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Zoho Campaigns vs Aweber: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Zoho Campaigns vs. Aweber is based on a specific set of business needs and context. The comparison uses 11676 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Zoho Campaigns and Aweber

Zoho Campaigns, Aweber, Robly, Brevo, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Zoho Campaigns covers Campaign Management with E-Mail, Communication Management with E-Mail, Engagement Management with E-Mail, Workflow Management with E-Mail, etc.

Aweber focuses on Communication Management with E-Mail, Engagement Management with E-Mail, Campaign Management with E-Mail, Advertisement with Website, etc.

"After using Zoho Campaigns, we have seen an increase in the website traffic " - Jason Roberts

"Mailchimp couldn't handle me. I needed something a little more versatile that could target the people that I sent things to depending on what list they were on or what they clicked. " - Paula Rizzo

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Zoho Campaigns

Focus area

Zoho Campaigns is better than Aweber for

Software Failure Risk

  • low

logo Aweber

Focus area

Aweber is better than Zoho Campaigns for

Software Failure Risk

  • low

About

Email marketing software that drives sales.

AWeber: Email Marketing

Age

1996

1998

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

85

98

Total Goals
(we found evidences for)

14

15

Top Processes

Evidences indicate better relative satisfaction


campaign analytics

campaign monitoring


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up

engaging with scheduling & cadence


workflow management


social media management

social media analytics

scheduling post to social media

engaging on social media

managing social media account


contact list management


helpdesk management


generation of new leads



social media marketing



sales document management

proposal & quote management

contract management


content publishing





conference call management



customer feedback management

measuring customer satisfaction



competitive intelligence


training & onboarding




segmentation and targeting





loyalty management

identify target customers


trade show marketing


products & pricelist management


conversion management


relationship management



lead qualification

lead qualification: behavioural


outbound marketing



performance management



business development


account management



rating and review management


knowledge management


personalized marketing


discount management


referral management


courses & assessment

create learning path



lifetime value management





subscription management



payment management



international marketing


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Scale best practices

  • Launch new products

  • Enter new markets internationally or locally

  • Build brand awareness

  • Grow market share

  • Improve ROI

  • Improve internal communications

  • Improve brand engagement

  • Reduce bounce

  • Improve efficiency

  • Improve digital and social presence

  • See 11 more
  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Launch new products

  • Enter new markets internationally or locally

  • Grow market share

  • Improve ROI

  • Scale best practices

  • Build brand awareness

  • Improve digital and social presence

  • Improve efficiency

  • Improve brand engagement

  • Improve internal communications

  • Reduce bounce

  • Establish thought leadership

  • See 12 more

Top Channels

Channels Used

  • e-mail

  • social media

  • website

  • newsletter

  • user generated content

  • blogs

  • mass media

  • promotions

  • phone calls

  • mobile

  • Facebook

  • offline

  • video

  • coupons

  • chat

  • Twitter

  • display advertisement

  • review sites

  • games

  • mobile app

  • causes and charity

  • LinkedIn

  • Instagram

  • point of sale

  • on premises

  • Amazon

  • Tripadvisor

  • events

  • trade shows

  • out of home

  • brochure

  • eBay

  • Facebook page

  • Pinterest

  • text SMS

  • Snapchat

  • See 33 more
  • e-mail

  • social media

  • website

  • newsletter

  • user generated content

  • blogs

  • mass media

  • promotions

  • phone calls

  • mobile

  • Facebook

  • offline

  • video

  • coupons

  • chat

  • Twitter

  • display advertisement

  • review sites

  • games

  • mobile app

  • causes and charity

  • LinkedIn

  • Instagram

  • point of sale

  • on premises

  • Amazon

  • Tripadvisor

  • events

  • trade shows

  • out of home

  • brochure

  • eBay

  • Facebook page

  • Pinterest

  • text SMS

  • Snapchat

  • See 33 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting