Tealium Audiencestream CDP Product Overview

Tealium Audiencestream CDP unifies customer data from various sources for real-time audience engagement and actionable insights. It integrates with business systems, enabling data availability across all platforms.

Key Insights

Tealium AudienceStream CDP enables personalized customer engagement by collecting data from various sources, unifying it, and providing real-time insights for optimized communications. This platform enhances customer engagement through personalized marketing, driving conversions and improving customer retention. However, effectively utilizing Tealium AudienceStream requires dedicated resources and time to establish a strong foundation and optimize its functionalities.

Tealium AudienceStream allows marketers to create personalized advertising experiences. It facilitates the collection of data from various sources and enables the delivery of targeted ads based on customer behavior. This platform empowers businesses to optimize their advertising campaigns, increase conversions, and improve operational efficiency.

Customer stories

Product Business Settings

Tealium Audiencestream CDP is popular in Retail, Banking, and Consumer Goods industries and is widely used by Enterprise, Mid Market, and Large Enterprise.

How satisfied the customers are with Tealium Audiencestream CDP use-cases

Reviews

"Clients have been fed the story ‘data is the new oil’ for a few years but it hasn’t really become a reality for a lot of them, despite large investments and programmes. Our core focus is how to enable our clients to use data to actually drive busine...ss outcomes." - Patrick Milburn
"We elected to work with Tealium due to the flexibility that comes hand-in-hand with its ‘build your own stack’ model. The hub means we have full visibility of customer insights both on- and offline in real-time. On top of this strong Digital and Dat...a foundation, our team of digital experts can then add new technologies to suit an individual campaign or business need – rather than blindly subscribing to a pre-existing ecosystem." - Samuel Hui

Tealium Audiencestream CDP Customer Insights, Testimonials and Case Studies

What makes Tealium Audiencestream CDP ideal for Engagement Management?

What benefits does Tealium Audiencestream CDP offer for Helpdesk Management?

What makes Tealium Audiencestream CDP ideal for Communication Management?

How can Tealium Audiencestream CDP optimize your Campaign Management Workflow?

What is Tealium Audiencestream CDP?

Tealium Audiencestream CDP is a Customer data platform that provides unified customer data and real-time audience engagement. It can be deployed in enterprises across various industries for use by the Marketing, Customer Experience, and Business Intelligence teams.

Tealium Audiencestream CDP features includes a tool that can create comprehensive and actionable customer profiles out of visitor information from various sources, such as IoT, servers, kiosks etc. The data can be used for deriving customer value, or study customer behaviour or can be used to create audiences.

The software integrates with the business systems for CRM, Marketing automation, emails, online ads and more. Tealium Audiencestream CDP is equipped with tools and machine learning technology that can provide insights from the customer data enabling it to be available across all the integrated systems.

What is Tealium Audiencestream CDP used for?

Tealium Audiencestream CDP is a Customer Data Platform Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Engagement Management, Advertisement and Helpdesk Management .

What are the top features of Tealium Audiencestream CDP?

Personalization, Ticketing and Recording are some of the top features of Tealium Audiencestream CDP.

Who uses Tealium Audiencestream CDP?

Tealium Audiencestream CDP is used by Retail, Banking and Consumer Goods among other industries.

What are Tealium Audiencestream CDP alternatives?

Hyland Governance, Openprise RevOps Performance Platform, Klaviyo and Bloomreach are popular alternatives for Tealium Audiencestream CDP.

Where is Tealium Audiencestream CDP located?

Tealium Audiencestream CDP is headquartered at 11095 Torreyana Road San Diego, CA 92121.

88 buyers and buying teams have used Cuspera to assess how well Tealium Audiencestream CDP solved their Customer Data Platform needs. Cuspera uses 939 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.

CUSTOMERS TESTIMONIALS
Tealium Audiencestream CDP testimonial

Patrick Milburn

Managing Director

Mezzo Labs HK & SG
Clients have been fed the story ‘data is the new oil’ for a few years but it hasn’t really become a reality for a lot of them, despite large investments and programmes. Our core focus is how to enable our clients to use data to actually drive business outcomes. Testimonial By Patrick Milburn
Tealium Audiencestream CDP testimonial

Samuel Hui

Co-Owner and Chief Transformation Officer

HKBN
We elected to work with Tealium due to the flexibility that comes hand-in-hand with its ‘build your own stack’ model. The hub means we have full visibility of customer insights both on- and offline in real-time. On top of this strong Digital and Data foundation, our team of digital experts can then... add new technologies to suit an individual campaign or business need – rather than blindly subscribing to a pre-existing ecosystem.

Testimonial By Samuel Hui
Tealium Audiencestream CDP testimonial

Ian Johnson

head of eCommerce

Roman Originals
The company investigated Tealium AudienceStream initially for tag management before realising how the product could “revolutionise the company" Testimonial By Ian Johnson
CUSTOMERS TESTIMONIALS
Tealium Audiencestream CDP testimonial

Patrick Milburn

Managing Director

Mezzo Labs HK & SG
Clients have been fed the story ‘data is the new oil’ for a few years but it hasn’t really become a reality for a lot of them, despite large investments and programmes. Our core focus is how to enable our clients to use data to actually drive business outcomes. Testimonial By Patrick Milburn
Tealium Audiencestream CDP testimonial

Samuel Hui

Co-Owner and Chief Transformation Officer

HKBN
We elected to work with Tealium due to the flexibility that comes hand-in-hand with its ‘build your own stack’ model. The hub means we have full visibility of customer insights both on- and offline in real-time. On top of this strong Digital and Data foundation, our team of digital experts can then... add new technologies to suit an individual campaign or business need – rather than blindly subscribing to a pre-existing ecosystem.

Testimonial By Samuel Hui
Tealium Audiencestream CDP testimonial

Ian Johnson

head of eCommerce

Roman Originals
The company investigated Tealium AudienceStream initially for tag management before realising how the product could “revolutionise the company" Testimonial By Ian Johnson
 

Tealium customers achieve 25% increase in return-on-ad spend via CAPI integration capabilities

Tealium customers have experienced a 25% increase in return-on-ad spend through the company's CAPI integration capabilities.

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A major telecommunications company - Telecommunications

Tealium AIStream helped a major telecommunications company improve call routing. The company used real-time propensity-to-buy scores to send high-potential callers to a special sales team. This aimed... to increase conversion rates and reduce dropped calls. Tealium provided real-time data for the scoring model. Adobe Analytics tracked call and interaction data. The new system routed high-propensity callers directly, instead of using the standard process.

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a leading global electronics company - Consumer Electronics

Tealium AIStream helped a leading global electronics company improve e-commerce conversions. The company faced high cart abandonment and slow retargeting with traditional methods. They used Tealium’s... TiQ Tag Management and EventStream to collect real-time customer data. Custom business rules and serverless functions enabled fast, AI-driven predictions and dynamic website responses. This solution allowed the company to engage shoppers instantly and increase conversion rates.

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Leading Healthcare Organization - Hospital & Health Care

Tealium helped a leading US healthcare organization implement HIPAA-compliant data collection and analytics. The organization lost key analytics tools after new OCR guidance in 2022, creating a gap i...n patient insights. They needed to restore visibility into digital behavior and maintain compliance. A cross-functional team evaluated vendors and chose Tealium. Tealium's solution enabled secure, compliant data collection and actionable insights for better digital experiences.

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ABN AMRO - Banking - Very Large

Tealium AudienceStream Customer Data Platform helped ABN AMRO boost click-through rates by up to 280% on owned channels. The bank used Tealium to unify first-party customer data and deliver personali...zed, real-time content in online and mobile banking. This improved customer engagement and dialogue, while maintaining strict privacy standards. ABN AMRO enhanced its digital banking experience without complex data science models.

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A global pharmaceutical company - Pharmaceuticals

Tealium iQ Tag Management and Tealium EventStream API Hub helped a global pharmaceutical company standardize data collection across 600 digital properties. The company faced challenges with manual da...ta wrangling and inconsistent customer views. Tealium's solution reduced form fill tracking development time from 2 months to 1 day. The integration with Salesforce Marketing Cloud enabled real-time personalized customer journeys. The company now has a secure, standardized approach to global data collection and compliance.

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Tealium Feature Spotlight: Audiences

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Peers used Tealium Audiencestream CDP for engagement management and advertisement

Tealium Audiencestream CDP Competitors

Tealium Audiencestream CDP Features

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FEATURE RATINGS AND REVIEWS
AI Powered

3.52/5 ★

Read Reviews (12)
Analytics

4.08/5 ★

Read Reviews (120)
Custom Reports

3.92/5 ★

Read Reviews (67)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.52/5 ★

Read Reviews (12)
Analytics

4.08/5 ★

Read Reviews (120)
Custom Reports

3.92/5 ★

Read Reviews (67)

Software Failure Risk Guidance

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for Tealium Audiencestream CDP

Overall Risk Meter

Low Medium High

Top Failure Risks for Tealium Audiencestream CDP

Tealium Inc. News

Product
 

Tealium Launches on AWS Singapore Region, Expands ...

Tealium has launched its services on the AWS Singapore Region, enhancing its presence in the Asia-Pacific market. This expansion supports local data compliance, including Singapore's PDPA, and offers low latency for AI-powered customer engagement. Tealium's platform enables secure, real-time data orchestration, helping organizations meet regulatory requirements while innovating with AI.

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Product
 

Tealium launch AWS Singapore for APAC clients

Tealium has launched its services on the AWS Singapore Region, enhancing data management for APAC enterprises. This move ensures compliance with regional data protection laws and supports AI-driven customer engagement. Tealium's platform offers real-time data capabilities, crucial for sectors like finance and healthcare, and aligns with its strategy to expand in the APAC region.

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Product
 

Tealium Expands to AWS Singapore: AI-Ready Data & Trusted CX in APAC

Tealium has expanded its operations to AWS Singapore, enhancing its customer data platform to offer AI-ready data solutions across the Asia Pacific region. This strategic move aims to improve data residency, security, and performance, enabling businesses to deliver real-time, personalized customer experiences. The expansion supports compliance with local regulations and strengthens Tealium's commitment to the APAC market.

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Partnership
 

Tealium and Diabolocom Deliver Unified AI?Powered Contact Center ...

Tealium and Diabolocom have launched a new integration to enhance AI-powered contact center experiences. This partnership enables real-time customer data integration, improving customer interactions across voice and digital channels. The integration offers intelligent routing, AI-driven insights, and personalized engagements, transforming contact centers into growth engines. It is available immediately for deployment.

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Tealium Inc. Profile

Company Name

Tealium Inc.

Company Website

https://tealium.com/

Year Founded

2008

HQ Location

11095 Torreyana Road San Diego, CA 92121

Employees

501-1000

Social

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Financials

SERIES G