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shopkick vs Marsello: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of shopkick vs. Marsello is based on a specific set of business needs and context. The comparison uses 1662 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing shopkick and Marsello

shopkick, Marsello, Tapmango, Antavo, etc., belong to a category of solutions that help Customer Loyalty Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

shopkick covers Loyalty Management with Phone Calls, Engagement Management with Offline, Promotion Management with Promotions, Discount Management with Promotions, etc.

Marsello focuses on Loyalty Management with Offline, Engagement Management with E-Mail, Campaign Management with E-Mail, Lifetime Value Management with User Generated Content, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo shopkick

Focus area

Software Failure Risk

  • medium

logo Marsello

Focus area

Marsello is better than shopkick for

Software Failure Risk

  • medium

About

A Shopping App for Smartphones and Tablets

Marketing App to turn visitors into customers and customers into repeat customers

Financials

M&A

SEED

Business Need

Total Processes
(we found evidences for)

24

46

Total Goals
(we found evidences for)

7

12

Top Processes

Evidences indicate better relative satisfaction


customise loyalty program


engagement management

engaging and following up


promotion management


discount management


proximity marketing



campaign management


training & onboarding


rating and review management


communication management

sending & publishing communications


generation of new leads


sales document management


lifetime value management


measuring customer satisfaction


customer feedback management

measuring customer satisfaction


redemption management


segmentation and targeting


referral management




personalized marketing


social media management


Top Goals

Goals Achieved

  • Build brand awareness

  • Improve brand engagement

  • Enhance customer relationships

  • Acquire customers

  • Improve ROI

  • Launch new products

  • Increase customer life time value

  • See 4 more
  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Acquire customers

  • Increase customer life time value

  • Scale best practices

  • Improve brand engagement

  • Grow market share

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve consistency

  • Improve digital and social presence

  • See 9 more

Top Channels

Channels Used

  • e-mail

  • offline

  • point of sale

  • omnichannel

  • promotions

  • social media

  • user generated content

  • blogs

  • text SMS

  • mobile

  • website

  • chat

  • newsletter

  • coupons

  • games

  • phone calls

  • Instagram

  • on premises

  • Facebook

  • causes and charity

  • display advertisement

  • See 18 more
  • e-mail

  • offline

  • point of sale

  • omnichannel

  • promotions

  • social media

  • user generated content

  • blogs

  • text SMS

  • mobile

  • website

  • chat

  • newsletter

  • coupons

  • games

  • phone calls

  • Instagram

  • on premises

  • Facebook

  • causes and charity

  • display advertisement

  • See 18 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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Business Setting