Liftoff Overview

Liftoff is a comprehensive platform for programmatic mobile app marketing, focusing on user acquisition and re-engagement. It maximizes user engagement and revenue through optimized ad campaigns and advanced analytics.

Use Cases

Customers recommend Engagement Management, Advertisement, Competitive Intelligence, as the business use cases that they have been most satisfied with while using Liftoff.

Other use cases:

  • Creative Agency
  • Social Media Management
  • Sending & Publishing Communications
  • Campaign Management
  • Content Management
  • Collaboration
  • Lead Qualification: Technographic
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Business Priorities

Grow Market Share and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Liftoff.

Other priorities:

  • Enhance Customer Relationships
  • Scale Best Practices
  • Improve ROI
  • Acquire Customers
  • Increase Customer Life Time Value
  • Enter New Markets Internationally Or Locally
  • Establish Thought Leadership
  • Improve Efficiency
  • Build Brand Awareness
  • Improve Visibility
  • Improve Digital And Social Presence
  • Launch New Products
  • Improve Brand Engagement
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Liftoff Use-Cases and Business Priorities: Customer Satisfaction Data

Liftoff works with different mediums / channels such as Mobile. Mobile App. Video etc.

Liftoff's features include Dashboard, SEM, Personalization, etc. and Liftoff support capabilities include 24/7 Support, Chat Support, AI Powered, etc. also Liftoff analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Instead of buying and optimizing purely on CPI, Liftoff delivers what I actually care about, post-install engagement at our target CPA...." Peer review by Glen Suh, Marketing Manager, MFour

Liftoff, ShippingEasy, Shippo, ShipStation, RepairShopr, etc., all belong to a category of solutions that help E-Commerce Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Liftoff

Top Industries

  • Marketing and Advertising
  • Professional Training & Coaching

Popular in

  • Small Business

Liftoff is popular in Marketing And Advertising, and Professional Training & Coaching, and is widely used by Small Business,

Comprehensive Insights on Liftoff Use Cases

What makes Liftoff ideal for Engagement Management?

Why is Liftoff the best choice for Competitive Intelligence?

Why is Liftoff the best choice for Creative Agency?

How efficiently Does Liftoff manage your Social Media Management?

41+ more Business Use Cases

16 buyers and buying teams have used Cuspera to assess how well Liftoff solved their E-Commerce Platform needs. Cuspera uses 1979 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Platform needs.

Case Studies

Entertainment

CASE STUDY 37GAMES

Liftoff helped 37GAMES grow their game Puzzles & Survival using its Cost Per Revenue (CPR) Model. The main goal was to drive quality users and maximize in-app purchase revenue. Liftoff used machine l...earning and creative testing to find the best ad formats. The new ads with 3D graphics and narrative drove a 264% increase in installs. Liftoff exceeded D7 ROAS targets by 40% and scaled ad spend 200 times. Liftoff continues to support 37GAMES as they expand globally.

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Entertainment

CASE STUDY US-based video streaming service

Liftoff helped a US-based video streaming service grow its paying user base. The company wanted to keep cost per install under $10 and cost per paid member under $65. Liftoff set up campaigns on iOS ...and Android, using creative assets and data-driven strategies. The campaign achieved $7.77 CPI on Android, $9.72 CPI on iOS, and $57 CPA for paid memberships. Liftoff drove 770 paid memberships from 1,119 free trials, a 69% conversion rate.

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Food & Beverages

CASE STUDY Just Eat Takeaway.com

Liftoff helped Just Eat Takeaway.com lower their Cost-Per-New Customer by 28%. The company used Liftoff’s platform to combine user acquisition and re-engagement campaigns. Liftoff used historical ret...argeting data to target high-value users and tested new creative concepts. As a result, Just Eat Takeaway.com also saw an 8% decrease in Cost-Per-New Customer while increasing ad spend by 12%. The marketing team expanded their campaigns to more markets after seeing these results.

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CASE STUDY Mobee

Liftoff helped Mobee grow their Ignite Classic Slots game. Mobee wanted to reach new users outside of self-attributing networks. Liftoff set up programmatic advertising and used creative A/B testing.... Featuring gameplay in ads increased installs by 54%. Liftoff exceeded Mobee’s ROAS goal by 7% and Mobee increased their spend by 10x.

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Computer Software

CASE STUDY Vizor

Vungle helped Vizor improve user acquisition on the Amazon platform. Vizor wanted to reach more players and get better ROAS. Vungle provided valuable traffic, shared best practices, and improved Vizo...r’s creative mix. Vizor increased overall spend by 180% in Q1 and 78% in Q2 year-over-year. They also exceeded their ROAS KPIs by 39% in both quarters. Vizor calls Vungle a key mobile growth partner.

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Entertainment

CASE STUDY Bigo Live

Liftoff helped Bigo Live improve user acquisition and retention. Bigo Live used Liftoff to run campaigns in different markets, aiming for a 30% day-2 retention rate. Liftoff optimized campaigns, mana...ged CPI, and tested ad creatives. Bigo Live achieved a 30.57% retention rate and doubled UA spend in four months. The partnership expanded to over 15 new markets with similar strong results.

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Video

How to Navigate the Evolving Landscape of Advertising and Revenue

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Frequently Asked Questions(FAQ)

for Liftoff

What is Liftoff?

Liftoff is Mobile App Marketing for programmatic user acquisition and re-engagement. It helps to find the best users, deliver the most engaging ad experience, and find users who generate the most revenue for the app.

It's a one-stop shop for programmatic advertising. With ad campaigns optimized to drive post-install conversions, Liftoff ensures to get the best return on the ad spend, delivers the most engaging ad experience, maximize the user LTV with re-engagement and access all the campaign data in real-time with the customized dashboard.

Its features include maximizing user engagement and revenue, short-term investments, long-term results, unbiased ML to scale performance, drive real conversions, decrease shopping cart abandonment rates, measure impact with advanced analytics and more.

What is Liftoff used for?

Liftoff is a E-Commerce Platform Software mainly used by its customers to Grow Market Share and Increase Sales & Revenue by Engagement Management, Advertisement and Competitive Intelligence .

What are the top features of Liftoff?

Dashboard, SEM and Personalization are some of the top features of Liftoff.

Who uses Liftoff?

Liftoff is used by Marketing And Advertising, Professional Training & Coaching among other industries.

What are Liftoff alternatives?

ShippingEasy, Shippo, ShipStation and RepairShopr are popular alternatives for Liftoff.

Where is Liftoff located?

Liftoff is headquartered at 555 Bryant Street, Suite #133, Palo Alto CA 94301..
lightning

Peers used Liftoff for engagement management and advertisement

Liftoff Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.28/5 ★

Read Reviews (36)
Analytics

4.66/5 ★

Read Reviews (102)
Custom Reports

4.17/5 ★

Read Reviews (376)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.28/5 ★

Read Reviews (36)
Analytics

4.66/5 ★

Read Reviews (102)
Custom Reports

4.17/5 ★

Read Reviews (376)

Software Failure Risk Guidance

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for Liftoff

Overall Risk Meter

Low Medium High

Top Failure Risks for Liftoff

Liftoff, Inc News

Product

Liftoff launches Cortex, its next-gen ML platform driving superior mobile ad campaign performance - PR Newswire

Liftoff has introduced Cortex, a new machine learning platform aimed at enhancing the performance of mobile advertising campaigns.

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Liftoff, Inc Profile

Company Name

Liftoff, Inc

Company Website

https://liftoff.io/

Year Founded

2012

HQ Location

555 Bryant Street, Suite #133, Palo Alto CA 94301.

Employees

101-250

Social

Facebook Linkedin Twitter

Financials

SERIES A