Sugar CRM Overview

This is a summary of the comprehensive capabilities and benefits of Sugar CRM based on over 5210 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Sugar CRM, Salesforce Sales Cloud, Zoho CRM, ConvergeHub, Pipedrive, etc., all belong to a category of solutions that help CRM. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Sugar CRM is right for your needs? Our Cuspera AI engine can evaluate how Sugar CRM fits your specific business needs, industry, and context. Get your personalized assessment report today.

Sugar CRM supports business activities such as:

  • Sales Document Management
  • Engagement Management
  • Workflow Management
  • Contact List Management
  • Helpdesk Management

Sugar CRM can help you with many business goals, such as Enhance Customer Relationships, Acquire Customers, Increase Sales & Revenue, Scale Best Practices, Improve ROI, etc. It can help manage these activities if you use Mobile Offline and E-Mail for these needs. As a solution, Sugar CRM's capabilities include Dashboard, Recording, Personalization, etc.

Sugar CRM was founded in 2004. Information Technology and Services Vertical is its biggest customer base.

Reviews

"Sending personalized emails through Sugar Market generated a quote request for a $30,000 project on day one. Results like that confirm we’ve made the right choice. " - Barry Myers

Cuspera Reviews

18 buyers and buying teams have used Cuspera to assess how well Sugar CRM solved their CRM needs. Cuspera uses 5210 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific CRM needs.

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities peers achieved using Sugar CRM.

Other priorities:

  • Increase Sales & Revenue
  • Scale Best Practices
  • Improve ROI
  • Enter New Markets Internationally Or Locally
  • Improve Efficiency
  • Grow Market Share
  • Improve Internal Communications
  • Improve Stakeholder Relations
  • Launch New Products
  • Build Brand Awareness
  • Manage Risk
  • Shorten Ramp Up Time
  • Improve Digital And Social Presence
  • Improve Visibility
  • Increase Customer Life Time Value
  • Improve Brand Engagement
See all business priorities See less business priorities

Use Cases

Peers recommend Sales Document Management , Engagement Management , Workflow Management , as the business use cases that they have been most satisfied while using Sugar CRM.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Sales Document Management with Mobile and Offline

4.51/5 ★

Read Reviews (132)

"...Managing a distributed independent factory rep group...."
proposal & quote management

4.25/5 ★

Read Reviews (76)

"...If a quote is not revisited in 30 days, an automatic email reminder is sent to account rep/owner...."
contract management

4.86/5 ★

Read Reviews (46)

"...Sugar is very easy to use and I was able to set up our contracting module with little help or training...."
digital signature

3.81/5 ★

Read Reviews (4)

"...Opportunities then can be closely tracked, upon further client management, the goal is to transform, those Opportunities into actual accounts, that is signing contracts and again execute and keep track of all the workflows within SugarCRM, that involves the interaction with several other departmewnts in the company that are connected through SugarCRM to produce documentation, notifications and Approvals to bring in new accounts into our sales system in SugarCRM...."
document sharing

4.25/5 ★

Read Reviews (3)

"...Smooth interface and integration with email and document sharing...."
Engagement Management

4.90/5 ★

Read Reviews (128)

"...I'm able to schedule calls, meetings, follow ups and view them right on my desktop, as well as see any new accounts created, contacts added...."
engaging and following up

4.93/5 ★

Read Reviews (77)

"...I've not seen too many people engage from an enterprise level...."
engaging with scheduling & cadence

3.63/5 ★

Read Reviews (1)

"...In reality, the entire operation revolves around a cadence of complex behind-the-scenes activities ones that have been carefully crafted and fine-tuned to provide the best possible customer experience...."
Workflow Management

4.10/5 ★

Read Reviews (117)

"...Sugar has made this a simple process that we have integrated into every workflow touching the sale...."
PEER EXPERIENCES
Sales Document Management with Mobile and Offline

4.51/5 ★

Read Reviews (132)

"...Managing a distributed independent factory rep group...." Peer review by Executive Sponsor in Building Materials
proposal & quote management

4.51/5 ★

Read Reviews (76)

contract management

4.51/5 ★

Read Reviews (46)

digital signature

4.51/5 ★

Read Reviews (4)

document sharing

4.51/5 ★

Read Reviews (3)

Engagement Management

4.90/5 ★

Read Reviews (128)

"...I'm able to schedule calls, meetings, follow ups and view them right on my desktop, as well as see any new accounts created, contacts added...." Peer review by Cianna R., Marketing and Advertising
engaging and following up

4.90/5 ★

Read Reviews (77)

engaging with scheduling & cadence

4.90/5 ★

Read Reviews (1)

Workflow Management

4.10/5 ★

Read Reviews (117)

"...Sugar has made this a simple process that we have integrated into every workflow touching the sale...." Peer review by Marc Prince, President, Digital Ascent, Inc

69+ more Business Use Cases

Our AI advisor, Wyz, harnessed 5210 insights from peers and experts to help you assess how these Sugar CRM use cases fit your CRM needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Barry Myers

Marketing Manager

Strongwell

Sending personalized emails through Sugar Market generated a quote request for a $30,000 project on day one. Results like that confirm we’ve made the right choice. Testimonial By Barry Myers

JASON MAHER

VICE PRESIDENT OF SALES

Materion

CRM is only a good tool if you get your employees to use it. Testimonial By JASON MAHER

Daniel Elman

Nucleus Research

Sugar Discover Cuts Costs and Increases Sales Efficiency Testimonial By Daniel Elman
CUSTOMERS TESTIMONIALS

Barry Myers

Marketing Manager

Strongwell

Sending personalized emails through Sugar Market generated a quote request for a $30,000 project on day one. Results like that confirm we’ve made the right choice. Testimonial By Barry Myers

JASON MAHER

VICE PRESIDENT OF SALES

Materion

CRM is only a good tool if you get your employees to use it. Testimonial By JASON MAHER

Daniel Elman

Nucleus Research

Sugar Discover Cuts Costs and Increases Sales Efficiency Testimonial By Daniel Elman

Case Studies

COMPANY CASE STUDIES
Case Study cireson

IT Provider Benefits from Sugar Sell Integration and Ramps up Quarterly Savings with Switch to Sugar Market

Read More
Case Study Unifin

Sugar increases sales, cuts processing time for Mexico leasing company.

Read More
Case Study Mediocredito

Mediocredito Trentino Alto Adige Bank Makes Client Data a Business Asset with SugarCRM

Read More

Frequently Asked Questions(FAQ)

for Sugar CRM

What is Sugar CRM?

SugarCRM is a customer relationship management and marketing automation platform for marketing, sales and services teams to achieve marketing automation and to collaborate across the entire customer lifecycle.

What is Sugar CRM used for?

Sugar CRM is a CRM Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Sales Document Management, Engagement Management and Workflow Management .

What are the top features of Sugar CRM?

Dashboard, Recording and Personalization are some of the top features of Sugar CRM.

Who uses Sugar CRM?

Sugar CRM is used by Information Technology And Services, Financial Services and Manufacturing among other industries.

What are Sugar CRM alternatives?

Salesforce Sales Cloud, Zoho CRM, ConvergeHub and Pipedrive are popular alternatives for Sugar CRM.

Where is Sugar CRM located?

Sugar CRM is headquartered at 10050 N Wolfe Rd, Cupertino, CA 95014.

Popular Business Setting

for Sugar CRM

Top Industries

  • Information Technology and Services
  • Financial Services
  • Manufacturing

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Peers used Sugar CRM to Enhance customer relationships and Acquire customers

Peer and Expert Opinion on Features

for Sugar CRM

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Dashboard

4.51/5 ★

Read Reviews (124)
Recording

3.97/5 ★

Read Reviews (103)
Personalization

4.55/5 ★

Read Reviews (72)
Widgets

3.34/5 ★

Read Reviews (40)
Alerts: popups & Notifications

4.49/5 ★

Read Reviews (37)
FEATURES RATINGS AND REVIEWS
Dashboard

4.51/5 ★

Read Reviews (124)
Recording

3.97/5 ★

Read Reviews (103)
Personalization

4.55/5 ★

Read Reviews (72)
Widgets

3.34/5 ★

Read Reviews (40)
Alerts: popups & Notifications

4.49/5 ★

Read Reviews (37)

IT and Other Capabilities

for Sugar CRM

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.16/5 ★

Read Reviews (310)
Data Import

3.58/5 ★

Read Reviews (655)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.16/5 ★

Read Reviews (310)
Data Import

3.58/5 ★

Read Reviews (655)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.31/5 ★

Read Reviews (32)
Phone Support

4.12/5 ★

Read Reviews (54)
24/7 Support

3.93/5 ★

Read Reviews (615)
Email Support

3.87/5 ★

Read Reviews (51)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.31/5 ★

Read Reviews (32)
Phone Support

4.12/5 ★

Read Reviews (54)
24/7 Support

3.93/5 ★

Read Reviews (615)
Email Support

3.87/5 ★

Read Reviews (51)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.23/5 ★

Read Reviews (16)
Analytics

4.70/5 ★

Read Reviews (137)
Custom Reports

3.94/5 ★

Read Reviews (769)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.23/5 ★

Read Reviews (16)
Analytics

4.70/5 ★

Read Reviews (137)
Custom Reports

3.94/5 ★

Read Reviews (769)

Software Failure Risk Guidance

?

for Sugar CRM

Overall Risk Meter

Low Medium High

Top Failure Risks for Sugar CRM

Vendor Profile Details

Company Name

Sugarcrm

Company Website

https://www.sugarcrm.com/

Year Founded

2004

HQ Location

10050 N Wolfe Rd, Cupertino, CA 95014

Employees

501-1000

Social

Financials

PRIVATE