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Compare Oracle Responsys vs Delivra

Comparison Summary

For Oracle Responsys vs Delivra comparison, Our AI algorithm looked at 2401 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Oracle Responsys and Delivra to solve their respective business needs.

Pros and cons of Oracle Responsys and Delivra

Oracle Responsys is more suited to businesses that require Engagement Management with E-Mail and Campaign Management with E-Mail where as Delivra is focused towards Engagement Management with E-Mail and Communication Management with E-Mail .

logo Oracle Responsys

Focus area

Oracle Responsys is better than Delivra for

Software Failure Risk

  • low

logo Delivra

Focus area

Software Failure Risk

  • medium

About

Oracle | Integrated Cloud Applications and Platform Services

Marketing automation that's straightforward to measure success

Age

1977

Financials

IPO

M&A

Business Need

Total Processes
(we found evidences for)

56

58

Total Goals
(we found evidences for)

12

10

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


campaign management

campaign analytics

campaign monitoring


communication management

sending & publishing communications

tracking & monitoring communications


segmentation and targeting




loyalty management

identify target customers

customise loyalty program

create engagement based loyalty


helpdesk management




training & onboarding


channel management


account management


promotion management



lifetime value management


contact list management



competitive intelligence



personalized marketing


relationship management


touchpoint management



social media marketing



international marketing


workflow management


sales document management

contract management


generation of new leads



social media management

social media analytics



lead qualification


customer feedback management


products & pricelist management



Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Grow market share

  • Scale best practices

  • Improve visibility

  • Increase customer life time value

  • Improve stakeholder relations

  • Improve digital and social presence

  • See 9 more
  • Acquire customers

  • Improve ROI

  • Scale best practices

  • Grow market share

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve efficiency

  • Enter new markets internationally or locally

  • Launch new products

  • Improve internal communications

  • See 7 more

Top Channels

Channels Used

  • e-mail

  • social media

  • newsletter

  • website

  • offline

  • promotions

  • Facebook

  • Twitter

  • trade shows

  • phone calls

  • text SMS

  • display advertisement

  • games

  • coupons

  • causes and charity

  • video

  • Facebook at work

  • on premises

  • mobile

  • See 16 more
  • e-mail

  • social media

  • newsletter

  • website

  • offline

  • promotions

  • Facebook

  • Twitter

  • trade shows

  • phone calls

  • text SMS

  • display advertisement

  • games

  • coupons

  • causes and charity

  • video

  • Facebook at work

  • on premises

  • mobile

  • See 16 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

low

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low

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Business Setting