cuspera logo CUSPERA

iContact vs SendPulse: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of iContact vs. SendPulse is based on a specific set of business needs and context. The comparison uses 10774 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing iContact and SendPulse

iContact, SendPulse, Robly, MailerLite, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

iContact covers Communication Management with E-Mail, Contact List Management with E-Mail, Engagement Management with E-Mail, Campaign Management with E-Mail, etc.

SendPulse focuses on Communication Management with E-Mail, Engagement Management with E-Mail, Campaign Management with E-Mail, Helpdesk Management with Website, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo iContact

Focus area

iContact is better than SendPulse for

Software Failure Risk

  • medium

logo SendPulse

Focus area

SendPulse is better than iContact for

Software Failure Risk

  • medium

About

iContact | Affordable Email Marketing Solution

Multi-Channel Marketing Automation Platform email, web push notifications, SMS, Viber with

Age

2003

Financials

SERIES B

SEED

Business Need

Total Processes
(we found evidences for)

88

64

Total Goals
(we found evidences for)

16

12

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications


contact list management

creating contact list


engagement management

engaging and following up


campaign monitoring


social media management

social media analytics

scheduling post to social media

engaging on social media

managing social media account




helpdesk management


content publishing



sales document management

contract management

proposal & quote management


generation of new leads


social media marketing



training & onboarding





loyalty management

identify target customers


subscription management


segmentation and targeting



promotion management


conversion management





outbound marketing


lifetime value management





trade show marketing


database marketing


business development


lead qualification





performance management


distribution management



rating and review management


knowledge management


account management


competitive intelligence




Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Improve ROI

  • Enhance customer relationships

  • Scale best practices

  • Improve digital and social presence

  • Build brand awareness

  • Enter new markets internationally or locally

  • Grow market share

  • Improve internal communications

  • Improve brand engagement

  • Launch new products

  • Improve efficiency

  • Improve consistency

  • Improve navigation

  • Increase customer life time value

  • See 13 more
  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Scale best practices

  • Build brand awareness

  • Launch new products

  • Enter new markets internationally or locally

  • Improve ROI

  • Improve digital and social presence

  • Grow market share

  • Improve brand engagement

  • Improve efficiency

  • See 9 more

Top Channels

Channels Used

  • e-mail

  • user generated content

  • blogs

  • text SMS

  • website

  • social media

  • newsletter

  • promotions

  • Facebook

  • phone calls

  • chat

  • Facebook page

  • mobile

  • mass media

  • mobile app

  • offline

  • on premises

  • review sites

  • Amazon

  • video

  • display advertisement

  • omnichannel

  • See 19 more
  • e-mail

  • user generated content

  • blogs

  • text SMS

  • website

  • social media

  • newsletter

  • promotions

  • Facebook

  • phone calls

  • chat

  • Facebook page

  • mobile

  • mass media

  • mobile app

  • offline

  • on premises

  • review sites

  • Amazon

  • video

  • display advertisement

  • omnichannel

  • See 19 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Security & Privacy Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Integration Risk

medium

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Business Setting