Yotpo Overview

Yotpo is a commerce marketing cloud offering advanced solutions for reviews, visual marketing, loyalty, and referrals. It enables customer acquisition, content moderation, and performance analytics in one platform.

Use Cases

Customers recommend Advertisement, Engagement Management, Social Media Management, as the business use cases that they have been most satisfied with while using Yotpo.

Other use cases:

  • Rating And Review Management
  • Content Management
  • Sending & Publishing Communications
  • Revenue Cycle Management
  • Loyalty Management
  • Customer Feedback Management
  • Personalized Marketing
See all use cases See less use cases

Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Yotpo.

Other priorities:

  • Improve Brand Engagement
  • Increase Sales & Revenue
  • Improve ROI
  • Build Brand Awareness
  • Increase Customer Life Time Value
  • Enter New Markets Internationally Or Locally
  • Improve Digital And Social Presence
  • Improve Consistency
  • Scale Best Practices
  • Launch New Products
  • Grow Market Share
  • Reduce Bounce
  • Improve Efficiency
  • Increase Average Basket Value
  • Improve Visibility
See all business priorities See less business priorities

Yotpo Use-Cases and Business Priorities: Customer Satisfaction Data

Yotpo works with different mediums / channels such as Social Media. Website. Facebook etc.

Yotpo's features include Widgets, Personalization, Landing Page, etc. and Yotpo support capabilities include AI Powered, 24/7 Support, Phone Support, etc. also Yotpo analytics capabilities include Custom Reports, and Analytics.

Reviews

"With Yotpo, we collect feedback about how our shoes fit and publish those reviews so other customers know how to order their shoes best. This customer feedback loop helps improve our customer service and inform our product offering." - Kristin Sword

Yotpo, Okendo, NiceJob, Broadly, BirdEye, etc., all belong to a category of solutions that help Reviews and Reputation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Yotpo

Top Industries

  • Consumer Goods
  • Health, Wellness and Fitness
  • Sports

Popular in

  • Small Business
  • Mid Market
  • Large Enterprise

Yotpo is popular in Consumer Goods, Health, Wellness And Fitness, and Sports and is widely used by Small Business, Mid Market, and Large Enterprise.

Yotpo Customer wins, Customer success stories, Case studies

What makes Yotpo ideal for Engagement Management?

Why is Yotpo the best choice for Social Media Management?

What makes Yotpo ideal for Rating And Review Management?

Why is Yotpo the best choice for Content Management?

14 buyers and buying teams have used Cuspera to assess how well Yotpo solved their Reviews and Reputation needs. Cuspera uses 6551 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Reviews and Reputation needs.

CUSTOMERS TESTIMONIALS
Yotpo testimonial

Kristin Sword

Marketing Manager

Greats

With Yotpo, we collect feedback about how our shoes fit and publish those reviews so other customers know how to order their shoes best. This customer feedback loop helps improve our customer service and inform our product offering. Testimonial By Kristin Sword
Yotpo testimonial

Emilie Pacheco

Digital Marketing Manager

Naturium

I truly believe in the power of reviews. I love Yotpo’s in-email response functionality. I think it’s sort of the gold standard — it’s a great way to get those reviews. Testimonial By Emilie Pacheco
Yotpo testimonial

Steve Madden

CEO

Steve Madden

Yotpo's agile and single-platform approach improves our ability to provide a unified customer experience, not just for Steve Madden but across Testimonial By Steve Madden
CUSTOMERS TESTIMONIALS
Yotpo testimonial

Kristin Sword

Marketing Manager

Greats

With Yotpo, we collect feedback about how our shoes fit and publish those reviews so other customers know how to order their shoes best. This customer feedback loop helps improve our customer service and inform our product offering. Testimonial By Kristin Sword
Yotpo testimonial

Emilie Pacheco

Digital Marketing Manager

Naturium

I truly believe in the power of reviews. I love Yotpo’s in-email response functionality. I think it’s sort of the gold standard — it’s a great way to get those reviews. Testimonial By Emilie Pacheco
Yotpo testimonial

Steve Madden

CEO

Steve Madden

Yotpo's agile and single-platform approach improves our ability to provide a unified customer experience, not just for Steve Madden but across Testimonial By Steve Madden
 

Australian underwear brand Boody taps Yotpo tech for The Lounge loyalty programme revamp

Boody, an Australian underwear brand, has revamped its loyalty program, The Lounge, using Yotpo's technology. This collaboration involves the integration of Yotpo's reviews and loyalty solutions, enh...ancing Boody's customer engagement and rewards system.

Revolution Beauty - Consumer Goods

Yotpo Loyalty & Referrals helped Revolution Beauty boost direct-to-consumer growth. The company built RevRewards, a tiered loyalty and referrals program, after listening to customer feedback. They pa...rtnered with Astound Commerce to re-platform on Salesforce Commerce Cloud. The program increased the average purchase rate by 234%. Revolution Beauty saw an 8x ROI and exceeded all financial goals with Yotpo's solution.

Mignonne Gavigan - Apparel & Fashion

Yotpo Email & SMS helped Mignonne Gavigan after they struggled with Klaviyo. The brand faced poor onboarding, slow list warming, and weak segmentation with Klaviyo. Yotpo provided a dedicated CSM, fa...st onboarding, and smarter segmentation. Mignonne Gavigan saw better open rates, click-through rates, and conversions. Transparent pricing and strong support improved their customer engagement and results.

ACAI - Apparel & Fashion

Yotpo helped ACAI boost sales by 76%. ACAI used Yotpo Reviews, SMS, and loyalty tools to collect customer feedback and drive referrals. The brand wanted to turn word-of-mouth into more sales and bett...er understand their customers. Yotpo's platform made it easy to gather reviews and use insights to improve products. ACAI saw strong growth and higher conversion rates after using Yotpo.

goodr - Apparel & Fashion

Yotpo Loyalty helped goodr launch a loyalty program that fits their fun brand. The program boosted customer retention and increased repeat purchases. goodr saw a 4.6x increase in orders and a 57% rep...eat purchase rate. Customers who made three or more purchases grew by 81%. Sales from repeat customers rose by 38%. Loyalty data now shapes all of goodr’s marketing strategies.

Green People - Health, Wellness And Fitness - Small

Yotpo helped Green People collect over 22,000 reviews, boosting user-generated content. Shoppers who engaged with reviews were 48% more likely to return to the site. The brand used custom questions a...nd smart filters to make reviews more relevant. Green People saw a 64% increase in conversion after widget engagement. Average time spent onsite rose by 57.2%.

Introducing Yotpo Subscriptions!

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Frequently Asked Questions(FAQ)

for Yotpo

What is Yotpo?

Yotpo is a user-generated content marketing platform that provides advanced solutions for building brand value, customer experience, visual marketing, loyalty and referrals. It is suited for e-commerce marketers looking to accelerate growth by enabling advocacy and maximizing customer lifetime value.

It features SMS marketing, Reviews & Ratings, Loyalty & Referrals, Visual Marketing and easy integration. It allows to moderate, measure and optimize all your content in one platform.

It offers content generation through reviews, community Q&A, photos, social curation and on-site social proof. It allows to acquire customers through custom-designed customer experience, on-site conversions, referral programs, visitor’s email, campaigns and traffic acquisitions. It provides with measurable ROI, dashboards, customer management, consumer insights, program and performance analytics.

What is Yotpo used for?

Yotpo is a Reviews and Reputation Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Advertisement, Engagement Management and Social Media Management .

What are the top features of Yotpo?

Widgets, Personalization and Landing page are some of the top features of Yotpo.

Who uses Yotpo?

Yotpo is used by Consumer Goods, Health, Wellness And Fitness and Sports among other industries.

What are Yotpo alternatives?

Okendo, NiceJob, Broadly and BirdEye are popular alternatives for Yotpo.

Where is Yotpo located?

Yotpo is headquartered at 33 West 19th Street, 5th floor, New York City, NY 10011, USA.
lightning

Peers used Yotpo for advertisement and engagement management

Yotpo Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.57/5 ★

Read Reviews (34)
Custom Reports

3.99/5 ★

Read Reviews (1042)
Analytics

3.85/5 ★

Read Reviews (324)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.57/5 ★

Read Reviews (34)
Custom Reports

3.99/5 ★

Read Reviews (1042)
Analytics

3.85/5 ★

Read Reviews (324)

Software Failure Risk Guidance

?

for Yotpo

Overall Risk Meter

Low Medium High

Top Failure Risks for Yotpo

Yotpo, Ltd Profile

Company Name

Yotpo, Ltd

Company Website

https://www.yotpo.com/

Year Founded

2011

HQ Location

33 West 19th Street, 5th floor, New York City, NY 10011, USA

Employees

251-500

Social

Financials

SERIES D