Real-World Case Studies and Customer Success Stories with Contest Factory

Contest Factory built a platform for Airbnb to manage a global essay contest with VICE Media. The platform handled moderation,... judging, and prize fulfillment for tens of thousands of entries across nine countries. Airbnb used Contest Factory’s Viral DNA analytics for real-time contest data. The contest led to a rise in Airbnb account registrations, with nearly 10% of entries from new users.
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Contest Factory's SpinZone Trade Show Edition helped Hyatt attract large crowds at the Signature Travel Network Trade Show. Hyatt used an... Instant Win Game to collect attendee emails and boost brand awareness for its resorts. Attendees lined up to play the SpinZone game, creating excitement and high booth traffic. Hyatt was very pleased with the results and has continued to use Contest Factory for future campaigns.
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Contest Factory built a platform for Airbnb to manage a global essay contest with VICE Media. The platform handled moderation,... judging, and prize fulfillment for tens of thousands of entries. Contest Factory's analytics software gave Airbnb real-time data on submissions and judging. The contest led to more Airbnb account registrations, with almost 10% of entries from new users. The project was completed quickly, with trips organized for 100 winners within two weeks.
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Hyatt used Contest Factory’s SpinZone Trade Show Edition at the Signature Travel Network Trade Show. Hyatt wanted to attract more... booth visitors, collect email leads, and boost brand awareness for its resorts. Contest Factory set up an Instant Win Game where attendees registered and played for prizes like iPads and resort certificates. The booth saw high traffic, with two lines of attendees waiting to play. Hyatt was very happy with the results and continued to work with Contest Factory.
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Contest Factory used SpinZone, an Instant Win Game with a Sweepstakes module, for SanDisk's 25th Anniversary. The promotion ran for... a year and awarded over 11,000 prizes worth more than $500,000. Contest Factory managed digital promo codes, prize fulfillment, and fraud detection. SanDisk saw zero support calls at their Wal-Mart line during the year. Ken Hutton called it the most successful promotion in SanDisk’s history.
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Contest Factory created a yearlong sweepstakes for Lenovo. The campaign used branded cars and a website to promote new YOGA... and THINKPAD products. People entered the sweepstakes online and could return daily for more chances to win. Social sharing gave extra entries. Lenovo grew its email list and increased brand awareness nationwide.
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Contest Factory used SpinZone, an Instant Win Game with a Sweepstakes module, to help SanDisk celebrate its 25th Anniversary. The promotion required... product purchase or a mail-in entry and offered over 11,000 prizes, including cash and trips. Contest Factory managed prize fulfillment and used analytics to track results. SanDisk called it their most successful promotion ever, with no major issues and zero support calls during the year-long campaign.
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Contest Factory used SpinZone Trivia for EMC Outdoor's one-day event in Minneapolis. The trivia game engaged attendees on mobile and... laptop devices with 300 industry-related questions. Players won prizes like Starbucks gift cards and Amazon Echo speakers. Nearly all attendees participated in the trivia game. The event was a big success for EMC Outdoor.
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SpinZone by Contest Factory helped PeopleReady attract over 700 booth visitors at the Power-Gen International Conference. The Instant Win Game... drove strong attendee engagement and brand awareness in the energy sector. About 30% of visitors became pre-qualified leads for immediate sales follow-up. PeopleReady expects at least a 10x first year ROI from this trade show marketing campaign. The solution included a custom winner announcement module for the grand prize drawing.
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Contest Factory built a branded contest site for AARP's Create the Good division. The Dream Builders Video Contest used user-generated... content and integrated with AARP’s registration portal. Contest Factory provided TV advertising and analytics to boost awareness and track engagement. The contest increased Create the Good’s brand awareness and delivered new members. Multiple non-profits received funding through the contest.
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Contest Factory built a branded contest site for AARP's Create the Good division. The Dream Builders Video Contest aimed to... boost volunteer engagement and support non-profits. Contest Factory integrated the contest with AARP’s registration system and provided a custom judging panel. They also ran TV ads and used Viral DNA analytics to track engagement. The contest increased Create the Good’s brand awareness and delivered new members.
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Contest Factory helped Kia Motors launch Melissa’s Precious Gear Sweepstakes for the Niro SUV debut. Kia needed a fast, engaging... Facebook campaign tied to their Big Game commercial. Contest Factory built four custom sweepstakes sites, integrated with Kia’s chatbot, and ensured mobile compatibility. The campaign launched on time, drove high Facebook engagement, and used Viral DNA analytics for real-time tracking. Kia and their agency praised the smooth execution and results.
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Contest Factory helped Kia Motors launch the Melissa’s Precious Gear Sweepstakes to promote the new Niro SUV. Kia needed a... fast solution to engage users after their Big Game commercial. Contest Factory built four custom sweepstakes sites on Kia’s Facebook page and connected them to a chatbot. The campaign launched on time and worked smoothly. Kia used real-time analytics to track user engagement and shares.
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Contest Factory built a UGC and sweepstakes system for Corner Store and Coca-Cola. The Share a Hero Sweepstakes used Instagram,... Twitter, and a microsite to drive entries for 100 days. The campaign boosted store traffic, brand recognition, and likability. Customers found it easy to enter. The client praised Contest Factory for meeting a tight deadline and delivering a top sweepstakes experience.
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Contest Factory created a UGC and Sweepstakes system for Corner Store's Share a Hero campaign. The campaign let customers enter... by posting selfies with Coke bottles and the #ShareAHero hashtag. Contest Factory's system tracked entries from Instagram, Twitter, and a microsite. The campaign increased store traffic, brand recognition, and likability. Customers found it easy to enter, and the client was very satisfied.
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Contest Factory integrated a Sweepstakes and survey module with GoDaddy’s website. GoDaddy rewarded small business customers with over $150,000 in... prizes during a two-month campaign. The solution enabled automatic and manual entries, plus viral sharing for extra chances. Over 2 million viral impressions were generated. GoDaddy gained valuable customer insights from survey responses.
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Contest Factory helped GoDaddy run The Great GoDaddy Giveaway Sweepstakes. GoDaddy wanted to reward small business customers with over $150,000... in prizes. Contest Factory integrated a sweepstakes and survey module on GoDaddy’s website. The campaign allowed multiple entry methods and encouraged social sharing. The promotion generated over 2 million viral impressions. GoDaddy gained valuable customer insights from survey responses.
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Contest Factory's Contest and Sweepstakes platform powered Goslings Rum's My Dark 'n Stormy contest. Goslings wanted more brand recognition and... leads. The campaign used a UGC photo contest and sweepstakes, with social media integration. Results included a 111% increase in email opt-ins, 161% more registrations, and 221% higher social engagement. Goslings gained new leads and boosted their brand image.
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Contest Factory created an interactive game for Called to Succeed, Inc. (CTS) to boost travel membership sales. CTS ran the... Rocket Fuel Promotion, a month-long sweepstakes where members earned entries by referring new sign-ups. Winners played for a $250,000 grand prize or a $7,500 Dream Trip. The promotion increased new memberships and improved loyalty among existing members.
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Contest Factory created a yearlong Sweepstakes for Lenovo. Lenovo wanted to grow its email marketing list and promote new YOGA,... THINKPAD, and YOGA TAB products. The campaign used branded cars and a website contest to attract entries. Users could register once and return daily for more chances to win. Social sharing gave bonus entries. Lenovo increased its email leads and boosted brand awareness nationwide.
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Contest Factory built a branded sweepstakes site for Shaw Media's Pro Football Weekly relaunch. The Team for the Ages Sweepstakes... let users vote for top football players and coaches, driving engagement and site visits. Contest Factory's Viral DNA analytics tracked registrations, votes, and shares in real time. The campaign brought thousands of new users and leads to Shaw Media. Shaw Media praised Contest Factory's professionalism and results.
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Contest Factory created a branded sweepstakes site for Shaw Media's Pro Football Weekly relaunch. The sweepstakes let users pick their... top 50 football players and a coach, driving engagement and votes. Contest Factory's Viral DNA analytics tracked registrations, votes, and shares in real time. The campaign brought thousands of new users and leads to Shaw Media. Shaw Media praised Contest Factory for their professionalism and results.
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Contest Factory used its SpinZone Trivia promotion for EMC Outdoor at an advertising event in Minneapolis. EMC wanted to engage... attendees during travel, breaks, and dinner. Contest Factory set up a mobile-friendly trivia game with 300 questions and instant win prizes. Attendees registered and played throughout the day. The event was a success, with almost all attendees participating in the trivia game.
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Contest Factory created an interactive game for Called to Succeed, Inc. (CTS) to boost travel membership sales. CTS wanted a... fun way to reward both current and new members. They ran a month-long Rocket Fuel Sweepstakes where members earned entries for signing up new people. Two winners played a game for a $250,000 grand prize or a $7,500 trip. CTS gained new members and increased loyalty among existing members.
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SpinZone by Contest Factory helped PeopleReady stand out at the Power-Gen International Conference. PeopleReady used the game to attract booth... visitors, boost brand awareness, and collect new leads. Over 700 people played the game, and more than 100 attended the grand prize announcement. About 30% of visitors were pre-qualified as leads for sales follow-up. PeopleReady expects at least a 10x first year ROI from the event.
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