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Compare GetResponse vs Act-On

Comparison Summary

For GetResponse vs Act-On comparison, Our AI algorithm looked at 27799 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using GetResponse and Act-On to solve their respective business needs.

Pros and cons of GetResponse and Act-On

GetResponse is more suited to businesses that require Communication Management with E-Mail and Engagement Management with E-Mail where as Act-On is focused towards Engagement Management with E-Mail and Communication Management with E-Mail .

Both GetResponse and Act-On are Marketing Automation software, peers recommend GetResponse for advertisement and referral management where as Act-On is more known for engagement management and campaign management .

logo GetResponse

Focus area

GetResponse is better than Act-On for

Software Failure Risk

  • medium

logo Act-On

Focus area

Act-On is better than GetResponse for

Software Failure Risk

  • low

About

Marketing Software for Small Businesses by GetResponse

Act-On | An automated Growth Marketing Platform

Age

1998

2005

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

117

112

Total Goals
(we found evidences for)

16

21

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up


campaign monitoring

campaign analytics




generation of new leads


contact list management

creating contact list


content publishing


social media management

social media analytics

scheduling post to social media

engaging on social media

monitoring social media

managing social media account


competitive intelligence


referral management


helpdesk management






training & onboarding


conversion management



sales document management

contract management

proposal & quote management


segmentation and targeting






identify target customers

customise loyalty program



lead qualification: behavioural

lead qualification: technographic


products & pricelist management


conference call management




discount management




relationship management



customer feedback management

measuring net promoter score

measuring customer satisfaction


knowledge management




courses & assessment

create learning path



social media marketing


trade show marketing


promotion management


personalized marketing


outbound marketing


rating and review management


sales commission management




subscription management


business development


sales call management



community building


pipeline management


database marketing


calendar management



influencer marketing


reputation management




performance management



distribution management


category management


relationship marketing


international marketing



sales review & feedback


lifetime value management


advocacy management



follower management



Scheduling & dispatching




revenue cycle management



Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Enter new markets internationally or locally

  • Grow market share

  • Scale best practices

  • Build brand awareness

  • Improve digital and social presence

  • Improve internal communications

  • Improve brand engagement

  • Launch new products

  • Improve visibility

  • Improve efficiency

  • Improve navigation

  • Reduce bounce

  • See 13 more
  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Grow market share

  • Scale best practices

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve digital and social presence

  • Improve brand engagement

  • Launch new products

  • Improve internal communications

  • Establish thought leadership

  • Improve visibility

  • Reduce bounce

  • Improve efficiency

  • Increase customer life time value

  • Improve consistency

  • Improve stakeholder relations

  • Shorten ramp up time

  • Improve navigation

  • See 18 more

Top Channels

Channels Used

  • e-mail

  • website

  • social media

  • offline

  • phone calls

  • newsletter

  • user generated content

  • blogs

  • trade shows

  • promotions

  • LinkedIn

  • on premises

  • events

  • Facebook

  • point of sale

  • video

  • omnichannel

  • mobile

  • Facebook page

  • games

  • text SMS

  • channel partners

  • support groups

  • Twitter

  • chat

  • out of home

  • brochure

  • mobile app

  • Instagram

  • Slack

  • See 27 more
  • e-mail

  • website

  • social media

  • offline

  • phone calls

  • newsletter

  • user generated content

  • blogs

  • trade shows

  • promotions

  • LinkedIn

  • on premises

  • events

  • Facebook

  • point of sale

  • video

  • omnichannel

  • mobile

  • Facebook page

  • games

  • text SMS

  • channel partners

  • support groups

  • Twitter

  • chat

  • out of home

  • brochure

  • mobile app

  • Instagram

  • Slack

  • See 27 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

low

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low

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Business Setting