Real-World Case Studies and Customer Success Stories with ProductBoard

Productboard helped iAdvize collect and organize user feedback from 600 brands in one place. The product team used Productboard to... route feedback to the right product managers and link it to feature ideas. This improved transparency and let colleagues see how their input shaped the roadmap. Productboard's Features and Roadmap boards made it easy to share product strategy across the company. Weekly meetings and events now use Productboard to discuss priorities and gather new insights.
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Productboard helped Sprout Social centralize user feedback from many channels. Before, feedback was scattered in emails, spreadsheets, and surveys. Now,... the team saves hours each day by having all research and feedback in one place. Productboard's user impact score helps them decide which features to build next. Sharing the roadmap with sales and marketing increased buy-in and trust across the company.
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Productboard helped Adevinta simplify roadmapping and boost team collaboration. Before, teams used many tools and spent too much time in... meetings. Now, 94% of 170 product managers and 1,100 users use Productboard. Roadmaps are clear and easy to share. Meetings dropped from dozens to just three, saving hours each week. Teams now work together better and make faster decisions.
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Productboard helped Zapier centralize product feedback and align global teams. Before, feedback was scattered and teams worked in silos. With... Productboard, 97% of Zapier makers are active and 200 contributors view roadmaps. Product managers now spend more time on user challenges and less on internal questions. Sales uses a customer-facing roadmap, and automation connects feedback from Slack and other tools. Productboard's integrations and standardized workflows improved transparency and collaboration.
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Productboard helped Autodesk’s Building & Infrastructure Design division onboard 20 product teams in under two months. Teams captured over 2,000... customer insights and saw 2,000+ roadmap views from 167 unique viewers in 90 days. Product managers now review feedback in one place, align faster, and cut hours of meetings. Executives and stakeholders get a single, real-time view of roadmaps, improving collaboration and decision-making. The division reduced duplicated work and improved resource allocation across 20 product lines.
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Salesforce's Commerce Cloud team uses Productboard to reduce risk, improve efficiency, and save time. Productboard helps them manage product operations... and streamline workflows. The team benefits from better organization and faster decision-making. Productboard supports their daily product management tasks.
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Barco used Productboard to improve product management for its ClickShare division. The team struggled to track why features were developed... and which customer requests were prioritized. Productboard’s Insights feature gave full context for each feature request, helping product managers make better decisions. Customer Service and Sales now see when their requests are scheduled and why. The feedback loop with customers shapes new product ideas and fixes issues quickly. Productboard is now used across Barco’s divisions for roadmap visibility and prioritization.
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DANA used Productboard to align its product and delivery teams. Before Productboard, ideas for 40 million users were lost between... departments. Productboard integrated with Jira, Slack, and Zendesk, letting teams share insights and prioritize features. DANA now uses Productboard’s prioritization tools to coordinate engineering and deliver high-priority features. The company improved team alignment and expanded to serve more small and midsize businesses.
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Productboard helped Livestorm automate and centralize product management. Robin Lambert, the sole product manager, used Productboard to collect and classify... feedback from channels like Intercom, email, and NPS. This made it easier to prioritize features and build a data-driven roadmap. The tool also linked customer feedback to feature requests, ensuring no input was lost. Livestorm improved its product decisions and saved time managing tasks.
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Productboard helped CompuGroup Medical’s CLICKDOC team boost visibility and align stakeholders. The team now gets to market 20% faster by... tracking insights and prioritizing features. Product managers use one platform to gather feedback and manage roadmaps. Collaboration improved across business units and with customers. Engineering resources are maximized, and leadership has real-time access to product strategy.
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