Overview: Supermetrics and New Relic as Digital Analytics Category solutions.

Supermetrics excels in the digital marketing sphere with capabilities centered around advertising and social media management, proving effective for large enterprises primarily in marketing. In contrast, New Relic offers robust support for performance management and communication, serving a diverse range of industries, especially in computer software and IT services. While Supermetrics focuses on vital marketing analytics, New Relic delivers comprehensive monitoring and diagnostic tools aimed at enhancing operational efficiency across large-scale and small businesses alike.

Supermetrics: Supermetrics streamlines marketing data for better control and growth. A 14-day free trial is available without requiring a credit card.

New Relic: New Relic allows engineers to monitor, debug, and improve their entire stack using an all-in-one observability platform. Sign-up is free and requires no credit card.

Supermetrics and New Relic: Best Use cases based on the customer satisfaction data

Key Capabilities Supported

Supermetrics specializes in advertising, social media management, and digital marketing. read more →

New Relic focuses on helpdesk management and performance management. read more →

Business Goals

Supermetrics is tailored to acquire customers and grow market share. read more →

New Relic enhances customer relationships and efficiency. read more →

Core Features

Standout features include custom reports and extensive data import-export capabilities. read more →

New Relic offers strong analytics and integration features. read more →

Vendor Support

Vendor support includes 24/7 availability, but limited chat and phone options. read more →

New Relic provides diverse support, including 24/7 access and comprehensive training. read more →

Segments and Industries

Supermetrics is popular in large enterprises, especially in marketing. read more →

New Relic serves computer software and IT sectors across varied business sizes. read more →

Operational Alignment

Designed to integrate into vast digital marketing operations. read more →

Suits large-scale IT environments and supports dynamic workflows. read more →

lightning

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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low

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Migration Risk

high

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low

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Supermetrics in Action: Unique Use Cases

Why is Supermetrics the best choice for Social Media Management?

How can Supermetrics enhance your Digital Marketing process?

What benefits does Supermetrics offer for Referral Management?

How efficiently Does Supermetrics manage your Campaign Management?


New Relic in Action: Unique Use Cases

How can New Relic optimize your Helpdesk Management Workflow?

How can New Relic optimize your Communication Management Workflow?

What makes New Relic ideal for Collaboration?

What benefits does New Relic offer for Performance Management?

What Are the key features of New Relic for Engagement Management?

News

Latest Supermetrics News

Supermetrics acquires Relay42 to power real-time marketing - - mediashotz.co.uk

Supermetrics has acquired Relay42, a real-time customer data platform. This move integrates Relay42s personalization technology with Supermetrics marketing intelligence tools, creating a unified platform for real-time data integration, analysis, and activation. The combined solution aims to deliver end-to-end marketing intelligence, connecting data performance, customer behavior, and revenue outcomes for marketers.

19/06/2025 - source

Latest New Relic News

Bangkok Bank Standardizes on New Relic Intelligent Observability Platform , Powered by Digital Experience Monitoring , to Expand Mobile Banking Ecosystem

Bangkok Bank has expanded its multi-year agreement with New Relic to enhance its mobile banking ecosystem. The bank will utilize New Relic's Intelligent Observability Platform, including Digital Experience Monitoring, to improve operational stability and customer experience. Key features include intelligent service monitoring dashboards and dynamic mapping, which have reduced downtime and improved system performance metrics significantly.

25/08/2025 - source

Business Setting

Supermetrics

New Relic