Overview: Zendesk Sell and Act! as CRM Category solutions.

Zendesk Sell is a powerful CRM tool with a focus on communication management and sales tracking, ideal for large enterprises and consumer-oriented industries. It emphasizes data integration and offers 24/7 support, catering to businesses aiming to enhance customer relationships and streamline internal workflows. Act! serves a broad spectrum of businesses, particularly large enterprises in financial services and real estate sectors. It shines in contact management and provides robust 24/7 vendor support, appealing to companies focused on customer acquisition and market expansion.

Zendesk Sell: Zendesk Sell is a sales CRM software that boosts productivity and pipeline visibility for sales teams. Friction is eliminated, enabling more sales.

Act!: Act! offers integrated CRM and marketing automation to enhance lead conversion and customer engagement. Users can market efficiently and build lasting customer relationships.

Zendesk Sell and Act!: Best activities based on customer satisfaction

Activities: Zendesk Sell vs Act!

Discover and compare top business activities, Q&A, and peer reviews for Zendesk Sell vs Act! to help find the right fit for your needs.

Zendesk Sell Act!

communication management
tracking & monitoring communications
engagement management
contact list management
engaging and following up
contacts history

Key Capabilities Supported

Zendesk Sell offers strong support for communication management and tracking, providing tools like contact list management and sales call management to aid enterprise teams. It's a go-to for businesses needing to monitor communications effectively. read more →

Act! excels at managing contact lists and customer engagements. The software is well-suited for tracking customer history and sales documents, making it indispensable for firms focusing on detailed customer interactions. read more →

Business Goals

Zendesk Sell is designed to boost sales and revenue, enhance customer relationships, and acquire new customers. It supports strategic goals like launching new products with improved efficiency. read more →

Act! aims to acquire customers, improve enhancement in customer relationships, and enter new markets. It's tailored for firms seeking to raise ROI and sales. read more →

Core Features

Standout features in Zendesk Sell include custom reports and analytics, alongside robust data import/export processes. This makes it ideal for enterprises seeking comprehensive data management. read more →

Core features of Act! include custom reporting and ease of migration capabilities. Data integration and security remain pillars for its users who value compliance and privacy. read more →

Vendor Support Preferences

Zendesk Sell provides exceptional 24/7 support, with email and phone support to accommodate enterprise requirements. Customers can navigate complex challenges with prompt assistance. read more →

Act! offers 24/7 support, which is highly supportive for any enterprise, along with accessible chat and email options. This round-the-clock service aligns with needs for continuous business operations. read more →

User Segments and Industries

Zendesk Sell is favored by large enterprises across sectors like consumer services and marketing. It's especially viable in fast-paced environments needing robust CRM functionalities. read more →

Act! serves a diverse group, predominantly large enterprises, in industries like financial services and real estate. Its CRM capabilities resonate with sectors prioritizing detailed data management. read more →

Operational Alignment

Zendesk Sell integrates seamlessly into enterprise workflows, catering to complex sales operations. It's designed to fit large-scale environments needing communication control. read more →

Act! is perfectly aligned with large enterprise operations, emphasizing the management of customer histories and communications. This makes it a key tool for firms requiring expansive CRM capabilities. read more →

Applying your context and needs changes the comparison

Most deployed common Use Cases for Zendesk Sell and Act!

How does Zendesk Sell and Act! address your Communication Management Challenges?

Zendesk Sell and Act both manage communications, but they have different strengths. Zendesk Sell has integrated calling and email tracking, and it allows users to schedule appointments and set reminders. Act focuses on storing customer information and interactions from multiple users, and it has features like email linking and call tracking. A limitation of Act is that it does not track phone calls or emails from mobile devices.

"...I love the email tracking that tells me if they saw it or not...." Peer review by Agency

"...The best thing about it is it tracks emails so you can refer to correspondence if need be; especially helpful when you're not the one who emailed...." Peer review by Merrit, Aloe Up Sun & Skin Care

How can Zendesk Sell and Act! optimize your Contact List Management Workflow?

Zendesk Sell and Act both manage contact lists, but they differ in their focus. Zendesk Sell prioritizes organizing and managing contacts within the sales process, providing tools for tracking lead stages and automating tasks. Act focuses on capturing and storing contact information, including contact history and company details, making it more suited for general contact management. nnBoth tools have limitations. Zendesk Sell struggles with moving contacts between categories, while Act users have reported a preference for older versions over newer versions.

"...Base is a great way to track sales by salesman, keep all your contacts centralized, track performance and activity, and the customer services is super reliable, personal, and helpful...." Peer review by Olivia L, Buyer

"...But as far as the use of tracking customer contacts with email addresses and phone numbers...." Peer review by Kearston D, Sales Associate, Entertainment

What Are the key features of Zendesk Sell and Act! for Engagement Management?

Zendesk Sell and Act both help users manage customer engagement by providing tools for tracking interactions, scheduling follow-ups, and managing tasks. Zendesk Sell focuses on providing detailed sales information and insights to make sales decisions, while Act emphasizes easy-to-use features for managing contacts and scheduling follow-ups. Zendesk Sell offers more robust reporting capabilities, while Act prioritizes ease of use and integration with other platforms. However, neither tool offers a standardized way to implement follow-up protocols across teams.

"...Good product to keep up contacts and follow ups organized for upcoming and business that are growing. ...." Peer review by Daisy Q., PA, Financial Services

"...Able to review notes from past clients and track follow up easily...." Peer review by Susan, SAM Consulting Group, Inc.

How does Zendesk Sell and Act! facilitate Lead Tracking?

Zendesk Sell and Act both enable users to track leads and organize sales information. Zendesk Sell emphasizes ease of use for tracking leads and deals, while Act provides comprehensive features for managing sales opportunities, including tracking prospects and competitors. However, Act requires additional add-ins for certain features like opportunity tracking.

"...Base helps to keep our sales efforts focused in the right place, as we're able to easily track and monitor trends over time...." Peer review by Jon B, Sales Team Leader

"...It is a comprehensive CRM software that lets you file and keep track of your prospects and cold-calls..." Peer review by Charles, Realty Trust Group LLC

Act! in Action: Unique Use Cases

What benefits does Act! offer for Sales Document Management?

Integrations

Ecosystem partners each product commonly connects with.

Zendesk Sell

News

Latest Zendesk Sell news

Zendesk Support Assistant for Microsoft 365 Now Available on Microsoft AppSource

Zendesk has launched the Zendesk Support Assistant for Microsoft 365, now available on Microsoft AppSource. This integration allows IT, HR, and service teams to manage support workflows, resolve tickets, and escalate issues within Microsoft 365 applications like Teams and Outlook, leveraging AI-powered workflows.

07/07/2026 - source

Latest Act! news

Act! Named a 2026 CRMmys Finalist for Best CRM for Small Business

Act! has been named a finalist in the 2026 CRMmys Awards for Best CRM for Small Business. This recognition highlights Act!'s commitment to providing CRM solutions tailored for small and midsized businesses, evaluated by an independent practitioner panel. The award reflects Act!'s performance against current standards and its longstanding focus on empowering SMBs.

22/06/2026 - source