Real-World Case Studies and Customer Success Stories with Lunio (formerly PPC Protect)

Lunio helped Optimyzd stop invalid clicks on client ad campaigns. Optimyzd saved an average of £3,800 per month in ad... spend. Traffic quality increased by 1.8%. Lunio was easy to set up and required little maintenance. Optimyzd now includes Lunio as a standard part of its service for all clients. Campaigns are optimized using clean, reliable data.
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Modo25 used Lunio to stop click fraud for their paid search clients. They saw a 21% increase in traffic quality.... The agency saved an average of £90,000 per month. Lunio was easy to set up and did not need developer time. Modo25 could scale campaigns with more confidence and less wasted budget.
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Lunio helped Circus PPC, a leading UK PPC agency, save £10,850 per month in ad spend. Circus PPC used Lunio... to block invalid and fraudulent clicks for its retail and e-commerce clients. The platform improved traffic quality by 10.2%. Circus PPC now recommends Lunio to all clients. Cleaner data from Lunio lets Circus PPC optimize campaigns and boost conversion rates.
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Lunio helped Optimyzd stop invalid clicks on paid ads. Optimyzd saved an average of £3,800 per month in ad spend.... Traffic quality increased by 1.8%. Lunio was easy to set up and required little maintenance. Optimyzd now uses Lunio for all clients to protect ad budgets and improve campaign data quality.
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Lunio helped Mabo, a PPC management agency, save an average of £32,700 in ad spend each month. Mabo used Lunio... to identify 11.6% of clicks as invalid or suspicious. This led to a 6.1% increase in traffic quality for Mabo’s clients. Mabo’s clients now reinvest savings into new campaigns. Lunio’s platform gave Mabo clean data and better-qualified leads.
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Lunio helped Clickoo, a multilingual PPC agency, block invalid clicks and save an average of £16,000 per month. Clickoo used Lunio... to detect and stop up to 8% of illegitimate ad clicks across client accounts. This improved the quality of traffic and protected ad budgets. The agency now offers Lunio to all new clients as a key service differentiator. Clickoo can focus on campaign optimization, knowing their data is clean and reliable.
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Lunio helped Circus PPC stop invalid and fraudulent clicks on their clients' ads. Circus PPC used Lunio to improve traffic... quality and save money. They saved £10,850 per month in ad spend. Traffic quality increased by 10.2%. Circus PPC now recommends Lunio to all their clients. The platform made it easy for clients to see savings and improve campaign results.
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Lunio helps Clickoo block invalid clicks and save money on ad spend. Clickoo saw that 8% of clicks were illegitimate.... They saved an average of £16,000 per month in ad budget. Lunio gives Clickoo confidence in their data and helps them optimize paid campaigns. Clickoo now offers Lunio to all new clients as a key part of their service.
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Lunio helped Mabo, a PPC management agency, protect client campaigns from invalid and suspicious clicks. Mabo used Lunio’s traffic audit... and platform to identify 11.6% of clicks as invalid or suspicious each month. This led to an average monthly saving of £32,700 in ad spend. Mabo also saw a 6.1% increase in traffic quality for its clients. Clients now reinvest savings into other campaigns, and campaigns are optimized with clean, genuine data.
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Lunio helped Modo25, a digital marketing agency, stop click fraud for their paid search clients. Modo25 chose Lunio because it... was easy to set up and fully automated. After a 2-week trial, they saw real savings and rolled Lunio out across all accounts. Modo25 now saves an average of £90,000 per month and saw a 21% increase in traffic quality. The team found the implementation fast and support helpful.
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Lunio helped Sparkles. io, a Dutch eCommerce company, improve Google Ads efficiency. The company used Lunio to block invalid traffic...and save money on paid search. In 2022, they saved up to €382k on Google Ads. In 2023, they saved up to €548k and achieved a 30x ROI on their Lunio subscription. Sparkles.io expanded Lunio protection to all paid ad channels after seeing strong results.
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Laithwaites used Lunio to block fake clicks on their branded PPC campaigns. They saw a 5% increase in conversion rates... and a 7% rise in revenue. ROAS improved by 6% after filtering out invalid traffic. The savings from reduced click fraud were reinvested into top campaigns. Lunio helped Laithwaites reach more real customers and boost sales.
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Lunio helped BiGDUG, a leading UK online retailer, reduce wasted ad spend. BiGDUG faced unpredictable costs in paid search campaigns.... After implementing Lunio, they saved £18,266 in the first month. 4.77% of clicks were found to be invalid. Conversion rates and average order values also increased.
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Lunio helped BiGDUG lower their cost of sale and save £18,266 in the first month. BiGDUG, a leading UK online... retailer for warehouse racking and shelving, faced unpredictable paid search costs. They used Lunio to block invalid ad clicks and reduce wasted ad spend. After implementation, 4.77% of clicks were found to be invalid. The savings were re-invested into top campaigns, improving conversion rates and average order values.
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Lunio helped Sparkles. io, a Dutch eCommerce company, save €382k on Google Ads in 2022 and €548k in 2023. The...company used Lunio to block invalid traffic and reduce wasted ad spend. In the first three months, they detected 66,000 invalid clicks, saving €106k. Sparkles.io achieved a 30x ROI on their Lunio subscription. They expanded Lunio protection to all paid ad channels, including Google, Bing, Meta, Pinterest, and YouTube.
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Lunio helped Laithwaites block invalid traffic on their branded PPC campaigns. Laithwaites faced high levels of fake touchpoints and rising... ad costs. Using Lunio, they ran an A/B test and saw a 5% increase in conversion rates. ROAS improved by 6%. Revenue grew by 7%. The savings from blocking click fraud were reinvested into top campaigns, driving better results.
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Driva used Lunio to protect their Google Ads from click fraud before doubling their PPC spend. They operate in a... high cost-per-click industry, paying up to $20 per click. After deploying Lunio, Driva saved 6.5% in ad spend each month. Their search ad conversion rate increased by 2.39%. The savings were reinvested into top-performing campaigns, driving better results.
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Lunio helped Funding Circle block invalid traffic from paid search campaigns. This led to an 81.4% drop in invalid traffic... rates. Funding Circle saved 5.8% of their ad spend on Google and Microsoft Ads. The company saw a 10% increase in MQL conversion rate. Lunio's insights supported expansion into new markets and platforms. Funding Circle now drives more qualified leads and better campaign results.
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Lunio helped Driva, an Australian fintech, stop fake clicks and save money on ads. Driva used Lunio before doubling their... PPC spend to cut out zero-value clicks. They saved 6.5% in ad spend each month. Their conversion rate went up by 2.39%. Driva now uses Lunio for Google and Meta ads, and plans to add more platforms soon.
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Lunio helped Funding Circle block invalid traffic from paid search campaigns. This led to a 10% increase in MQL conversion... rate. Funding Circle saved 5.8% of their spend on Google and Microsoft Ads. They saw an 81.41% reduction in invalid traffic rates. Lunio's insights supported expansion into new markets and improved ad spend efficiency.
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Lunio helped Epos Now cut invalid clicks by 15%. The company saved £44,000 per month in ad spend. Epos Now... saw a 10.4% increase in traffic quality. The team used Lunio to automate click fraud prevention. This let them focus on real leads and grow their business. The platform was easy to use and required little manual work.
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Canto used Lunio to fix problems with fake demo sign-ups from paid search. They saw a 79.17% drop in invalid... traffic after blocking bot sources. In just two months, Canto increased their qualified pipeline by $350,000. They also saved $67,400 in ad spend each month. Lead quality improved fast, helping them get more real demo sign-ups.
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Lunio helped Epos Now cut invalid clicks by 15%. Epos Now saved £44,000 each month on ad spend. Traffic quality... improved by 10.4%. The company used Lunio to stop click fraud and boost ROI. Automation and easy setup made Lunio a good fit for their team. Epos Now can now spend more on real leads and growth.
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Lunio helped Canto stop fake demo sign-ups from paid search. Canto used Lunio’s tracking to find and block invalid traffic,... including bot activity from BrandVerity. This cut invalid traffic by 79.17%. In two months, Canto increased its qualified pipeline by $350,000 and saved $67,400 in ad spend each month. Lead quality improved fast, and more real users signed up for demos.
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Lunio helped Sykes Cottages stop bot traffic and reduce spam leads. Sykes saw a 10.9% increase in booking conversion rates... and a 14.9% drop in bounce rate. They saved £704k by blocking invalid clicks. The team also excluded over 82,000 IPs and improved session duration by 11.3%. Lunio gave Sykes better ad spend efficiency and more insight into traffic quality.
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Lunio helped Sykes Cottages cut invalid traffic by 43% in four months. This led to a 10.9% increase in booking... conversion rates and a 14.9% drop in bounce rate. Sykes saved £704k by blocking clicks from invalid sources. The team gained better insight into traffic sources and improved lead quality. Multiplatform protection now covers all key acquisition channels.
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Lunio helped G Adventures cut invalid traffic by 43. 6% during their peak booking month. The team used Lunio to...block click fraud and improve paid media campaign efficiency. G Adventures saved an average of $109,518 each month by reducing wasted ad spend. The solution gave them better control and transparency over their ad campaigns. With Lunio, they could focus more on driving bookings and less on fighting fake clicks.
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Lunio helped KURU Footwear cut invalid traffic by 32% in just 90 days. The brand saw a 30% increase in... revenue per dollar spent on branded search. Session growth from branded search jumped 50%. Cost per session dropped by 25%. Lunio enabled KURU to scale paid media spend with confidence and improve traffic quality across Google and Bing.
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Graff used Lunio to cut invalid traffic on Google by 40. 62%. The company saw a six-figure revenue boost on...Meta in just three months. Lunio helped Graff lower its global bounce rate to 25%, down from peaks of 99% on unprotected channels. The platform made campaign management easier for Graff’s solo marketer. Graff now spends ad dollars more efficiently and attracts higher-value customers.
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Lunio helped Culligan Harvey cut invalid traffic by 54% and boost lead quality. The company saw a 42% increase in... lead-to-demo conversions and a 10% rise in lead-to-MQL rate in just one month. Lunio filtered out fake leads and protected ad budgets across search and social channels. The team used Lunio’s click export to secure refunds for invalid clicks from Google. With Lunio, Culligan Harvey now gets more real leads and better campaign results.
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LearnWorlds used Lunio to stop fake leads from paid ad campaigns. They saw a 16% monthly saving in ad spend.... Invalid traffic dropped by 85.6% in the first month. Lead quality improved, and cost-per-acquisition went down. LearnWorlds now exports Lunio data for quarterly reports. They plan to connect more ad platforms for wider protection.
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Lunio helped LearnWorlds, an online course platform, stop fake leads in their paid ad campaigns. LearnWorlds used Lunio to filter... invalid traffic from Google and Meta ads. In the first month, they cut invalid traffic by 85.6%. They saved 16% in ad spend each month. Lead quality improved, and cost-per-acquisition dropped. LearnWorlds now plans to use Lunio for more ad channels.
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Lunio helped LAGERBOX cut 8% of ad clicks that were invalid or suspicious. This saved LAGERBOX over €1000 in ad... spend each month. The company saw a 2.4% increase in traffic quality. Lunio’s platform made it easy for LAGERBOX to block fraudulent clicks. LAGERBOX gained more genuine leads and customers from their display ad campaigns.
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Lunio helped LAGERBOX improve their ad campaign results. LAGERBOX used Lunio to cut down on invalid and fraudulent ad clicks.... The software identified 8% of clicks as invalid or suspicious each month. LAGERBOX saved over €1000 in ad spend every month. Traffic quality increased by 2.4%. This led to more genuine leads and customers for LAGERBOX.
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Lunio helped PLAION, a global video game publisher, cut invalid traffic by 42. 47% and boost conversion rates by 15%....PLAION used Lunio to monitor and eliminate invalid traffic across Google, Meta, TikTok, and Reddit. This improved budget efficiency and strengthened attribution accuracy during a major game launch. Lunio's integration with attribution tools enabled fast onboarding and clear data harmonization. PLAION now relies on Lunio to ensure every paid media click counts and to maximize campaign ROI.
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Lunio helped Graff cut invalid traffic by 40. 62% on Google. Graff saw a six-figure revenue boost on Meta in...three months. The brand used Lunio to block bad traffic and improve paid media results. Global bounce rates dropped to 25% after using Lunio. Graff found Lunio easy to use and trusted its reporting. The solution let Graff focus on high-value visitors and better campaign efficiency.
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Lunio helped Much Better Adventures cut invalid traffic by 68% and reduce cost per acquisition by 12%. The company used... Lunio to filter out low-quality clicks from paid media campaigns on Meta, Google, and Bing. This led to a 4% increase in conversion rate and an estimated 5x return on investment. Much Better Adventures now uses Lunio insights to quickly evaluate new channels and optimize ad spend. The team values Lunio’s ongoing support and product improvements.
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