Blueshift is a Customer Data Platform including Multi Channel activation. Emails, Mobile Push, SMS, Personalized web experiences, Conversational marketing and Audience Ad targeting are some of the channels used for customer conversion campaigns.
Blueshift provides a complete 360 degree profile of every customer which can be activated whenever needed for making customer conversations or multi-channel campaigns. Blueshift enables Predictive Intelligence through marketer accessible AI, which ensures that the right customer is allocated to the right channel all the time. Customer segmentation is dynamically updated based on the latest customer activity.
Blueshift provides the tools for Multi-channel campaigns that include simplified user interface, quick launch of campaigns with available templates that can be customized and tools for analysing ROI.
Popular Business Setting
- Financial Services
- Mid Market
- Small Business
Peer Recommendations on business needs
Enter new markets internationally or locally, Improve ROI, Grow market share, are the most popular goals peers achieved using Blueshift .
It is the best suited for e-mail, e-mail, social media, channels.
Blueshift does well for a wide range of processes. Peers recommend engagement management, engaging and following up, campaign management, as the business processes that they have been most satisfied while using Blueshift .
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IT and Other Capabilities