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LeadSquared Sales CRM: Product updates, Customer stories, and Insights | 2026 Cuspera

Name: LeadSquared Sales CRM
Brand: LeadSquared Sales CRM
Rating: 4.49 (4234 reviews)

4.49 5

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Product and Vendor News

PIXL GLOBAL and LeadSquared Join Forces to Transform the UAEs Real Estate Developer Ecosystem - CXOToday.com 26/01/2026
<b>LeadSquared</b> and Mainstay Join Forces to Supercharge Sales and Marketing for Businesses 20/07/2025
LeadSquared and Mainstay Join Forces to Supercharge Sales and Marketing for Businesses - CXOToday.com 20/07/2025
Indian SaaS unicorn LeadSquared reports $19m loss in FY24 - Tech in Asia 25/12/2024

Customer stories

Product Business Settings

LeadSquared Sales CRM is popular in Professional Training & Coaching, Education, and Financial Services industries and is widely used by Small Business, Mid Market, and Enterprise.

Integrations

Marketing Automation

E-Commerce Platform

Sales Enablement

Team Collaboration

LeadSquared Sales CRM Product Overview

LeadSquared offers the best sales CRM and automation platform. It includes lead management, sales automation, tracking, and performance analytics.

How satisfied the customers are with LeadSquared Sales CRM use-cases

Reviews

"LeadSquared is used by our retail sales managers and third-party agents who are on the field selling our products. We needed an easy way to create and track leads on-the-go, and various roles/access levels as we work with different third-party agenc...ies, and LeadSquared does that perfectly." - Hena Mehta

"Just one small change bumped up our AdWords conversions by 50% – relevant landing pages. We have created over 30 landing pages for our different ad campaigns to achieve this. It has also helped in effective budget reallocation, because we can easily... identify the best campaigns." - Ankush Bhandari

LeadSquared Sales CRM Customer Insights, Testimonials and Case Studies

What benefits does LeadSquared Sales CRM offer for Engagement Management?

LeadSquared empowers sales teams to effectively manage and engage with leads through automated marketing and follow-up processes. Its features include lead tracking, information sharing, landing page creation, and email marketing, allowing for targeted engagement and increased conversion rates. While LeadSquared offers robust capabilities, it lacks B2B functionality and could benefit from enhanced telephony and web engagement features.

"...In other words, a system to capture leads from various different sources, manage the online document collection process and be a one-stop tool for their c onsultants to send emails, make phone calls, manage calendars and engage prospective customers over the entire sales cycle...." Case Study Canadian Customer Debt Relief

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How can LeadSquared Sales CRM optimize your Lead Management Workflow?

LeadSquared provides comprehensive lead management capabilities, encompassing lead acquisition, nurturing, and conversion tracking. It offers features for efficient lead organization, campaign effectiveness monitoring, and customization to suit specific business needs. A limitation of the platform lies in the lack of advanced automation features such as autoresponders based on specific lead activity.

"...The fact that it is integrated with Lead Management, it makes things more better...." Peer review by Neil U., Computer Software

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How can LeadSquared Sales CRM optimize your Campaign Management Workflow?

LeadSquared provides comprehensive campaign management features, including automated lead generation, segmentation, and re-marketing campaigns. It offers email campaign management with detailed analytics, landing page integration, and transactional SMS capabilities. LeadSquared lacks a drag-and-drop campaign builder for marketing automation campaigns.

"...Great tool for generating results for digital marketing campaigns...." Peer review by Omar J., Marketing and Advertising

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What solutions does LeadSquared Sales CRM provide for Capturing Leads?

LeadSquared Sales CRM enables seamless lead capture from multiple sources, including web, phone, and chat, automating the allocation and tracking of leads. It offers a comprehensive approach to lead management, including nurturing, sales tracking, and marketing automation. However, the tool may have limitations in capturing leads from certain mobile apps and browsers.

"...I could capture leads very easy using landing pages...." Peer review by Administrator in Internet

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How does LeadSquared Sales CRM address your Lead Tracking Challenges?

LeadSquared is a comprehensive platform for tracking sales leads and managing their activities. It offers features like lead scoring, activity tracking, and distribution to streamline the sales process. This system helps businesses capture, nurture, and manage leads effectively, enabling them to track progress and follow up with potential clients efficiently.

"...We were able to track leads for education business, target the most likely leads for personal calls and convert them into customers...." Peer review by Shesh Rao P., Consumer Services

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What is LeadSquared Sales CRM?

Leadsquared Sales CRM is a a sales engagement software used by sales teams across various sector to increase revenue.

It is primarily used to increase the sale's teams efficiency by guiding them of the next action to be taken on the field with regard to the sales cycle, across offline and online channels.

Leadsquared Sales CRM in effect, captures leads, distribute leads, qualifies and prioritizes leads, assigns them next best step in sales cycle, task automation and spot up-sell / cross-sell opportunities, with custom reporting options

What is LeadSquared Sales CRM used for?

LeadSquared Sales CRM is a Sales Engagement Software mainly used by its customers to Increase Sales & Revenue and Acquire Customers by Engagement Management, Lead Management and Campaign Management .

What are the top features of LeadSquared Sales CRM?

Landing page, Dashboard and Personalization are some of the top features of LeadSquared Sales CRM.

Who uses LeadSquared Sales CRM?

LeadSquared Sales CRM is used by Professional Training & Coaching, Education and Financial Services among other industries.

What are LeadSquared Sales CRM alternatives?

GMass, Ebsta Revenue Intelligence, Autoklose and Mailshake are popular alternatives for LeadSquared Sales CRM.

Where is LeadSquared Sales CRM located?

LeadSquared Sales CRM is headquartered at 555, US Highway One South, Suite 170, Iselin, NJ, 08830..

36 buyers and buying teams have used Cuspera to assess how well LeadSquared Sales CRM solved their Sales Engagement needs. Cuspera uses 4234 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Sales Engagement needs.

CUSTOMERS	TESTIMONIALS
Hena Mehta Product Manager Ezetap Mobile Solutions Pvt. Ltd	LeadSquared is used by our retail sales managers and third-party agents who are on the field selling our products. We needed an easy way to create and track leads on-the-go, and various roles/access levels as we work with different third-party agencies, and LeadSquared does that perfectly. Testimonial By Hena Mehta
Ankush Bhandari Head CPS IMS ProSchool	Just one small change bumped up our AdWords conversions by 50% – relevant landing pages. We have created over 30 landing pages for our different ad campaigns to achieve this. It has also helped in effective budget reallocation, because we can easily identify the best campaigns. Testimonial By Ankush Bhandari
Rahul Bantiya Head - Growth and Marketing LifCARE Pharmacy	We are using LeadSquared to manage a lead inflow of 300,000/month (and growing) and an ever-expanding field team of 150 users. Keeping track of the leads and their status, and subsequent follow-ups have become much easier. The main features we use are the mobile app, email & SMS automation, locatio...n tracking, sales automation, and real-time analytics. Our lead to customer ratio has gone up by 400% and team productivity by 100% since implementing LeadSquared. Testimonial By Rahul Bantiya

CUSTOMERS	TESTIMONIALS
Hena Mehta Product Manager Ezetap Mobile Solutions Pvt. Ltd	LeadSquared is used by our retail sales managers and third-party agents who are on the field selling our products. We needed an easy way to create and track leads on-the-go, and various roles/access levels as we work with different third-party agencies, and LeadSquared does that perfectly. Testimonial By Hena Mehta
Ankush Bhandari Head CPS IMS ProSchool	Just one small change bumped up our AdWords conversions by 50% – relevant landing pages. We have created over 30 landing pages for our different ad campaigns to achieve this. It has also helped in effective budget reallocation, because we can easily identify the best campaigns. Testimonial By Ankush Bhandari
Rahul Bantiya Head - Growth and Marketing LifCARE Pharmacy	We are using LeadSquared to manage a lead inflow of 300,000/month (and growing) and an ever-expanding field team of 150 users. Keeping track of the leads and their status, and subsequent follow-ups have become much easier. The main features we use are the mobile app, email & SMS automation, locatio...n tracking, sales automation, and real-time analytics. Our lead to customer ratio has gone up by 400% and team productivity by 100% since implementing LeadSquared. Testimonial By Rahul Bantiya