Real-World Case Studies and Customer Success Stories with Strutta

Airbnb used Strutta's Contest Platform to run a user-generated content contest. The campaign aimed to boost brand awareness and website... traffic. Couples entered by submitting photos and answering questions. Airbnb used Strutta's secure daily voting and Fraud Guard system to ensure fair play. The contest microsite tracked all activity with Google Analytics. Over 10,000 votes were cast in one month, and 240 entrants became brand advocates.
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Strutta's Social Promotions Platform powered an award-winning sweepstakes for Newfoundland and Labrador Tourism. The campaign gave away a trip every... half hour for 24 hours, driving viral sharing and engagement. Nearly 900,000 customer leads were captured in one day. The tourism board doubled its Facebook fan count. WestJet gained 7,000 new Facebook Likes. The contest won multiple industry awards for social media marketing.
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Strutta powered Kiwi Collection's Instagram contest to boost followers. The #KiwiMoments campaign encouraged users to share travel photos and follow... Kiwi Collection. The contest ran on both Instagram and Facebook, driving engagement and entries. Kiwi Collection's Instagram followers grew by 50% during the contest and 100% the next month. The campaign generated 3,390 visits, 118 entries, and 826 votes in 22 days. Sharing drove 54% of contest traffic, with each share averaging 10.2 clicks.
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Airbnb used Strutta's Contest Platform to run a user-generated content contest. The campaign aimed to boost brand awareness and website... traffic. Couples entered by submitting photos and answering questions. Airbnb used Strutta's secure daily voting and Fraud Guard system to ensure fair play. The contest drew 240 entrants and over 10,000 votes in one month. Each shared link averaged 16 clicks, turning participants into brand advocates.
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Airbnb used Strutta's Contest Platform to boost brand awareness. They launched the Destination Honeymoon contest with Honeyfund.com. Couples entered by... sharing photos and stories. The contest used secure daily voting and strong branding tools. Airbnb tracked all activity with Google Analytics. Over 10,000 votes were cast in one month. 240 entrants became brand advocates, and each shared link got 16 clicks on average.
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Strutta Contest PRO helped Airbnb boost brand awareness and website traffic. Airbnb ran the Destination Honeymoon contest, getting 240 entrants... to act as brand advocates. Each shared link got an average of 16 clicks. The contest received 10,299 votes in one month. Strutta's secure voting and Fraud Guard system ensured fair play and strong branding.
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Kiwi Collection used Strutta’s social promotions platform to run the #KiwiMoments Instagram contest. The goal was to grow their Instagram... followers and boost engagement. The contest increased their Instagram account by 50% during the promotion and another 100% the next month. The campaign drove 3,390 visits, 118 entries, and 826 votes in 22 days. Each share brought 10.2 clicks, helping build an engaged Instagram community.
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Airbnb wanted to increase brand awareness and drive traffic to their website. They launched the Destination Honeymoon contest with Honeyfund.com... using Strutta's Contest platform. The contest allowed couples to enter by submitting a photo and answering questions. Airbnb used Strutta's tools for branding, secure voting, and tracking. The contest resulted in 240 entrants acting as brand advocates, with 10,299 votes cast in one month.
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Kiwi Collection wanted to grow its Instagram follower base in 2013. They launched a hashtag-based Instagram contest called #KiwiMoments to... engage users. Participants shared travel photos from Kiwi Collection hotels, with the chance to win a 5-night stay. The contest increased Instagram followers by 50% during the promotion and 100% after. It also drove significant traffic, with 54% of visits from referrals and each share generating 10.2 clicks.
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Strutta powered Crate and Barrel's Ultimate Wedding Contest, driving $35 million in gift registry creation. Couples entered by creating a... registry and sharing their story, with over 16,000 participants. The contest site was fully customized using Strutta's contest API. Crate and Barrel saw over 3 million page views and half a million votes each year. The campaign boosted online engagement and inspired similar promotions by other brands.
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Frameri used Strutta's Instagram contest tool to boost its Indiegogo campaign. The eyewear startup launched a design contest, attracting 128... entries and 1,500 votes in 40 days. Website traffic jumped from 600-700 to 3,000-5,000 visits per week during the contest. 2% of contest visitors donated, helping Frameri raise nearly $65,000—more than double its original goal. Strutta's fraud prevention ensured fair voting and contest results.
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Crate and Barrel used Strutta's Contest API to launch the Ultimate Wedding Contest. Couples created a gift registry and entered... by sharing photos and stories. The contest generated $35 million in gift registry creation over two years. More than 16,000 couples participated, with over 3 million page views and 500,000 votes each year. Strutta's platform managed entries, validated registries, and ensured fair voting.
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Crate and Barrel wanted to increase gift registry creation and engage consumers online. They launched the Ultimate Wedding Contest, where... couples created a gift registry and entered to win a $100,000 dream wedding. Strutta's Contest API helped validate entries and manage the contest. The contest led to $35 million in gift registry creation, over 16,000 entries, and 3 million page views each year.
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Crate and Barrel wanted to increase gift registry creation and engage consumers online. They launched the Ultimate Wedding Contest, where... couples created a gift registry and submitted entries for a chance to win a $100,000 wedding. Using Strutta's Contest API, Crate and Barrel validated entries and managed the contest. The contest led to $35 million in gift registry creation, over 16,000 entries, and 3 million page views each year.
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Frameri, a new online optical shop, needed to raise funds and drive website traffic. They launched a design contest using... Strutta's platform to engage the design community. The contest attracted 128 entries and increased website visits from 600-700 to 3,000-5,000 per week. As a result, Frameri exceeded its fundraising goal, raising nearly $65,000.
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Strutta helped Maggiano's Little Italy run a contest for newly engaged couples. The contest microsite drew 8,850 visits on its... first day. 874 couples submitted their Wish Lists and 11,920 people voted for their favorite entry. Strutta's platform enabled easy photo uploads, public voting, and fraud protection. Maggiano's promoted the contest with social media and press releases, driving strong engagement.
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Maggiano's Little Italy used Strutta to launch a sweepstakes campaign. The goal was to promote new featured dishes and boost... menu awareness. Fans entered by filling out a form for a chance to win prizes, including VIP concert tickets. The campaign ran as a microsite with Facebook integration and refer-a-friend incentives. Maggiano's achieved a 75% conversion rate and 77,656 entries in one month. Over 2,100 social referrals were generated.
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Strutta's Contest PRO helped Maggiano's Little Italy launch a wedding-themed contest. The campaign drew 8,850 visits to the microsite on... its first day. 874 engaged couples submitted entries, and 11,920 people voted nationwide. Maggiano's used Strutta's platform for photo uploads, judging, and secure public voting. Social media and press releases boosted traffic at key milestones.
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Maggiano's Little Italy wanted to promote their new featured dishes and create interest in future menus. They launched the Crush... Sweepstakes, where fans could enter to win prizes like Dave Matthews Band VIP tickets. Using Strutta's Social Sweepstakes, they ran the campaign as a microsite with Facebook integration. The campaign achieved a 75% conversion rate, 77,656 entries in one month, and 2,159 social referrals.
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Maggiano's Little Italy wanted to promote their 44 locations as wedding venues. They launched a contest with Strutta's Contest PRO... package, where couples shared wishes through photos and essays. The contest attracted 8,850 visits on the first day. Maggiano's used social media and press releases to boost engagement. They received 874 submissions and 11,920 votes. The contest helped drive significant traffic to their site.
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Strutta helped the Vancouver Whitecaps run a social media sweepstakes for their 2014 season ticket renewal campaign. The campaign offered... a 12% discount and used social sharing to unlock more prizes. Fans generated 2,818 shares and 11,470 click-throughs in two weeks. Social sharing drove 62.5% more visits. The winner, not a previous season ticket holder, bought several tickets after winning.
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Strutta's Social Promotions Platform helped the Vancouver Whitecaps boost season ticket sales. The team launched a sweepstakes with a 12%... discount and social sharing rewards. Fans unlocked more prizes as they shared the campaign online. The promotion got 2,544 entries, 2,818 shares, and 11,470 click-throughs in two weeks. Social sharing drove 62.5% more visits. The winner, not a previous ticket holder, bought several season tickets after winning.
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The Vancouver Whitecaps wanted to increase their season ticket sales beyond their existing audience. They launched the 'Strength in Numbers'... campaign, offering a 12% discount and a sweepstakes for a suite experience. Social sharing was key, with prizes unlocked as shares increased. Using Strutta's tools, they set up a branded sweepstakes and tracked social media engagement. The campaign resulted in 2,544 entries, 2,818 shares, and 11,470 click-throughs. The winner, not previously a ticket holder, bought several season tickets after winning.
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The Vancouver Whitecaps wanted to increase exposure and sales beyond their existing season ticket holders. They launched the 'Strength in... Numbers' campaign offering a 12% discount on season tickets and a sweepstakes for a suite. Fans could unlock more prizes by sharing the promotion on social media. Using Strutta's platform, they set up a branded sweepstakes and tracked social shares. The campaign resulted in 2,544 entries, 2,818 shares, and a 62.5% increase in visits. The winner, not a season ticket holder, bought several tickets after winning.
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The Province used Strutta's social promotions platform to run a 10-week Commuting Challenge and sweepstakes. They posted videos of readers... test-driving a hybrid car and promoted the contest on Facebook. The campaign nearly doubled The Province's Facebook likes and drove 9,194 visits and 3,874 entries in four weeks. Over half of entrants opted in for more information from Toyota. The sweepstakes helped raise awareness of hybrid vehicles and increased engagement with local commuters.
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The Province, a regional newspaper in British Columbia, faced challenges in promoting a hybrid vehicle due to high fuel costs and long commutes. They partnered with... Toyota BC for a 10-week Commuting Challenge, where 10 readers test-drove a hybrid car. The Province used Strutta's platform to create a Facebook promotion, encouraging participants to watch videos and answer questions for a chance to win a car lease. The campaign increased awareness of hybrid vehicles, doubled Facebook likes, and attracted 9,194 visits and 3,874 entries.
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The Province, a regional newspaper in British Columbia, faced challenges in promoting a hybrid vehicle due to high fuel costs and long commutes. They partnered with... Toyota BC for a 10-week Commuting Challenge, where 10 readers test-drove a hybrid car. Using Strutta's platform, they created a Facebook promotion to engage participants. The campaign increased awareness of hybrid vehicles, doubled Facebook likes, and attracted 9,194 visits and 3,874 entries. 52% of entrants opted to receive more information from Toyota.
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Strutta powered a Facebook contest for Men's Health and Women's Health. The contest drew 15 million entry views and over... 1 million votes. Users spent an average of 3 minutes per visit and viewed 7 pages. The custom voting grid and real-time leaderboard increased engagement. One participant brought in more than 3,000 visitors.
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The Province used Strutta’s social promotions platform to boost engagement for its Commuting Challenge. The campaign featured videos of readers... test-driving a hybrid car and a Facebook sweepstakes. Participants answered questions about the videos for a chance to win a 2-year Prius c lease. The campaign nearly doubled The Province’s Facebook likes and drove 9,194 visits and 3,874 entries in four weeks. Over half of entrants opted in for more Toyota info, and 50% shared on social media.
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Men's Health and Women's Health wanted to boost user engagement on Facebook and their websites. They launched a custom photo... contest called Facebook's Fittest Friends using Strutta's Contest API. The contest was accessible on Facebook and their website, featuring a '6-up' voting grid and real-time leaderboard. The contest attracted 15 million views and over 1 million votes. The average visitor viewed 7 pages and spent 3 minutes per visit.
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Newfoundland and Labrador Tourism wanted to attract more visitors and increase social media engagement. They partnered with Strutta to create... a sweepstakes offering a trip to Newfoundland every half hour. Using Strutta's Sweepstakes PRO package, they hosted the promotion on Facebook and WestJet's page, capturing customer data and automating winner selection. The campaign resulted in nearly 900,000 leads, doubled Facebook fans, and increased WestJet's Facebook likes by 12%.
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Kiwi Collection wanted to grow its Instagram followers. They launched a hashtag-based contest called #KiwiMoments. Users shared travel photos from... Kiwi Collection hotels. The contest was hosted on Facebook and promoted through various channels. The winner received a 5-night stay in the Dominican Republic. The contest grew their Instagram followers by 50% during the promotion and 100% after. It also increased traffic and engagement.
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Affect Strategies, a public relations firm in New York, wanted to increase brand awareness and recruit quality talent for their summer intern position. They launched The... New York Intern Project, a social media contest, to find the ideal candidate. Participants submitted creative photos or videos and rallied for votes. The contest showcased their skills and personality. Affect used Strutta’s platform to manage submissions and voting. The contest doubled their Facebook likes, increased website traffic by 40%, and resulted in six national publication features. The winner secured a full-time position with Affect.
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