Real-World Case Studies and Customer Success Stories with Spectrm

Beliani wanted to make online shopping for furniture more personal and easy. They used Messenger to guide shoppers and give product recommendations in real time. They launched an automated chat exper...ience to help customers find the right furniture. As a result, 26% of customers finished the conversation once they started it. Beliani also saw a 59% decrease in cost per conversion.
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Premier League wanted to keep more users coming back to their Fantasy Premier League app. Many users turned off app notifications or stopped using the app. Premier League used Messenger to send speci...al offers and prizes to users. They sent recurring notifications and personalized messages. 35% of users opted in for these messages and 27% clicked on them. This helped increase app retention and user engagement.
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Spectrm helped GSN Games boost app engagement and revenue. GSN Games used Messenger to send personal prizes and offers to less active users. 40% of users who saw the in-app pop-up joined Messenger fo...r more prizes. Messenger users had sessions twice as long as those who got app notifications. 10 times more Messenger users became high payers compared to the app notification group.
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Spectrm helped Hello Fresh use WhatsApp to send personal discounts and offers. The company wanted to increase order volume and customer loyalty in a crowded food delivery market. They used Click to W...hatsApp ads, automated direct messages, and retargeting to engage users. Hello Fresh saw 155% more conversions with the bot compared to the sales call center. They achieved a 32% click through rate and a 25% opt-in rate for follow-on promotions. Most discount coupons were redeemed, boosting order volume and loyalty.
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Uber Eats used Spectrm's Messenger bot to boost app installs and order revenue. Rising app install costs and low activation rates were key challenges. Uber Eats sent private loyalty offers and coupon...s to new users through Facebook Messenger. This approach led to 6x more first orders and 4x more purchases via Messenger compared to ads that click to app. The cost per first order dropped by 80%.
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The United Nations wanted to raise awareness for their ACTNOW initiative and educate people about climate change. They faced challenges like ad fatigue and low trust in non-profits. They used Messeng...er to send automated, personalized messages and start one-to-one conversations. They captured data to personalize the experience and sent tailored content to users. This helped increase brand awareness and encouraged more people to participate and donate.
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Spectrm's Messenger bot helped Deichmann make shopping personal for customers. Shoppers used the bot to find shoes and store locations. The bot asked questions and gave product recommendations in rea...l time. Deichmann saw an 85% messaging click-through rate. Purchases increased by 30%. Cost per additional conversion dropped by 23%.
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6thStreet wanted to help customers find shoes easily and make shopping more personal. They used a Messenger bot that asked about style and color preferences and gave product recommendations in chat. ...The bot helped guide shoppers and collect customer data. 6thStreet saw an 8% conversion rate from Messenger, which is four times higher than their website. They also had a 45% average opt-in rate for recurring notifications. This helped them increase sales and keep customers coming back.
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Breitling wanted to make shopping for watches more personal and easy for customers. They used automated Instagram DMs to guide shoppers and recommend products in real time. The solution helped them r...each younger customers and keep them engaged. Breitling captured customer preferences in chat to personalize offers. The company improved conversion rates by using these automated messages. Customers interacted with the bot and found watches that fit their needs.
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Zalando wanted to boost engagement and sales during live shopping events. They used Messenger to send special offers to customers who reacted during these events. This made it easy for people to inte...ract and get personalized deals. Zalando collected data from chats to improve future offers. As a result, they saw a 3.2x increase in ROAS, a 5-point awareness lift among Gen Z, and 64% of comments were shopping requests.
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Spectrm's Messenger chatbot helped StadiumGoods guide shoppers to best sellers based on style and budget. The automated chat asked questions and gave real-time product recommendations. StadiumGoods u...sed paid and social entry points to build a direct audience on Messenger. The solution captured customer data, improved personalization, and sent ongoing notifications. This approach increased revenue and customer lifetime value by making shopping more personal and engaging.
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Deichmann wanted to engage younger shoppers and boost loyalty program participation on Instagram. They used Instagram DM automation to send private offers and guide users through a personalized shopp...ing journey. The campaign let people react to Instagram Stories and start one-on-one chats with the brand. Deichmann captured customer preferences and sent tailored product recommendations. This approach helped turn social media engagement into real sales and built a loyal audience on Instagram.
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MVF wanted to help their client, Expert Market, get more leads and sales. They used Facebook Messenger to talk to people and collect their contact information. MVF set up a Messenger bot to guide buy...ers and answer questions. This made it easier for people to learn about Expert Market and make a decision. MVF was able to get more leads and speed up the sales process for their client.
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Spectrm's Messenger bot helped Volkswagen book more test drives for new electric vehicles. Volkswagen used Facebook Messenger to guide buyers and collect zero party data. The solution delivered a 3x ...higher click-through rate compared to their onsite configurator. Volkswagen also saw a 6.2 point uplift in messaging agreement versus business as usual. The chatbot made it easy for customers to find the right car and book a test drive online.
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Spectrm helped Omio automate FAQs and send personalized destination guides in Instagram DMs. Omio faced too many customer questions and needed faster answers to boost ticket sales. With Spectrm, Omio... automated 62% of customer interactions without human help. 94% of users clicked through to relevant landing pages. The solution reduced the workload for Omio’s customer care team and increased ticket sales by personalizing the customer journey.
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