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Compare Amperity Customer Data Management vs Hive Marketing Cloud

Comparison Summary

For Amperity Customer Data Management vs Hive Marketing Cloud comparison, Our AI algorithm looked at 2761 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Amperity Customer Data Management and Hive Marketing Cloud to solve their respective business needs.

Pros and cons of Amperity Customer Data Management and Hive Marketing Cloud

Amperity Customer Data Management is more suited to businesses that require Engagement Management and Loyalty Management where as Hive Marketing Cloud is focused towards Engagement Management and Collaboration .

logo Amperity Customer Data Management

Focus area

Software Failure Risk

  • low

logo Hive Marketing Cloud

Focus area

Hive Marketing Cloud is better than Amperity Customer Data Management for

Software Failure Risk

  • medium

About

Customer Data Platform built for the needs of the enterprise

Customer Insight and Engagement Platform

Financials

PRIVATE

Business Need

Total Processes
(we found evidences for)

56

55

Total Goals
(we found evidences for)

14

14

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


customise loyalty program

identify target customers

create transaction based loyalty


lifetime value management



campaign management


social media management

social media analytics


training & onboarding


lead qualification

lead qualification: technographic


conversion management


segmentation and targeting


customer case management




communication management

sending & publishing communications

tracking & monitoring communications



generation of new leads


sales document management

contract management


personalized marketing


channel management


contact list management


competitive intelligence


customer feedback management

measuring customer satisfaction


community marketing




workflow management



social media marketing


database marketing


business development



content management



performance management


account management



products & pricelist management


category management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase customer life time value

  • Increase sales & revenue

  • Improve ROI

  • Improve brand engagement

  • Grow market share

  • Improve efficiency

  • Scale best practices

  • Enter new markets internationally or locally

  • Build brand awareness

  • Launch new products

  • Increase average basket value

  • Manage risk

  • See 11 more
  • Acquire customers

  • Increase customer life time value

  • Improve efficiency

  • Improve internal communications

  • Enhance customer relationships

  • Improve brand engagement

  • Scale best practices

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve ROI

  • Shorten ramp up time

  • Improve visibility

  • Launch new products

  • Build brand awareness

  • See 11 more

Top Channels

Channels Used

  • social media

  • e-mail

  • website

  • text SMS

  • Facebook page

  • Facebook

  • chat

  • phone calls

  • offline

  • Skype

  • promotions

  • Slack

  • mobile

  • trade shows

  • video

  • events

  • mobile app

  • omnichannel

  • See 15 more
  • social media

  • e-mail

  • website

  • text SMS

  • Facebook page

  • Facebook

  • chat

  • phone calls

  • offline

  • Skype

  • promotions

  • Slack

  • mobile

  • trade shows

  • video

  • events

  • mobile app

  • omnichannel

  • See 15 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting