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Typeform vs Qualtrics: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Typeform vs. Qualtrics is based on a specific set of business needs and context. The comparison uses 17804 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Typeform and Qualtrics

Typeform, Jotform, OptiMonk, etc., belong to a category of solutions that help Other Demand Generation, whereas Qualtrics, SurveyMonkey, Qualtrics CoreXM, etc., belong to a category of solutions that help Customer Feedback Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Typeform covers Improve Customer Experience By Collecting Feedback, Acquire Customers By Online Contact Form, Engaging Conversational Surveys, Increase Sales By Online Order Form, etc.

Qualtrics focuses on Customer Feedback Management, Engagement Management, Helpdesk Management, Market Research, etc.

"Decreased the number of leads dropping off. " - Stanley Tate

"Every organization that we’ve worked with—I’m extremely proud of them and what they’ve been able to accomplish. Without Qualtrics, we would not have been able to assess our impact and improve the program. " - Mteto Nyati

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Typeform

Focus area

Typeform is better than Qualtrics for

Software Failure Risk

  • medium

logo Qualtrics

Focus area

Qualtrics is better than Typeform for

Software Failure Risk

  • low

About

Software to build people-friendly forms and surveys

Survey, Research & Experience Management Software | Qualtrics

Age

2012

2002

Financials

SERIES B

SERIES C

Business Need

Total Processes
(we found evidences for)

71

109

Total Goals
(we found evidences for)

1

18

Top Processes

Evidences indicate better relative satisfaction


customer feedback management

measuring net promoter score

measuring customer satisfaction


generation of new leads


engagement management

engaging and following up



training & onboarding


communication management

sending & publishing communications

tracking & monitoring communications


content publishing




contact list management

creating contact list


workflow management



lead qualification

lead qualification: technographic



knowledge management






business development


conversion management


community building




social media marketing


segmentation and targeting


competitive intelligence


lifetime value management



distribution management


courses & assessment

create learning path


trade show marketing


revenue cycle management


sales review & feedback


account management



rating and review management


performance management




loyalty management

identify target customers



personalized marketing



helpdesk management


products & pricelist management


social media analytics


engaging on social media


scheduling post to social media


monitoring social media


social media management

social media analytics

engaging on social media

scheduling post to social media

monitoring social media


proposal & quote management


contract management



sales document management

proposal & quote management

contract management




campaign management


category management



reputation management


international marketing



meeting management


sales call management

meeting management


advocacy management


relationship management


customer case management


conference call management





motivation management


follower management



sales quota management



Top Goals

Goals Achieved

  • Improve brand engagement

  • Enhance customer relationships

  • Acquire customers

  • Build brand awareness

  • Grow market share

  • Establish thought leadership

  • Scale best practices

  • Increase sales & revenue

  • Improve ROI

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Launch new products

  • Improve stakeholder relations

  • Improve digital and social presence

  • Improve internal communications

  • Manage risk

  • Improve consistency

  • Improve efficiency

  • See 15 more

Top Channels

Channels Used

  • e-mail

  • social media

  • offline

  • phone calls

  • promotions

  • website

  • trade shows

  • events

  • video

  • chat

  • mobile

  • review sites

  • user generated content

  • blogs

  • Twitter

  • causes and charity

  • Amazon

  • point of sale

  • Facebook

  • display advertisement

  • Slack

  • print media

  • magazine

  • movies

  • text SMS

  • G2crowd

  • LinkedIn

  • mobile app

  • on premises

  • Instagram

  • games

  • See 28 more
  • e-mail

  • social media

  • offline

  • phone calls

  • promotions

  • website

  • trade shows

  • events

  • video

  • chat

  • mobile

  • review sites

  • user generated content

  • blogs

  • Twitter

  • causes and charity

  • Amazon

  • point of sale

  • Facebook

  • display advertisement

  • Slack

  • print media

  • magazine

  • movies

  • text SMS

  • G2crowd

  • LinkedIn

  • mobile app

  • on premises

  • Instagram

  • games

  • See 28 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

medium

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low

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Migration Risk

medium

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low

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Business Setting