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Zoom Meetings vs GoTo Webinar: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Zoom Meetings vs. GoTo Webinar is based on a specific set of business needs and context. The comparison uses 20905 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Zoom Meetings and GoTo Webinar

Zoom Meetings, GoTo Webinar, Zoom Video Webinar, Adobe Connect, etc., belong to a category of solutions that help Webinar and Conferencing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Zoom Meetings covers Collaboration with Video, Conference Call Management with Offline, Sales Call Management with Phone Calls, Content Management with Video, etc.

GoTo Webinar focuses on Collaboration with Offline, Engagement Management, Conference Call Management with Offline, Training & Onboarding, etc.

"People love the fact that we can share our screens without any cables. And it’s consistent between every room. Our employees walk in, they see the control panel on the desk, and they know what to expect. It’s just been hugely successful for us. " - Lawrence Morrisson

"Crisis situations present both risks and opportunities. GoToWebinar offered us the perfect platform to host a virtual trade fair at short notice. We have been able to reach more than 5000 participants so far! " - Ulf Thiele

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Zoom Meetings

Focus area

Zoom Meetings is better than GoTo Webinar for

Software Failure Risk

  • medium

logo GoTo Webinar

Focus area

GoTo Webinar is better than Zoom Meetings for

Software Failure Risk

  • low

About

Simplified video conferencing and messaging across any device

Webinar Software for producing engaging webinars and virtual events

Age

2011

Financials

SERIES D

M&A

Business Need

Total Processes
(we found evidences for)

70

84

Total Goals
(we found evidences for)

12

15

Top Processes

Evidences indicate better relative satisfaction



conference call management


sales call management


searching for content

content publishing


engagement management

engaging and following up

engaging with scheduling & cadence



communication management

sending & publishing communications


training & onboarding


helpdesk management


sales document management

proposal & quote management

contract management


customer case management


social media management

engaging on social media

scheduling post to social media

social media analytics


contact list management


workflow management



knowledge management

creating knowledge base


products & pricelist management


trade show marketing


customer feedback management

measuring customer satisfaction


rating and review management




lead qualification

lead qualification: technographic


community building



generation of new leads



campaign management


competitive intelligence



sales review & feedback


conversion management



account management


social media marketing


bundling of products


lifetime value management





international marketing




promotion management


relationship marketing


touchpoint management


channel management



Top Goals

Goals Achieved

  • Acquire customers

  • Improve internal communications

  • Enhance customer relationships

  • Improve digital and social presence

  • Scale best practices

  • Improve stakeholder relations

  • Increase sales & revenue

  • Improve efficiency

  • Launch new products

  • Enter new markets internationally or locally

  • Grow market share

  • Build brand awareness

  • See 9 more
  • Acquire customers

  • Establish thought leadership

  • Enhance customer relationships

  • Scale best practices

  • Improve internal communications

  • Increase sales & revenue

  • Improve ROI

  • Build brand awareness

  • Grow market share

  • Enter new markets internationally or locally

  • Launch new products

  • Improve digital and social presence

  • Improve brand engagement

  • Improve efficiency

  • Improve visibility

  • See 12 more

Top Channels

Channels Used

  • offline

  • e-mail

  • phone calls

  • trade shows

  • events

  • video

  • chat

  • social media

  • promotions

  • mass media

  • on premises

  • website

  • review sites

  • Amazon

  • out of home

  • brochure

  • point of sale

  • blogs

  • user generated content

  • mobile

  • Twitter

  • Skype

  • mobile app

  • Facebook

  • text SMS

  • print media

  • Instagram

  • LinkedIn

  • channel partners

  • movies

  • newsletter

  • See 28 more
  • offline

  • e-mail

  • phone calls

  • trade shows

  • events

  • video

  • chat

  • social media

  • promotions

  • mass media

  • on premises

  • website

  • review sites

  • Amazon

  • out of home

  • brochure

  • point of sale

  • blogs

  • user generated content

  • mobile

  • Twitter

  • Skype

  • mobile app

  • Facebook

  • text SMS

  • print media

  • Instagram

  • LinkedIn

  • channel partners

  • movies

  • newsletter

  • See 28 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting