Piwik PRO: Product updates, Customer stories, and Insights | 2026 Cuspera

Piwik PRO Analytics Suite helped Swile, a leader in employee benefits, improve their understanding of conversion rates and user journeys. Swile needed a GDPR-compliant analytics platform with easy in...tegration and a user-friendly interface. Piwik PRO offered seamless integration with Google Ads, Google Tag Manager, and Looker Studio, plus strong privacy features. Swile's marketing team now tracks key metrics and builds dashboards for each country. They found that over 70% of homepage visitors were customers logging in, leading to funnel optimization and better user experience.
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Moser Holding AG used the Piwik PRO Analytics Suite to solve data accuracy and reporting issues. Before, they struggled with inconsistent numbers from different analytics tools. With Piwik PRO, they ...now get raw data for in-depth analysis and better personalization. All departments can compare results and save time. The solution improved productivity and helped increase customer loyalty.
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Piwik PRO Analytics Suite helped Acrolinx improve product and service quality by 14.8%. Acrolinx used the platform to track user behavior, identify unused features, and optimize single-page applicati...ons. The analytics suite enabled flexible reporting and event tracking without IT support. Acrolinx gained insights into feature usage and user actions across product versions. This led to better product development and immediate feedback for ongoing improvements.
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Piwik PRO Analytics Suite helps the Government of the Netherlands inform citizens better. The Public Information and Communications Service uses Piwik PRO to track and optimize content on over 600 go...vernment websites. Privacy is a key reason for choosing Piwik PRO, as it allows for anonymized data collection and secure storage. During the COVID-19 outbreak, the platform handled large traffic spikes and enabled quick analysis of content performance. The analytics suite supports a data-driven culture and helps citizens find the information they need.
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Wien Energie used the Piwik PRO Customer Data Platform to improve customer engagement and loyalty. They needed a privacy-compliant analytics solution to better connect with customers and personalize ...interactions. With Piwik PRO, they optimized processes, increased conversions, and improved customer satisfaction. The company used features like Tag Manager, Analytics, and Consent Manager for data-driven personalization. They saw higher newsletter subscriptions, reduced abandonment rates, and more loyalty program participation.
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Piwik PRO helped HDI Global SE improve audience targeting and campaign effectiveness. The company used Piwik PRO's Customer Data Platform and Consent Manager to segment users and build detailed custo...mer profiles. They tracked user behavior and interests to identify the best-performing channels. This data-driven approach allowed HDI Global SE to optimize marketing spend and increase conversions from forms and tariff calculators.
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