Facebook For Business Overview

This is a summary of the comprehensive capabilities and benefits of Facebook For Business based on over 315928 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Facebook For Business, Twitter Ads, Hootsuite, Buffer, Sprout Social, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Facebook For Business is right for your needs? Our Cuspera AI engine can evaluate how Facebook For Business fits your specific business needs, industry, and context. Get your personalized assessment report today.

Facebook For Business supports business activities such as:

  • Advertisement
  • Communication Management
  • Engagement Management
  • Social Media Management
  • Content Management

Facebook For Business can help you with many business goals, such as Acquire Customers, Build Brand Awareness, Improve Digital And Social Presence, Improve Brand Engagement, Increase Sales & Revenue, etc. It can help manage these activities if you use Social Media and Facebook for these needs. As a solution, Facebook For Business's capabilities include Personalization, Alerts: Popups & Notifications, Gamification, etc.

Facebook For Business was founded in 2004. Marketing and Advertising Vertical is its biggest customer base.

Reviews

"...You can directly target people's interest with ads, you can have reviews, and suggestions so more people can find your page...." Peer review by Nathan M, Sr. 3D Animation & Multimedia/AV Developer , Oil & Energy

Cuspera Reviews

8 buyers and buying teams have used Cuspera to assess how well Facebook For Business solved their Social Media Marketing needs. Cuspera uses 315928 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.

Business Priorities

Acquire Customers and Build Brand Awareness are the most popular business priorities peers achieved using Facebook For Business.

Other priorities:

  • Improve Digital And Social Presence
  • Improve Brand Engagement
  • Increase Sales & Revenue
  • Enhance Customer Relationships
  • Improve ROI
  • Scale Best Practices
  • Grow Market Share
  • Enter New Markets Internationally Or Locally
  • Launch New Products
  • Establish Thought Leadership
  • Improve Internal Communications
  • Improve Visibility
  • Improve Efficiency
  • Increase Customer Life Time Value
  • Improve Stakeholder Relations
  • Manage Risk
  • Improve Consistency
  • Reduce Bounce
  • Increase Average Basket Value
  • Improve Navigation
  • Shorten Ramp Up Time
See all business priorities See less business priorities

Use Cases

Peers recommend Advertisement , Communication Management , Engagement Management , as the business use cases that they have been most satisfied while using Facebook For Business.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Advertisement with Social Media and Facebook

3.82/5 ★

Read Reviews (36855)

"...You can directly target people's interest with ads, you can have reviews, and suggestions so more people can find your page...."
Communication Management with Social Media and Facebook

3.80/5 ★

Read Reviews (12413)

"...It is also linked to Instagram so is even easier to post over multiple social channels...."
sending & publishing communications

3.77/5 ★

Read Reviews (11916)

"...The features on the business Facebook page allow us to have a map to our location and easy buttons for patrons to look at photo galleries, send us a message, and many other things to do...."
tracking & monitoring communications

4.81/5 ★

Read Reviews (326)

"...Sprout Social offers advanced social media monitoring for brands across popular social networks like Facebook, Twitter, Instagram, Google+, and LinkedIn. ..."
Engagement Management with Social Media and Facebook

4.49/5 ★

Read Reviews (10946)

"...WW/global reach Viral support Can be leveraged for campaigns / coupons, esp for consumers Consider using status updates as promotional events Use gamification and contests to drive 'likes' Consider FB as platform for chats with customers and to drive customer engagement and to your website..."
engaging and following up

4.47/5 ★

Read Reviews (9666)

"...It's easy to set up a page for your group/business, to post content and to engage with followers and customers...."
engaging with scheduling & cadence

4.53/5 ★

Read Reviews (8)

"...It features talks on Artificial Intelligence and ubiquitous computing in the digitally transformed future from Arm, Cadence, Facebook, Mentor, a Siemens Business, Qualcomm and Synopsys...."
PEER EXPERIENCES
Advertisement with Social Media and Facebook

3.82/5 ★

Read Reviews (36855)

"...You can directly target people's interest with ads, you can have reviews, and suggestions so more people can find your page...." Peer review by Nathan M, Sr. 3D Animation & Multimedia/AV Developer , Oil & Energy
Communication Management with Social Media and Facebook

3.80/5 ★

Read Reviews (12413)

"...It is also linked to Instagram so is even easier to post over multiple social channels...." Peer review by User
sending & publishing communications

3.80/5 ★

Read Reviews (11916)

tracking & monitoring communications

3.80/5 ★

Read Reviews (326)

Engagement Management with Social Media and Facebook

4.49/5 ★

Read Reviews (10946)

"...WW/global reach Viral support Can be leveraged for campaigns / coupons, esp for consumers Consider using status updates as promotional events Use gamification and contests to drive 'likes' Consider FB as platform for chats with customers and to drive customer engagement and to your website..." Peer review by Eugene C.
engaging and following up

4.49/5 ★

Read Reviews (9666)

engaging with scheduling & cadence

4.49/5 ★

Read Reviews (8)

118+ more Business Use Cases

Our AI advisor, Wyz, harnessed 315928 insights from peers and experts to help you assess how these Facebook For Business use cases fit your Social Media Marketing needs.

Frequently Asked Questions(FAQ)

for Facebook For Business

What is Facebook For Business?

Facebook for Business is a solution created for business growth by making audience connections through Facebook, enabling businesses to meet their specific goals using Facebook Ads, Facebook Pages and other tools that are part of the Facebook for Business solution. The software works across devices.

What is Facebook For Business used for?

Facebook For Business is a Social Media Marketing Software mainly used by its customers to Acquire Customers and Build Brand Awareness by Advertisement, Communication Management and Engagement Management .

What are the top features of Facebook For Business?

Personalization, Alerts: popups & Notifications and Gamification are some of the top features of Facebook For Business.

Who uses Facebook For Business?

Facebook For Business is used by Marketing And Advertising, Education and Internet among other industries.

What are Facebook For Business alternatives?

Twitter Ads, Hootsuite, Buffer and Sprout Social are popular alternatives for Facebook For Business.

Where is Facebook For Business located?

Facebook For Business is headquartered at 1 Hacker Way, Menlo Park, California 94025.

Popular Business Setting

for Facebook For Business

Top Industries

  • Marketing and Advertising
  • Education
  • Internet

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Peers used Facebook For Business to Acquire customers and Build brand awareness

Peer and Expert Opinion on Features

for Facebook For Business

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

3.53/5 ★

Read Reviews (9702)
Alerts: popups & Notifications

2.96/5 ★

Read Reviews (4144)
Gamification

3.90/5 ★

Read Reviews (3249)
Recording

3.00/5 ★

Read Reviews (2811)
Ticketing

3.58/5 ★

Read Reviews (2327)
FEATURES RATINGS AND REVIEWS
Personalization

3.53/5 ★

Read Reviews (9702)
Alerts: popups & Notifications

2.96/5 ★

Read Reviews (4144)
Gamification

3.90/5 ★

Read Reviews (3249)
Recording

3.00/5 ★

Read Reviews (2811)
Ticketing

3.58/5 ★

Read Reviews (2327)

IT and Other Capabilities

for Facebook For Business

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.07/5 ★

Read Reviews (24126)
Data Export

2.96/5 ★

Read Reviews (12700)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.07/5 ★

Read Reviews (24126)
Data Export

2.96/5 ★

Read Reviews (12700)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.51/5 ★

Read Reviews (2504)
Phone Support

4.48/5 ★

Read Reviews (1855)
Email Support

4.25/5 ★

Read Reviews (1712)
24/7 Support

3.76/5 ★

Read Reviews (16222)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.51/5 ★

Read Reviews (2504)
Phone Support

4.48/5 ★

Read Reviews (1855)
Email Support

4.25/5 ★

Read Reviews (1712)
24/7 Support

3.76/5 ★

Read Reviews (16222)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.42/5 ★

Read Reviews (2238)
Analytics

4.11/5 ★

Read Reviews (9543)
Custom Reports

3.51/5 ★

Read Reviews (26772)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.42/5 ★

Read Reviews (2238)
Analytics

4.11/5 ★

Read Reviews (9543)
Custom Reports

3.51/5 ★

Read Reviews (26772)

Software Failure Risk Guidance

?

for Facebook For Business

Overall Risk Meter

Low Medium High

Top Failure Risks for Facebook For Business

Vendor Profile Details

Company Name

Facebook

Company Website

https://www.facebook.com/

Year Founded

2004

HQ Location

1 Hacker Way, Menlo Park, California 94025

Employees

10001+

Social

Financials

IPO