cuspera logo CUSPERA

Reviews and Reputation Management Software 2024: Complete Guide

Online Reputation Management is the act of monitoring, influencing, growing, and managing what’s being said about a brand or a business or a person online. This is also about digital perception management. Maintaining a positive reputation is a key aspect of a digital marketing strategy.

Learn why Online Reputation Management is important for business and how to choose the right software

What is the right solution for you depends on your business context and needs. Let us help you firm up your needs and find you the right-fit solutions. Get your personalized assessment report now!

Updated By Cuspera

Last updated: Jan 31, 2024

Popular Reviews and Reputation Software

BirdEye

Online Review Management | Customer Review Software

4.79

Read Reviews
BirdEye Icon

BirdEye

23.93
★★★★★
★★★★★
Online Review Management | Customer Review Software

BirdEye is a customer experience platform designed for both Small Business and Enterprise to help enhance business, increase revenue and improve operations at scale. It helps the sales, marketing and the customer experience teams to create brand awareness on web, dominate search results, attract more reviews and track real-time review from the customers.

The tool offers a variety of ways to interact with the customers including webchats, messenger and social media platforms. The primary features of the software include Listings, Review management, review monitoring, surveys, Ticketing, Benchmarking and insights reporting.

Social media engagement allows businesses to resolve issues, track all the brand mentions, generate awareness for the brand and get new followers on sites like Twitter and Facebook.

Testimonials

Nic Seibert

Marketing & Guest Relations Director

Mountain Laurel Cabin Rentals

BirdEye Icon
Highlights
Top Processes : Rating and review management,Customer feedback management,Engagement management
Top Features : Feedback surveys,Dashboard,Ticketing

Vendor: Birdeye

Founded: 2012

Company Size: 251-500

HQ Location: 250 Cambridge Ave Suite 103 Palo Alto, CA 94306

Financials: SERIES C

Yotpo

eCommerce Marketing Platform to Accelerate Growth

4.48

Read Reviews
Yotpo Icon

Yotpo

22.40
★★★★★
★★★★★
eCommerce Marketing Platform to Accelerate Growth

Yotpo is a user-generated content marketing platform that provides advanced solutions for building brand value, customer experience, visual marketing, loyalty and referrals. It is suited for e-commerce marketers looking to accelerate growth by enabling advocacy and maximizing customer lifetime value.

It features SMS marketing, Reviews & Ratings, Loyalty & Referrals, Visual Marketing and easy integration. It allows to moderate, measure and optimize all your content in one platform.

It offers content generation through reviews, community Q&A, photos, social curation and on-site social proof. It allows to acquire customers through custom-designed customer experience, on-site conversions, referral programs, visitor’s email, campaigns and traffic acquisitions. It provides with measurable ROI, dashboards, customer management, consumer insights, program and performance analytics.

Testimonials

Anthony Ridley

Head of Marketing

Til You Collapse

Yotpo Icon
Highlights
Top Processes : Advertisement,Engagement management,Social media management
Top Features : Widgets,Personalization,Landing page

Vendor: Yotpo

Founded: 2011

Company Size: 251-500

HQ Location: 33 West 19th Street, 5th floor, New York City, NY 10011, USA

Financials: SERIES D

Bazaarvoice

Bazaarvoice | Allows brands and retailers to collect and display several types of authentic user-generated content on their e-commerce websites

4.38

Read Reviews
Bazaarvoice Icon

Bazaarvoice

21.89
★★★★★
★★★★★
Bazaarvoice | Allows brands and retailers to collect and display several types of authentic user-generated content on their e-commerce websites

Bazaarvoice Connections is a Review Platform that supports in responding to questions and reviews across the retail network. It helps to improve brand engagement and acquire customers.

Bazaarvoice Connections helps in making a real connection with the customers by responding directly to the customer and turn bad reviews into a positive experience. It also helps to increase online retail sales, reduce returns and support costs and turn shopper feedback into action.

Bazaarvoice Retail Network supports in tracking and managing all the questions and reviews across One portal and sets rules, get notifications, and provide the information the shoppers need to make purchase decisions.

Bazaarvoice Icon
Highlights
Top Processes : Rating and review management,Engagement management,Engaging and following up
Top Features : Personalization,SEO,Feedback surveys

Vendor: bazaarvoice

Founded: 2005

Company Size: 501-1000

HQ Location: 10901 Stonelake Blvd. Austin, TX 78759

Financials: M&A

Podium

Messaging Platform to connect with website traffic with one easy-to-use inbox

4.61

Read Reviews
Podium Icon

Podium

23.07
★★★★★
★★★★★
Messaging Platform to connect with website traffic with one easy-to-use inbox

Podium is a messaging platform to get connected with website traffic, get reviews, collect payments, and more by sending a quick message. It helps to acquire customers, improve digital and social presence and internal communications.

Podium helps to conveniently manage and respond to every message across multiple channels, all from one platform. It connects with the customers on their favorite channels, quickly interacts with the customers, leads and team members with context for every conversation.

Some of its features include managing inbox, chat on the go, grouped conversations, auto-responder, automated conversations, and more.

Testimonials

Lisa Blair

COO

Inspire Dental Group

Podium Icon
Highlights
Top Processes : Rating and review management,Engagement management,Engaging and following up
Top Features : Personalization,Alerts: popups & Notifications,Dashboard

Vendor: Podium

Founded: 2014

Company Size: 251-500

HQ Location: 1650 W Digital Drive Lehi UT 84043

Financials: SERIES B

Reputation.com

Experience Management Platform for listening, understanding and taking action.

4.31

Read Reviews
Reputation.com Icon

Reputation.com

21.53
★★★★★
★★★★★
Experience Management Platform for listening, understanding and taking action.

Reputation.com is a cloud-based reputation management solution designed to help multi-location businesses monitor and improve online ratings, reviews, customer experience, traffic, and more. It comes with a centralized dashboard, which enables companies to collect data from multiple sources and provides a 360-degree view of online as well as offline reputation.

Reputation.com offers a reputation score, which provides real-time calculations of enterprises' performance across various customer segments using star ratings, reviews, business listings and social engagement. The artificial intelligence (AI)-based algorithm uses machine learning to provide targeted recommendations for improving customer experience.

Reputation.com offers a host of features such as competitive benchmarking, sentiment analysis, natural language processing, social network engagement, and more. Reputation.com’s analytics module allows users to gain insights into their business’s online presence across social channels such as Twitter, YouTube and Instagram, as well as schedule the sharing of reports with managers. It also integrates with various third-party applications including Salesforce, Facebook, Amazon, and more via an API.

Testimonials



David Hart

Customer Experience Manager

KIA Motors

Reputation.com Icon
Highlights
Top Processes : Reputation management,Rating and review management,Social media management
Top Features : Feedback surveys,Dashboard,Personalization

Vendor: Reputation

Founded: 2006

Company Size: 251-500

HQ Location: 2100 Copenhagen, Denmark Denmark

Financials: PRIVATE

PowerReviews

Driving Growth for Brands and Retailers using User Generated Content

4.31

Read Reviews
PowerReviews Icon

PowerReviews

21.55
★★★★★
★★★★★
Driving Growth for Brands and Retailers using User Generated Content

PowerReviews software uses User generated Content for improving the quality and volume of product ratings and reviews.helping brands and retailers in growing their business, with improved product quality and better customer experience.

The Reviews and Ratings module helps to capture and amplify User generated content and use it to inspire buyer confidence, and increase conversions and sales. The Product Sampling solution helps in generating fresh reviews and rating, and increased submissions, especially helpful in new product launches.

The Analytics suite powered by AI and NLP provides context based actionable insights that help in making informed business decisions. UGC Syndication is a network of the largest brands and retailers that helps in increasing the reach to more shoppers and increased sales by syndicating ratings, reviews and content.

Testimonials

Michelle Brown

Associate Brand Manager

Heaven Hill

PowerReviews Icon
Highlights
Top Processes : Rating and review management,Engagement management,Engaging and following up
Top Features : Dashboard,SEO,Personalization

Vendor: Powerreviews

Founded: 2005

Company Size: 101-250

HQ Location: 1 N. Dearborn Street 8th Floor Chicago, Illinois 60602

Financials: SERIES B

Pingdom

Website Monitoring & Performance Tools | Pingdom

4.40

Read Reviews
Pingdom Icon

Pingdom

21.98
★★★★★
★★★★★
Website Monitoring & Performance Tools | Pingdom

Pingdom is a website monitoring and performance tool used to enable the web faster and more reliable. It helps to acquire customers and enhance customer relationships.

Pingdom's monitoring service helps the users to know any issues on the website, DNS, email server, or any other infrastructure chosen to monitor. Complete monitoring combines synthetic and real user monitoring for ultimate visibility and enhanced troubleshooting.

Some of Pingdom’s website monitoring tools include uptime monitoring to test the availability of the website, applications, and servers, page speed monitoring, transaction monitoring tools to ensure customers always have a smooth experience, and website status monitoring.

Testimonials

Chris Stevens

chief technology officer

Traxo

Pingdom Icon
Highlights
Top Processes : Communication management,Sending & publishing communications,Engagement management
Top Features : Alerts: popups & Notifications,Widgets,SEO

Vendor: Pingdom

Company Size: 11-50

HQ Location: Austin, Texas 78735, US

Financials: M&A

Grade.Us Review Management

Grade.us: Get More Online Reviews - Best Reputation and Review ...

4.77

Read Reviews
Grade.Us Review Management Icon

Grade.Us Review Management

23.84
★★★★★
★★★★★
Grade.us: Get More Online Reviews - Best Reputation and Review ...

Grade.us is a SaaS platform for complete online review management and marketing. It helps to improve ROI and acquire customers.

It helps to convert happy customers into reviewers, guide unhappy customers to service recovery, collect data to optimize campaigns and alert to issues and showcase best reviews with automated Web and social media content.

The Grade.us review management platform helps to automate the process of improving reputation. It monitors and responds to reviews, shares reviews on social media channels and measures the quality and quantity of online reviews. These features of Grade.us helps business with visibility and credibility.

Testimonials



Kory Ladd

Director of Sales & Client Services

Dallas SEO Dogs

Grade.Us Review Management Icon
Highlights
Top Processes : Rating and review management,White labeling,Reputation management
Top Features : White label,SEO,Dashboard

Vendor: Grade Us

Company Size: 1-10

HQ Location: Grade Us, LLC 15400 SE 30th Pl., Suite 202, Bellevue, Washington 98007, US

Financials: PRIVATE

Chatmeter Platform

Local listing, review, and social media management for the multi-location brand and agency

4.41

Read Reviews
Chatmeter Platform Icon

Chatmeter Platform

22.03
★★★★★
★★★★★
Local listing, review, and social media management for the multi-location brand and agency

Chatmeter a location expert is an all-in-one SEO management software that helps multi-location brands and agencies stay in control of every location. It helps to acquire customers and improve digital and social presence.

Chatmeter offers review management, listing management, local SEO management, and many more online reputation management features for chains and agencies all from one easy to use dashboard. It helps in real-time monitoring of all reviews, social media pages, and making listings easy to take action where most required.

Chatmeter features include enterprise-level reporting and analytics, improve local brand visibility score, intuitively read, analyze, and report on millions of customer reviews about the brand, a systematic approach to keeping local listings accurate and more.

Testimonials

Mary Perkins

Digital Media Associate

Brookshire Brothers

Chatmeter Platform Icon
Highlights
Top Processes : Social media management,Rating and review management,Reputation management
Top Features : SEO,Dashboard,Alerts: popups & Notifications

Vendor: Chatmeter

Company Size: 51-100

HQ Location: 225 Broadway, Suite 1700, San Diego, CA 92101, US

Financials: SERIES A

ConnectWise Automate

Remote Monitoring and Management Software | ConnectWise Automate

4.20

Read Reviews
ConnectWise Automate Icon

ConnectWise Automate

20.98
★★★★★
★★★★★
Remote Monitoring and Management Software | ConnectWise Automate

ConnectWise Automate is a cloud-based IT management tool that helps to deliver IT services and helps companies track and manage IT assets from a single location. It gains better visibility, removes delivery roadblocks, and increases service without increasing costs through a solution that helps to master discovery, management, patching, monitoring, and automation.

Boost the effectiveness of IT teams and simplify every aspect of business with flexible remote monitoring and management from ConnectWise Automate. Eliminate blind spots in supported environments, automate any IT support task, and support more endpoints without adding headaches or headcount. It provides remote monitoring functionality, which enables users to manage desktops, laptops and devices on their network and monitor device performance using a unified dashboard.

Key features include asset discovery, endpoint management, patching, monitoring, and automation. ConnectWise Automate also offers network administration, which helps users to identify and repair faults, configure services, improve uptime and track server performance. The solution allows users to define which patches should be approved, when they are to be installed and how the agent should react in case of a reboot.

ConnectWise Automate Icon
Highlights
Top Processes : Helpdesk management,Sales document management,Knowledge management
Top Features : Ticketing,Alerts: popups & Notifications,Personalization

Vendor: Connectwise

Founded: 1982

Company Size: 501-1000

HQ Location: 4110 George Rd., Suite 200, Tampa, FL 33634, USA

Financials: M&A

Show More

What is Reputation Management?

Reviews and Reputation

A good reputation is critical for businesses and helpful in gaining the trust of current and future customers. The aim of managing online reputation o.r reputation management is to shape and influence the public perception of a company, individual, or services. It is all about collecting information on, influencing, growing, and managing a company’s reputation or what is being said about a business enterprise, an individual, or about a group online.

According to statistics provided by a leading portal on an online reputation blog, reviews can literally make or break a customer’s trust in a customer, product, or brand. The blog cites that a whopping 85% of consumers trust online reviews as much as personal recommendations, while 60 % of consumers said that negative reviews made them not want to use a business or product.

The global Online Reputation Management market size was valued at USD 1062.63 million in 2021 and is expected to expand at a CAGR of 6.7% during the forecast period, reaching USD 1567.68 million by 2027.

A good reputation can be great for business and it ultimately translates into more revenue for the business. This is now backed by studies as well. According to a Harvard Business Review study, even a 1-star increase in rating can go a long way and result in a 5-9% increase in revenues.

In a digitally connected world a byte of data can boost or bite your brand

B K C

Bernard Kelvin Clive

Author

Customer review sites are playing a major role in the purchasing decision-making process not only in B2C but also in B2B products and services. Reviews can be collected by the company directly or third party review sites. The reviews can be public or private in nature. Reviews contribute to the online reputation of the product and hence it becomes critical for businesses to monitor and analyze their product reviews.

What are Reviews and Reputation Management Software?

In a bid to increase revenue, grow market share, increase stock prices, retain existing customers, and acquire new customers, companies operating in today’s business environment are betting big on reputation management software to help improve their business performance.

Review software keeps track of user’s online reviews about either companies, brands, products, or services online. It is useful in generating positive customer feedback and perception via review platforms which can in turn boost a company’s online reputation.

Using Reputation Management software, organizations can stay on top of their digital reputation using monitoring tools that scan social media discussions and posts, track online searches, and positive or negative reviews.

Reviews and Reputation Management software is used by companies to promote, influence, monitor and manage online review platforms and promote positive reviews of their brand or reputation online. It aids them in managing the search website results of their products and services.

6 Benefits of Reviews and Reputation Management Software

6 Benefits of Reviews and Reputation Management Software

Handle Negative Reviews

All businesses attract some negativity and one of the major benefits of using a Reputation Management Software is that it helps tackle negative reviews. By keeping tabs on the negative reviews, a company focuses on actively managing the damage a bad review has caused and better their online reputation. This can be handled by responding to negative reviews proactively or focussing on driving up more positive responses online.

Retain Customers

By monitoring customer feedback and review, companies can acknowledge and address an issue without letting it escalate. This also gives space for the company to put out clarifying information or combat misinformation and weed out outdated information. By addressing complaints in a professional manner, brands can foster loyalty from and build a strong customer base and strengthen customer retention.

Build Trust

By having both negative and positive reviews and by managing them in a time-bound and professional manner, brands can communicate their intention of sincerity and efforts of earning the trust of the customer. By responding to every valid inquiry made by a customer in a personable and friendly manner, the brand can validate a customer’s experience thereby ensuring that he or she feels heard, which ultimately makes them trust the brand more.

Improve Marketing Effectiveness

A good reputation makes marketing easier for the company as it ensures that your company’s trust factor is optimal. A good online reputation lays the groundwork necessary for a brand to reap rich benefits out of harnessing this trust that customers associate with the brand and gain future customers and seek newer markets. Positive Customer reviews can be used as customer testimonials and this eases marketing efforts.

Grow Revenue

As using a Reviews and Reputation Management Software helps keep the company abreast of negative reviews, social media discussions and manage it in an effective manner, it ends up attracting more business and consumers to the business and gives it a higher chance of a conversion. A better reputation means more sales which in turn bring in more profit.

Demand for your business is driven by the quality of your reputation. Live and breathe your values to maintain control of your brand reputation.

S K

Stacey Kehoe

Author

Gain Better Business Insights

With good Reviews and Reputation Management Software in place, companies can gain valuable insights on how to increase brand awareness. Reviews by customers, when collated, can offer businesses more understanding of the right keywords, search results, and feature expectations. Moreover, the software also helps chart customer feedback through analytics that can be used to come up with better business strategies.

Which industries use Reviews and Reputation Management Software?

With the internet and social media changing the way businesses function, companies with a large online presence and active customer audiences need to be able to engage and guide online discussions in the right way. B2C industries have been ahead in this aspect as getting connected to consumers via social media and online channels have been a key strategy for B2C. But increasingly B2B companies also are focusing on getting their online reputation managed well.

The leading sectors that use these include healthcare, real estate, retail, legal, travel, automotive, IT and hospitality industry. Review software is more specific to the E-Commerce industry.

Why Reputation Management is important?

Managing Vast Online Impressions

Visibility on the web is crucial for business today. Online Reputation Management Software scours the web for comments, user reaction, and discussions to get better visibility via search pages through content creation, keyword optimization, and SEO auditing measures. This ensures that the brand gets a better position in Search Engine Result Pages (SERP).

Minimize Impact of Negative Publicity

Negative publicity or slander can temporarily damage a business and its impact can be kept to a minimum with the help of an Online Reputation Management Software. With timely and swift monitoring, responsive and firm action, companies can lessen the impact of negative publicity and save their online reputation by deploying smart online communication.

If you are in a competitive industry, great online reviews are not just nice to have, they are a requirement!

T K

Tom Kenemore

Author, Serial Entrepreneur

Accurate Business Listings

Review and Reputation Management Software ensures that there are accurate and consistent business listings and information about the brand available online. This helps push the brand information to scores of business directories, search engines, news aggregators, and GPS systems that host such content. Such a platform gives brands better visibility and helps pull potential customers and ultimately reach new markets.

Provide Business Intelligence

As the software has tools to listen to both positive and negative mentions of a brand online, it alerts the company that it can then set about strategizing and using corrective measures to reclaim its reputation. By monitoring new listings, reviews, and feedback, the company can gather vital business intelligence to make quick decisions to alter and tweak its course to get more profitable outcomes.

Response Management

Online Reputation Management Software helps companies access and respond to reviews written by customers directly from the vantage of a single dashboard and acknowledge issues right away. For a large business with a huge base of customers, this is a huge capability to be able to communicate with customers in a prompt manner, thereby ensuring that the customer experience is enriching and they come back a second time.

A Review Software helps teams create reusable and customizable review response templates suitably tailored for often asked questions and thereby saves them tons of time. Teams are also able to use custom rules and set review responses on autopilot to promptly address every incoming review as well.

Key Features of Online Reputation Management Software

Review Aggregation

The Online Reputation Management Software aggregates reviews to monitor and build a brand’s reputation by centralizing reviews from websites that matter to it to keep track of what the customers are saying about their experience. The software has tools that aggregate and interpret online reviews and monitor review sites for new and existing negative reviews that could potentially harm the business and directly affect sales.

KPI Reporting

Businesses can measure a range of important metrics like the volume of customer testimonials on social media, customer engagement metrics, the number of brand advocates (social listening metrics), and positive comments on public and third party directories. With these KPI businesses can identify areas that need improvement, attract new leads for the business, and create the brand identity they want.

Competitor Benchmarking

It also provides businesses with information on competitor’s mentions, their keywords, and social handles. By giving comparative inputs on industry peers, companies can use business insights to mould their business strategies to propel growth and sales.

Secure Online Environment

Today, organizations are spread over different geographies and formats. The software allows corporate teams to easily access and share data online without the threat of privacy breaches. The software offers tools to secure privileges and access to authorized team members that can be assigned to different campaigns.

Search and Monitoring

The Online Reputation Management Software offers the ability to track emerging stories, discussions, reviews to their origins or source. This helps in monitoring social media for stories that can then be used to create strategies, marketing plans, generate reports, and future content.

Review monitoring automatically monitors thousands of reviews from different platforms and generates alerts for every new input. This helps businesses stay abreast of customer feedback and not miss positive or negative feedback. The software also has the ability to collate positive online reviews that can be potentially used as testimonials.

Real-Time Notifications

Reputation Management Software offers real-time notifications for online mentions of a brand’s products and services. This can help companies stay on top of viral stories or slander about their brands and effectively combat any negative opinions or perceptions with their own communication strategy.

Review Requests

This feature enables a company to send out invitations to customers to request reviews through emails, SMS, social media, webchat, and mobile app. This ensures that the brand gets higher online mentions thereby picking up traction among search engines.

Key Features of Online Reputation Management Software

Bulk Responses

While responding to scores of reviews online can be time-consuming, the Online Reputation Management Software has built-in easy responding tools that help accelerate this process through bulk responding. This basically allows teams to activate responses to a large number of reviews by using features like custom templates and rotating template responses. Custom templates and bulk responding help cut the workload and make it simpler to engage with customers.

AI in Online Reputation Management Software

Monitor Channels Effectively

As social sharing continues to grow across new technologies and platforms, artificial intelligence is playing a vital role in monitoring social media platforms and review forums. AI uses advanced data analysis techniques to understand what customers are saying on social media. What’s more, algorithms can now pick up the tone and language used on posts. Through natural language processing algorithms, a business will be able to easily monitor and manage feedback on its social media handles and sites by picking up these nuances and tweaking their communication accordingly.

Automate Replies

For any business today, managing customer feedback, reviews, or comments online in a timely fashion has become a crucial element. Customers expect quick replies and feedback, and AI ensures that responses can be delivered in a timely manner through automation.

Personalized Responses

Artificial Intelligence can not only manage a brand reputation but also deliver personalized customer experience by understanding data based on a customer’s purchase history and demands. Customers who visit a website will be met with content and products which are aligned to their preferences, thereby providing them with personalized customer experience.

Countering Fake News

AI helps in countering the spread of fake news by rating information for authenticity and finding words or patterns that expose fake online news, stories, or slander regarding the brand.

How to Choose Right Online Reputation Management Software

Integration

Review software is rarely a standalone system and it needs to integrate easily with the rest of the marketing software ecosystem and E-Commerce platform. Similarly, Online Reputation Software also should integrate well with the marketing software ecosystem.

Companies must ensure that the software is compatible with services, directories, and websites which are the most used and trusted review sites that are commonly used by customers like Yelp, Google My Business (Google Maps), TripAdvisor, Facebook Local Pages, Facebook Messenger, etc.

Multichannel Support

Review sources can be varied, so the software should support all social channels and all other popular sources of customer’s voice. Customer review sites are very industry-specific, and hence software should support multiple channels for effective review collection.

Multilingual support

The software should offer a feature of translations of several languages as they cater to users that speak a variety of tongues apart from English. With the text analysis feature, companies or buyers can get automated translation of languages so that they can adequately understand and respond to a review or comment.

Social and Mention Monitoring

The Online Reputation Management Software monitors a company’s social media presence and maps its customer interactions via the likes, dislikes, comments, and reviews they leave. Also, the ability to monitor mentions like how many times a brand is mentioned and in what tone can help businesses to devise their marketing strategies. They can also track key mentions or information regarding it through blogs, websites, news forums, blogs, etc. The depth of this monitoring support is a key factor to consider for purchase decisions.

Legal Compliance

Since the Reviews and Reputation Management Software is used by a wide range of sectors like healthcare, hospitality, and retail that are customer-facing, it is essential that the software is compliant with the legal regulations binding that industry and its players. Many times, violations could attract penalties, fines, sanctions, loss of license to conduct business and end up tarnishing a company’s image.

Data Protection

Data protection is a crucial feature that must be designed into a Reviews and Reputation Management Software itself. The software should protect against data breaches or bugs and it should also be compliant with legal regulations and guidelines about the industry the user or the business operates in.

Challenges in Adopting Reviews and Reputation Management Software

Human Intervention

The reputation management is very rarely 100% automated and it might require human intervention to analyze the results and make sense of the results. This requires special skills as well, and organizations need to invest in such resources to take full advantage. Hence it is very common to employ specialized marketing agencies who can provide this holistic solution.

Training and Support

Even after making the transition to deploying an Online Reputation Management Software, companies need regular handholding and support during the implementation of the software and transition period. Major support is required by users in terms of walking their internal teams through the features of the software and regular follow-ups are also necessary post-purchase so that the internal team has greater ease in working with the software.

Overkill Dilutes Brand Image

Many brands use the review request feature to ensure that their loyal customers give them positive reviews. However, too many glowing and positive reviews can end up diluting the brand image and customers may find its appeal fading, which can end up harming the brand’s credibility. Studies back up this fact that the presence of negative reviews also establishes the credibility of a brand in a customer’s mind.

Location-Mapping

As teams add more locations for monitoring reviews of retail outlets or franchise stores, it becomes more and more complex for the software to monitor reviews and mentions with each new location. A more robust software will have to be deployed for more than three locations so as to ensure that not only are reviews monitored across all the locations but detailed insights on the online profile are also available in a real-time manner to managers.

ROI of Reviews and Reputation Management Software

Northwestern University’s Spiegel Research Center analyzed 57,000 reviews from anonymous consumers and 65,000 from verified buyers of almost 13,500 unique products in a range of categories. The study found that the purchase likelihood for a product or a service was 270% greater than the purchase likelihood of a product with no reviews, which makes a strong case for the software being worth investing in for many companies.

Which of these 164 Reviews and Reputation software fit your needs?

wyz, your personal AI advisor

Get AI-generated right fit software based on peer experience in just a minute.

164 Reviews and Reputation Software

BirdEye

Online Review Management | Customer Review Software

4.79

Read Reviews
BirdEye Icon

BirdEye

4.79
★★★★★
★★★★★
Online Review Management | Customer Review Software

BirdEye is a customer experience platform designed for both Small Business and Enterprise to help enhance business, increase revenue and improve operations at scale. It helps the sales, marketing and the customer experience teams to create brand awareness on web, dominate search results, attract more reviews and track real-time review from the customers.

Highlights
Top Business Usecases : Rating and review management,Customer feedback management,Engagement management
Top Features : Feedback surveys,Dashboard,Ticketing
BirdEye Icon

Vendor: Birdeye

Founded: 2012

Company Size: 251-500

HQ Location: 250 Cambridge Ave Suite 103 Palo Alto, CA 94306

Financials: SERIES C

Yotpo

eCommerce Marketing Platform to Accelerate Growth

4.48

Read Reviews
Yotpo Icon

Yotpo

4.48
★★★★★
★★★★★
eCommerce Marketing Platform to Accelerate Growth

Yotpo is a user-generated content marketing platform that provides advanced solutions for building brand value, customer experience, visual marketing, loyalty and referrals. It is suited for e-commerce marketers looking to accelerate growth by enabling advocacy and maximizing customer lifetime value.

Highlights
Top Business Usecases : Advertisement,Engagement management,Social media management
Top Features : Widgets,Personalization,Landing page
Yotpo Icon

Vendor: Yotpo

Founded: 2011

Company Size: 251-500

HQ Location: 33 West 19th Street, 5th floor, New York City, NY 10011, USA

Financials: SERIES D

Bazaarvoice

Bazaarvoice | Allows brands and retailers to collect and display several types of authentic user-generated content on their e-commerce websites

4.38

Read Reviews
Bazaarvoice Icon

Bazaarvoice

4.38
★★★★★
★★★★★
Bazaarvoice | Allows brands and retailers to collect and display several types of authentic user-generated content on their e-commerce websites

Bazaarvoice Connections is a Review Platform that supports in responding to questions and reviews across the retail network. It helps to improve brand engagement and acquire customers.

Highlights
Top Business Usecases : Rating and review management,Engagement management,Engaging and following up
Top Features : Personalization,SEO,Feedback surveys
Bazaarvoice Icon

Vendor: bazaarvoice

Founded: 2005

Company Size: 501-1000

HQ Location: 10901 Stonelake Blvd. Austin, TX 78759

Financials: M&A

Podium

Messaging Platform to connect with website traffic with one easy-to-use inbox

4.61

Read Reviews
Podium Icon

Podium

4.61
★★★★★
★★★★★
Messaging Platform to connect with website traffic with one easy-to-use inbox

Podium is a messaging platform to get connected with website traffic, get reviews, collect payments, and more by sending a quick message. It helps to acquire customers, improve digital and social presence and internal communications.

Highlights
Top Business Usecases : Rating and review management,Engagement management,Engaging and following up
Top Features : Personalization,Alerts: popups & Notifications,Dashboard
Podium Icon

Vendor: Podium

Founded: 2014

Company Size: 251-500

HQ Location: 1650 W Digital Drive Lehi UT 84043

Financials: SERIES B

Reputation.com

Experience Management Platform for listening, understanding and taking action.

4.31

Read Reviews
Reputation.com Icon

Reputation.com

4.31
★★★★★
★★★★★
Experience Management Platform for listening, understanding and taking action.

Reputation.com is a cloud-based reputation management solution designed to help multi-location businesses monitor and improve online ratings, reviews, customer experience, traffic, and more. It comes with a centralized dashboard, which enables companies to collect data from multiple sources and provides a 360-degree view of online as well as offline reputation.

Highlights
Top Business Usecases : Reputation management,Rating and review management,Social media management
Top Features : Feedback surveys,Dashboard,Personalization
Reputation.com Icon

Vendor: Reputation

Founded: 2006

Company Size: 251-500

HQ Location: 2100 Copenhagen, Denmark Denmark

Financials: PRIVATE

PowerReviews

Driving Growth for Brands and Retailers using User Generated Content

4.31

Read Reviews
PowerReviews Icon

PowerReviews

4.31
★★★★★
★★★★★
Driving Growth for Brands and Retailers using User Generated Content

PowerReviews software uses User generated Content for improving the quality and volume of product ratings and reviews.helping brands and retailers in growing their business, with improved product quality and better customer experience.

Highlights
Top Business Usecases : Rating and review management,Engagement management,Engaging and following up
Top Features : Dashboard,SEO,Personalization
PowerReviews Icon

Vendor: Powerreviews

Founded: 2005

Company Size: 101-250

HQ Location: 1 N. Dearborn Street 8th Floor Chicago, Illinois 60602

Financials: SERIES B

Pingdom

Website Monitoring & Performance Tools | Pingdom

4.40

Read Reviews
Pingdom Icon

Pingdom

4.40
★★★★★
★★★★★
Website Monitoring & Performance Tools | Pingdom

Pingdom is a website monitoring and performance tool used to enable the web faster and more reliable. It helps to acquire customers and enhance customer relationships.

Highlights
Top Business Usecases : Communication management,Sending & publishing communications,Engagement management
Top Features : Alerts: popups & Notifications,Widgets,SEO
Pingdom Icon

Vendor: Pingdom

Company Size: 11-50

HQ Location: Austin, Texas 78735, US

Financials: M&A

Grade.Us Review Management

Grade.us: Get More Online Reviews - Best Reputation and Review ...

4.77

Read Reviews
Grade.Us Review Management Icon

Grade.Us Review Management

4.77
★★★★★
★★★★★
Grade.us: Get More Online Reviews - Best Reputation and Review ...

Grade.us is a SaaS platform for complete online review management and marketing. It helps to improve ROI and acquire customers.

Highlights
Top Business Usecases : Rating and review management,White labeling,Reputation management
Top Features : White label,SEO,Dashboard
Grade.Us Review Management Icon

Vendor: Grade Us

Company Size: 1-10

HQ Location: Grade Us, LLC 15400 SE 30th Pl., Suite 202, Bellevue, Washington 98007, US

Financials: PRIVATE

Chatmeter Platform

Local listing, review, and social media management for the multi-location brand and agency

4.41

Read Reviews
Chatmeter Platform Icon

Chatmeter Platform

4.41
★★★★★
★★★★★
Local listing, review, and social media management for the multi-location brand and agency

Chatmeter a location expert is an all-in-one SEO management software that helps multi-location brands and agencies stay in control of every location. It helps to acquire customers and improve digital and social presence.

Highlights
Top Business Usecases : Social media management,Rating and review management,Reputation management
Top Features : SEO,Dashboard,Alerts: popups & Notifications
Chatmeter Platform Icon

Vendor: Chatmeter

Company Size: 51-100

HQ Location: 225 Broadway, Suite 1700, San Diego, CA 92101, US

Financials: SERIES A

ConnectWise Automate

Remote Monitoring and Management Software | ConnectWise Automate

4.20

Read Reviews
ConnectWise Automate Icon

ConnectWise Automate

4.20
★★★★★
★★★★★
Remote Monitoring and Management Software | ConnectWise Automate

ConnectWise Automate is a cloud-based IT management tool that helps to deliver IT services and helps companies track and manage IT assets from a single location. It gains better visibility, removes delivery roadblocks, and increases service without increasing costs through a solution that helps to master discovery, management, patching, monitoring, and automation.

Highlights
Top Business Usecases : Helpdesk management,Sales document management,Knowledge management
Top Features : Ticketing,Alerts: popups & Notifications,Personalization
ConnectWise Automate Icon

Vendor: Connectwise

Founded: 1982

Company Size: 501-1000

HQ Location: 4110 George Rd., Suite 200, Tampa, FL 33634, USA

Financials: M&A

GTmetrix

A tool that provides website speed and performance assessment across different countries and browsers enabling optimization opportunities

4.51

Read Reviews
GTmetrix Icon

GTmetrix

4.51
★★★★★
★★★★★
A tool that provides website speed and performance assessment across different countries and browsers enabling optimization opportunities

GTmetrix is a website performance testing and monitoring tool that monitors page performance and provides detailed reports on the performance of any website. It helps users develop a faster, more efficient, and all-around improved website experience.

Highlights
Top Business Usecases : Competitive intelligence,Communication management,Tracking & monitoring communications
Top Features : Widgets,SEO,Alerts: popups & Notifications
GTmetrix Icon

Vendor: GTMetrix

Company Size: 1-10

Financials: PRIVATE

Pixlee TurnTo

Social UGC, Ratings & Reviews, and Influencer Marketing platform for community-driven brands

4.74

Read Reviews
Pixlee TurnTo Icon

Pixlee TurnTo

4.74
★★★★★
★★★★★
Social UGC, Ratings & Reviews, and Influencer Marketing platform for community-driven brands

In early 2021, Pixlee merged with Ratings & Review company TurnTo, to become a combined entity dedicated to building customer-powered commerce. Paving the way for customer-powered commerce, Pixlee TurnTo now allows marketers and ecommerce executives to integrate UGC and Influencer Marketing with text-based customer content like Ratings & Reviews, Checkout Comments, and Community Q&A — without any additional technical resources required.

Highlights
Top Business Usecases : Engagement management,Engaging and following up,Social media management
Top Features : Dashboard,Personalization,Widgets
Pixlee TurnTo Icon

Vendor: Pixlee TurnTo

Company Size: 11-50

HQ Location: 625 Market Street, San Francisco, California US

Financials: SERIES A

BrightLocal

Local SEO Tools, Citation Building & Reputation ...

4.73

Read Reviews
BrightLocal Icon

BrightLocal

4.73
★★★★★
★★★★★
Local SEO Tools, Citation Building & Reputation ...

BrightLocal is a specialist local marketing platform that provides affordable local SEO and reputation management tools for search marketing agencies and SMBs. It helps to increase the visibility of business on the web and attract more local consumers.

Highlights
Top Business Usecases : Rating and review management,Reputation management,White labeling
Top Features : SEO,Feedback surveys,Personalization
BrightLocal Icon

Vendor: BrightLocal

Company Size: 101-250

Financials: PRIVATE

Listen360 Customer Engagement Platform

Customer feedback tool to make products and services more meaningful to the customers you serve.

4.72

Read Reviews
Listen360 Customer Engagement Platform Icon

Listen360 Customer Engagement Platform

4.72
★★★★★
★★★★★
Customer feedback tool to make products and services more meaningful to the customers you serve.

Listen360 is a Customer Engagement Platform for use by Executives, Frontline teams, Marketing teams and Service teams across small, medium and large enterprises. It can be deployed in industries such as Health & Fitness, Franchises, Healthcare and Services.

Highlights
Top Business Usecases : Collecting feedback,Engaging conversational surveys,Engaging and following up
Top Features : Personalization,Recording,Embedded survey forms
Listen360 Customer Engagement Platform Icon

Vendor: Listen360

Company Size: 11-50

HQ Location: 11625 Rainwater Drive, Suite 645, Alpharetta, GA 30009, US

Financials: PRIVATE

uberall

Uberall: Location Marketing cloud

4.58

Read Reviews
uberall Icon

uberall

4.58
★★★★★
★★★★★
Uberall: Location Marketing cloud

Uberall is a digital location marketing solution that allows businesses to list all their locations online, boost local SEO, capture new customers and stay in touch with customers through social media and review sites from one cloud-based platform. It is designed to help businesses in the retail, finance, tourism, automotive and other industries manage customer engagement and conversion across multi-location stores.

Highlights
Top Business Usecases : Engagement management,Engaging and following up,Rating and review management
Top Features : Feedback surveys,SEO,Personalization
uberall Icon

Vendor: Uberall

Company Size: 101-250

HQ Location: HussitenstraÃ?e 32-33, Berlin, Berlin 13355, DE

Financials: SERIES B

Synup

Unlock the power of local marketing

4.50

Read Reviews
Synup Icon

Synup

4.50
★★★★★
★★★★★
Unlock the power of local marketing
Highlights
Top Business Usecases : Engagement management,Engaging and following up,Communication management
Top Features : SEO,Dashboard,White label
Synup Icon

Vendor: Synup

Company Size: 101-250

Financials: SERIES A

SOCi

Localised Social Marketing

4.50

Read Reviews
SOCi Icon

SOCi

4.50
★★★★★
★★★★★
Localised Social Marketing

SOCi is a social media and reputation management platform built to address the complex needs of highly visible multi-location businesses. With its proprietary Content Discovery and Recommendation Engine and Instant Insight scoring algorithms, SOCi is helping businesses and digital marketing firms achieve success in social media.

Highlights
Top Business Usecases : Social media management,Engagement management,Engaging on social media
Top Features : Dashboard,Templates,Alerts: popups & Notifications
SOCi Icon

Vendor: SOCi

Company Size: 51-100

HQ Location: San Diego, CA

Financials: SERIES B

Vendasta Platform

Vendasta | The white-label platform for companies selling

4.40

Read Reviews
Vendasta Platform Icon

Vendasta Platform

4.40
★★★★★
★★★★★
Vendasta | The white-label platform for companies selling

Vendasta is a white label marketing, sales and CRM platform for companies that sell digital products and services to small and medium businesses worldwide. It helps to acquire customers and improve digital and social presence.

Highlights
Top Business Usecases : White labeling,Social media management,Engagement management
Top Features : White label,Personalization,Dashboard
Vendasta Platform Icon

Vendor: Vendasta

HQ Location: 405 220 3rd Avenue S, Saskatoon, Saskatchewan S7K 1M1, CA

Soffront

Soffront - Digital Marketing Company

4.40

Read Reviews
Soffront Icon

Soffront

4.40
★★★★★
★★★★★
Soffront - Digital Marketing Company

Soffront is a CRM platform that offers fully managed marketing services to establish the brand, generate more leads, and close more sales. It helps to acquire customers and increase sales and revenue.

Highlights
Top Business Usecases : Helpdesk management,Generation of new leads,Social media management
Top Features : SEO,Auto responder,Ticketing
Soffront Icon

Vendor: Soffront

Company Size: 51-100

HQ Location: Las Vegas, NV

Financials: PRIVATE

OutboundEngine

Marketing Automation platform to target new customers, build loyalty and close more business

4.36

Read Reviews
OutboundEngine Icon

OutboundEngine

4.36
★★★★★
★★★★★
Marketing Automation platform to target new customers, build loyalty and close more business

OutboundEngine is a cloud-based email and social media marketing software through which clients can build and run campaigns for online marketing. It enables customers to craft a well-rounded marketing strategy using email and social media tools.

Highlights
Top Business Usecases : Social media management,Engagement management,Engaging and following up
Top Features : Personalization,Templates,Dashboard
OutboundEngine Icon

Vendor: OutboundEngine

Company Size: 251-500

HQ Location: 98 San Jacinto Blvd., Suite 1300, Austin, Texas 78701, US

Financials: SERIES C

Yext Platform

Yext | The Digital Knowledge Management Platform

4.34

Read Reviews
Yext Platform Icon

Yext Platform

4.34
★★★★★
★★★★★
Yext | The Digital Knowledge Management Platform

Yext is a marketing platform that provides brand updates to the customers whenever customers require. These are brand verified answers. It retains and maintains relationship with the customers and improve digital and social presence.

Highlights
Top Business Usecases : Engagement management,Advertisement,Engaging and following up
Top Features : Personalization,SEO,Alerts: popups & Notifications
Yext Platform Icon

Vendor: Yext

Founded: 2006

Company Size: 1001-5000

HQ Location: One Madison Avenue, 5th Floor, New York, NY 10010

Financials: SERIES F

Signpost

Leading provider of CRM and Marketing Automation software

4.34

Read Reviews
Signpost Icon

Signpost

4.34
★★★★★
★★★★★
Leading provider of CRM and Marketing Automation software

Signpost is a CRM platform that helps to create lasting customer relationships. It helps to increase sales and revenue and improve digital and social presence.

Highlights
Top Business Usecases : Contact list management,Engagement management,Communication management
Top Features : Personalization,Capture information,Capture contact
Signpost Icon

Vendor: Signpost

Rio SEO

Digital Local Marketing Platform for Enterprise Brands

4.32

Read Reviews
Rio SEO Icon

Rio SEO

4.32
★★★★★
★★★★★
Digital Local Marketing Platform for Enterprise Brands

Rio SEO is an automated search engine optimization and analytic software designed to simplify complex local search marketing to convert searches into sales. It’s local marketing platform provides solutions for enterprise brands, agencies and retailers.

Highlights
Top Business Usecases : Engagement management,Engaging and following up,Reputation management
Top Features : SEO,Dashboard,Live monitoring
Rio SEO Icon

Vendor: Rio SEO

Company Size: 101-250

HQ Location: 8080 Dagget St, San Diego, California 92111, US

Financials: PRIVATE