Real-World Case Studies and Customer Success Stories with Uberflip

Uberflip and 6sense helped ContinuumCloud shift from in-person events to a digital-first demand generation and ABM strategy. They used personalized content, dynamic tags, and targeted campaigns to en...gage accounts at scale. The team combined first-party and third-party data to prioritize and nurture leads. As a result, ContinuumCloud saw a 267% increase in pipeline, 114.6% more sessions, 99% more site visitors, and a 57.1% rise in page views.
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Uberflip helped Matillion personalize sales outreach for 6000 target accounts. Matillion used Uberflip's dynamic personalization to create custom content for each prospect. This approach moved 30% of... tier 2 accounts to tier 1 and generated 800+ new MQAs. Matillion created $1.66M in new pipeline and 112 new opportunities. The solution let Matillion scale ABM without hiring more staff.
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Uberflip helped Trimble improve their global marketing strategy. Trimble used Uberflip to standardize tagging, speed up content activation, and improve collaboration. They doubled the number of sessi...ons year over year. Organic traffic sessions grew from 2,900 in 2021 to 9,238 in 2022. Trimble also increased pages per session to 2.15 and reached 11,000 organic traffic sessions.
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Matillion needed to personalize their marketing at scale for their 6K Campaign. They had 6000 target accounts to convert to MQLs but struggled with engagement. Using Uberflip, they created personaliz...ed content experiences for each account. This approach allowed them to engage all prospects, move 30% of Tier 2 prospects to Tier 1, and generate $1.66M in new pipeline.
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EcoVadis wanted to create engaging and personalized content experiences for their website visitors. They used Uberflip to develop targeted landing pages and personalized content streams. This approac...h increased their hot leads by 33% and MQL to SAL conversion by 46%. As a result, EcoVadis saw a 200% increase in marketing attributed revenue.
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Uberflip helped Foundant Technologies organize content by buying stage and customer pain point. Before Uberflip, Foundant struggled to know which content worked and how to guide partners. With Uberfl...ip, they mapped content to customer needs and used analytics to track engagement. They found gaps in their content journey and used tagging to manage growth. This data-driven approach led to better decisions and higher engagement.
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Matillion used Uberflip to improve their ABM campaigns. They aimed to support sales with outbound prospecting by creating personalized experiences. The marketing team used Demandbase to identify targ...et accounts, and sales used Uberflip to send value-based content. This approach turned cold calls into warm calls. Sales saw higher results in meetings booked and content engagement. The best-performing sales Stream had an average session duration of 2 minutes 55 seconds and a low bounce rate of 42.9%. Matillion plans to continue using Uberflip to expand their sales reach and align go-to-market teams.
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Uberflip helped Matillion run an ABM pilot to target accounts using Snowflake. Matillion used a multi-channel campaign with events, ads, email, and webinars for 200 accounts. They created a personali...zed content experience to show how Matillion and Snowflake work together. The campaign tracked visitor engagement and shared insights with sales. This approach influenced 33 opportunities and helped accelerate pipeline creation.
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Uberflip helped Pivotal bring all their content from over 10 blogs, Twitter feeds, YouTube channels, and ebooks into one place. Lauren Volpi, digital marketing director at Pivotal, says Uberflip made... it easier to fuel sales conversations. The platform unified their content experience. This helped their marketing team work better and support sales. Uberflip improved how Pivotal managed and shared content.
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Uberflip helped EcoVadis create personalized content experiences for every website visitor. EcoVadis used Uberflip to build targeted landing pages and digital sales rooms for sales reps. This led to ...a 33% increase in hot leads and a 46% increase in MQL to SAL conversions. EcoVadis saw a 200% increase in marketing-attributed revenue. The solution enabled the team to focus on high-intent prospects and deliver relevant content at scale.
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Uberflip helped Fortinet launch and grow their ABM program. Fortinet moved from generic to personalized programs. They beat conversion benchmarks by 15 times without extra resources. Hillary Lupo use...d Uberflip to rethink existing resources and build a strong ABM strategy. Fortinet saw a 5.4x increase in pageviews using Site Engager. The tool let them show third party reports on their homepage without distracting visitors.
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Fortinet used Uberflip's Site Engager to increase their pageviews by 5.4 times. The tool allowed them to feature third-party reports on their homepage without distracting visitors. This helped Fortin...et exceed conversion benchmarks by 15 times without needing additional resources.
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Uberflip helped Fortinet respond fast to a major ransomware attack. Before Uberflip, Fortinet struggled to publish content quickly and had to use many separate tools. With Uberflip, they built a sing...le hub for all their content. During the Petya ransomware crisis, they created a custom content stream in hours. In 24 hours, their campaign got over 10,000 unique visitors and 300+ demo leads. Fortinet's team and customers gave strong positive feedback.
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Uberflip helped Fortinet improve their content experience for ABM and email campaigns. The marketing team used Uberflip to integrate content and respond faster to security threats. They saw a 7x incr...ease in responses to BDR emails. One email campaign generated over 300 demo leads in 24 hours. Fortinet also booked 33% more calls with ABM Streams and had 10,000 web visits in a day.
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Uberflip helped Impartner grow web traffic by over 300%. Impartner used Uberflip to create over 200 pieces of content in one year. The team increased efficiency by 25% and saved many hours each month.... Impartner ranked for hundreds of keywords in top Google positions. They saw a 326% increase in organic monthly users, a 754% increase in organic keywords, and a 75% increase in organic conversions. Uberflip made it easy for Impartner to scale content and drive demand.
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Uberflip helped SketchUp create a persona-specific lead nurture campaign. Before using Uberflip, SketchUp struggled to organize content and target the right prospects. With Uberflip, they built a per...sonalized content experience for each buyer. This led to a 366% increase in sign-ups for trials or purchases. Their conversion rate rose to 7%, up from 1.5% with less personalized campaigns.
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Wes Quintin, Marketing Manager at Avanti Software, used Uberflip to improve sales and marketing alignment. This helped the sales team close deals faster. The testimonial highlights the positive impac...t of Uberflip on Avanti Software's sales process.
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Uberflip helped NanoLumens organize and personalize their content for 11 verticals. The marketing team used Uberflip to tag and segment content, creating targeted streams for each audience. This led ...to a 64% increase in click through rates and 20 new opportunities. Landing page conversion rates jumped from 2-4% to 11%. Video content views tripled. Publishing time dropped from 30 minutes to under five. Most importantly, lead conversion increased by 450%.
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Uberflip helped Suki run a personalized awareness campaign. Suki wanted to boost brand awareness and educate prospects in healthcare. The sales team used Uberflip to create custom Sales Streams for e...ach lead. This made emails more personal and relevant. The campaign increased page views by 36%. The sales team found it easier to nurture leads and share branded content.
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Uberflip helped TMLT improve customer retention. TMLT faced high customer acquisition costs and needed to keep more customers. They used Uberflip to create a content destination that addressed reason...s for churn. They sent personal emails from their CEO with a clear call to action. The campaign achieved a 52% open rate and a 95.7% retention rate, even during the pandemic.
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Uberflip's Sales Assist tool helped TripleLift improve how sales and marketing work together. TripleLift used content tagging and templates to let sales reps build personalized content streams for cl...ients. In 90 days, 73 sales reps engaged 400 accounts. Each account saw 3.6 buyers and 4.26 assets consumed, with over 31 hours of engagement. TripleLift now uses insights from Uberflip to refine their content strategy and support sales better.
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Uberflip helped NanoLumens improve their content experience. NanoLumens used Uberflip Hub and Content Streams to segment and personalize content for 11 verticals. They saw a 64% increase in click-thr...oughs and a 450% increase in conversions. The marketing team saved 85% of their time in production. Uberflip made it easy for visitors to find content relevant to their industry.
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Uberflip helped ManpowerGroup run a multi-channel demand generation campaign. They used email, paid ads, and social platforms to target accounts and send them to Uberflip campaign pages. The campaign... led to high content engagement and over 150 asset downloads. More than 75% of target accounts were reached and brought back to campaign pages. ManpowerGroup plans to improve personalization and use calls-to-action to move prospects toward purchase.
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Uberflip helped automotiveMastermind create a repeatable content strategy during the COVID-19 pandemic. The marketing team used Uberflip to quickly pivot content and support dealerships with timely i...nformation. They launched an omnichannel campaign using Market IQ and digital ads, driving traffic to Uberflip content destinations. Results included a 209% increase in content-based form submissions, 185% more marketing-generated leads, and an 81% rise in marketing-contributed revenue. Dealerships now recognize the brand, making sales outreach easier.
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SketchUp needed a better way to organize their content and nurture leads. They used Uberflip to create a persona-specific lead nurture campaign. This allowed them to provide the right content to the ...right buyer at the right time. As a result, they saw a 366% increase in sign-ups for trials or purchases, with a 7% conversion rate compared to 1.5% from less personalized campaigns.
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EcoVadis ran a demand generation campaign to improve lead conversion. They used a multichannel approach with ABM and sales engagement to target high-value accounts. The campaign increased their marke...ting qualified lead to sales accepted opportunity rate to 75%, up from 45%. They also moved 93% of contacts from target accounts into warm and hot queues, ready for discovery calls.
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