Liftoff: Product updates, Customer stories, and Insights | 2026 Cuspera

Liftoff helped a US-based video streaming service grow its paying user base. The company wanted to keep cost per install under $10 and cost per paid member under $65. Liftoff set up campaigns on iOS ...and Android, using creative assets and data-driven strategies. The campaign achieved $7.77 CPI on Android, $9.72 CPI on iOS, and $57 CPA for paid memberships. Liftoff drove 770 paid memberships from 1,119 free trials, a 69% conversion rate.
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Vungle helped Polaris Office boost iOS ad revenue by 700%. Polaris Office wanted better ad monetization for its productivity app without hurting user experience. The Vungle team advised them to add M...REC ads alongside interstitial video ads. After integrating Vungle’s MREC solution, Polaris Office saw Vungle’s share of voice reach 79%. Overall ad revenue increased 700% on iOS and 250% on Android compared to the previous year.
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Liftoff Influence helped Calm improve its influencer marketing. Calm struggled with manual influencer deals and tracking results. Liftoff Influence gave Calm access to over 6000 influencers and allow...ed them to pay per install. Calm could track subscriptions and scale campaigns with the best influencers. Calm increased its influencer marketing ROI by over 50% using Liftoff Influence.
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Liftoff Accelerate helped Zupee, an online gaming company, lower user acquisition costs while growing in India. Zupee used Accelerate, Liftoff’s DSP, to run programmatic ad campaigns for their game L...udo Supreme Gold. The campaigns reached CPA targets in the first week and beat initial CPA benchmarks by 12% in the first month. Creative Studio’s ad formats increased installs by up to 25%. Overall, Zupee saw a 15% higher ROAS and improved ARPU, making Liftoff a key partner for their growth.
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Liftoff Monetize helped Green Panda Games improve ad revenue with In-App Bidding. Green Panda switched from manual waterfall setups to Liftoff Monetize, saving time and making operations easier. A/B ...tests showed higher ARPDAU and CPM for both rewarded video and interstitial ads. Rewarded video saw an 8% lift in ARPDAU and 2% higher CPM. Full-screen interstitials saw a 13% lift in ARPDAU and 6% higher CPM.
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Liftoff Influence helped Nanobit promote their mobile game MyStory. Nanobit used JetFuel to run a weeklong influencer campaign. The campaign pushed MyStory up 61 spots in the Apple Top Free charts, r...eaching #44. Nanobit saw a 51% increase in organic installs and a 101% Day 7 ROI. JetFuel's low CPI bids and influencer data tools helped Nanobit get high-quality users at a lower cost.
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