Kochava: Mobile Attribution Platform & Mobile App Analytics
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Consumer Electronics Case Studies and Success Stories with Kochava
CASE STUDY IQAir
Kochava helped IQAir measure and analyze global app engagement. IQAir used Kochava to track installs, user activity, and retention across 10,000+ locations. The platform gave IQAir access to key metr...ics like daily and monthly active users. In 60 days, IQAir saw app installs grow by over 150% month-over-month. They also measured 11.8 million in-app events in just 30 days.
Transportation/Trucking/Railroad Case Studies and Success Stories with Kochava
CASE STUDY Uber
Uber, with Kochava's help, recovered millions lost to an ad fraud scheme, showcasing effective fraud prevention strategies and significant financial recovery.
Retail Case Studies and Success Stories with Kochava
CASE STUDY The North Face
Kochava's mobile measurement solutions helped The North Face track all owned media campaigns in one place. The North Face used Kochava to measure SMS, email, QR codes, and website activity for their ...XPLR Pass loyalty program. This unified data showed which channels and in-app events drove the most engagement. In 60 days, The North Face saw a 41% increase in new users and over 60% more users joining the XPLR Pass program through owned media. The app engagement and loyalty grew month over month.
Entertainment Case Studies and Success Stories with Kochava
CASE STUDY Funovus
Funovus achieved over $125K in in-app purchase revenue, 5 million ad views, and gained over 200K new users in 30 days through enhanced mobile measurement and attribution.
CASE STUDY A leading subscription-video-on-demand (SVOD) service
Kochava helped a leading SVOD service measure user engagement across 12+ connected devices and platforms. The SVOD service needed to track all user touchpoints and identify which media channels drove... high quality engagement. Kochava provided turnkey SDKs for secure measurement on devices like Roku, Chromecast, Apple TV, and more. The marketing team used Kochava’s multi-touch attribution to optimize campaigns and boost return on ad spend. The SVOD service saw a 38% year-over-year increase in subscriptions and premium content purchases.
CASE STUDY A major smart TV original equipment manufacturer (OEM)
Kochava for Publishers helped a major smart TV OEM measure outcomes for CTV performance marketing. The customer wanted to prove CTV ads could drive direct user actions, not just awareness. Kochava en...abled real-time attribution of ad exposure to app installs and cross-device conversions. The customer saw a 9.5% lift in same-screen app installs and an 8.7% lift in installs across other smart TVs. These results led advertisers to increase their spend and run more campaigns on the platform.
eSound achieved a 27% increase in installs and a 42.8% increase in in-app purchases within 30 days using Kochava's measurement and attribution solutions.
Food & Beverages Case Studies and Success Stories with Kochava
CASE STUDY Shawarmer
Kochava helped Shawarmer track all mobile app activity and campaign performance. Shawarmer used Kochava to measure installs, in-app engagement, and attribute sales across media partners. The team int...egrated Kochava SmartLinks and QR codes for owned media. Shawarmer measured over 400,000 monthly active users. They saw 16% of sales as incremental and achieved 32.5% year-over-year app sales growth.
Kochava SmartLinks helped GoTo Foods boost mobile app engagement. GoTo Foods used QR codes with SmartLinks in stores to track where customers scanned them. They found QR codes on tables led to more e...ngagement than those at registers. This change led to a 19.5% month-over-month increase in in-app engagement and over 40% of all attributed mobile app installs. The marketing team now uses data to place QR codes for better results.
Moe’s Southwest Grill increased app users by over 80,000 and achieved an average revenue per user (ARPU) exceeding $19 in 30 days using mobile rewards.
Consumer Goods Case Studies and Success Stories with Kochava
CASE STUDY Mucinex
Kochava Measurable Extension helped Mucinex boost website visits by 245% by combining digital out-of-home (DOOH) ads with connected TV (CTV) retargeting. Mucinex used Adomni's Smart Video Everywhere ...network for DOOH placements and then retargeted viewers with 15-second CTV video ads. The campaign delivered over 16.5 million DOOH impressions. Consumers exposed to both DOOH and CTV had a 245% higher conversion rate. Repeat ad exposure (2–5 times) led to a 175% higher conversion rate than single exposures.
Restaurants Case Studies and Success Stories with Kochava
CASE STUDY McDonald’s Australia
Kochava Foundry helped McDonald’s Australia measure the impact of a custom Spotify campaign. The campaign targeted key audiences in the MyMacca’s app using audio, video, and display ads. Kochava’s Me...diaLift study showed an 8.7% boost in in-app registrations and thousands of extra in-app orders. Gen Z and Families responded best to the campaign. Insights from the study will guide future campaigns for better results.
Sports Case Studies and Success Stories with Kochava
CASE STUDY The Athletic
Kochava SmartLinks™ helped The Athletic improve user engagement and app installs. The solution used deferred deep linking to send readers from social posts directly to the right article in the app. T...his made the experience personal and easy for users. Install conversions went up by 23%. Subscriptions increased by 19%. The Athletic now gives readers more of what they want, faster.
Kochava helped Intigral - stc tv track and optimize user acquisition and engagement for their streaming apps. The team unified campaign attribution and analytics across mobile, web, and smart TV plat...forms. Kochava enabled measurement of over 3.8 million monthly active users and 47 million engagement events. Intigral - stc tv saw a 15% increase in user acquisition in 90 days, with nearly 5% from owned media. Kochava provided a single dashboard for all campaign data, helping the team make data-driven decisions.
Kochava helped Property Finder improve mobile app measurement and attribution. Property Finder faced challenges with fragmented data, unreliable app engagement tracking, and mobile ad fraud. Kochava ...provided a unified view of campaign performance, stabilized data collection with their SDK, and enabled real-time fraud prevention. In 90 days, Property Finder saw over 700,000 attributed installs, measured 170 million in-app events, and blocked 2.15 million fraudulent clicks.
Kochava SmartLinks™ for TV helped Univision boost voter engagement during the 'Vota Conmigo' campaign. Univision used custom QR codes on five major TV channels, letting viewers scan and access a port...al for voter registration and information. SmartLinks also worked across social media and Univision's music service, Uforia. Real-time analytics from Kochava gave Univision instant campaign performance insights. The solution enabled direct response tracking and improved campaign optimization.
Kochava helped Intigral stc track and optimize user acquisition and engagement for their streaming apps. The marketing team unified campaign attribution across mobile, web, and smart TV platforms. Ko...chava enabled detailed measurement of app installs, trials, subscriptions, and viewership. In 90 days, Intigral stc saw a 15% increase in user acquisition, with over 3.8 million monthly active users and 47 million engagement events tracked. Nearly 5% of new users came from owned media channels.