CROSSBEAM: Product updates, Customer stories, and Insights | 2026 Cuspera

Crossbeam helped Friendbuy build a strong partner program in 18 months. Friendbuy used Crossbeam's account mapping, Slack, and Salesforce integrations to replace manual processes. 35% of Friendbuy's ...pipeline is now partner-influenced or sourced. Outbound opportunities increased by 45% using partner-led messaging. Friendbuy can now show the impact of partnerships on revenue and retention.
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Quantum Metric used Crossbeam to rebuild their partnership program. They replaced manual account mapping with automated tools. This helped them scale their ecosystem and drive pipeline growth. Crossb...eam's ecosystem intelligence enabled data-driven decisions. The partnership team earned internal buy-in with clear ROI. Quantum Metric now manages 63 partners with a team of 6-10 people.
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Crossbeam helped JustCall boost growth by using partner data for smarter integration decisions. JustCall saw a 66% increase in average contract value and a 58% drop in time to convert. Customers with... two or more active integrations reached 90% retention. The product team used Crossbeam to prioritize integrations, improve go-to-market outreach, and drive customer success. This led to faster adoption and better retention for JustCall's SaaS platform.
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Gorgias used Crossbeam to improve its partner program. The team set up co-selling guidelines and automated partner workflows. Crossbeam helped Gorgias increase partner-influenced revenue by 30% in ei...ght months. Partnerships now drive almost 50% of Gorgias’ total revenue. The company grew its partnerships team from 8 to 18 people in less than a year. Gorgias made it easier for partners and sales teams to work together.
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HubSpot used Crossbeam to help with its acquisition of The Hustle. HubSpot wanted to know how many of its customers already subscribed to The Hustle. Using Crossbeam, HubSpot compared customer lists ...with The Hustle. This gave HubSpot a clear view of customer overlap. The data helped HubSpot decide on the value of the deal and complete the acquisition.
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Crossbeam helped LeanData boost partner-sourced revenue by 15% year over year. LeanData used Crossbeam, its Salesforce Widget, and Slack integration to make partner data easy for sales and customer s...uccess teams to access. This led to a jump in partner-influenced revenue from 3% to 80%. Annual contract values for partner-influenced deals rose by 24%. LeanData now closes more deals and drives integration adoption with Crossbeam.
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