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Ortto vs Pipefy: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Ortto vs. Pipefy is based on a specific set of business needs and context. The comparison uses 4531 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Ortto and Pipefy

Ortto, Pipefy, Bloomreach, ClickDimensions, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Ortto covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Workflow Management with E-Mail, etc.

Pipefy focuses on Workflow Management, Training & Onboarding, Helpdesk Management, Collaboration, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Ortto

Focus area

Ortto is better than Pipefy for

Software Failure Risk

  • medium

logo Pipefy

Focus area

Software Failure Risk

  • medium

About

Marketing automation software to personalize the customer journey

Pipefy: The Work Management Platform

Financials

PRIVATE

SERIES B

Business Need

Total Processes
(we found evidences for)

86

50

Total Goals
(we found evidences for)

15

13

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


campaign management

campaign analytics

campaign monitoring


workflow management


training & onboarding



contact list management

creating contact list


generation of new leads


helpdesk management




conversion management



content publishing



segmentation and targeting



sales document management

contract management

proposal & quote management



social media management

scheduling post to social media

engaging on social media

social media analytics




lifetime value management



lead qualification

lead qualification: behavioural

lead qualification: technographic


customer feedback management

measuring customer satisfaction


loyalty management

identify target customers


personalized marketing




relationship management



sales review & feedback



database marketing


account management



knowledge management



subscription management




products & pricelist management



outbound marketing


pipeline management


performance management


meeting management


sales call management

meeting management



Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Scale best practices

  • Improve ROI

  • Increase customer life time value

  • Launch new products

  • Build brand awareness

  • Grow market share

  • Improve internal communications

  • Improve consistency

  • Reduce bounce

  • Improve efficiency

  • Improve digital and social presence

  • See 12 more
  • Launch new products

  • Acquire customers

  • Improve internal communications

  • Improve efficiency

  • Scale best practices

  • Increase sales & revenue

  • Build brand awareness

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Improve digital and social presence

  • Improve visibility

  • Manage risk

  • Establish thought leadership

  • See 10 more

Top Channels

Channels Used

  • e-mail

  • social media

  • website

  • user generated content

  • blogs

  • chat

  • offline

  • review sites

  • Amazon

  • LinkedIn

  • causes and charity

  • Slack

  • games

  • point of sale

  • print media

  • magazine

  • text SMS

  • See 14 more
  • e-mail

  • social media

  • website

  • user generated content

  • blogs

  • chat

  • offline

  • review sites

  • Amazon

  • LinkedIn

  • causes and charity

  • Slack

  • games

  • point of sale

  • print media

  • magazine

  • text SMS

  • See 14 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

low

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medium

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Business Setting