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Marketing and Advertising Case Studies and Customer Success Stories with BrandpointHUB
Topsail Strategies - Marketing And Advertising
Brandpoint helped Topsail Strategies promote Nomo Smart Care and the Normal Motion category. The goal was to educate readers and... increase awareness for caregivers. Brandpoint used Nomo’s photo assets to create branded content and a listicle. The campaign reached a 153 million site audience, secured 1,075 online placements, and achieved an average of 5:26 minutes spent on page. Topsail valued the credible media placement and the 3-month shelf life of the content.
McDougall Communications - Marketing And Advertising - Small
Brandpoint used native ad activation to help McDougall Communications promote CooperVision's contact lenses. The campaign secured 1,066 media placements on... news sites like SF Gate and Chron.com. The total site audience reached 164 million. CooperVision's brand mention was retained in 100% of placements. This content distribution strategy increased targeted media exposure for the client.
Haberman - Marketing And Advertising - Medium
Brandpoint helped Haberman run a hyper-targeted campaign for the Minnesota Department of Health's Quit Partner MN smoking cessation initiative. Using regional guaranteed... media placement, they reached a unique audience of 935,000 with 20 campaign placements. The campaign kept 100% brand mention. Haberman praised Brandpoint for a seamless process and strong results.
Topsail Strategies - Marketing And Advertising - Small
Nomo Smart Care used Brandpoint's branded content solutions to boost awareness of Normal Motion. Topsail Strategies partnered with Brandpoint to... educate readers and increase engagement. The campaign reached a 153 million site audience with 1,075 online placements. Readers spent an average of 5:26 on each page. The testimonial highlights Brandpoint's credibility and integrated media approach.
FleishmanHillard - Marketing And Advertising
Brandpoint helped FleishmanHillard promote Emerson Electric with targeted engagement campaigns. The team used Brandpoint’s media placement network to secure 1,048... article placements. Emerson’s brand mention was retained in 100% of placements. The campaign reached a total site audience of 252 million. This drove strong engagement for the manufacturing client.
Topsail Strategies - Marketing And Advertising
Nomo Smart Care used Brandpoint's branded content solutions to educate readers about the new Normal Motion category. Topsail Strategies wanted... to raise awareness and explain the value of tracking Normal Motion for caregivers. Brandpoint created a listicle using Nomo's photo assets to engage the target audience. The campaign reached a 153 million site audience, secured 1,075 online placements, and achieved an average of 5:26 minutes spent on page. Maria from Topsail Strategies praised Brandpoint for credible media placement and measurable results.
The Ad Council - Marketing And Advertising
Brandpoint's Guaranteed Media Placement helped The Ad Council reach over 110 million unique visitors. The Ad Council needed to distribute... national campaigns cost-effectively, including to Spanish-speaking audiences. Brandpoint provided access to Hispanic news and newspaper sites in the U.S. In 2020, The Ad Council achieved 7,720 online and print placements across 7 campaigns. Their sponsors and partners were pleased with the broad reach in both large and small markets.
Non-Profit Organization Management Case Studies and Customer Success Stories with BrandpointHUB
The Ad Council - Non Profit Organization Management - Large
Brandpoint's Guaranteed Media Placement helped The Ad Council reach over 110 million unique visitors. The Ad Council needed broad and... cost-effective distribution for national campaigns, including Spanish language outreach. Brandpoint provided access to Hispanic news and newspaper sites. In 2020, they achieved 7,720 online and print placements across 7 campaigns. Campaigns reached rural and suburban parents and older Americans with key public service messages.
The Ad Council - Non Profit Organization Management
Brandpoint's Guaranteed Media Placement helped The Ad Council reach over 110 million unique visitors. The Ad Council needed to distribute... national campaigns to both broad and hard-to-reach markets. Brandpoint provided Spanish language distribution through Hispanic news and newspaper sites. In 2020, they achieved 7,720 online and print placements across 7 campaigns. Campaigns reached rural and suburban parents and inspired older Americans to discuss Alzheimer's signs.
Christopher & Dana Reeve Foundation - Non Profit Organization Management - Medium
Brandpoint helped the Christopher & Dana Reeve Foundation celebrate 25 years by creating a branded infographic. The infographic highlighted the... foundation’s milestones and reached 211 million in total site audience. It secured 1,015 online placements and reached 152 million in top US regions. The foundation praised Brandpoint for helping them connect with new audiences.
Christopher & Dana Reeve Foundation - Non Profit Organization Management
Brandpoint helped the Christopher & Dana Reeve Foundation celebrate 25 years by creating a custom infographic. The infographic matched the... foundation’s brand and highlighted key milestones. Brandpoint secured 1,015 online placements for the content. The campaign reached a total site audience of 211 million, including 152 million in the top 10 US DMA regions. The project helped the foundation reach new audiences with their message.
Christopher & Dana Reeve Foundation - Non Profit Organization Management
Brandpoint helped the Christopher & Dana Reeve Foundation celebrate 25 years with a custom infographic. The infographic matched the foundation’s... brand and highlighted key milestones. Brandpoint secured 1,015 online placements, reaching a total site audience of 211 million. The campaign expanded the foundation’s reach in the top 10 US DMA regions. The foundation praised Brandpoint for expert collaboration and audience growth.
Financial Services Case Studies and Customer Success Stories with BrandpointHUB
Visa - Financial Services
Brandpoint's Guaranteed Section Front helped Visa reach business readers in Minneapolis. Visa wanted to support small businesses during economic instability.... The solution gave Visa 250+ brand awareness hours and 244,000 impressions. Their message reached top decision-makers through The Business Journals Network. Visa valued the media placement and the content being outside the paywall.
Visa - Financial Services - Very Large
Brandpoint's Guaranteed Section Front helped Visa reach business readers in Minneapolis. Visa wanted to support small businesses during economic instability.... The solution gave Visa over 250 brand awareness hours and 244,000 impressions. Their message reached top decision-makers through The Business Journals Network. Visa valued the guaranteed media placement and content outside the paywall.
Visa - Financial Services
Brandpoint's Guaranteed Section Front helped Visa reach business readers in Minneapolis. Visa wanted to support small businesses during economic instability.... The solution gave Visa targeted placements in The Business Journals Network. Visa gained 250+ brand awareness hours and 244,000 impressions. The content was accessible outside paywalls, helping Visa share its message widely.
Computer Software Case Studies and Customer Success Stories with BrandpointHUB
Gravity Software - Computer Software - Small
Brandpoint helped Gravity Software, a small accounting software company, boost brand awareness with guaranteed media placements and sponsored content. Gravity's CEO's thought... leadership article appeared on top sites like the Houston Chronicle. Brandpoint also ran a 30-page content audit and optimized Gravity's blog, leading to a 49% increase in organic search traffic quarter-over-quarter. Most new leads now come through Gravity's website. Gravity praised Brandpoint for fast, effective online visibility improvements.
Gravity Software - Computer Software - Small
Brandpoint helped Gravity Software, a small accounting software company, boost brand awareness with guaranteed media placements and sponsored content. Gravity's CEO's thought... leadership article appeared on top sites like the Houston Chronicle. Brandpoint also ran a 30-page content audit and optimized blog content. As a result, Gravity saw a 49% increase in organic search traffic in just a few months. Most new leads now come through their website.
Gravity Software - Computer Software
Brandpoint helped Gravity Software, a small accounting software company, boost brand awareness with guaranteed media placements and sponsored content. Gravity's CEO's thought... leadership article appeared on top sites like the Houston Chronicle. Brandpoint also ran a 30-page content audit and optimized blog content. As a result, Gravity saw a 49% increase in organic search traffic and more inbound leads from their website. The campaign positioned Gravity's leadership as industry influencers.
Manufacturing Case Studies and Customer Success Stories with BrandpointHUB
Emerson Electric - Manufacturing - Very Large
Brandpoint used its media placement network to promote Emerson Electric's article. The campaign reached a total site audience of 252... million. Emerson received 1,048 total placements. Every placement retained the Emerson brand mention. Brandpoint added engagement tactics to target business readers. Emerson is a global manufacturing company.
Quarrix Building Products - Manufacturing
Brandpoint’s Guaranteed Media Placement helped Quarrix Building Products boost brand awareness and product demand. Quarrix used Brandpoint to reach new... audiences and improve credibility. The service delivered a 26.4 million Midwest audience reach and 240 million national reach. Optimized content from Brandpoint improved Quarrix’s search rankings and social engagement. Quarrix gained more retail distribution for new products.
Emerson Electric - Manufacturing
Brandpoint used its Guaranteed Section Front to help Emerson Electric promote an article. The article appeared on the front page... of a business section. Emerson Electric got 1,048 total placements. The campaign reached a total site audience of 252 million. Emerson kept 100% brand mention in all placements.
Information Technology and Services Case Studies and Customer Success Stories with BrandpointHUB
Unisys - Information Technology And Services
Brandpoint helped Unisys promote Digi-Pet™ for safe pet transport. They created a MAT Release article with pet safety tips. The... article reached 154 million site audience in 10 US DMA regions and 240 media sites. A Today Show producer contacted Unisys after seeing the article. Digi-Pet™ was featured on The Today Show segment. This boosted Unisys's visibility in the digital space.
Unisys - Information Technology And Services - Large
Unisys used Brandpoint's MAT Release to promote Digi-Pet™, a pet transport solution for airlines. The campaign focused on pet safety... and reached 154 million site audience in 10 US DMA regions. Brandpoint's distribution led to 240 media site placements and a feature segment on The Today Show. This helped Unisys stand out in the digital space and educate audiences about pet safety in transportation.
Unisys - Information Technology And Services
Unisys used Brandpoint to promote their Digi-Pet product for pet transport. They wanted to stand out in the digital space... and educate audiences about pet safety. Brandpoint created and distributed a MAT Release article with pet safety tips. The article reached 154 million site audience in 10 US DMA regions and 240 media sites. A Today Show segment featured Digi-Pet after seeing the article.
Construction Case Studies and Customer Success Stories with BrandpointHUB
Quarrix Building Products - Construction - Medium
Brandpoint’s Guaranteed Media Placement helped Quarrix Building Products reach a 240M national audience and 26. 4M in the Midwest. Quarrix...used Brandpoint to boost brand awareness and product demand with optimized content and wide media distribution. The service increased their credibility and retail distribution. Quarrix saw improved search rankings and stronger social media engagement. Amanda from Quarrix praised Brandpoint’s distribution network and content strategy.
Quarrix Building Products - Construction - Medium
Brandpoint’s Guaranteed Media Placement helped Quarrix Building Products reach a 240M national audience and 26. 4M in the Midwest. Quarrix...used Brandpoint to boost brand awareness and product demand. Optimized content improved their search engine rankings. The campaign increased credibility and retail distribution for new products. Quarrix shared cohesive stories across social media and their website.
Government Administration Case Studies and Customer Success Stories with BrandpointHUB
Minnesota Department of Health - Government Administration
Brandpoint helped the Minnesota Department of Health promote their Quit Partner MN smoking cessation campaign. The team used regional guaranteed... media placement to reach a targeted audience. The campaign achieved a highest unique audience of 935,000 and 20 total placements. Brand mention was retained in 100% of placements. The process was seamless and the client was pleased with the results.
Minnesota Department of Health - Government Administration
Brandpoint helped the Minnesota Department of Health promote their Quit Partner MN smoking cessation campaign. Haberman and Brandpoint used regional... guaranteed media placement to target the right audience in Minnesota. The campaign reached 935,000 unique people with 20 placements. The brand mention was retained in 100% of placements. The process was seamless and the client was pleased with the results.
Medical Devices Case Studies and Customer Success Stories with BrandpointHUB
CooperVision - Medical Devices
Brandpoint used native ad activation to promote CooperVision's soft contact lenses. The campaign targeted news sites like SF Gate and... Chron.com. CooperVision reached a total site audience of 164 million. The campaign secured 1,066 placements. Brand mention was retained in 100% of placements. This content promotion improved CooperVision's media presence.
CooperVision - Medical Devices
Brandpoint used Guaranteed Section Front for CooperVision's content campaign. CooperVision makes soft contact lenses, including products for slowing myopia in... children. The campaign placed CooperVision in the Health section front of news sites like SF Gate and Chron.com. The campaign reached a total site audience of 164 million. CooperVision received 1,066 total placements and kept 100% brand mention.
Hospital & Health Care Case Studies and Customer Success Stories with BrandpointHUB
American Academy of Orthopaedic Surgeons - Hospital & Health Care - Large
Brandpoint helped the American Academy of Orthopaedic Surgeons run the Prevent Injuries America! campaign. AAOS needed more resources to keep... up with their content calendar. Brandpoint created educational feature releases and listicles for musculoskeletal health. The campaign reached 163,000 unique people and had 3,183 placements. AAOS kept 100% brand mention in all content.
American Academy of Orthopaedic Surgeons - Hospital & Health Care - Large
Brandpoint helped the American Academy of Orthopaedic Surgeons run the Prevent Injuries America! campaign. AAOS needed more resources to keep... up with their content calendar. Brandpoint created educational content and listicles for their audience. The campaign reached 163,000 unique people and had 3,183 placements. Every placement kept the AAOS brand mention.
Accounting Case Studies and Customer Success Stories with BrandpointHUB
Gravity Software - Accounting
Brandpoint helped Gravity Software, a small accounting software company, boost brand awareness with sponsored content and guaranteed media placements. Gravity's CEO's thought... leadership article appeared on top sites like the Houston Chronicle. Brandpoint also performed a 30-page content audit and optimized Gravity's blog content. As a result, Gravity saw a 49% increase in organic search traffic quarter-over-quarter. Most new leads now come through their website.