Piwik PRO Overview

Piwik PRO Analytics Suite addresses the challenge of fragmented marketing insights by unifying data across web, app, and campaign performance. This digital analytics platform offers businesses a comprehensive view of their marketing efforts, enabling informed decision-making. It effectively consolidates various data streams, providing actionable insights that drive improved marketing outcomes. By integrating data activation capabilities, Piwik PRO ensures that organizations can seamlessly transition from analysis to action, optimizing their marketing strategies based on a holistic understanding of performance metrics. This solution is particularly beneficial for enterprises aiming to enhance data-driven marketing initiatives while maintaining control over their data privacy.

Use Cases

Customers recommend Engagement Management, Campaign Management, Content Management, as the business use cases that they have been most satisfied with while using Piwik PRO.

Other use cases:

  • Social Media Analytics
  • Lead Analytics
  • Advertisement
  • Training & Onboarding
  • Helpdesk Management
  • Communication Management
  • Channel Marketing
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Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Piwik PRO.

Other priorities:

  • Improve ROI
  • Increase Customer Life Time Value
  • Improve Digital And Social Presence
  • Improve Internal Communications
  • Build Brand Awareness
  • Scale Best Practices
  • Increase Sales & Revenue
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Piwik PRO Use-Cases and Business Priorities: Customer Satisfaction Data

Piwik PRO works with different mediums / channels such as Website. Mobile. and Mobile App.

Piwik PRO's features include Dashboard, Personalization, Widgets, etc. and Piwik PRO support capabilities include 24/7 Support, Phone Support, Email Support, etc. also Piwik PRO analytics capabilities include Analytics, and Custom Reports.

Reviews

"...page track, campaign track, email track, etc...." Peer review by Administrator

Piwik PRO, TWIPLA, Klipfolio, Buildfire, Unity Platform, etc., all belong to a category of solutions that help Digital Analytics. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Piwik PRO Analytics Suite offers flexible analytics for marketers and analysts, ensuring user privacy at every step. Modern analytics are made simple with this comprehensive suite.

Popular Business Setting

for Piwik PRO

Top Industries

  • Information Technology and Services
  • Computer Software
  • Marketing and Advertising

Popular in

  • Small Business
  • Mid Market
  • Large Enterprise

Piwik PRO is popular in Information Technology And Services, Computer Software, and Marketing And Advertising and is widely used by Small Business, Mid Market, and Large Enterprise.

Comprehensive Insights on Piwik PRO Use Cases

How can Piwik PRO optimize your Engagement Management Workflow?

How can Piwik PRO optimize your Campaign Management Workflow?

How does Piwik PRO facilitate Content Management?

What solutions does Piwik PRO provide for Social Media Analytics?

Why is Piwik PRO the best choice for Lead Analytics?

29+ more Business Use Cases

16 buyers and buying teams have used Cuspera to assess how well Piwik PRO solved their Digital Analytics needs. Cuspera uses 1231 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Digital Analytics needs.

Case Studies

Computer Software

CASE STUDY Acrolinx

Piwik PRO Analytics Suite helped Acrolinx improve product and service quality by 14.8%. Acrolinx used the platform to track user behavior, identify unused features, and optimize single-page applicati...ons. The analytics suite enabled flexible reporting and event tracking without IT support. Acrolinx gained insights into feature usage and user actions across product versions. This led to better product development and immediate feedback for ongoing improvements.

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Internet

CASE STUDY XS4ALL

Piwik PRO Analytics Suite helped XS4ALL, a Dutch internet service provider, improve privacy and security for their customers. XS4ALL switched from Adobe Omniture to Piwik PRO to gain full control ove...r their data and comply with GDPR. The platform enabled them to combine online and offline data, organize marketing tags, and reduce call center inquiries. With Piwik PRO, XS4ALL became the sole owner of their analytics data, storing it securely on their own servers in the Netherlands.

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Government Administration

CASE STUDY Government of the Netherlands

Piwik PRO Analytics Suite helps the Government of the Netherlands inform citizens better. The Public Information and Communications Service uses Piwik PRO to track and optimize content on over 600 go...vernment websites. Privacy is a key reason for choosing Piwik PRO, as it allows for anonymized data collection and secure storage. During the COVID-19 outbreak, the platform handled large traffic spikes and enabled quick analysis of content performance. The analytics suite supports a data-driven culture and helps citizens find the information they need.

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Marketing and Advertising

CASE STUDY Candid

Piwik PRO Analytics Suite helped Candid achieve full GDPR compliance. Candid needed a privacy-first alternative to Google Analytics for their brands and clients. They chose Piwik PRO for its analytic...s, consent manager, tag manager, and customer data platform. The implementation included training and dedicated support. Consent Manager enabled Candid to collect marketing consents from 40% of visitors. The analytics module helped optimize content and track campaign effectiveness.

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Automotive

CASE STUDY TecAlliance GmbH

Piwik PRO helped TecAlliance analyze user behavior in their TecDoc Catalogue. Before, TecAlliance had no data on how users interacted with their product. With Piwik PRO Analytics and Tag Manager, the...y tracked user actions and search patterns. This data showed which features mattered most to users. TecAlliance used these insights to improve product speed, usability, and experience across devices. They also gave suppliers better advice on product placement. These changes increased customer loyalty and saved time and costs.

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Marketing and Advertising

CASE STUDY Three Palms Media

Piwik PRO Analytics Suite helped Three Palms Media replace Google Analytics and Matomo. The agency needed an easy analytics tool for many websites. They struggled with technical issues and lacked IT ...support. Piwik PRO gave them dedicated help and a simple dashboard. They saved time and resources. They now have full control of their data and quick support when needed.

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Key concepts and terms in Piwik PRO

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Frequently Asked Questions(FAQ)

for Piwik PRO

What is Piwik PRO?

Piwik PRO is a digital analytics platform empowering organizations to analyze and streamline customer journeys. It helps to enhance customer relationships and improve internal communications.

Piwik PRO helps to measure, analyze, and improve the user experience at each step of the customer’s relationship with the organization. It also ensures data privacy and security along the way.

Some of the features of Piwik Pro include tracking customer behavior across the websites, mobile apps, digital products, and post-login areas, optimize products, and customer experience at every stage of the user lifecycle and better understand how employees use SharePoint portal to enhance communication and internal processes.

What is Piwik PRO used for?

Piwik PRO is a Digital Analytics Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Engagement Management, Campaign Management and Content Management .

What are the top features of Piwik PRO?

Dashboard, Personalization and Widgets are some of the top features of Piwik PRO.

Who uses Piwik PRO?

Piwik PRO is used by Information Technology And Services, Computer Software and Marketing And Advertising among other industries.

What are Piwik PRO alternatives?

TWIPLA, Klipfolio, Buildfire and Unity Platform are popular alternatives for Piwik PRO.

Where is Piwik PRO located?

Piwik PRO is headquartered at ul. ?w. Antoniego 2/4 50-073 Wroc?aw Poland.
lightning

Peers used Piwik PRO for engagement management and campaign management

Piwik PRO Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.52/5 ★

Read Reviews (273)
Custom Reports

4.35/5 ★

Read Reviews (341)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.52/5 ★

Read Reviews (273)
Custom Reports

4.35/5 ★

Read Reviews (341)

Software Failure Risk Guidance

?

for Piwik PRO

Overall Risk Meter

Low Medium High

Top Failure Risks for Piwik PRO

Piwik Pro News

Product

Piwik PRO Launches New Pricing Model to Deliver Scalable Features and Maximum Value

Piwik PRO has introduced a new pricing model for its Analytics Suite, effective August 4, 2025. The Business plan, starting at 35 per month, offers enhanced privacy compliance and integrates analytics, tag management, data activation, and consent management. The Enterprise plan is now tiered to cater to varying organizational needs, emphasizing scalability and privacy. Existing customers will transition smoothly with migration assistance.

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Product

Introducing new pricing: More analytics value and privacy compliance as you grow

Piwik PRO is introducing a new pricing structure effective August 1, 2025, transitioning its free Core plan to a Business plan and dividing its Enterprise plan into three tiers. This change aims to provide organizations with enhanced analytics, privacy compliance, and data activation capabilities. The Business plan targets small to mid-sized organizations, while the Enterprise plan caters to larger enterprises with complex needs.

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Product

Introducing Piwik PRO app for Shopify: Advanced analytics with built-in CDP

Piwik PRO has launched a new analytics app for Shopify, offering advanced, cookieless tracking and a built-in customer data platform (CDP). The solution enables Shopify merchants to monitor customer journeys, optimize marketing campaigns, and segment audiences for targeted activation. Key features include real-time dashboards, seamless integration with Shopify checkout, and CDP access at no extra cost.

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Product

Customer Data Platform is now available for all Piwik PRO users

Piwik PRO has launched a Customer Data Platform (CDP) as part of its Core plan, providing an integrated data platform with analytics, tag management, and consent management for businesses of all sizes.

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Piwik Pro Profile

Company Name

Piwik Pro

Company Website

https://piwik.pro/

Year Founded

2013

HQ Location

ul. ?w. Antoniego 2/4 50-073 Wroc?aw Poland

Employees

101-250

Social

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Financials

SERIES A