Yotpo Overview

Yotpo is a commerce marketing cloud offering advanced solutions for reviews, visual marketing, loyalty, and referrals. It enables customer acquisition, content moderation, and performance analytics in one platform.

Use Cases

Customers recommend Advertisement, Engagement Management, Social Media Management, as the business use cases that they have been most satisfied with while using Yotpo.

Other use cases:

  • Rating And Review Management
  • Content Management
  • Sending & Publishing Communications
  • Revenue Cycle Management
  • Loyalty Management
  • Customer Feedback Management
  • Personalized Marketing
See all use cases See less use cases

Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Yotpo.

Other priorities:

  • Improve Brand Engagement
  • Increase Sales & Revenue
  • Improve ROI
  • Build Brand Awareness
  • Increase Customer Life Time Value
  • Enter New Markets Internationally Or Locally
  • Improve Digital And Social Presence
  • Improve Consistency
  • Scale Best Practices
  • Launch New Products
  • Grow Market Share
  • Reduce Bounce
  • Improve Efficiency
  • Increase Average Basket Value
  • Improve Visibility
See all business priorities See less business priorities

Yotpo Use-Cases and Business Priorities: Customer Satisfaction Data

Yotpo works with different mediums / channels such as Social Media. Website. Facebook etc.

Yotpo's features include Widgets, Personalization, Landing Page, etc. and Yotpo support capabilities include AI Powered, 24/7 Support, Phone Support, etc. also Yotpo analytics capabilities include Custom Reports, and Analytics.

Reviews

"Focusing on innovation keeps Bob's Discount Furniture ahead of the curve. By developing solutions that anticipate our customers' needs, Yotpo helps us to do exactly that." - Scott Perry

Yotpo, Okendo, NiceJob, Broadly, BirdEye, etc., all belong to a category of solutions that help Reviews and Reputation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Yotpo

Top Industries

  • Consumer Goods
  • Health, Wellness and Fitness
  • Sports

Popular in

  • Small Business
  • Mid Market
  • Large Enterprise

Yotpo is popular in Consumer Goods, Health, Wellness And Fitness, and Sports and is widely used by Small Business, Mid Market, and Large Enterprise.

Comprehensive Insights on Yotpo Use Cases

What Are the key features of Yotpo for Engagement Management?

What Are the key features of Yotpo for Social Media Management?

How efficiently Does Yotpo manage your Rating And Review Management?

What makes Yotpo ideal for Content Management?

14 buyers and buying teams have used Cuspera to assess how well Yotpo solved their Reviews and Reputation needs. Cuspera uses 6551 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Reviews and Reputation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Yotpo testimonial

Scott Perry

VP, Executive Director of Digital and Omni-Channel Experience

Bob’s Discount Furniture

Focusing on innovation keeps Bob's Discount Furniture ahead of the curve. By developing solutions that anticipate our customers' needs, Yotpo helps us to do exactly that. Testimonial By Scott Perry
Yotpo testimonial

Jon Haroskiewicz

Senior eCommerce Merchandiser

GoPro

We want to be as authentic as possible, so we share what our customers have to say. Testimonial By Jon Haroskiewicz
Yotpo testimonial

Jake Kassan

Chief Executive Officer

MVMT Watches

It’s important that our customers have a really great purchasing experience, and Yotpo’s simplicity ensures that. Testimonial By Jake Kassan
CUSTOMERS TESTIMONIALS
Yotpo testimonial

Scott Perry

VP, Executive Director of Digital and Omni-Channel Experience

Bob’s Discount Furniture

Focusing on innovation keeps Bob's Discount Furniture ahead of the curve. By developing solutions that anticipate our customers' needs, Yotpo helps us to do exactly that. Testimonial By Scott Perry
Yotpo testimonial

Jon Haroskiewicz

Senior eCommerce Merchandiser

GoPro

We want to be as authentic as possible, so we share what our customers have to say. Testimonial By Jon Haroskiewicz
Yotpo testimonial

Jake Kassan

Chief Executive Officer

MVMT Watches

It’s important that our customers have a really great purchasing experience, and Yotpo’s simplicity ensures that. Testimonial By Jake Kassan

Case Studies

Apparel & Fashion

CASE STUDY Helly Hansen

Yotpo helped Helly Hansen boost online sales and customer engagement. Vaimo replatformed Helly Hansen to Magento 2 and added Yotpo for user-generated content. Helly Hansen saw an 11% order-to-review ...conversion rate. Online revenue grew by 45% year over year. Site traffic increased by 24%. Reviews per product also rose by 24%.

Apparel & Fashion

CASE STUDY Yandy

Yotpo’s Dynamic Product Ads helped Yandy boost Facebook ad results. Yandy used customer reviews and ratings in ads to target shoppers who visited or abandoned their site. The new ads tripled click-th...rough rates and cut cost per click by 72%. Return on ad spend increased by 78%. Yandy saw 70% more sales from ads with customer content.

Apparel & Fashion

CASE STUDY Pace Athletic

Yotpo helped Pace Athletic boost engagement and sales. Pace used Yotpo's loyalty and reviews platform to connect loyalty with user-generated content. This led to a 264% year-over-year increase in rev...enue from loyalty. Repeat purchase rate rose by 25%, and redeemers spent 70% more than non-redeemers. On-site conversion from reviews increased by 167%. Pace also saw more cross-category sales and higher customer retention.

Health, Wellness and Fitness

CASE STUDY Huron

Yotpo Reviews helped Huron, a men's personal care brand, double their review volume and reach a 9.8% conversion rate on product pages. Huron needed more reviews, better display options, and stronger ...shopper engagement. By switching to Yotpo, they used Smart Prompts, AI Summaries, and Smart Sorting, and improved email flows. These changes led to more reviews and higher conversions, building trust with shoppers. Huron outperformed industry benchmarks and saw more revenue per session from review readers.

Apparel & Fashion

CASE STUDY Greats

Yotpo helped Greats collect and display user-generated content like reviews and photos. Greats used Yotpo’s Custom Review Forms to get feedback about shoe sizing and improve the customer experience. ...40% of site visitors engaged with on-site UGC. About 60% of buyers interacted with UGC before making a purchase. Greats saw higher conversion rates and better customer service with Yotpo.

Apparel & Fashion

CASE STUDY LSKD

Yotpo Loyalty & Referrals helped LSKD make its loyalty program seamless in-store and online. LSKD used Novel wallet passes so shoppers could join and redeem rewards with a QR code at checkout. This m...ade sign-ups easy and boosted engagement. Weekly wallet pass scans grew from 20–40 to 200–300. LSKD captured more in-store data, grew its marketing database, and improved targeted email and SMS campaigns. Staff used store-level data to increase adoption and optimize in-store performance.

Video

Introducing Yotpo Subscriptions!

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Frequently Asked Questions(FAQ)

for Yotpo

What is Yotpo?

Yotpo is a user-generated content marketing platform that provides advanced solutions for building brand value, customer experience, visual marketing, loyalty and referrals. It is suited for e-commerce marketers looking to accelerate growth by enabling advocacy and maximizing customer lifetime value.

It features SMS marketing, Reviews & Ratings, Loyalty & Referrals, Visual Marketing and easy integration. It allows to moderate, measure and optimize all your content in one platform.

It offers content generation through reviews, community Q&A, photos, social curation and on-site social proof. It allows to acquire customers through custom-designed customer experience, on-site conversions, referral programs, visitor’s email, campaigns and traffic acquisitions. It provides with measurable ROI, dashboards, customer management, consumer insights, program and performance analytics.

What is Yotpo used for?

Yotpo is a Reviews and Reputation Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Advertisement, Engagement Management and Social Media Management .

What are the top features of Yotpo?

Widgets, Personalization and Landing page are some of the top features of Yotpo.

Who uses Yotpo?

Yotpo is used by Consumer Goods, Health, Wellness And Fitness and Sports among other industries.

What are Yotpo alternatives?

Okendo, NiceJob, Broadly and BirdEye are popular alternatives for Yotpo.

Where is Yotpo located?

Yotpo is headquartered at 33 West 19th Street, 5th floor, New York City, NY 10011, USA.
lightning

Peers used Yotpo for advertisement and engagement management

Yotpo Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.57/5 ★

Read Reviews (34)
Custom Reports

3.99/5 ★

Read Reviews (1042)
Analytics

3.85/5 ★

Read Reviews (324)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.57/5 ★

Read Reviews (34)
Custom Reports

3.99/5 ★

Read Reviews (1042)
Analytics

3.85/5 ★

Read Reviews (324)

Software Failure Risk Guidance

?

for Yotpo

Overall Risk Meter

Low Medium High

Top Failure Risks for Yotpo

Yotpo, Ltd News

Customer

Australian underwear brand Boody taps Yotpo tech for The Lounge loyalty programme revamp

Boody, an Australian underwear brand, has revamped its loyalty program, The Lounge, using Yotpo's technology. This collaboration involves the integration of Yotpo's reviews and loyalty solutions, enhancing Boody's customer engagement and rewards system.

Yotpo, Ltd Profile

Company Name

Yotpo, Ltd

Company Website

https://www.yotpo.com/

Year Founded

2011

HQ Location

33 West 19th Street, 5th floor, New York City, NY 10011, USA

Employees

251-500

Social

Financials

SERIES D