Marsello Overview
Marsello is a Retention Marketing software that enables targeted marketing to increase customer retention and sales with a combination of data-driven automation, email, SMS, and loyalty programs. It is built for Retail and eCommerce businesses and integrates with Point-of-Sale and eCommerce platforms. It can be used in businesses of all sizes.
Marsello features include Email automation, Loyalty program, Email campaigns, SMS Campaigns, Forms, Feedback collection, Reports and Behaviour based customer Segments.
The Email automation feature includes pre-designed email flows with optimal automation settings that can be customized. The Loyalty program feature enables automatic rewards for loyalty points awarded for spend, referrals, product reviews, social media engagement and more. Email or SMS campaigns feature provides pre-built templates or drag and drop email builder for email creation, and enables personalizing with product recommendations and merge tags.
Cuspera Reviews
96 buyers and buying teams have used Cuspera to assess how well Marsello solved their Customer Loyalty Management needs. Cuspera uses 1444 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Loyalty Management needs.
Business Priorities
Improve ROI and Enhance Customer Relationships are the most popular business priorities peers achieved using Marsello.
Use Cases
Peers recommend Loyalty Management , Campaign Management , Engagement Management , as the business use cases that they have been most satisfied while using Marsello.
Read Peer Reviews and Expert Experience for Business Use Cases
| BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
|---|---|---|
| Loyalty Management with Offline, E-Mail and Point Of Sale |
4.98/5 ★ |
"...Ask customers for private feedback after every purchase by adding feedback question forms to your loyalty points emails...." Customer Feedback Software for Retailers |
| customise loyalty program |
4.95/5 ★ |
|
| create engagement based loyalty |
4.69/5 ★ |
|
| identify target customers |
4.51/5 ★ |
|
| Campaign Management with Omnichannel, Offline, Point Of Sale and Mobile |
4.87/5 ★ |
"...T.C. Elli s generates 51x ROI from omnichannel marketing campaigns that reach shoppers in-store, online & on mobile. ..." Case Study Our Bralette Club |
| campaign analytics |
3.71/5 ★ |
|
| campaign monitoring |
3.42/5 ★ |
|
| Engagement Management with E-Mail, Offline and Point Of Sale |
4.85/5 ★ |
"...This strategy enabled Yuccs to connect to subscribers which engaged them in unique and compelling ways while maximizing conversions and sales...." Case Study Yuccs |
| engaging and following up |
4.83/5 ★ |
| PEER EXPERIENCES | |
|---|---|
| Loyalty Management with Offline, E-Mail and Point Of Sale |
4.98/5 ★ |
"...Ask customers for private feedback after every purchase by adding feedback question forms to your loyalty points emails...." Customer Feedback Software for Retailers |
|
| customise loyalty program |
4.98/5 ★ |
| create engagement based loyalty |
4.98/5 ★ |
| identify target customers |
4.98/5 ★ |
| Campaign Management with Omnichannel, Offline, Point Of Sale and Mobile |
4.87/5 ★ |
"...T.C. Elli s generates 51x ROI from omnichannel marketing campaigns that reach shoppers in-store, online & on mobile. ..." Case Study Our Bralette Club |
|
| campaign analytics |
4.87/5 ★ |
| campaign monitoring |
4.87/5 ★ |
| Engagement Management with E-Mail, Offline and Point Of Sale |
4.85/5 ★ |
"...This strategy enabled Yuccs to connect to subscribers which engaged them in unique and compelling ways while maximizing conversions and sales...." Case Study Yuccs |
|
| engaging and following up |
4.85/5 ★ |
30+ more Business Use Cases
Our AI advisor, Wyz, harnessed 1444 insights from peers and experts to help you assess how these Marsello use cases fit your Customer Loyalty Management needs.
Case Studies
| COMPANY | CASE STUDIES |
|---|---|
|
Case Study OnceWasRead More |
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Case Study Bulldog NutritionRead More |
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Case Study OSMOSERead More |
Popular Business Setting
for Marsello
Top Industries
- Apparel & Fashion
- Information Technology and Services
Popular in
- Small Business
Peers used Marsello to Improve ROI and Enhance customer relationships
Marsello Alternatives
Peer and Expert Opinion on Features
for Marsello
- Low
- Medium
- High
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Rewards | Read Reviews (123) |
| Gamification | Read Reviews (123) |
| Micro customer segmenting | Read Reviews (53) |
| Personalization | Read Reviews (26) |
| Widgets | Read Reviews (13) |
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Rewards | Read Reviews (123) |
| Gamification | Read Reviews (123) |
| Micro customer segmenting | Read Reviews (53) |
| Personalization | Read Reviews (26) |
| Widgets | Read Reviews (13) |
IT and Other Capabilities
for Marsello
- Low
- Medium
- High
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (31) |
| Data Export | Read Reviews (13) |
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (31) |
| Data Export | Read Reviews (13) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| 24/7 Support | Read Reviews (27) |
| Email Support | Read Reviews (6) |
| Chat Support | Read Reviews (1) |
| Phone Support | Read Reviews (1) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| 24/7 Support | Read Reviews (27) |
| Email Support | Read Reviews (6) |
| Chat Support | Read Reviews (1) |
| Phone Support | Read Reviews (1) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (6) |
| Analytics | Read Reviews (18) |
| Custom Reports | Read Reviews (118) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (6) |
| Analytics | Read Reviews (18) |
| Custom Reports | Read Reviews (118) |
Software Failure Risk Guidance
?for Marsello
Overall Risk Meter
Top Failure Risks for Marsello
Vendor Profile Details
Company Name
Marsello
Company Website
https://www.marsello.com/HQ Location
4 Bond Street Wellington Wellington, Wellington 6011, NZ
Employees
11-50
Social
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