Lunio (formerly PPC Protect) Overview
Lunio tackles the issue of fake and fraudulent traffic in digital advertising with its AI-driven detection and protection system. This tool identifies and eliminates invalid traffic in real-time, ensuring that your ad spend is directed towards genuine users. By analyzing click patterns and providing automatic protection, Lunio helps marketers improve the quality of traffic from paid channels. A standout feature is its ability to seamlessly integrate across various media platforms, reducing wasted ad spend and enhancing return on ad spend (ROAS). Built by marketers for marketers, Lunio is recognized as a leader in ad traffic verification, making it a trusted choice for businesses aiming to optimize their digital advertising efforts.
Use Cases
Customers recommend Advertisement, White Labeling, Social Media Analytics, as the business use cases that they have been most satisfied with while using Lunio (formerly PPC Protect).
Business Priorities
Improve ROI and Acquire Customers are the most popular business priorities that customers and associates have achieved using Lunio (formerly PPC Protect).
Lunio (formerly PPC Protect) Use-Cases and Business Priorities: Customer Satisfaction Data
Lunio (formerly PPC Protect)'s features include SEM, Fraud Detection, Dashboard, etc. and Lunio (formerly PPC Protect) support capabilities include AI Powered, Chat Support, 24/7 Support, etc. also Lunio (formerly PPC Protect) analytics capabilities include Analytics, and Custom Reports.
Lunio (formerly PPC Protect), WP Engine, DNSFilter, ImmuniWeb, DataDome, etc., all belong to a category of solutions that help Web Security. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Lunio eliminates invalid traffic to maximize performance marketing efficiency. Higher ROI is achieved without increasing ad spend.
Popular Business Setting
for Lunio (formerly PPC Protect)
Top Industries
- Marketing and Advertising
- Computer & Network Security
- Telecommunications
Popular in
- Small Business
- Mid Market
- Enterprise
Lunio (formerly PPC Protect) is popular in Marketing And Advertising, Computer & Network Security, and Telecommunications and is widely used by Small Business, Mid Market, and Enterprise.
Comprehensive Insights on Lunio (formerly PPC Protect) Use Cases
How does Lunio (formerly PPC Protect) facilitate Advertisement?
What solutions does Lunio (formerly PPC Protect) provide for Digital Marketing?
11 buyers and buying teams have used Cuspera to assess how well Lunio (formerly PPC Protect) solved their Web Security needs. Cuspera uses 651 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Web Security needs.
Case Studies
CASE STUDY Culligan Harvey
CASE STUDY Optimyzd
CASE STUDY Sparkles.io
CASE STUDY Modo25
CASE STUDY Mabo
CASE STUDY Sykes Cottages
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We Are Lunio - The #1 Performance Marketing Efficiency Platform
Frequently Asked Questions(FAQ)
for Lunio (formerly PPC Protect)
What is Lunio (formerly PPC Protect)?
Lunio (formerly PPC Protect) is a click fraud detection and protection for advertisers. It is an anti-fraud solution to detect and protect against affiliate frauds like click fraud caused by bots, malicious click farms, and unethical competitors.
Lunio's automated platform allows marketers to prevent click fraud at source, removing invalid and illegitimate traffic from campaigns to ensure that only genuine, engaged traffic is being purchased. It is designed and built around an agency and enterprise-first approach, flexible to monitor just one or multiple domains with the administration via a web-based dashboard, Lunio includes real-time IP address and device blocking, detection via proprietary self-learning AI algorithm, and protects an unlimited number of clicks.
Key features include unlimited domains and clicks protection, uncapped account users, real-time IP blocking, and industry-specific detection rules.
What is Lunio (formerly PPC Protect) used for?
What are the top features of Lunio (formerly PPC Protect)?
Who uses Lunio (formerly PPC Protect)?
What are Lunio (formerly PPC Protect) alternatives?
Where is Lunio (formerly PPC Protect) located?
Peers used Lunio (formerly PPC Protect) for advertisement and white labeling
Lunio (formerly PPC Protect) Competitors
Lunio (formerly PPC Protect) Features
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- Medium
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| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (16) |
| Analytics | Read Reviews (26) |
| Custom Reports | Read Reviews (49) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (16) |
| Analytics | Read Reviews (26) |
| Custom Reports | Read Reviews (49) |
Software Failure Risk Guidance
?for Lunio (formerly PPC Protect)
Overall Risk Meter
Top Failure Risks for Lunio (formerly PPC Protect)
Lunio News
Lunio and IAS partner to offer comprehensive IVT measurement and protection
Lunio and IAS have partnered to offer a comprehensive solution for detecting invalid traffic (IVT) throughout the media buying cycle. This collaboration combines IAS's pre-click fraud measurement with Lunio's IVT detection software, enhancing marketers' ability to block fraudulent clicks and optimize ad spend. The partnership aims to provide actionable insights and protect brands from fake traffic, improving campaign performance and targeting accuracy.
Lunio and Digitl announce strategic partnership to tackle fake traffic
Lunio and Digitl have formed a strategic partnership to combat invalid traffic in Germany, a major digital ad market. This collaboration aims to enhance ad spend transparency and efficiency by ensuring that data used in automated advertising systems comes from genuine users. The partnership was highlighted at the SMX conference in Munich, emphasizing the importance of tackling fake traffic to prevent wasted ad spend.
Lunio Appoints Simran Cashyap as Chief Product & Technology Officer to Drive AI-First Invalid Traffic Innovation
Lunio has appointed Simran Cashyap as Chief Product & Technology Officer to enhance its AI-driven invalid traffic protection and analytics capabilities. Simran, with over 15 years of experience in AI and fintech, will lead product innovation at Lunio, addressing the rising challenges in the $172 billion ad fraud market. His expertise is expected to transform fraud protection into a competitive advantage for performance marketers.
Lunio partners with campaign optimization platform Opteo
Lunio has partnered with Opteo to enhance digital ad campaign performance by integrating Opteo's N-Gram Finder for Performance Max into Lunio's platform. This collaboration aims to reduce wasted ad spend and improve campaign efficiency through exclusion-based optimization. Both companies are exploring further opportunities to combine their technologies for better ad optimization.
Lunio Profile
HQ Location
Office 13, 29 Victoria Road, Bolton, BL6 5NA
Employees
1-10
Social
Financials
SERIES A
