, and travel. The campaign gave La Quinta more unique reach than other channels. Brand awareness increased by 4.7% after the campaign.
Financial Services Case Studies and Success Stories with LiveIntent
CASE STUDY Gold Alliance
LiveIntent helped Gold Alliance reach adults over 45 with targeted advertising. Gold Alliance wanted more qualified leads and lower costs. LiveIntent used display ads and publisher optimization to ta...rget the right audience. Gold Alliance saw a 2x increase in qualified leads. They also cut advertising costs by 300%. The campaign focused on driving website traffic and acquiring new customers.
Food & Beverages Case Studies and Success Stories with LiveIntent
CASE STUDY Perky Jerky
LiveIntent helped Perky Jerky get more qualified leads and new customers. Perky Jerky used LiveIntent's email newsletter exchange and LiveConnect tag for retargeting and conversion tracking. The camp...aign brought 8,200 new site visitors who spent six times more time on the site and had a 22% lower bounce rate than other channels. Perky Jerky added 1,330 new customers to their CRM and saw 157 coupon redemptions. The second marketing email had a 38% open rate.
LiveIntent helped General Mills boost email newsletter revenue by 26%. General Mills wanted to increase ad revenue without hurting the reader experience. LiveIntent suggested moving ad units above th...e fold in newsletters and making them collapsible. General Mills tested this in low-volume newsletters and saw higher CPMs and fill rates. After expanding the change, they saw an 11% increase in high-value impressions and a 26% rise in revenue.
LiveIntent helped General Mills increase email newsletter revenue by 26%. General Mills wanted to boost newsletter monetization without hurting the reader experience. LiveIntent suggested moving ad u...nits above the fold and making them collapsible. General Mills tested this in low-volume newsletters and saw higher CPMs and fill rates. After expanding the change, they saw an 11% increase in high-value impressions and a 26% rise in revenue.
LiveIntent helped Wildgrain grow their customer base using email as the main channel. Wildgrain wanted to get more subscribers at a lower cost. They tested two ad creatives to see which worked best. ...LiveIntent used creative testing and lookalike audiences to reach new people. Wildgrain saw a 13% increase in reach month over month and a 14% lower customer acquisition cost compared to their next best channel.
Consumer Electronics Case Studies and Success Stories with LiveIntent
CASE STUDY Embr Labs
Embr Labs used LiveIntent to grow customer acquisition for their Embr Wave bracelet. They wanted to find new audiences and scale their efforts beyond Google and Facebook. Embr Labs ran ads across Liv...eIntent’s exchange, targeting new customers. The campaign drove almost 1,000 conversions and delivered a 183% return on ad spend. The cost per acquisition was lower than their goal and outperformed social channels.
Design Case Studies and Success Stories with LiveIntent
CASE STUDY Prime Publishing
LiveIntent helped Prime Publishing grow their email list. Prime Publishing wanted more leads and subscribers for their cooking and crafting newsletters. They used LiveIntent to build a custom people-...based audience and targeted new readers. This campaign brought in 60,000 new subscribers. The new subscribers were 56% more engaged than those from other channels.
Media Production Case Studies and Success Stories with LiveIntent
CASE STUDY Dotdash Meredith
Native Ad Blueprints helped Dotdash Meredith add native ads to their email newsletters. They wanted to grow ad revenue and keep readers engaged. The solution let them scale native inventory across ma...ny brands. After launch, they saw a 15% increase in newsletter revenue in 60 days. Native ad slots earned 10x higher CPMs and 44% more clicks than display ads. Tests showed no drop in reader engagement.
LiveIntent helped 1440 grow its monthly newsletter subscribers by 13%. 1440 wanted to reach more engaged readers outside of social media. LiveIntent provided access to a large, high-quality audience.... The team tested different ad creatives, including one with a customer testimonial. Subscribers from LiveIntent were 2.5 times more likely to open the newsletter than those from social channels. 1440 continues to test ads to keep growing its list.
LiveIntent's Native Ad Blueprints helped CNET add native ads to their email newsletters. CNET wanted to boost direct-sales and make their ad program more efficient. The solution let CNET offer new ad... formats and made it easy to manage ads across many newsletters. In just 60 days, CNET saw a 67% increase in newsletter revenue. The new system kept the reader experience smooth and did not add extra work for the team.
Native Ad Blueprints helped Dotdash Meredith add native ads to their email newsletters. They wanted to grow ad revenue and offer more ad options. The solution let them scale native inventory across m...any brands. After 60 days, newsletter revenue went up 15%. Native ad slots earned 10x higher CPMs and 44% more clicks than display ads. Tests showed no drop in reader engagement.
LiveIntent helped Patch increase email ad revenue. Patch used LiveIntent to restructure ad serving, enable programmatic demand, and update ad tags for more creative sizes. These changes led to a 27% ...higher eCPM. Patch saw a 40% year-over-year increase in ad revenue from email newsletters. Patch operates over 900 local news sites and 3,500 newsletters across the US.
Retail Case Studies and Success Stories with LiveIntent
CASE STUDY Rue Gilt Groupe
LiveIntent helped Rue Gilt Groupe use a new optimization strategy with their Predict algorithm. The team set up a pixel on the checkout page to target users adding items to their cart. This approach ...led to a 2x higher conversion rate and a 140% increase in campaign scale year over year. Rue Gilt Groupe exceeded their ROAS goals and doubled new member conversion rate and order value. The new strategy brought in more high-value customers and improved long-term results.
LiveIntent helped Rue Gilt Groupe use a new optimization strategy with Predict, focusing on users adding items to their cart. This change aligned campaign goals with Rue Gilt Groupe's revenue targets.... The new approach led to a 2x higher conversion rate and a 140% increase in campaign scale year-over-year. Rue Gilt Groupe exceeded their ROAS goals and doubled new member conversion rate and order value. Automated campaign management and audience-based targeting improved efficiency and long-term results.
Nordstrom Rack increased its customer acquisition cost (CAC) by 30% and saw a 2.5x increase in ROI through LiveIntent's data-driven programmatic advertising platform.
LiveIntent helped eBags improve their online advertising. eBags used LiveIntent's email marketing and native ads to reach new customers. They used CRM data and creative product GIFs to drive traffic.... eBags saw a 25% lower CPA and a 7% lower bounce rate. Their return on ad spend increased by 87%.
LiveIntent's Dynamic Product Ads helped DailySale.com boost their email marketing. DailySale wanted to show personalized deals in their newsletters to increase engagement and sales. They used LiveInt...ent to target frequent website visitors with ads for products they had browsed. In the first 30 days, DailySale saw a 10.6% conversion rate and a 140X return on ad spend. Dynamic Product Ads became a key part of their email strategy.
LiveIntent helped Nordstrom Rack drive online purchases with dynamic product ads. Nordstrom Rack wanted more shoppers to buy shoes and accessories on their website. They used LiveConnect to track web...site visits and build dynamic audiences. They targeted new shoppers and retargeted visitors with personalized ads. This strategy led to over 4,000 conversions and an 8.6% click-to-conversion rate.
Publishing Case Studies and Success Stories with LiveIntent
CASE STUDY Reader's Digest
LiveIntent helped Reader's Digest grow their digital audience for the Taste of Home product launch. Reader's Digest used LiveIntent to onboard first-party data and target food lovers across culinary ...newsletters. The campaign reached more people outside their own subscribers. Results included a 117% lift in conversions, 20% more clicks, and a 70% lower eCPA. Reader's Digest used their data to find and engage food enthusiasts.
Apparel & Fashion Case Studies and Success Stories with LiveIntent
CASE STUDY Aerosoles
LiveIntent helped Aerosoles run an email ad campaign to reach new customers. Aerosoles wanted to grow beyond search and social and find more buyers for their shoes. LiveIntent targeted women with ads... for top products and optimized for users adding items to their cart. Aerosoles saw a 5x return on ad spend and a 23% lower cost per acquisition. The campaign brought in thousands of new customers and became an always-on strategy.
LiveIntent helped Cozy Earth boost brand awareness for its travel clothing line. Cozy Earth used newsletter sponsorships in travel, food, and home categories. The campaign reached over 2.6 million un...ique subscribers. Cozy Earth saw a 0.45% click-through rate from travel publications. The campaign delivered a 10% lift in return on ad spend (ROAS). More than 15,000 people visited Cozy Earth’s website from the ads.
LiveIntent helped Samuel Hubbard boost online shoe sales. The brand wanted to find new customers outside of search and social. LiveIntent set up two campaigns using lookalike audiences based on frequ...ent buyers. Samuel Hubbard switched to promoting a work-from-home shoe during the pandemic. The campaigns brought over 9,000 conversions and a 2.5x return on ad spend. Samuel Hubbard was happy with the results and the partnership.
LiveIntent helped Samuel Hubbard boost online purchases with targeted email advertising. The brand wanted to find new customers outside of search and social. LiveIntent built lookalike audiences from... Samuel Hubbard’s best buyers and excluded current customers. This approach led to over 9,000 conversions. Samuel Hubbard saw a 2.5x return on ad spend using LiveIntent’s solution.
Consumer Goods Case Studies and Success Stories with LiveIntent
CASE STUDY NEST New York
LiveIntent helped NEST New York lower their cost-per-visit by 59% compared to other marketing channels. NEST used LiveIntent’s platform to target new customers for their Perfume Oils Collection. The ...campaign delivered 90% lower CPMs than paid social and search, and 94% lower cost-per-click than direct editorial email. NEST saw a 27% increase in site traffic and 99% of visitors from the campaign were new. The brand now uses LiveIntent as part of their ongoing media strategy.
The Farmer’s Dog used LiveIntent to improve their email acquisition strategy. They wanted to lower their purchase CPA and grow their customer base. LiveIntent helped them shift focus to email sign-up...s and in-session purchases with a discount code. This new approach led to a 23% lower purchase CPA and an 8% increase in email-to-conversion rate. The Farmer’s Dog also gained new customers and built a stronger CRM for future campaigns.
LiveIntent helped Collage boost customer acquisition outside of walled gardens. Collage used LiveIntent's advertising and email solutions to reach new customers. The campaign focused on suppressing e...xisting customers and optimizing offers for conversions. Collage achieved a 5.3% click-to-conversion rate and 2,253 conversions. The campaign delivered a 133% return on ad spend and stayed under the CPA goal.
The Farmer’s Dog used LiveIntent for an email acquisition campaign. They wanted to lower their purchase CPA and grow new customer revenue. LiveIntent changed the campaign to focus on email sign-ups a...nd in-session purchases with a discount code. This new approach led to a 23% lower purchase CPA and an 8% increase in email-to-conversion rate. The Farmer’s Dog also built a stronger CRM and learned more about their customers.
LiveIntent helped Manscaped grow its direct-to-consumer business. Manscaped wanted to find new customers and increase revenue. They used LiveIntent's email advertising and audience targeting. In the ...first 30 days, they got 350 conversions and lowered their CPA by 20%. Manscaped then increased their daily spend by four times.
LiveIntent helped The Grommet grow by running customer acquisition campaigns focused on email capture and newsletter subscriptions. The Grommet wanted to get more newsletter subscribers and turn them... into active customers. They used LiveIntent’s platform to serve over 1.2 billion impressions in a year. Their campaigns got 2x higher click-through rates and 50% lower cost per acquisition than other digital ad channels. LiveIntent drove 750% year-over-year growth for The Grommet and became their top advertising platform.
Internet Case Studies and Success Stories with LiveIntent
CASE STUDY Zoosk
LiveIntent helped Zoosk improve email newsletter monetization. Zoosk wanted to grow ad revenue and increase yield. LiveIntent advised Zoosk to allow more ad sizes in their email ads. This change led ...to a 34% increase in fill rate, 73% increase in revenue-per-open, and 14% increase in CPM. Zoosk also saw a 35% increase in overall revenue and higher engagement, with an 18% rise in impressions and 38% higher CTR.
LiveIntent helped Horoscope.com earn 55% more ad revenue from their email newsletters. The team redesigned email templates to a single-column format and updated LiveTag configuration to support more ...ad sizes. This allowed Horoscope.com to offer high-impact ad slots and attract more advertisers. CPMs increased by 44% with only 7% more impressions. Horoscope.com reached their revenue goals without adding more tags or ad slots.
LiveIntent helped Fareportal add ads to their marketing emails. Fareportal wanted to make more money from their newsletters. They used LiveTags to create new ad spots and opened them to more buyers. ...After testing, Fareportal saw no drop in open or click rates. Their email revenue went up by 25% with no loss in ticket sales.
