Real-World Case Studies and Customer Success Stories with Dynamic Yield

Dynamic Yield helped a popular New York-based underwear brand boost email revenue by 40% per thousand impressions using personalized product recommendations. The brand wanted... to break down data silos and deliver tailored experiences across web and email. Before, their email campaigns used basic segmentation and manual curation. With Dynamic Yield, they automated recommendations based on real-time user behavior. This created a seamless, omnichannel experience and improved customer engagement.
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Dynamic Yield helped a leading European online retailer boost revenue per user by 9. 1%. The retailer used social proof...messaging to show real-time product data. They ran A/B tests to find the best messages for increasing purchases. Dynamic Yield’s personalization and optimization tools drove more visitors to become shoppers. This case highlights the impact of social proof in eCommerce.
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Dynamic Yield's Experience Email helped a leading American lifestyle brand boost visits from email to website by personalizing content and recommendations. The retailer used... affinity-based targeting to tailor email campaigns to each recipient's interests and shopping behavior. This approach improved email open rates and increased demand from segmented campaigns. The solution connected web and email experiences for higher engagement and sales. The brand leveraged AI-powered personalization to stand out in a crowded retail market.
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Dynamic Yield helped Ochsner Sport improve product recommendations on their website. Ochsner Sport wanted to show shoppers more relevant products... and make shopping easier. They tested Dynamic Yield’s recommendation algorithms against their old system. The new solution led to a 41% increase in average revenue per user. Ochsner Sport also saw a 46X return on investment and a 5.1% rise in average purchase per user.
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Dynamic Yield helped Linio personalize its eCommerce marketplace. Linio used Dynamic Yield to guide shoppers to the right products. They... personalized homepage banners and product detail pages. Linio saw a 30% increase in conversions. Homepage banner clicks went up by 300%. Revenue per user increased by 23%. The solution made shopping easier for customers.
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Dynamic Yield Experience Email helped The Warehouse Group personalize emails for three brands. They used recommendation widgets and algorithms to... boost engagement. The result was a 14% increase in click rate. They also saved 28 hours per week in operational costs. Over 40 modules of personalized content were sent in one campaign. This made their email marketing faster and more effective.
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Dynamic Yield helped Pets Place, the largest pet food retailer in the Netherlands, boost revenue per user by 15%. Pets Place used... Dynamic Yield to deliver personalized product recommendations across their customer journey. They also saw an 18% increase in revenue per user on Dog category pages and an 8% increase on Cat category pages. The solution allowed Pets Place to segment customers by pet type and behavior. This improved customer loyalty and shopping experience in a highly competitive market.
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Dynamic Yield helped Leroy Merlin South Africa boost brand trust and sales in a new market. The company used AdaptML... deep learning recommendations to convert first-time visitors into buyers. 32% of total purchases came from recommendations. 17% of total revenue was driven by recommendations. One in three items purchased was a recommended product. The solution enabled better A/B testing and campaign optimization than their previous tool.
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Dynamic Yield helped Lamps Plus improve their customer service and personalization. The team acted like a personalization coach for Lamps... Plus. Lamps Plus valued the strong customer service relationship. The Senior Manager of Site Strategy praised Dynamic Yield for their support. The partnership focused on collaboration and transparency. Lamps Plus used Dynamic Yield to optimize their digital experiences.
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Dynamic Yield helped APMEX improve its eCommerce experience. APMEX used Dynamic Yield to segment customers and personalize its homepage and... email campaigns. The company integrated Dynamic Yield with Google Analytics and Tableau. APMEX saw a 20% increase in median average order value. Conversion rate doubled after launching a product-centric sale page and personalized email. Revenue per session increased by 5-7% with homepage personalization.
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Dynamic Yield helped Moss Bros. boost revenue per user by 9.7%. The retailer used personalization to improve the online suit... shopping journey. Moss Bros. ran experiments to optimize homepage layout and site navigation. They added product recommendations to product detail pages. These changes led to a 5.4% increase in purchases and fewer abandoned carts. Moss Bros. recreated the tailored in-store experience for eCommerce customers.
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Dynamic Yield's Strategic Services Group helped a major American fashion brand boost online sales with a fully-managed personalization program. The brand faced... resource challenges during COVID-19 and needed to improve its eCommerce experience. Dynamic Yield implemented personalized product recommendations on the homepage. This led to a 4.3% increase in average revenue per user and projected $4.57 million in annual revenue from optimized recommendations. The program delivered fast results without adding long-term overhead costs.
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Dynamic Yield helped a global fashion retailer boost revenue per session by 29% with real-time messaging. The retailer used segmentation... and targeting to deliver well-timed offers, leading to a 28% increase in conversion rate. Dynamic Yield's personalization platform also drove more subscriptions from first-time visitors. Cart abandonment messaging persuaded more shoppers to complete purchases. The solution focused on journey orchestration and optimization for eCommerce.
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Dynamic Yield helped The Warehouse Group personalize shopping for different customer groups. The company used Dynamic Yield to launch over... 400 campaigns in one year. They saw a 4.4% increase in revenue per user and a $3 million boost in incremental revenue. Segmenting promotions for snow and fitness fans led to a 4.4% uplift in revenue per user. Adding featured modules and recommendations raised click-through rates to 26.4%. The Warehouse Group found it easy to test new ideas and improve customer experience across all brands.
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Dynamic Yield helped Sweaty Betty boost revenue with advanced personalization. The brand used recommendations-powered quizzes, personalized messaging, and recommendation widgets.... In six months, Sweaty Betty saw a 62% increase in same-session revenue from quizzes, a 20.4% rise in Black Friday purchases from new EU customers, and an 8% uplift in US average order value. In the UK, personalized recommendations led to a 52% increase in items per transaction and a 57% higher average order value. Sweaty Betty improved customer loyalty and conversion rates by delivering targeted, agile experiences.
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Dynamic Yield helped Signet Jewelers personalize shopping for anonymous first-time visitors. The company used Mastercard Predictive Spend Insights and Element... to target users based on zip code spending patterns. Personalized luxury content led to a 67% increase in average order value. Personalized sustainable content drove an 88% lift in conversion rate. Revenue per visitor rose by 229% for those targeted with luxury content.
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Dynamic Yield helped On, a sportswear brand, use personalization to drive growth and build community. On used Dynamic Yield for... product recommendations, dynamic content, and testing across web and app. The brand achieved 16% of online revenue from personalized recommendations. They saw a 348x ROI and a 537% increase in CTR for non-shoe products on shoe pages. On used these tools to expand beyond shoes and connect with more customers.
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Dynamic Yield helped LUISAVIAROMA improve the luxury shopping experience online. LUISAVIAROMA used machine learning and flexible merchandising rules to personalize... recommendations. Personalized add-to-cart suggestions increased ARPU by 15%. Optimizing thank you page recommendations boosted ARPU by 14%. Targeted urgency messaging led to a 6% ARPU increase. These changes added millions in top-line revenue for LUISAVIAROMA.
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Dynamic Yield helped Juniqe boost SEM campaign revenue by 20%. Juniqe used predictive A/B testing and automatic optimization to show... the best content and page layouts. The company also saw an 8% increase in product page revenue. Dynamic Yield let Juniqe make product recommendations, optimize landing pages, and personalize content. Juniqe improved customer engagement and sales with these personalization tools.
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Dynamic Yield's Shopping Muse helped Bergzeit boost conversions by 3x. The AI-powered assistant guided shoppers with personalized, conversational experiences. Bergzeit... saw a 30% increase in average order value from assistant-guided sessions. Revenue per user grew 5x for those using the AI assistant. The solution replaced static filters with real-time, expert-like advice online.
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Dynamic Yield helped e. l.f. Cosmetics use personalization to boost sales. The brand used Experience OS to deliver tailored shopping...experiences. e.l.f. saw a 4.2% increase in average revenue per user and an 8.5X ROI. Mobile menu clicks rose by 17.6% after personalizing based on user behavior. The solution enabled quick testing and optimization for better results.
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Dynamic Yield helped Build with Ferguson improve its product recommendations. The company wanted to make shopping easier for customers and... boost sales. They used Dynamic Yield to segment audiences and personalize recommendations. After optimizing recommendations on mobile and desktop, purchases from recommendations increased by 89%. The team learned more about customer behavior and now delivers better experiences.
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Dynamic Yield helped Avon build a strong foundation for multichannel personalisation. Avon wanted to give customers a seamless, 1:1 experience... across online and offline channels. The company used Dynamic Yield to join up data, streamline A/B testing, and scale personalisation. Avon identified key audience behaviors, improved reporting, and broke down silos between teams. The solution let Avon target its most profitable customers and deliver better experiences across all sales channels.
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Dynamic Yield helped Coopeuch personalize the enrollment experience for financial services. Coopeuch wanted to increase new member sign-ups and cross-sell... products. They used Dynamic Yield to send tailored messages and segment audiences. This led to a 25% increase in debit card enrollments and a 26% rise in loan re-liquidation conversions. Coopeuch improved conversion rates and revenue with these personalized digital solutions.
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Dynamic Yield helped Synchrony improve credit card applications. Synchrony used personalization and A/B testing to show different messages about card... benefits. They integrated Liveramp data to target users and personalize offers. This led to a 7% increase in credit card applications among non-members. The solution made it easier for customers to find the right financial products.
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Personalization Breeze from Dynamic Yield by Mastercard helped a leading issuer in the Middle East grow its card portfolio. The issuer faced... challenges with complex data and strict regulations. The solution used AI to deliver tailored offers to cardholders. In just three months, the issuer saw a 30% increase in card portfolio growth. Card transactions in travel categories rose by 60% from personalized offers.
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Dynamic Yield helped Electrolux personalize content across 63 domains in 21 markets for its brands Electrolux, AEG, and Zanussi. The company used... Experience OS to manage local discounts, currencies, and images with a small central team. Electrolux achieved a 16% increase in direct-to-consumer revenue from users exposed to Dynamic Yield experiences. The solution allowed for scalable, localized campaigns in 16 languages. Electrolux improved customer connections and efficiency without adding resources.
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Dynamic Yield helped Chal-Tec create a personalized experience for DJ lovers. Chal-Tec used Multi-Touch Campaigns to identify and target this... audience. The company changed its website to focus on DJ equipment for these users. This led to a 27.6% increase in conversion rate across the site. DJ lovers saw a 37% uplift in performance compared to other visitors.
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Dynamic Yield’s Predictive Targeting helped an iconic sports team in England boost revenue per user by 54. 1%. The team...used AI-powered product recommendations to personalize experiences for each audience segment. Automated segmentation and targeting identified the best test variation for every group. The solution turned a standard A/B test into a major personalization win. Results came within weeks, showing strong impact from Dynamic Yield’s personalization platform.
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Dynamic Yield helped Tottenham Hotspur improve their mobile website for fans. The club used Dynamic Yield to personalize the online... journey and target mobile users. This led to a 40% increase in mobile conversion rate. Revenue per session went up by 10% using social proof templates. Tottenham saw positive ROI in just 30 days after starting with Dynamic Yield.
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Dynamic Yield’s Experience OS helped Sky personalize and optimize subscription management for millions of viewers across five regions. Sky used AI-powered... targeting and segmentation to reduce churn and increase upsells. The solution enabled Sky to run over 150 A/B tests and hundreds of campaigns yearly. Results included a 4.8% uplift in product tenure, a 39% decrease in same-month cancellations, a 13% increase in upsells to combo packages, and a 140% uplift from lapsed subscribers with limited-time offers.
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Dynamic Yield helped McDonald's personalize digital menu boards and kiosks. McDonald's used AI-powered recommendations to show menu items based on... time of day, traffic, and popularity. The solution rolled out to over 12,000 U.S. Drive Thrus in six months. Dynamic Yield built custom deep learning algorithms for McDonald's needs. The system increased average check size and improved ordering experiences. McDonald's now uses Dynamic Yield in many global markets.
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Dynamic Yield helped HRS personalize the booking process for business travelers. HRS used Dynamic Yield's recommendation engine to show personalized... hotel suggestions on the homepage. They targeted users who abandoned bookings and returning visitors with recently viewed accommodations. This strategy led to a significant uplift in revenue per user, with up to 2.5% more revenue for specific target audiences. HRS saw increased customer loyalty and engagement from these changes.
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Dynamic Yield helped TUI Cruises use travel data to segment audiences and personalize their website. The company targeted families with... re-engagement messages, increasing users at checkout by 28%. Serving homepage content based on audience values led to a 10.3% uplift in add-to-cart rate. Time-sensitive offers for customers preferring shorter lead times boosted click rates by 191%. Personalization made booking smoother and improved customer engagement.
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Dynamic Yield helped Ocado improve customer loyalty with personalization. Ocado used testing and data-driven changes to make shopping easier for... different customer groups. They saw a 55% increase in add-to-cart rate by moving buy-in-bulk offers, and a 6.7% increase in conversion rate with multi-buy recommendations at checkout. A promotional banner for Smart Pass led to a 13.5% increase in subscription sign-ups. Ocado worked with Conversio and Dynamic Yield to deliver these results.
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Dynamic Yield's AdaptML deep learning recommendations helped GlassesUSA. com improve product suggestions for shoppers. The company wanted to make it...easier for customers to find the right eyewear from thousands of options. After switching from traditional machine learning to AdaptML on the homepage, GlassesUSA.com saw an 88% increase in average revenue per user and a 68% increase in purchases. The add-to-cart rate also rose by 45%. The deep learning system saved time by automatically choosing the best recommendation strategy for each user.
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