Real-World Case Studies and Customer Success Stories with 6sense

Clari used 6sense display ads to target closed-lost accounts. The team aligned revenue development managers and account executives to focus... on high-intent prospects. They launched display ads and sent leads to curated landing pages. This strategy led to five qualified meetings and $1.1M in pipeline in one quarter. 79% of accounts clicked on ads and 93% engaged with display ads. Clari saw a big increase in meetings booked from 6sense accounts.
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CallMiner used 6sense and Gainsight to improve customer expansion. They segmented customers by health score and tailored outreach. 48% of... yellow health accounts upgraded to green. Green accounts saw 10% higher contract values. Red accounts in ABM programs were 3x more likely to improve. This proactive approach helped CallMiner find new stakeholders and boost account health.
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6sense Email Agents helped Vendavo's SDR team revive stalled sales conversations. The AI assistant "Lisa" engaged thousands of prospects and... booked 10% more meetings. In six weeks, Lisa matched the output of three human SDRs. The tool generated $3.3M in new pipeline and delivered 66 qualified contacts. Vendavo now uses AI-powered email to scale outreach and prioritize hot accounts.
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Coveo used 6sense to fix fragmented data and misaligned sales and marketing teams. They switched from a lead-based model to... an account-based marketing approach. 6sense helped them target high-value accounts and align their teams. In 9 months, Coveo created 42 new business opportunities. Sales cycles shortened and conversion rates improved. Data-driven workflows reduced manual work and increased efficiency.
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FireMon used 6sense to align sales and marketing teams and improve campaign performance. They replaced a one-size-fits-all approach with personalized,... omni-channel campaigns. Using 6sense Intelligent Workflows, FireMon automated buyer journeys and increased engagement by 50%. Their display ads achieved a 34% click-through rate. Daily seller login to 6sense reached 100%, showing strong adoption and collaboration.
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JAGGAER used 6sense and 2X to improve their ABX strategy. They faced low platform adoption and limited team capacity. With... 6sense, they automated workflows and integrated their tech stack. In two months, they saved $77,459 and engaged 147 accounts. The team now uses real-time analytics and targeted campaigns for better results.
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6sense helped Bonterra move from inbound-only leads to a sales-first ABM strategy. Bonterra used predictive AI to target high-intent accounts... and align sales and marketing teams. They launched multi-channel campaigns and used real-time data to refine outreach. As a result, Bonterra saw a 445% increase in influenced pipeline and $6M in pipeline generated. Over 6,700 target accounts visited their website after adopting 6sense.
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PaperCut used 6sense to shift from broad marketing to targeted account-based strategies. They built six segments and mapped campaigns to... every stage of the buying journey. 6sense enabled website personalization and improved outbound marketing. PaperCut achieved a 9x ROI on marketing spend. The marketing and sales teams now work together better and have more data-driven insights.
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Simpro used 6sense to shift from inbound marketing to account-based marketing in the UK. The company aligned sales and marketing,... improved lead qualification, and automated outreach with 6sense AI Email Agents. Simpro achieved a 42% reply rate, 125% of revenue target, and a 126% increase in average deal size. Email Agents helped BDRs focus on high-value leads and ensured consistent follow-up. The new strategy made the UK Simpro's top region for closed-won revenue.
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Khoros used 6sense to personalize web experiences for its audiences. With a two-person marketing team, Khoros needed a solution to... deliver targeted content without extra resources. 6sense and Bound360 enabled them to segment users and show relevant messaging. In six months, 22% of visitors received personalization, demo request conversions rose over 4x, and sales cycles dropped by 42%. Pages per session nearly doubled for those who saw personalized content.
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Expereo used 6sense to improve their demand generation. They paused digital ads during rollout and focused on data insights. 85%... of their MQLs now come from their target market. 6sense’s integration with Salesforce and HubSpot was key. Expereo took a slow and steady approach to implementation.
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Tackle. io used 6sense to drive account-based marketing adoption. The team focused on aligning sales and marketing for better pipeline...growth. Sales development representatives played a key role in the ABM rollout. Continuous training and evolving strategies helped boost organizational buy-in. Tackle.io relied on 6sense to support their account-based initiatives.
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Dremio used 6sense to improve Google Ads performance. Before, they struggled to turn ad clicks into pipeline due to poor... conversion data and weak targeting. By integrating 6sense with Google Ads and Google Analytics, Dremio enriched data quality and optimized bidding. This led to a 90% increase in pipeline from Google Ads and a 115% rise in sales-qualified opportunities in two quarters. The integration helped Dremio target the right companies and boost ROI from paid search.
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Reltio used 6sense Email Agents to automate and personalize BDR outreach. They managed over 6,000 accounts with limited resources. The... AI-driven solution saved 1,098 hours of BDR time and doubled BDR capacity. Reltio saw a 20% increase in actionable sales pipeline and a 50% reduction in closed-lost opportunities. The team improved pipeline velocity by 24% and increased pipeline quality by 10%.
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6sense helped a leading FinTech company shift to direct-to-merchant sales. The company used 6sense’s ABM and sales intelligence tools to... target new buyers and refine their ideal customer profile. Real-time insights and improved sales-marketing alignment sped up lead response and increased close rates. In 10 months, they closed more business than in the previous seven years. Marketing campaigns improved, and inbound traffic grew. Teams trusted 6sense to deliver results.
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YuLife used 6sense to expand into the US market and shift to a partner-led go-to-market strategy. With 6sense, YuLife tripled... its total addressable market and nearly doubled close rates. The platform helped YuLife prioritize accounts and share high-intent leads with advisers. This enabled more consultative, data-driven broker relationships. YuLife saw a 29% close rate and stronger adviser partnerships after adopting 6sense.
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West Monroe used 6sense Conversational Email to improve cold outreach and lead nurturing. The marketing team overcame resistance to new... technology by automating thousands of emails. They achieved an open rate of nearly 50 percent. The AI-powered tool saved hundreds of hours by streamlining email creation and responses. Easy integration enabled dynamic marketing campaigns. This helped West Monroe boost engagement and efficiency in their marketing efforts.
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Reachdesk used 6sense to improve their sales process. Before 6sense, they struggled to find in-market accounts and wasted time on... guesswork. With 6sense intent data, they built a centralized, data-driven sales process. Their win rate from accounts showing buying signals reached 35%. They converted 65% of key accounts to sales-accepted opportunities. The team now acts on real buyer intent, not just guesses.
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Dialpad used 6sense Professional Services to build and scale a digital ABM program. The digital ABM manager needed help to... manage campaigns and improve creative strategies across products. 6sense experts provided weekly planning, A/B testing, and creative optimization. Dialpad saw a 17% drop in cost-per-click and a 41% rise in influenced form fills. The team gained more time for strategy and faster campaign improvements.
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NanaWall used 6sense to improve its account-based marketing. The team captured more data about website visitors and ad engagement. 6sense... helped them target ads better and build dynamic segments. NanaWall could now see which accounts viewed ads, even if they didn’t click. The sales team used these insights for more focused outreach. NanaWall broke down barriers to reach more buyers and unite sales and marketing.
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6sense helped Marathon Health improve their marketing and sales process. Before 6sense, Marathon Health missed inbound requests and had gaps... in qualifying leads. With 6sense's AI-powered Email Agents, they created more pipeline and better engagement. Marathon Health generated $66 million in net-new pipeline and saw 211% growth in in-market buying. They also made $4.5 million in pipeline from Email Agents.
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