TrackMaven Overview

This is a summary of the comprehensive capabilities and benefits of TrackMaven based on over 1565 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

TrackMaven, Audiense Insights, ChannelMix, ReportGarden, Swydo, etc., all belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if TrackMaven is right for your needs? Our Cuspera AI engine can evaluate how TrackMaven fits your specific business needs, industry, and context. Get your personalized assessment report today.

TrackMaven supports business activities such as:

  • Social Media Management
  • Content Management
  • Advertisement
  • Engagement Management
  • Competitive Intelligence

TrackMaven can help you with many business goals, such as Acquire Customers, Improve ROI, Improve Digital And Social Presence, Grow Market Share, Improve Efficiency, etc. It can help manage these activities if you use Social Media User Generated Content Blogs etc. for these needs. As a solution, TrackMaven's capabilities include Dashboard, SEO, Alerts: Popups & Notifications, etc.

TrackMaven Information Technology and Services Vertical is its biggest customer base.

Reviews

"...Tracking the social following (esp. vs. competitors), it is also great to see how one platform performs vs. the others..." Peer review by Danielle R., Research Manager, Marketing and Advertising

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well TrackMaven solved their Marketing Data Intelligence needs. Cuspera uses 1565 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.

Business Priorities

Acquire Customers and Improve ROI are the most popular business priorities peers achieved using TrackMaven.

Other priorities:

  • Improve Digital And Social Presence
  • Grow Market Share
  • Improve Efficiency
  • Scale Best Practices
  • Build Brand Awareness
  • Increase Sales & Revenue
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Enhance Customer Relationships
See all business priorities See less business priorities

Use Cases

Peers recommend Social Media Management , Content Management , Advertisement , as the business use cases that they have been most satisfied while using TrackMaven.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Social Media Management with Social Media

4.61/5 ★

Read Reviews (149)

"...Tracking the social following (esp. vs. competitors), it is also great to see how one platform performs vs. the others..."
social media analytics

4.07/5 ★

Read Reviews (57)

"...Read the report on Social Media Today to learn more about the optimal number of hashtags, and the best hashtag length for improved post performance. ..."
engaging on social media

4.95/5 ★

Read Reviews (33)

"...Seeing which blog and social media posts are resonating...."
scheduling post to social media

4.55/5 ★

Read Reviews (22)

"...I know which types of social posts (link, media, text) work on which channels for this specific campaign...."
monitoring social media

4.91/5 ★

Read Reviews (21)

"...Tracking the social following (esp. vs. competitors), it is also great to see how one platform performs vs. the others..."
managing social media account

3.63/5 ★

Read Reviews (3)

"...I also used TrackMaven to pull specific posts for our social media accounts to find out which specific posts performed well with certain time periods or overall...."
Content Management with Social Media

4.90/5 ★

Read Reviews (74)

"...We are able to see how our content is performing, especially in comparison to our competitors...."
searching for content

4.77/5 ★

Read Reviews (20)

"...We are able to see how our content is performing, especially in comparison to our competitors...."
content curation

4.83/5 ★

Read Reviews (13)

"...The post Skyword merges with TrackMaven to create a content marketing platform with more insights appeared first on Marketing Land...."
content sharing

3.50/5 ★

Read Reviews (3)

"...We recommend posting to LinkedIn at least once per day, as well as commenting, liking, and sharing content created by others in your network. ..."
content publishing

4.22/5 ★

Read Reviews (3)

"...I enjoy both tracking content competitors' post promotion tactics and curating content in the Content Feed...."
content tracking

3.19/5 ★

Read Reviews (2)

"...This is a good tool for monitoring social and content performance...."
Advertisement with Social Media, User Generated Content, Blogs and E-Mail

4.87/5 ★

Read Reviews (69)

"...This feature is invaluable and incredibly helpful in planning our own campaigns, language, and competitive search and social advertising campaigns...."
PEER EXPERIENCES
Social Media Management with Social Media

4.61/5 ★

Read Reviews (149)

"...Tracking the social following (esp. vs. competitors), it is also great to see how one platform performs vs. the others..." Peer review by Danielle R., Research Manager, Marketing and Advertising
social media analytics

4.61/5 ★

Read Reviews (57)

engaging on social media

4.61/5 ★

Read Reviews (33)

scheduling post to social media

4.61/5 ★

Read Reviews (22)

monitoring social media

4.61/5 ★

Read Reviews (21)

managing social media account

4.61/5 ★

Read Reviews (3)

Content Management with Social Media

4.90/5 ★

Read Reviews (74)

"...We are able to see how our content is performing, especially in comparison to our competitors...." Peer review by Hunter H., Marketing Coordinator, Education
searching for content

4.90/5 ★

Read Reviews (20)

content curation

4.90/5 ★

Read Reviews (13)

content sharing

4.90/5 ★

Read Reviews (3)

content publishing

4.90/5 ★

Read Reviews (3)

content tracking

4.90/5 ★

Read Reviews (2)

Advertisement with Social Media, User Generated Content, Blogs and E-Mail

4.87/5 ★

Read Reviews (69)

"...This feature is invaluable and incredibly helpful in planning our own campaigns, language, and competitive search and social advertising campaigns...." Peer review by Mandi Lindner, Engagement Officer, World Learning

31+ more Business Use Cases

Our AI advisor, Wyz, harnessed 1565 insights from peers and experts to help you assess how these TrackMaven use cases fit your Marketing Data Intelligence needs.

Frequently Asked Questions(FAQ)

for TrackMaven

What is TrackMaven?

TrackMaven is a marketing analytics software for marketing teams to prove ROI, to improve results in digital and social media channels and campaign performance.

What is TrackMaven used for?

TrackMaven is a Marketing Data Intelligence Software mainly used by its customers to Acquire Customers and Improve ROI by Social Media Management, Content Management and Advertisement .

What are the top features of TrackMaven?

Dashboard, SEO and Alerts: popups & Notifications are some of the top features of TrackMaven.

Who uses TrackMaven?

TrackMaven is used by Information Technology And Services, Computer Software and Marketing And Advertising among other industries.

What are TrackMaven alternatives?

Audiense Insights, ChannelMix, ReportGarden and Swydo are popular alternatives for TrackMaven.

Where is TrackMaven located?

TrackMaven is headquartered at 38 Chauncy Street, Boston, MA 02111, US.

Popular Business Setting

for TrackMaven

Top Industries

  • Information Technology and Services
  • Computer Software
  • Marketing and Advertising

Popular in

  • Mid Market
  • Enterprise
  • Small Business

Peers used TrackMaven to Acquire customers and Improve ROI

Peer and Expert Opinion on Features

for TrackMaven

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Dashboard

3.88/5 ★

Read Reviews (59)
SEO

4.89/5 ★

Read Reviews (34)
Alerts: popups & Notifications

4.48/5 ★

Read Reviews (11)
Templates

2.68/5 ★

Read Reviews (6)
Calculator

0.45/5 ★

Read Reviews (6)
FEATURES RATINGS AND REVIEWS
Dashboard

3.88/5 ★

Read Reviews (59)
SEO

4.89/5 ★

Read Reviews (34)
Alerts: popups & Notifications

4.48/5 ★

Read Reviews (11)
Templates

2.68/5 ★

Read Reviews (6)
Calculator

0.45/5 ★

Read Reviews (6)

IT and Other Capabilities

for TrackMaven

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.42/5 ★

Read Reviews (155)
Data Export

3.93/5 ★

Read Reviews (71)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.42/5 ★

Read Reviews (155)
Data Export

3.93/5 ★

Read Reviews (71)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.33/5 ★

Read Reviews (89)
Email Support

4.12/5 ★

Read Reviews (7)
Phone Support

4.12/5 ★

Read Reviews (7)
Chat Support

3.72/5 ★

Read Reviews (8)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.33/5 ★

Read Reviews (89)
Email Support

4.12/5 ★

Read Reviews (7)
Phone Support

4.12/5 ★

Read Reviews (7)
Chat Support

3.72/5 ★

Read Reviews (8)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.05/5 ★

Read Reviews (1)
Analytics

4.64/5 ★

Read Reviews (263)
Custom Reports

4.05/5 ★

Read Reviews (312)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.05/5 ★

Read Reviews (1)
Analytics

4.64/5 ★

Read Reviews (263)
Custom Reports

4.05/5 ★

Read Reviews (312)

Software Failure Risk Guidance

?

for TrackMaven

Overall Risk Meter

Low Medium High

Top Failure Risks for TrackMaven

Vendor Profile Details

Company Name

Skyword

Company Website

https://www.skyword.com/

HQ Location

38 Chauncy Street, Boston, MA 02111, US

Employees

101-250

Social

Financials

PRIVATE