Piwik PRO Overview

Piwik PRO Analytics Suite addresses the challenge of fragmented marketing insights by unifying data across web, app, and campaign performance. This digital analytics platform offers businesses a comprehensive view of their marketing efforts, enabling informed decision-making. It effectively consolidates various data streams, providing actionable insights that drive improved marketing outcomes. By integrating data activation capabilities, Piwik PRO ensures that organizations can seamlessly transition from analysis to action, optimizing their marketing strategies based on a holistic understanding of performance metrics. This solution is particularly beneficial for enterprises aiming to enhance data-driven marketing initiatives while maintaining control over their data privacy.

Use Cases

Customers recommend Engagement Management, Campaign Management, Content Management, as the business use cases that they have been most satisfied with while using Piwik PRO.

Other use cases:

  • Social Media Analytics
  • Lead Analytics
  • Advertisement
  • Training & Onboarding
  • Helpdesk Management
  • Communication Management
  • Channel Marketing
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Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Piwik PRO.

Other priorities:

  • Improve ROI
  • Increase Customer Life Time Value
  • Improve Digital And Social Presence
  • Improve Internal Communications
  • Build Brand Awareness
  • Scale Best Practices
  • Increase Sales & Revenue
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Piwik PRO Use-Cases and Business Priorities: Customer Satisfaction Data

Piwik PRO works with different mediums / channels such as Website. Mobile. and Mobile App.

Piwik PRO's features include Dashboard, Personalization, Widgets, etc. and Piwik PRO support capabilities include 24/7 Support, Phone Support, Email Support, etc. also Piwik PRO analytics capabilities include Analytics, and Custom Reports.

Reviews

"...It helps us identify the most engaged employees, so we can make the most of their potential and show appropriate recognition for their actions...." Peer review by Philipp Kirchmeir, IT Application Consultant, Greiner

Piwik PRO, TWIPLA, Klipfolio, Buildfire, Unity Platform, etc., all belong to a category of solutions that help Digital Analytics. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Piwik PRO Analytics Suite offers flexible analytics for marketers and analysts, ensuring user privacy at every step. Modern analytics are made simple with this comprehensive suite.

Popular Business Setting

for Piwik PRO

Top Industries

  • Information Technology and Services
  • Computer Software
  • Marketing and Advertising

Popular in

  • Small Business
  • Mid Market
  • Large Enterprise

Piwik PRO is popular in Information Technology And Services, Computer Software, and Marketing And Advertising and is widely used by Small Business, Mid Market, and Large Enterprise.

Piwik PRO Customer wins, Customer success stories, Case studies

How can Piwik PRO optimize your Engagement Management Workflow?

How does Piwik PRO address your Campaign Management Challenges?

How does Piwik PRO address your Content Management Challenges?

How can Piwik PRO optimize your Social Media Analytics Workflow?

What solutions does Piwik PRO provide for Lead Analytics?

16 buyers and buying teams have used Cuspera to assess how well Piwik PRO solved their Digital Analytics needs. Cuspera uses 1231 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Digital Analytics needs.

Wien Energie - Utilities

Wien Energie used the Piwik PRO Customer Data Platform to improve customer engagement and loyalty. They needed a privacy-compliant analytics solution to better connect with customers and personalize ...interactions. With Piwik PRO, they optimized processes, increased conversions, and improved customer satisfaction. The company used features like Tag Manager, Analytics, and Consent Manager for data-driven personalization. They saw higher newsletter subscriptions, reduced abandonment rates, and more loyalty program participation.

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Aptar Group - Manufacturing

Piwik PRO Analytics helped Aptar Group improve its marketing strategy. The company needed better analytics to track user behavior and campaign results. Piwik PRO gave the marketing team deeper insigh...ts, strong data filtering, and legal compliance. The team found the platform easy to use and could create custom reports. With Piwik PRO, Aptar Group tracks campaigns on LinkedIn and X, and makes faster, data-driven decisions. The company plans to use more features as it grows.

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Swile - Consumer Services

Piwik PRO Analytics Suite helped Swile, a leader in employee benefits, improve their understanding of conversion rates and user journeys. Swile needed a GDPR-compliant analytics platform with easy in...tegration and a user-friendly interface. Piwik PRO offered seamless integration with Google Ads, Google Tag Manager, and Looker Studio, plus strong privacy features. Swile's marketing team now tracks key metrics and builds dashboards for each country. They found that over 70% of homepage visitors were customers logging in, leading to funnel optimization and better user experience.

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Rochester Regional Health - Hospital & Health Care

Piwik PRO helped Rochester Regional Health switch from Google Analytics to a HIPAA-compliant analytics platform. The health system needed to protect patient data and follow strict privacy rules. Piwi...k PRO offered a familiar interface and easy setup, meeting all compliance needs. The team quickly implemented the solution and continued tracking key data. With Piwik PRO, Rochester Regional Health improved campaign performance and made better decisions using secure analytics.

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Shepherd Center - Hospital & Health Care

Shepherd Center used Piwik PRO as their HIPAA-compliant analytics platform. They needed a privacy-focused alternative to Google Analytics due to new HIPAA guidance. Piwik PRO offered an easy-to-use i...nterface, strong privacy features, and responsive support. The onboarding process was smooth and better than Google Analytics. Shepherd Center increased patient referrals by 40% after switching to Piwik PRO.

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Shopping24 - Marketing And Advertising

Piwik PRO Analytics Suite helped Shopping24, an ecommerce advertising platform, improve website performance and data analysis. Shopping24 needed a GDPR-compliant analytics tool with strong consent ma...nagement and a good price. Piwik PRO offered easy setup, flexible support, and clear data protection features. The platform let Shopping24 track 80% of user interactions with custom events. Now, Shopping24 makes better decisions with high-quality analytics while meeting privacy rules.

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Key concepts and terms in Piwik PRO

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Frequently Asked Questions(FAQ)

for Piwik PRO

What is Piwik PRO?

Piwik PRO is a digital analytics platform empowering organizations to analyze and streamline customer journeys. It helps to enhance customer relationships and improve internal communications.

Piwik PRO helps to measure, analyze, and improve the user experience at each step of the customer’s relationship with the organization. It also ensures data privacy and security along the way.

Some of the features of Piwik Pro include tracking customer behavior across the websites, mobile apps, digital products, and post-login areas, optimize products, and customer experience at every stage of the user lifecycle and better understand how employees use SharePoint portal to enhance communication and internal processes.

What is Piwik PRO used for?

Piwik PRO is a Digital Analytics Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Engagement Management, Campaign Management and Content Management .

What are the top features of Piwik PRO?

Dashboard, Personalization and Widgets are some of the top features of Piwik PRO.

Who uses Piwik PRO?

Piwik PRO is used by Information Technology And Services, Computer Software and Marketing And Advertising among other industries.

What are Piwik PRO alternatives?

TWIPLA, Klipfolio, Buildfire and Unity Platform are popular alternatives for Piwik PRO.

Where is Piwik PRO located?

Piwik PRO is headquartered at ul. ?w. Antoniego 2/4 50-073 Wroc?aw Poland.
lightning

Peers used Piwik PRO for engagement management and campaign management

Piwik PRO Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.52/5 ★

Read Reviews (273)
Custom Reports

4.35/5 ★

Read Reviews (341)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.52/5 ★

Read Reviews (273)
Custom Reports

4.35/5 ★

Read Reviews (341)

Software Failure Risk Guidance

?

for Piwik PRO

Overall Risk Meter

Low Medium High

Top Failure Risks for Piwik PRO

Piwik Pro News

Product

Piwik PRO Launches UAE Data Centre to Support MENA Customers

Piwik PRO has launched a new data centre in the United Arab Emirates to enhance its service for customers in the Middle East and North Africa. This expansion supports regional compliance with privacy regulations like the UAE PDPL and GDPR, and aligns with the UAE's digital transformation goals. The data centre aims to provide secure, scalable hosting solutions for diverse sectors, including finance and healthcare.

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Product

Piwik PRO Launches New Pricing Model to Deliver Scalable Features and Maximum Value

Piwik PRO has introduced a new pricing model for its Analytics Suite, effective August 4, 2025. The Business plan, starting at 35 per month, offers enhanced privacy compliance and integrates analytics, tag management, data activation, and consent management. The Enterprise plan is now tiered to cater to varying organizational needs, emphasizing scalability and privacy. Existing customers will transition smoothly with migration assistance.

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Product

Introducing new pricing: More analytics value and privacy compliance as you grow

Piwik PRO is introducing a new pricing structure effective August 1, 2025, transitioning its free Core plan to a Business plan and dividing its Enterprise plan into three tiers. This change aims to provide organizations with enhanced analytics, privacy compliance, and data activation capabilities. The Business plan targets small to mid-sized organizations, while the Enterprise plan caters to larger enterprises with complex needs.

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Product

Introducing Piwik PRO app for Shopify: Advanced analytics with built-in CDP

Piwik PRO has launched a new analytics app for Shopify, offering advanced, cookieless tracking and a built-in customer data platform (CDP). The solution enables Shopify merchants to monitor customer journeys, optimize marketing campaigns, and segment audiences for targeted activation. Key features include real-time dashboards, seamless integration with Shopify checkout, and CDP access at no extra cost.

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Piwik Pro Profile

Company Name

Piwik Pro

Company Website

https://piwik.pro/

Year Founded

2013

HQ Location

ul. ?w. Antoniego 2/4 50-073 Wroc?aw Poland

Employees

101-250

Social

Facebook Linkedin Twitter

Financials

SERIES A