Spectrm Overview

Spectrm transforms how consumer marketers engage with audiences by leveraging zero party data and conversational marketing automation. This platform enables businesses to initiate two-way conversations via AI marketing chatbots on popular messaging channels like Facebook and Instagram. By integrating directly into chat conversations, Spectrm allows brands to share product offers that convert, fostering a directly reachable audience. A standout feature is its ability to re-engage customers over time, ensuring sustained interaction and loyalty. This approach not only boosts revenue but also enhances customer experience by providing personalized and meaningful interactions.

Use Cases

Customers recommend Helpdesk Management, Engaging And Following Up, Segmentation And Targeting, as the business use cases that they have been most satisfied with while using Spectrm.

Other use cases:

  • Onboarding
  • Advertisement
  • Drip Marketing
  • Conversion Management
  • Content Management
  • Funnel Analysis
  • Contract Management
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Business Priorities

Enhance Customer Relationships and Scale Best Practices are the most popular business priorities that customers and associates have achieved using Spectrm.

Other priorities:

  • Improve ROI
  • Launch New Products
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Spectrm Use-Cases and Business Priorities: Customer Satisfaction Data

Spectrm works with different mediums / channels such as Mobile. and Phone Calls.

Spectrm's features include Personalization, and Bot. and Spectrm support capabilities include AI Powered, Email Support, Chat Support, etc. also Spectrm analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Onboarding was great, friendly and provides everything to get started...." Peer review by Eduards C, Global Campaign Manager, Information Technology and Services

Spectrm, Qualified, Continually, Ada, Verint Messaging, etc., all belong to a category of solutions that help Conversational Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Spectrm automates one-on-one conversations with audiences on search, social, and display. Marketing efforts are scaled efficiently using their conversational platform.

Popular Business Setting

for Spectrm

Top Industries

  • Information Technology and Services
  • Media Production

Popular in

  • Mid Market
  • Enterprise

Spectrm is popular in Information Technology And Services, and Media Production, and is widely used by Mid Market, and Enterprise,

Spectrm Customer wins, Customer success stories, Case studies

How efficiently Does Spectrm manage your Engaging And Following Up?

What Are the key features of Spectrm for Segmentation And Targeting?

Why is Spectrm the best choice for Onboarding?

11 buyers and buying teams have used Cuspera to assess how well Spectrm solved their Conversational Marketing needs. Cuspera uses 101 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversational Marketing needs.

Zalando - Apparel & Fashion

Zalando wanted to boost engagement and sales during live shopping events. They used Messenger to send special offers to customers who reacted during these events. This made it easy for people to inte...ract and get personalized deals. Zalando collected data from chats to improve future offers. As a result, they saw a 3.2x increase in ROAS, a 5-point awareness lift among Gen Z, and 64% of comments were shopping requests.

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Beliani - Retail

Beliani wanted to make online shopping for furniture more personal and easy. They used Messenger to guide shoppers and give product recommendations in real time. They launched an automated chat exper...ience to help customers find the right furniture. As a result, 26% of customers finished the conversation once they started it. Beliani also saw a 59% decrease in cost per conversion.

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MVF - Marketing And Advertising

MVF wanted to help their client, Expert Market, get more leads and sales. They used Facebook Messenger to talk to people and collect their contact information. MVF set up a Messenger bot to guide buy...ers and answer questions. This made it easier for people to learn about Expert Market and make a decision. MVF was able to get more leads and speed up the sales process for their client.

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Breitling - Apparel & Fashion

Breitling wanted to make shopping for watches more personal and easy for customers. They used automated Instagram DMs to guide shoppers and recommend products in real time. The solution helped them r...each younger customers and keep them engaged. Breitling captured customer preferences in chat to personalize offers. The company improved conversion rates by using these automated messages. Customers interacted with the bot and found watches that fit their needs.

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Deichmann - Apparel & Fashion

Deichmann wanted to engage younger shoppers and boost loyalty program participation on Instagram. They used Instagram DM automation to send private offers and guide users through a personalized shopp...ing journey. The campaign let people react to Instagram Stories and start one-on-one chats with the brand. Deichmann captured customer preferences and sent tailored product recommendations. This approach helped turn social media engagement into real sales and built a loyal audience on Instagram.

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Premier League - Entertainment

Premier League wanted to keep more users coming back to their Fantasy Premier League app. Many users turned off app notifications or stopped using the app. Premier League used Messenger to send speci...al offers and prizes to users. They sent recurring notifications and personalized messages. 35% of users opted in for these messages and 27% clicked on them. This helped increase app retention and user engagement.

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How to Succeed in the Future of One-to-One Marketing

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Peers used Spectrm for helpdesk management and engaging and following up

Spectrm Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.96/5 ★

Read Reviews (5)
Analytics

3.50/5 ★

Read Reviews (2)
Custom Reports

2.60/5 ★

Read Reviews (6)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.96/5 ★

Read Reviews (5)
Analytics

3.50/5 ★

Read Reviews (2)
Custom Reports

2.60/5 ★

Read Reviews (6)

Software Failure Risk Guidance

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for Spectrm

Top Failure Risks for Spectrm

Spectrm Ltd Profile

Company Name

Spectrm Ltd

Company Website

https://spectrm.io/

HQ Location

Berlin

Employees

11-50

Social

Facebook Linkedin Twitter

Financials

SEED