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Iconosquare vs Buzzsumo: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Iconosquare vs. Buzzsumo is based on a specific set of business needs and context. The comparison uses 10592 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Iconosquare and Buzzsumo

Iconosquare, Buzzsumo, Mavsocial Social Media Management, Followerwonk, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Iconosquare covers Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, Content Management with Social Media, etc.

Buzzsumo focuses on Content Management with Social Media, Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Iconosquare

Focus area

Iconosquare is better than Buzzsumo for

Software Failure Risk

  • medium

logo Buzzsumo

Focus area

Buzzsumo is better than Iconosquare for

Software Failure Risk

  • low

About

Iconosquare - Instagram & Facebook Analytics and Management ...

BuzzSumo: Find the Most Shared Content and Key Influencers

Age

2011

2014

Financials

PRIVATE

SEED

Business Need

Total Processes
(we found evidences for)

51

102

Total Goals
(we found evidences for)

12

15

Top Processes

Evidences indicate better relative satisfaction


social media management

social media analytics

engaging on social media

monitoring social media

scheduling post to social media

managing social media account


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


searching for content


social media marketing





competitive intelligence




influencer marketing



campaign management

campaign monitoring


conversion management



touchpoint management


channel management


follower management



contact list management


generation of new leads


sales document management

proposal & quote management




account management







training & onboarding


creating knowledge base


knowledge management

creating knowledge base



segmentation and targeting


workflow management


reputation management


personalized marketing


lead qualification



relationship management



helpdesk management



customer case management


influencer management


referral management


identify target customers


loyalty management

identify target customers


rating and review management


products & pricelist management


Top Goals

Goals Achieved

  • Improve digital and social presence

  • Acquire customers

  • Scale best practices

  • Build brand awareness

  • Increase sales & revenue

  • Improve ROI

  • Improve brand engagement

  • Launch new products

  • Improve efficiency

  • Enhance customer relationships

  • Grow market share

  • Improve internal communications

  • See 9 more
  • Acquire customers

  • Improve ROI

  • Grow market share

  • Improve digital and social presence

  • Improve brand engagement

  • Establish thought leadership

  • Build brand awareness

  • Scale best practices

  • Enhance customer relationships

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Launch new products

  • Improve efficiency

  • Improve consistency

  • Improve internal communications

  • See 12 more

Top Channels

Channels Used

  • social media

  • user generated content

  • blogs

  • Facebook

  • website

  • video

  • Twitter

  • promotions

  • e-mail

  • offline

  • on premises

  • Pinterest

  • phone calls

  • LinkedIn

  • Facebook page

  • games

  • Instagram

  • mobile

  • display advertisement

  • point of sale

  • newsletter

  • mass media

  • chat

  • Slack

  • review sites

  • movies

  • Facebook at work

  • Amazon

  • causes and charity

  • events

  • trade shows

  • omnichannel

  • mobile app

  • print media

  • magazine

  • coupons

  • Yelp

  • Youtube

  • Netflix

  • See 36 more
  • social media

  • user generated content

  • blogs

  • Facebook

  • website

  • video

  • Twitter

  • promotions

  • e-mail

  • offline

  • on premises

  • Pinterest

  • phone calls

  • LinkedIn

  • Facebook page

  • games

  • Instagram

  • mobile

  • display advertisement

  • point of sale

  • newsletter

  • mass media

  • chat

  • Slack

  • review sites

  • movies

  • Facebook at work

  • Amazon

  • causes and charity

  • events

  • trade shows

  • omnichannel

  • mobile app

  • print media

  • magazine

  • coupons

  • Yelp

  • Youtube

  • Netflix

  • See 36 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

medium

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low

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Migration Risk

high

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medium

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Business Setting