Bazaarvoice helped Nestlé Canada use user-generated content to better serve customers. Nestlé Canada wanted to become more consumer-focused and improve their products. They used Questions & Answers a...nd other UGC tools to listen to and engage with consumers. In three months, they received over 700 questions from customers. This led to higher customer satisfaction, more engagement, and better insights for decision making.
Bazaarvoice helped Nestlé Canada use user-generated content to connect with customers. Nestlé wanted to become more consumer-focused and improve their products. They used Questions & Answers to liste...n and engage with shoppers. In three months, Nestlé received over 700 questions from consumers. This led to higher customer satisfaction, more engagement, and better insights for decisions.
Consumer Services Case Studies and Success Stories with Bazaarvoice
CASE STUDY Unilever
Bazaarvoice helped Unilever use user-generated content (UGC) across its business. Unilever wanted to get more value from UGC. They used Bazaarvoice to boost revenue, loyalty, search traffic, and prod...uct quality. Interaction with reviews led to a 150% increase in intent to purchase on SimpleSkincare.com. Unilever set a new standard for UGC success with this strategy.
Bazaarvoice helped MAM use user-generated content (UGC) to boost e-commerce results. MAM displayed more reviews on its own site and shared reviews with a dozen retailers. This led to more conversions... and higher revenue on MAM’s UK site. MAM saw an 84% increase in revenue per visitor. Over 40,000 reviews were syndicated across retail partners, building parent confidence in MAM products.
Unilever used Bazaarvoice to boost user-generated content (UGC) across its business. The challenge was to get more value from UGC. Unilever used UGC not just for marketing, but across the company. Th...is led to a 150% increase in purchase intent on SimpleSkincare.com. Unilever also saw gains in revenue, loyalty, search traffic, and customer insights.
Bazaarvoice helped Turtle Wax collect and share user-generated content like reviews and images. Turtle Wax used Bazaarvoice Ratings & Reviews and Curations to reach more consumers and build trust. Th...e company shared this content on its own site and on major retailer websites. This improved retailer relationships and increased retail sales. Turtle Wax saw a 50% year-over-year sales increase on retail sites after using Bazaarvoice.
Consumer Electronics Case Studies and Success Stories with Bazaarvoice
CASE STUDY Appliances Online
Bazaarvoice helped Appliances Online boost sales and improve the shopping experience. The challenge was to syndicate reviews and content to increase sales performance. The solution empowered brands t...o optimize product pages with syndicated reviews and visual content. Sales increased from the influx of reviews and content from over 60 brands. Visitors who interacted with user-generated content had a 3x higher conversion rate.
Bazaarvoice helped Electrolux collect and share user-generated reviews across retail sites. Electrolux wanted to boost brand awareness, consideration, and sales at retail locations. The solution was ...to gather and distribute consumer reviews to retailers using Bazaarvoice's platform. This gave shoppers more confidence to buy Electrolux products. Syndicated reviews now make up 75% of all Electrolux product reviews on retail sites.
Bazaarvoice helped Saturn, a German electronics retailer, collect more customer reviews using its platform. Saturn wanted to increase online sales and reduce workload. By gathering reviews from the B...azaarvoice Network, Saturn gained thousands of new reviews. This led to a 212% increase in conversion rates for visitors who interacted with reviews. Saturn also saw a drop in expenses.
Bazaarvoice helped Saturn, a German electronics retailer, boost online sales by collecting more customer reviews. Saturn used Bazaarvoice's platform to gather reviews from the Bazaarvoice Network. Th...is led to thousands of new reviews on their online store. Shoppers who read these reviews were 212% more likely to buy. Saturn saw a big increase in conversion and sales, while expenses went down.
Bazaarvoice helped Electrolux collect and share user-generated reviews across retail sites. Electrolux wanted to boost brand awareness and sales at retail locations. They used Bazaarvoice to gather a...nd distribute consumer reviews. This gave shoppers more confidence to buy Electrolux products. 75% of all Electrolux product reviews on retail sites come from syndication through Bazaarvoice.
JBL used Bazaarvoice Sampling to collect customer reviews for new wireless headphones. The goal was to get rich, detailed feedback for product launches. The campaign gathered over 100 reviews with an... average rating of 4.5. This helped JBL capture customer voices and influence other buyers. High participation led to more in-depth reviews and better product insights.
Bazaarvoice Sampling helped JBL collect over 100 reviews for their new wireless headphones. The campaign achieved a 4.5 average rating. JBL used customer feedback to inform and influence other buyers.... The program drove high participation and inspired detailed reviews. This helped JBL launch new products with strong user-generated content.
Retail Case Studies and Success Stories with Bazaarvoice
CASE STUDY DSW
Bazaarvoice's visual content solution helped DSW give online shoppers the same style guidance they get in stores. DSW used real-world product photos to show how items look. Shoppers who engaged with ...this visual content were twice as likely to buy. These visitors also spent more. The solution boosted conversion and inspired more confident purchases.
Bazaarvoice Sampling helped Argos collect over 20,000 reviews from 5,200 testers across 3,500 products. Argos wanted to increase sales across a large catalog. They partnered with brands to give custo...mers product samples and gather reviews. This increased review volume, helped brands sell more, and provided valuable insights. User-generated content is now central to Argos' strategy.
Bazaarvoice Sampling helped Argos collect over 20,000 reviews from 5,200 testers across 3,500 products. Argos wanted to increase sales across a large catalog. They partnered with brands to provide pr...oduct samples and collect reviews. This increased review volume, helped brands sell more, and gave valuable insights. User-generated content is now central to Argos' strategy.
Bazaarvoice helped Officeworks use ratings and reviews to improve the customer journey. Officeworks wanted to see how user-generated content affects shoppers. They ran tests on thousands of product p...ages. When a product got its first review, the conversion rate went up. Officeworks now has over 250,000 reviews on its site. Ratings and reviews bring more sales and organic traffic.
Bazaarvoice helped Urban Barn use user-generated content to improve their online and in-store experience. Urban Barn added Bazaarvoice Galleries, Like2Buy, and Reveal to their website and social chan...nels. This made the site more engaging and interactive for customers. Urban Barn saw a 270% increase in time on site, a 59% increase in conversion rate, and a 29% increase in average order value. The strategy created a consistent experience across all channels.
Bazaarvoice helped Urban Barn use user-generated content to improve their website and social channels. They added Bazaarvoice Galleries, Like2Buy, and Reveal to show real customer photos and stories.... Urban Barn saw a 270% increase in time on site. Their conversion rate went up by 59%. Average order value grew by 29%. This made shopping more engaging and consistent across all channels.
Bazaarvoice helped Petco use user-generated content to improve the shopping experience. Petco wanted to help pet parents make better buying decisions. They used reviews and customer feedback to guide... shoppers. Visitors who read reviews saw a 15% higher revenue per visitor and an 8% higher conversion rate. Petco increased revenue, engagement, and customer loyalty with Bazaarvoice.
Bazaarvoice's visual content solution helped DSW give online shoppers the same style guidance they get in stores. DSW used real-world product photos to show how items look. Shoppers who engaged with ...this visual content were twice as likely to buy. These visitors also spent more. The solution increased conversion and inspired more confident purchases.
Health, Wellness and Fitness Case Studies and Success Stories with Bazaarvoice
CASE STUDY Maybelline
Bazaarvoice helped Maybelline collect more reviews for new products. Maybelline used Bazaarvoice to create a 'Testers Squad' community. This community ran sampling campaigns to get ratings and review...s fast. Maybelline saw a 1,000% increase in review volume. The brand also saw higher average ratings and more product page views with reviews. This improved Maybelline's customer-centric marketing strategy.
Bazaarvoice's Influenster community helped Rimmel boost sales. Rimmel wanted to raise awareness for a new eyeliner and renew interest in a core mascara. They used custom sampling boxes to get product...s to targeted consumers. This led to over 1,200 new reviews. Rimmel saw a 44% higher sales lift for sampled products compared to the IRI benchmark in the beauty category.
Bazaarvoice helped Clarins boost online sales by increasing customer reviews. Clarins used product sampling to get products into customers' hands for real-world testing. This targeted products with l...ow or poor review volume. Within 36 days, Clarins collected 138 new reviews. 91% of sample recipients submitted a review. This led to more trustworthy content and higher online conversion rates.
Maybelline used Bazaarvoice to collect more customer reviews for new products. They created a “Testers Squad” community with Bazaarvoice to run sampling campaigns. This helped them get more ratings a...nd reviews quickly. As a result, Maybelline saw a 1,000% increase in review volume. They also saw higher average ratings and more product page views with reviews.
Bazaarvoice helped Burt's Bees launch its first cosmetics line. The company used consumer content and product sampling as part of its marketing plan. Within two weeks, 94% of sample recipients submit...ted a review, generating over 300 reviews. This high review volume supported retail channel sales and provided early product feedback. Burt's Bees used these insights to drive success across retail channels.
Bazaarvoice's Influenster community helped Rimmel boost sales. Rimmel wanted to raise awareness for a new eyeliner and renew interest in a core mascara. They used custom sampling boxes to get product...s to targeted consumers. This led to over 1,200 new reviews and visual content. Sampled Rimmel products saw a 44% higher sales lift compared to the IRI benchmark for digital campaigns in the beauty category.
Bazaarvoice helped Clarins boost online sales by increasing customer reviews. Clarins used product sampling to get products into customers' hands for real-world testing. This targeted products with f...ew or low-quality reviews. Within 36 days, Clarins collected 138 new reviews. 91% of sample recipients submitted a review. This led to more trustworthy content and higher online conversion rates.
Bazaarvoice helped Feelunique use user-generated content to boost sales. Feelunique added more reviews and shoppable images to their site. This made product pages more engaging. The result was a 140%... increase in conversion rate. Average order value went up by 32%. Time on site grew by 375%. Feelunique gained $10 million in extra e-commerce revenue from these changes.
Bazaarvoice helped Feelunique collect and display customer reviews and social content. Feelunique wanted to make their product pages more engaging to boost sales. They used Bazaarvoice to increase re...view volume and add shoppable images from real customers. This led to a 140% increase in conversion rate, a 32% lift in average order value, and a 375% higher time on site. Feelunique generated an extra $10 million in e-commerce revenue from these improvements.
Bazaarvoice helped Burt's Bees launch its first cosmetics line. The company used consumer content and product sampling as part of its marketing strategy. This led to a high volume of reviews at launc...h. Within two weeks, 94% of sample recipients submitted a review, generating over 300 reviews. The reviews supported sales and provided early product feedback.
Apparel & Fashion Case Studies and Success Stories with Bazaarvoice
CASE STUDY River Island
Bazaarvoice helped River Island use social and visual user-generated content on their homepage, landing page, and product pages. This made the shopping experience more engaging. Shoppers who interact...ed with this content showed a 184% increase in conversion rates. Average order value went up by 45%. Visitors spent more than twice as much time on the site. River Island used Bazaarvoice to boost sales and site engagement.
Bazaarvoice helped La Redoute use user-generated content to boost online sales and customer engagement. The French retailer wanted to grow fast, build its international reputation, and increase sales.... La Redoute used product reviews, including syndicated reviews from brands, to support its digital transformation. This led to more consumer confidence and higher retail sales. 30% of over 800,000 reviews on their site came from the Bazaarvoice network.
Bazaarvoice helped River Island use social and visual user-generated content (UGC) on their homepage, landing pages, and product pages. The goal was to create an engaging experience and increase sale...s. Shoppers who interacted with this content saw a 184% lift in conversion rates. There was also a 45% increase in average order value. Visitors spent more than twice as much time browsing the site.
Maybelline places customers at the core of its marketing strategy and uses product sampling to accelerate review collection of new products and other priority items.
Bazaarvoice helps KidKraft use customer feedback to improve their children's products. KidKraft uses reviews and insights to understand how parents use their products. They make changes to products a...nd marketing based on this feedback. KidKraft now has 100% review coverage on retail sites through syndication. This leads to better products, improved messaging, and increased sales.
Bazaarvoice helped Parachute improve their ad performance. Parachute used customer lifestyle images from social media in their retargeting ads. This approach increased their click-through rate by 35%.... It also lowered their cost per click by 60%. Parachute gained a steady stream of new content using Bazaarvoice. This made their ads more engaging and effective.
Bazaarvoice helped Petmate collect and display user-generated content (UGC) on its own sites and across retail channels. Petmate used ratings and reviews, questions and answers, and sampling to stand... out in the digital aisle. The company increased review volume and retail sales. Petmate syndicated over 8,500 reviews to more than 50 retailers. This led to better product innovation and higher customer trust.
Bazaarvoice helped Lemi Shine use a sampling program to collect and share customer reviews. Lemi Shine wanted to compete with bigger brands and needed more credibility with new buyers. The company us...ed customer voices to launch products and gain insights. Lemi Shine syndicated over 15,000 reviews, making up more than 95% of its total review volume on retail sites. This led to better product launches and more sales in retail channels.
Bazaarvoice helped Parachute use user-generated content in their ads. Parachute added lifestyle images from customers who tagged them on social media. They used these images in retargeting ads. The a...ds showed real people using Parachute products. This led to a 35% higher click-through rate and a 60% lower cost per click. Parachute also got a steady stream of new content for their marketing.
Other Industry Case Studies and Success Stories with Bazaarvoice
CASE STUDY RedBalloon
Bazaarvoice helped RedBalloon boost sales and attract new customers. RedBalloon used user-generated content like reviews and photos to improve product pages. This made it easier for shoppers to pick ...the right experience or gift. The site now features 123,000 reviews, which increased online conversion rates and average order value. Shopper engagement also went up.
Bazaarvoice helped RedBalloon use user-generated content to boost sales and attract new customers. RedBalloon added customer reviews and photos to its product pages. This made it easier for shoppers ...to pick the right experience or gift. The site now has 123,000 reviews. RedBalloon saw more sales, new customers, and better shopper engagement.
