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Compare Lotame vs Tubular

Comparison Summary

For Lotame vs Tubular comparison, Our AI algorithm looked at 1400 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Lotame and Tubular to solve their respective business needs.

Pros and cons of Lotame and Tubular

Lotame is more suited to businesses that require Communication Management and Advertisement where as Tubular is focused towards Social Media Management with Social Media and Engagement Management with Video .

logo Lotame

Focus area

Software Failure Risk

  • low

logo Tubular

Focus area

Tubular is better than Lotame for

Software Failure Risk

  • medium

About

Lotame: DMP Provider | Data Management Platform & Solutions

Tubular | The Leading Measurement and Analytics Solution for Social Video

Age

2006

Financials

SERIES D

SERIES C

Business Need

Total Processes
(we found evidences for)

52

49

Total Goals
(we found evidences for)

13

8

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications



engagement management

engaging and following up


campaign management

campaign analytics

campaign monitoring


training & onboarding


lead qualification

lead qualification: demographic

lead qualification: behavioural



loyalty management

identify target customers


segmentation and targeting


helpdesk management



content management


generation of new leads


international marketing


products & pricelist management


social media management

social media analytics


competitive intelligence



sales document management

proposal & quote management




workflow management



business development



sales call management



social media marketing


relationship management


contact list management


Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve efficiency

  • Enter new markets internationally or locally

  • Improve ROI

  • Launch new products

  • Grow market share

  • Improve stakeholder relations

  • Scale best practices

  • Improve brand engagement

  • Build brand awareness

  • Improve visibility

  • See 10 more
  • Increase sales & revenue

  • Improve ROI

  • Acquire customers

  • Enhance customer relationships

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Scale best practices

  • See 5 more

Top Channels

Channels Used

  • video

  • social media

  • mass media

  • phone calls

  • Facebook

  • e-mail

  • television

  • mobile

  • mobile app

  • chat

  • Slack

  • Twitter

  • omnichannel

  • Instagram

  • user generated content

  • offline

  • movies

  • promotions

  • on premises

  • See 16 more
  • video

  • social media

  • mass media

  • phone calls

  • Facebook

  • e-mail

  • television

  • mobile

  • mobile app

  • chat

  • Slack

  • Twitter

  • omnichannel

  • Instagram

  • user generated content

  • offline

  • movies

  • promotions

  • on premises

  • See 16 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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No Data

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Business Setting