Compare Upwave vs Nielsen

Goals Achieved

• Build brand awareness

• Improve brand engagement

• Enhance customer relationships

• Enter new markets internationally or locally

• Scale best practices

• Establish thought leadership

• Launch new products

• Grow market share

• Improve digital and social presence

• Acquire customers

• Improve ROI

• Improve internal communications

• See 9 more

• Enhance customer relationships

• Increase sales & revenue

• Build brand awareness

• Acquire customers

• Grow market share

• Enter new markets internationally or locally

• Improve brand engagement

• Improve ROI

• Launch new products

• Improve digital and social presence

• Establish thought leadership

• Increase customer life time value

• Improve efficiency

• Improve stakeholder relations

• Manage risk

• Scale best practices

• Improve internal communications

• Improve visibility

• See 15 more

Channels Used

• social media

• mass media

• television

• user generated content

• promotions

• blogs

• mobile

• offline

• video

• radio

• website

• Facebook

• mobile app

• point of sale

• games

• phone calls

• print media

• Instagram

• trade shows

• coupons

• display advertisement

• out of home

• Twitter

• brochure

• magazine

• e-mail

• events

• newspaper

• text SMS

• mobile ads

• on premises

• chat

• Snapchat

• newsletter

• Pinterest

• support groups

• review sites

• Amazon

• billboards

• movies

• LinkedIn

• causes and charity

• omnichannel

• See 40 more

• social media

• mass media

• television

• user generated content

• promotions

• blogs

• mobile

• offline

• video

• radio

• website

• Facebook

• mobile app

• point of sale

• games

• phone calls

• print media

• Instagram

• trade shows

• coupons

• display advertisement

• out of home

• Twitter

• brochure

• magazine

• e-mail

• events

• newspaper

• text SMS

• mobile ads

• on premises

• chat

• Snapchat

• newsletter

• Pinterest

• support groups

• review sites

• Amazon

• billboards

• movies

• LinkedIn

• causes and charity

• omnichannel

• See 40 more