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Compare CleverTap vs Branch linking platform

Comparison Summary

This comparison report of CleverTap vs. Branch linking platform is based on a specific set of business needs and context. The comparison uses 12526 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing CleverTap and Branch linking platform

CleverTap, Branch linking platform, MoEngage, Leanplum, etc., belong to a category of solutions that help Mobile Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

CleverTap covers Customer Engagement with Mobile, Campaign Management with Mobile, Training & Onboarding, Segmentation And Targeting with Mobile, etc.

Branch linking platform focuses on Engagement Management with Mobile, Advertisement with Mobile, Content Management with Social Media, Training & Onboarding, etc.

"I loved CleverTap from the moment I started using it. It's not just a mobile engagement tool, but a tool that is helping apps continue to grow and achieve their objectives. " - Natalia Garcia Ocampo

"Branch’s linking platform has been critical to driving engagement and conversion in the native app, where there’s a substantially higher purchase rate than on mobile web. Beyond the improved user experience delivered, Branch supports click-to-purcha...se tracking across desktop, mobile web, and native app, so we finally have unprecedented visibility. It’s been a crucial part of our mobile stack. " - William Fong

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo CleverTap

Focus area

CleverTap is better than Branch linking platform for

Software Failure Risk

  • low

logo Branch linking platform

Focus area

Branch linking platform is better than CleverTap for

Software Failure Risk

  • medium

About

Mobile Marketing Platform helping the app marketers to retain user engagement

Mobile linking platform, with solutions that unify user experience and mobile measurement

Age

2014

Financials

SERIES D

SERIES F

Business Need

Total Processes
(we found evidences for)

92

69

Total Goals
(we found evidences for)

5

16

Top Processes

Evidences indicate better relative satisfaction


engagement management


campaign analytics

campaign monitoring


training & onboarding


segmentation and targeting


personalized marketing


lifetime value management


communication management

sending & publishing communications

tracking & monitoring communications


loyalty management

identify target customers

create engagement based loyalty


business development


competitive intelligence






social media management

social media analytics

scheduling post to social media





customer case management



searching for content

content publishing


products & pricelist management




rating and review management


helpdesk management


courses & assessment

create learning path


workflow management


referral management


sales review & feedback


lead qualification

lead qualification: technographic

lead qualification: demographic



sales document management

proposal & quote management


customer feedback management

measuring customer satisfaction


promotion management


conversion management


touchpoint management


channel management





discount management


generation of new leads




international marketing


social media marketing



database marketing


community building



relationship marketing






contact list management




sales incentive management


calendar management


attribution management


Top Goals

Goals Achieved

  • Improve ROI

  • Enhance customer relationships

  • Increase customer life time value

  • Increase sales & revenue

  • Improve brand engagement

  • See 2 more
  • Improve internal communications

  • Improve ROI

  • Enhance customer relationships

  • Increase sales & revenue

  • Increase customer life time value

  • Acquire customers

  • Scale best practices

  • Improve efficiency

  • Improve brand engagement

  • Grow market share

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve consistency

  • Improve visibility

  • Launch new products

  • See 13 more

Top Channels

Channels Used

  • mobile

  • e-mail

  • social media

  • mobile app

  • website

  • Facebook

  • display advertisement

  • offline

  • chat

  • promotions

  • point of sale

  • review sites

  • user generated content

  • Yelp

  • Snapchat

  • Pinterest

  • blogs

  • mobile ads

  • Instagram

  • video

  • on premises

  • text SMS

  • phone calls

  • LinkedIn

  • coupons

  • events

  • trade shows

  • mass media

  • television

  • eBay

  • Amazon

  • Doubleclick

  • radio

  • Twitter

  • Slack

  • See 32 more
  • mobile

  • e-mail

  • social media

  • mobile app

  • website

  • Facebook

  • display advertisement

  • offline

  • chat

  • promotions

  • point of sale

  • review sites

  • user generated content

  • Yelp

  • Snapchat

  • Pinterest

  • blogs

  • mobile ads

  • Instagram

  • video

  • on premises

  • text SMS

  • phone calls

  • LinkedIn

  • coupons

  • events

  • trade shows

  • mass media

  • television

  • eBay

  • Amazon

  • Doubleclick

  • radio

  • Twitter

  • Slack

  • See 32 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

low

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low

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Business Setting