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Compare Voluum vs Improvado

Comparison Summary

This comparison report of Voluum vs. Improvado is based on a specific set of business needs and context. The comparison uses 5297 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Voluum and Improvado

Voluum, Improvado, Funnel, Pathmatics, etc., belong to a category of solutions that help Marketing Data Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Voluum covers Advertisement, Campaign Management, Communication Management, Media Buying with Display Advertisement, etc.

Improvado focuses on Advertisement with Social Media, Competitive Intelligence, Campaign Management, Social Media Management with Social Media, etc.

"Voluum gave us the opportunity to skip endless, routine reporting jobs and optimize our campaigns easily with real-time reporting and API integration. " - Sergey Marinets

"Eliminated 90% of manual reporting hours per week. " - Ryan Booth

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Voluum

Focus area

Software Failure Risk

  • low

logo Improvado

Focus area

Improvado is better than Voluum for

Software Failure Risk

  • low

About

Voluum Affiliate Tracker

Unified modern data stack for revenue operations

Financials

SEED

SEED

Business Need

Total Processes
(we found evidences for)

44

51

Total Goals
(we found evidences for)

8

11

Top Processes

Evidences indicate better relative satisfaction



campaign management

campaign monitoring


communication management

sending & publishing communications

tracking & monitoring communications




social media management

social media analytics

engaging on social media

scheduling post to social media


engagement management

engaging and following up


training & onboarding



referral management




generation of new leads


sales document management

contract management


performance management



knowledge management



content management

content publishing


promotion management



competitive intelligence


international marketing


workflow management



pipeline management



social media marketing



products & pricelist management



channel management




Top Goals

Goals Achieved

  • Improve ROI

  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve efficiency

  • Grow market share

  • Enter new markets internationally or locally

  • Launch new products

  • See 5 more
  • Improve ROI

  • Build brand awareness

  • Acquire customers

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve efficiency

  • Grow market share

  • Scale best practices

  • Improve digital and social presence

  • Improve visibility

  • See 8 more

Top Channels

Channels Used

  • social media

  • LinkedIn

  • Facebook

  • mobile

  • display advertisement

  • mobile app

  • website

  • phone calls

  • Doubleclick

  • promotions

  • Twitter

  • video

  • Instagram

  • offline

  • e-mail

  • chat

  • Snapchat

  • Pinterest

  • on premises

  • point of sale

  • review sites

  • G2crowd

  • user generated content

  • blogs

  • Amazon

  • See 22 more
  • social media

  • LinkedIn

  • Facebook

  • mobile

  • display advertisement

  • mobile app

  • website

  • phone calls

  • Doubleclick

  • promotions

  • Twitter

  • video

  • Instagram

  • offline

  • e-mail

  • chat

  • Snapchat

  • Pinterest

  • on premises

  • point of sale

  • review sites

  • G2crowd

  • user generated content

  • blogs

  • Amazon

  • See 22 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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low

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting