Marsello Overview

This is a summary of the comprehensive capabilities and benefits of Marsello based on over 1158 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Marsello, Kangaroo Rewards, RepeatRewards, LoyaltyLion, Paytronix, etc., all belong to a category of solutions that help Customer Loyalty Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Marsello is right for your needs? Our Cuspera AI engine can evaluate how Marsello fits your specific business needs, industry, and context. Get your personalized assessment report today.

Marsello supports business activities such as:

  • Loyalty Management
  • Engagement Management
  • Campaign Management
  • Lifetime Value Management
  • Customer Feedback Management

Marsello can help you with many business goals, such as Enhance Customer Relationships, Improve ROI, Increase Sales & Revenue, Acquire Customers, Increase Customer Life Time Value, etc. It can help manage these activities if you use Offline Point Of Sale E-Mail etc. for these needs. As a solution, Marsello's capabilities include Rewards, Gamification, Micro Customer Segmenting, etc.

Marsello Apparel & Fashion Vertical is its biggest customer base.

Reviews

"...From loyalty and VIP programs to customer segmentation and email automation, Marsello helps you target the right customer at the right time, with the right message all on auto-pilot...." Peer review from Collect

Cuspera Reviews

96 buyers and buying teams have used Cuspera to assess how well Marsello solved their Customer Loyalty Management needs. Cuspera uses 1158 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Loyalty Management needs.

Business Priorities

Enhance Customer Relationships and Improve ROI are the most popular business priorities peers achieved using Marsello.

Other priorities:

  • Increase Sales & Revenue
  • Acquire Customers
  • Increase Customer Life Time Value
  • Scale Best Practices
  • Improve Brand Engagement
  • Grow Market Share
  • Enter New Markets Internationally Or Locally
  • Build Brand Awareness
  • Improve Consistency
  • Improve Digital And Social Presence
See all business priorities See less business priorities

Use Cases

Peers recommend Loyalty Management , Engagement Management , Campaign Management , as the business use cases that they have been most satisfied while using Marsello.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Loyalty Management with Offline, Point Of Sale and E-Mail

4.98/5

Read Reviews (241)

"...From loyalty and VIP programs to customer segmentation and email automation, Marsello helps you target the right customer at the right time, with the right message all on auto-pilot...."
customise loyalty program

4.95/5

Read Reviews (43)

"...It just goes to show that dedication to providing an inviting and engaging communication channel, and rewarding customers for their loyalty can be the secret to omnichannel retail success it s no surprise that Bulo Shoes are seeing such outstanding results...."
create engagement based loyalty

4.69/5

Read Reviews (9)

"...Yangoods is seeing a repeat purchase rate of 52% thanks to a tabless omnichannel loyalty program that engages their customers both online and in-store...."
identify target customers

4.51/5

Read Reviews (5)

"...Altogether, Home Goods Hardware has created a world-class Welcome Newsletter that targets customers who could easily slip through the cracks...."
Engagement Management with E-Mail, Offline and Point Of Sale

4.85/5

Read Reviews (72)

"...RK Collections runs win back campaigns to engage shoppers who haven t stopped by store within the last 30 days...." 5 Email Marketing Trends to Watch in 2019
engaging and following up

4.82/5

Read Reviews (48)

"...Personalized abandoned cart emails are tailored to the customer to attract their attention, engage their emotions, and convince them to come back to your Shopify store...."
Campaign Management with E-Mail, Offline, Point Of Sale and Omnichannel

4.82/5

Read Reviews (33)

"...Marketing apps like Marsello, give retailers additional power to maximise on marketing like loyalty programs, without going to the trouble of creating them from stress...." How to Get Your Retail Store to Stand Out: 5 Key Areas to Focus On
campaign analytics

3.71/5

Read Reviews (1)

"...Track the success of your campaigns with closed-loop attribution reporting and campaign results. ..."
campaign monitoring

3.42/5

Read Reviews (1)

"...Collect MailSync allows you to grow your mailing list in leading mailing apps - including MailChimp, Campaign Monitor & iContact...."
PEER EXPERIENCES
Loyalty Management with Offline, Point Of Sale and E-Mail

4.98/5

Read Reviews (241)

"...From loyalty and VIP programs to customer segmentation and email automation, Marsello helps you target the right customer at the right time, with the right message all on auto-pilot...." Peer review from Collect
customise loyalty program

4.98/5

Read Reviews (43)

create engagement based loyalty

4.98/5

Read Reviews (9)

identify target customers

4.98/5

Read Reviews (5)

Engagement Management with E-Mail, Offline and Point Of Sale

4.85/5

Read Reviews (72)

"...RK Collections runs win back campaigns to engage shoppers who haven t stopped by store within the last 30 days...." 5 Email Marketing Trends to Watch in 2019
engaging and following up

4.85/5

Read Reviews (48)

Campaign Management with E-Mail, Offline, Point Of Sale and Omnichannel

4.82/5

Read Reviews (33)

"...Marketing apps like Marsello, give retailers additional power to maximise on marketing like loyalty programs, without going to the trouble of creating them from stress...." How to Get Your Retail Store to Stand Out: 5 Key Areas to Focus On
campaign analytics

4.82/5

Read Reviews (1)

campaign monitoring

4.82/5

Read Reviews (1)

28+ more Business Use Cases

Our AI advisor, Wyz, harnessed 1158 insights from peers and experts to help you assess how these Marsello use cases fit your Customer Loyalty Management needs.

Case Studies

COMPANY CASE STUDIES
Case Study Rough & Bare

Rough & Bare’s Birthday Email Campaign Sees Conversion Rate of 6.59%

Read More
Case Study Carolina Lifestyle

Carolina Lifestyle Sees 131x ROI With an Undeniable Loyalty Program

Read More
Case Study Smack Bang

Smack Bang’s Loyalty Program has a 100% Engagement Rate

Read More

Frequently Asked Questions(FAQ)

for Marsello

What is Marsello?

Marsello is a Retention Marketing software that enables targeted marketing to increase customer retention and sales with a combination of data-driven automation, email, SMS, and loyalty programs. It is built for Retail and eCommerce businesses and integrates with Point-of-Sale and eCommerce platforms. It can be used in businesses of all sizes.

What is Marsello used for?

Marsello is a Customer Loyalty Management Software mainly used by its customers to Enhance Customer Relationships and Improve ROI by Loyalty Management, Engagement Management and Campaign Management .

What are the top features of Marsello?

Rewards, Gamification and Micro customer segmenting are some of the top features of Marsello.

Who uses Marsello?

Marsello is used by Apparel & Fashion, Information Technology And Services among other industries.

What are Marsello alternatives?

Kangaroo Rewards, RepeatRewards, LoyaltyLion and Paytronix are popular alternatives for Marsello.

Where is Marsello located?

Marsello is headquartered at 4 Bond Street Wellington Wellington, Wellington 6011, NZ.

Popular Business Setting

for Marsello

Top Industries

  • Apparel & Fashion
  • Information Technology and Services

Popular in

  • Small Business

Peers used Marsello to Enhance customer relationships and Improve ROI

Peer and Expert Opinion on Features

for Marsello

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Rewards

4.87/5

Read Reviews (117)
Gamification

4.87/5

Read Reviews (117)
Micro customer segmenting

4.85/5

Read Reviews (53)
Personalization

4.83/5

Read Reviews (26)
Widgets

4.30/5

Read Reviews (13)
FEATURES RATINGS AND REVIEWS
Rewards

4.87/5

Read Reviews (117)
Gamification

4.87/5

Read Reviews (117)
Micro customer segmenting

4.85/5

Read Reviews (53)
Personalization

4.83/5

Read Reviews (26)
Widgets

4.30/5

Read Reviews (13)

IT and Other Capabilities

for Marsello

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.47/5

Read Reviews (30)
Data Export

4.00/5

Read Reviews (13)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.47/5

Read Reviews (30)
Data Export

4.00/5

Read Reviews (13)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.57/5

Read Reviews (23)
Email Support

4.39/5

Read Reviews (6)
Chat Support

3.42/5

Read Reviews (1)
Phone Support

3.42/5

Read Reviews (1)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.57/5

Read Reviews (23)
Email Support

4.39/5

Read Reviews (6)
Chat Support

3.42/5

Read Reviews (1)
Phone Support

3.42/5

Read Reviews (1)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.58/5

Read Reviews (6)
Analytics

4.78/5

Read Reviews (18)
Custom Reports

4.64/5

Read Reviews (110)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.58/5

Read Reviews (6)
Analytics

4.78/5

Read Reviews (18)
Custom Reports

4.64/5

Read Reviews (110)

Software Failure Risk Guidance

?

for Marsello

Overall Risk Meter

Low Medium High

Top Failure Risks for Marsello

Vendor Profile Details

Company Name

Marsello

Company Website

https://www.marsello.com/

HQ Location

4 Bond Street Wellington Wellington, Wellington 6011, NZ

Employees

11-50

Social

Financials

SEED